1) Tilda Riceland Pvt. Ltd. established FACE and FOSTER to help farmers grow Basmati rice through agricultural extension services and research on improved cultivation techniques. 2) Research at FOSTER found that the System of Rice Intensification (SRI) technique produced significantly higher farm yields and better quality rice compared to traditional practices, though it required more labor. 3) FACE works to disseminate improved cultivation methods to farmers through training, information services, and by providing high-quality seeds and equipment, with the goal of helping farmers increase profits from Basmati rice.