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By Akanksha Jain
 Communication-Exchange of information. 
 Types of communication 
Verbal communication 
Oral communication 
Written communication 
Non-verbal communication
Demands the use of simple language and easy 
sentence.It avoids misunderstanding and save 
time. 
Features- 
1.Conventional words. 
2.Unity of idea and sequencing. 
3.Exact,appropriate and concrete words. 
4.Right level. 
5.Punctuation and accuracy.
Convey in least possible words without forgoing 
the other C’s communication. 
Features- 
1.Time saving and Cost saving. 
2.Underlines and Highlights. 
3.Short and Essential message. 
4.Appealing and comprehensible. 
5.Non-reptitive in nature.
Must be complete and convey all facts. 
Features- 
1.Reputation of an Organization. 
2.Cost saving. 
3.Additional information. 
4.Better decision making. 
Check for 5W’s and H, what,when,why,who, 
Where and How.
 “Stepping into the shoes of others”. 
Features- 
1.you approach 
2.Exhibit interest and stimulate a 
positive reaction. 
3.What is possible rather than 
what is impossible.
No Grammatical error. 
Features- 
1.Exact,correct and well-timed. 
2.Boost up the confidence 
level. 
3.Greater impact on the 
audience. 
4.Precision and accurateness. 
5.Appropriate and correct languge.
Being particular and clear. 
Features- 
1.Specific facts and figures. 
2.Makes use of words that build the 
reputation. 
3.Not misinterpreted.
Strengthen present relation. 
Features- 
1.Both view points as well as feelings 
of the receiver. 
2.Positive and focused. 
3.Showing respect . 
4.Not at all Biased.
Hence with all this given explaination we 
understand that seven C’s are very much 
important as far as communication is 
concerned, whether it is written or oral 
communication.
7Cs of effective communication
7Cs of effective communication

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7Cs of effective communication

  • 2.
  • 3.  Communication-Exchange of information.  Types of communication Verbal communication Oral communication Written communication Non-verbal communication
  • 4.
  • 5.
  • 6. Demands the use of simple language and easy sentence.It avoids misunderstanding and save time. Features- 1.Conventional words. 2.Unity of idea and sequencing. 3.Exact,appropriate and concrete words. 4.Right level. 5.Punctuation and accuracy.
  • 7. Convey in least possible words without forgoing the other C’s communication. Features- 1.Time saving and Cost saving. 2.Underlines and Highlights. 3.Short and Essential message. 4.Appealing and comprehensible. 5.Non-reptitive in nature.
  • 8.
  • 9. Must be complete and convey all facts. Features- 1.Reputation of an Organization. 2.Cost saving. 3.Additional information. 4.Better decision making. Check for 5W’s and H, what,when,why,who, Where and How.
  • 10.  “Stepping into the shoes of others”. Features- 1.you approach 2.Exhibit interest and stimulate a positive reaction. 3.What is possible rather than what is impossible.
  • 11. No Grammatical error. Features- 1.Exact,correct and well-timed. 2.Boost up the confidence level. 3.Greater impact on the audience. 4.Precision and accurateness. 5.Appropriate and correct languge.
  • 12. Being particular and clear. Features- 1.Specific facts and figures. 2.Makes use of words that build the reputation. 3.Not misinterpreted.
  • 13. Strengthen present relation. Features- 1.Both view points as well as feelings of the receiver. 2.Positive and focused. 3.Showing respect . 4.Not at all Biased.
  • 14. Hence with all this given explaination we understand that seven C’s are very much important as far as communication is concerned, whether it is written or oral communication.