3. In the name of ALLAH, who is beneficent and merciful

4. Presentation: Visual Aids

5. Visual Aids?

7. What is Visual Aids?

8. A Visual aid is a graphical object or representation that may be used to clarify or enhance understanding of a concept or processes. The best way to insure success in learning is to present information in different formats for different people.

9. Examples of Visual Aids: Static : Snapshots, Graphs, Maps. Dynamic : Movies, animations, simulations .

10. Why we use visual aids? Purposes

11. Save time and add interest. Improve listener understanding. Improve listener retention. Allow for different learning styles. Stimulate development of attitude. Allow for different learning style.

12. Types of Visual Aids

13. Chalk Board

14. Dry Eraser Board

15. Slide Projector

16. Video/DVD

17. PowerPoint

18. Appeals?

19. Positive mood  draws attention   product is used But, . . . . . . (a) Not sufficient to merely attract attention (b) Repetition reduces ability to hold attention (c) Humour is subjective Humour Appeal:

20. Fear Appeal Negative consequences of not using product  product is used Threat, with implications of danger Relationship between fear & persuasion

21. Some personal emotions that can drive Individuals to purchase products include Safety, fear, love, humor, joy, happiness, pride, pleasure, comfort, ambition etc. Personal Appeal

22. Advantages & Disadvantages

23. Increase understanding/Interest Save time Enhance attention Help control nervousness Develop awareness among people Enhance Sale of products Neglected areas can be captured Advantages:

24. Disadvantages: Wastage of money Increase the price More Expensive Difficult to understand Reality Based