SlideShare ist ein Scribd-Unternehmen logo
1 von 19
Rossiyskaya Gazeta supplements to major international papers
Rossiyskaya Gazeta’s project titled   Russia Beyond the Headlines   focuses on publishing monthly supplements about Russia included in major global newspapers and on their websites. The project aims to expand Russia’s information presence in the international media space. Aleksandr Gorbenko Rossiyskaya Gazeta CEO Our goal is to help the international community move beyond conventional perceptions of Russia and to share an unbiased view of Russian events with the international reader. The project provides information support for Russia’s international initiatives, promotes Russian exports, innovation and technology in international markets, popularizes Russian trademarks and brands, and contributes to the strengthening and expansion of business and cultural links between countries.
Partner newspapers Overall circulation   of the   supplements:   3  149  000 * From March 2010
Project’s International Partners * From March 2010 60  000 15 000 Bulgaria’s national newspaper 311  000 98 000 The largest daily newspaper in Rio de Janeiro, Brazil 1 .3 million 316 000 One of the largest French newspapers 950  000 225 000 Argentina’s national newspaper * 2 . 2  million 461 000 A Spanish socio-political daily newspaper * 3 . 7  million 250 000 One of Italy’s most influential newspapers * 3  million 418 000 India’s national business newspaper; part of the country’s largest media group, Times of India 3 .7   million 703 000 Great Britain’s largest national newspaper 1 .7 million 583 000   The largest newspaper and web resource in Washington, D.C.   Overall readership (people) Daily circulation   of the supplement ( copies ) Status
Design corresponds to modern world newspapers
Target Audience   using the circulation example of the Washington Post (U.S.) EXECUTIVE BRANCH The White House Sector agencies and departments LEGISLATIVE BRANCH Congress members, consultants, lobbyists JUDICIAL BRANCH Supreme Court and other courts   MEDI А   ( American and global news agencies, newspapers, magazines, TV and radio companies ) INTERNATIONAL BUSINESS COMMUNITY Multinational corporations, major international companies, the World Bank, the IMF, etc. PUBLIC ORGANIZATIONS, FUNDS AND CULTURAL CENTRES PROFESSIONAL LOBBYISTS, PR/GR AGENCIES, LAWYERS, ETC. EXPERTS, ANALYSTS AND ACADEMIC AND COMMUNITY FOREIGN EMBASSIES, OFFICES AND TRADE MISSIONS
[object Object],[object Object],[object Object],[object Object],Print edition Digital edition www.rbth.ru/e-paper.html Formats Project’s website www.rbth.ru
Advantages of 24h Online Presence ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.washingtonpost.com/russianow www.rbth.ru
Digital Edition  ( e-paper) www.rbth.ru/e-paper The possibility of “flipping through the online supplement” as published in the newspaper The possibility of adding multimedia content: video, audio and photo files, presentations, etc. Online advertising in additional columns with links to other websites
Sections ,[object Object],Economic s  & Business   global business trends Business Calendar   key business events Politics & Society   pressing political and social issues Opinion   opinions, comments, articles by leading Russian and foreign experts Feature   cultural life Travel   tourist information on cities and regions Cultural Calendar   key cultural events Modernization   new projects and development plans
Opinion ,[object Object],[object Object],ONE OF THE MOST POPULAR SECTIONS
Expert Opinions and Comments
Our Newsmakers
Business News Corporate news Business calendar
Regional Review ,[object Object],[object Object],[object Object],[object Object]
PR Opportunities ,[object Object],[object Object],[object Object],[object Object],[object Object]
Advertizing through the Project ,[object Object],[object Object],[object Object],[object Object],[object Object]
Professional Feedback Sergei Lavrov, Minister of Foreign Affairs of the Russian Federation The main goal of the project is to help the international community move beyond the conventional perception of Russia and to offer a fresh look at a country, which is changing to meet global challenges but preserving its own traditions and identity. Yuri Ushakov, Deputy Chief of Staff for the Prime Minister of Russia.   Russia’s Ambassador to the United States (1 999 – 2008) American readers now have an excellent guide to modern Russia. The RBTH covers many aspects of our life and displays a genuine journalistic talent. I can’t express all the feelings I have regarding the media project: Rossiyskaya Gazeta has taken a very serious and professional approach towards it. I can state with great confidence that RBTH is highly valued by the American elite and is already a must-read among Washington elite. Marcelo Ambrosio, Editor-in-chief Jornal do Brasil “ We are very glad with our partnership. I’m sure that Rossyjskaya Gazeta articles and supplements are providing to our readers the opportunity to develop a different and detailed perspective over Russian affairs”.  Katharine Weymouth, Washington Post Publisher   We are pleased with the Russian supplement, and we believe that it enables our readers to get an inside view of Russia. Incidentally, this has been confirmed by our readers’ feedbacks.
Contacts : Eugene Abov Editor & Publisher,  RG International supplements Tel ./ Fax:  +7 (495) 775 3114 Mob . :   +7 (903) 549 3644 Email:  [email_address]

Weitere ähnliche Inhalte

Was ist angesagt?

China russia adnd;
China russia adnd;China russia adnd;
China russia adnd;
Saqib Nazir
 

Was ist angesagt? (20)

Russia—EU Relations at a Crossroads. Common and Divergent Interests
Russia—EU Relations at a Crossroads. Common and Divergent InterestsRussia—EU Relations at a Crossroads. Common and Divergent Interests
Russia—EU Relations at a Crossroads. Common and Divergent Interests
 
Prospects for Russian-Chinese Cooperation in Central Asia. RIAC Report
Prospects for Russian-Chinese Cooperation in Central Asia. RIAC ReportProspects for Russian-Chinese Cooperation in Central Asia. RIAC Report
Prospects for Russian-Chinese Cooperation in Central Asia. RIAC Report
 
Russian–Chinese Dialogue: The 2016 Model: Report No. 25/2016
Russian–Chinese Dialogue: The 2016 Model: Report No. 25/2016Russian–Chinese Dialogue: The 2016 Model: Report No. 25/2016
Russian–Chinese Dialogue: The 2016 Model: Report No. 25/2016
 
Strategic Planning of Russia–China Relations in Cross-Border and Inter-Region...
Strategic Planning of Russia–China Relations in Cross-Border and Inter-Region...Strategic Planning of Russia–China Relations in Cross-Border and Inter-Region...
Strategic Planning of Russia–China Relations in Cross-Border and Inter-Region...
 
About color and flower revolutions in former soviet countries
About color and flower revolutions in former soviet countriesAbout color and flower revolutions in former soviet countries
About color and flower revolutions in former soviet countries
 
NDU Term Paper | Mass Media Essential - Itar Tass News Agency
NDU Term Paper | Mass Media Essential - Itar Tass News AgencyNDU Term Paper | Mass Media Essential - Itar Tass News Agency
NDU Term Paper | Mass Media Essential - Itar Tass News Agency
 
Russia—Republic of Korea Relations: Revising the Bilateral Agenda
Russia—Republic of Korea Relations: Revising the Bilateral AgendaRussia—Republic of Korea Relations: Revising the Bilateral Agenda
Russia—Republic of Korea Relations: Revising the Bilateral Agenda
 
Russia's interests in the context of Asia-Pacific region security and develop...
Russia's interests in the context of Asia-Pacific region security and develop...Russia's interests in the context of Asia-Pacific region security and develop...
Russia's interests in the context of Asia-Pacific region security and develop...
 
Development of Russian–Chinese Trade, Economic, Financial and Cross-Border Re...
Development of Russian–Chinese Trade, Economic, Financial and Cross-Border Re...Development of Russian–Chinese Trade, Economic, Financial and Cross-Border Re...
Development of Russian–Chinese Trade, Economic, Financial and Cross-Border Re...
 
Russian-Chinese Dialogue: The 2015 Model
Russian-Chinese Dialogue: The 2015 ModelRussian-Chinese Dialogue: The 2015 Model
Russian-Chinese Dialogue: The 2015 Model
 
Internationalization of Russian Universities: The Chinese Vector
Internationalization of Russian Universities: The Chinese VectorInternationalization of Russian Universities: The Chinese Vector
Internationalization of Russian Universities: The Chinese Vector
 
Russia–European Union: Potential for Partnership
Russia–European Union: Potential for PartnershipRussia–European Union: Potential for Partnership
Russia–European Union: Potential for Partnership
 
Renewing Mechanisms for Russia-EU Cooperation
Renewing Mechanisms for Russia-EU CooperationRenewing Mechanisms for Russia-EU Cooperation
Renewing Mechanisms for Russia-EU Cooperation
 
China russia adnd;
China russia adnd;China russia adnd;
China russia adnd;
 
The russia china partnership
The russia china partnershipThe russia china partnership
The russia china partnership
 
1
11
1
 
Alliance Major Company Brief
Alliance Major Company BriefAlliance Major Company Brief
Alliance Major Company Brief
 
China and Russia in 2017: an intricate path of growth
China and Russia in 2017: an intricate path of growthChina and Russia in 2017: an intricate path of growth
China and Russia in 2017: an intricate path of growth
 
Russia and the Visegrad Group: The Ukrainian Challenge
Russia and the Visegrad Group: The Ukrainian ChallengeRussia and the Visegrad Group: The Ukrainian Challenge
Russia and the Visegrad Group: The Ukrainian Challenge
 
Cooperation between the Russian Federation and the Arab Republic of Egypt: Op...
Cooperation between the Russian Federation and the Arab Republic of Egypt: Op...Cooperation between the Russian Federation and the Arab Republic of Egypt: Op...
Cooperation between the Russian Federation and the Arab Republic of Egypt: Op...
 

Andere mochten auch (14)

20150810114335
2015081011433520150810114335
20150810114335
 
Presentation1
Presentation1Presentation1
Presentation1
 
Merida Cuento
Merida Cuento Merida Cuento
Merida Cuento
 
Test
TestTest
Test
 
Revisió del contracte d'aprenentatge
Revisió del contracte d'aprenentatgeRevisió del contracte d'aprenentatge
Revisió del contracte d'aprenentatge
 
Impression from Berlin
Impression from BerlinImpression from Berlin
Impression from Berlin
 
Test.
Test.Test.
Test.
 
Test
TestTest
Test
 
Grupo 5
Grupo 5Grupo 5
Grupo 5
 
Pagina web jessica
Pagina web jessicaPagina web jessica
Pagina web jessica
 
verband titelseite druck.pdf
verband titelseite druck.pdfverband titelseite druck.pdf
verband titelseite druck.pdf
 
MVS Test
MVS TestMVS Test
MVS Test
 
Презентація загальноосвітнього політехнічного ліцею
Презентація загальноосвітнього політехнічного ліцеюПрезентація загальноосвітнього політехнічного ліцею
Презентація загальноосвітнього політехнічного ліцею
 
Tratamiento de la información tercer grado
Tratamiento de la información tercer gradoTratamiento de la información tercer grado
Tratamiento de la información tercer grado
 

Ähnlich wie Project Presentation rbth

UK-Russia Year of Culture: Off to a good start
UK-Russia Year of Culture: Off to a good startUK-Russia Year of Culture: Off to a good start
UK-Russia Year of Culture: Off to a good start
Maria Shashaeva
 
Mediakit UK-Russia Year of Culture 2014
Mediakit UK-Russia Year of Culture 2014Mediakit UK-Russia Year of Culture 2014
Mediakit UK-Russia Year of Culture 2014
Maria Shashaeva
 
What people can do to promote freedom of expression in R.docx
What people can do to promote freedom of expression in R.docxWhat people can do to promote freedom of expression in R.docx
What people can do to promote freedom of expression in R.docx
philipnelson29183
 
Media Kit Russia Beyond The Headlines
Media Kit Russia Beyond The HeadlinesMedia Kit Russia Beyond The Headlines
Media Kit Russia Beyond The Headlines
guest3c72fa4
 
20160708 Jeroen Ketting BIO
20160708 Jeroen Ketting BIO20160708 Jeroen Ketting BIO
20160708 Jeroen Ketting BIO
Jeroen Ketting
 

Ähnlich wie Project Presentation rbth (20)

UK Russia Year of Culture Media Kit (by Russia Beyon the Headlines)
UK Russia Year of Culture Media Kit (by Russia Beyon the Headlines)UK Russia Year of Culture Media Kit (by Russia Beyon the Headlines)
UK Russia Year of Culture Media Kit (by Russia Beyon the Headlines)
 
Rbth For Media Eng
Rbth For Media EngRbth For Media Eng
Rbth For Media Eng
 
UK-Russia Year of Culture: Off to a good start
UK-Russia Year of Culture: Off to a good startUK-Russia Year of Culture: Off to a good start
UK-Russia Year of Culture: Off to a good start
 
Mediakit UK-Russia Year of Culture 2014
Mediakit UK-Russia Year of Culture 2014Mediakit UK-Russia Year of Culture 2014
Mediakit UK-Russia Year of Culture 2014
 
What people can do to promote freedom of expression in R.docx
What people can do to promote freedom of expression in R.docxWhat people can do to promote freedom of expression in R.docx
What people can do to promote freedom of expression in R.docx
 
Mass media in Russia
Mass media in RussiaMass media in Russia
Mass media in Russia
 
Top US Mass Media brands on Social Media
Top US Mass Media brands on Social MediaTop US Mass Media brands on Social Media
Top US Mass Media brands on Social Media
 
Media 102
Media 102Media 102
Media 102
 
AsiaMedia Presentation (ChinaBusiness magazine)
AsiaMedia Presentation (ChinaBusiness magazine)AsiaMedia Presentation (ChinaBusiness magazine)
AsiaMedia Presentation (ChinaBusiness magazine)
 
Media Kit Russia Beyond The Headlines
Media Kit Russia Beyond The HeadlinesMedia Kit Russia Beyond The Headlines
Media Kit Russia Beyond The Headlines
 
What is a newspaper?
What is a newspaper?What is a newspaper?
What is a newspaper?
 
Media 102
Media 102Media 102
Media 102
 
Russia Direct Catalogue 2015
Russia Direct Catalogue 2015Russia Direct Catalogue 2015
Russia Direct Catalogue 2015
 
What is a newspaper
What is a newspaperWhat is a newspaper
What is a newspaper
 
Lecture 3: Russian media 2000's
Lecture 3: Russian media 2000'sLecture 3: Russian media 2000's
Lecture 3: Russian media 2000's
 
Development of modern Russian mass media.pptx
Development of modern Russian mass media.pptxDevelopment of modern Russian mass media.pptx
Development of modern Russian mass media.pptx
 
20160708 Jeroen Ketting BIO
20160708 Jeroen Ketting BIO20160708 Jeroen Ketting BIO
20160708 Jeroen Ketting BIO
 
The Russian Federation's International Science and Technology Cooperation
The Russian Federation's International Science and Technology CooperationThe Russian Federation's International Science and Technology Cooperation
The Russian Federation's International Science and Technology Cooperation
 
Russia's 2020 Strategic Economic Goals and the Roe of International Integration
Russia's 2020 Strategic Economic Goals and the Roe of International IntegrationRussia's 2020 Strategic Economic Goals and the Roe of International Integration
Russia's 2020 Strategic Economic Goals and the Roe of International Integration
 
TV Channel: RTR Planeta
TV Channel: RTR PlanetaTV Channel: RTR Planeta
TV Channel: RTR Planeta
 

Mehr von Russia Beyond The Headlines

Mehr von Russia Beyond The Headlines (9)

Club-Mate
Club-MateClub-Mate
Club-Mate
 
Russia jpgfebruary2011 final_eng
Russia jpgfebruary2011 final_engRussia jpgfebruary2011 final_eng
Russia jpgfebruary2011 final_eng
 
RBTH project presentaion
RBTH project presentaionRBTH project presentaion
RBTH project presentaion
 
M kit english for web
M kit english for webM kit english for web
M kit english for web
 
Media kit rus for web
Media kit rus for web Media kit rus for web
Media kit rus for web
 
французская презентация
французская презентацияфранцузская презентация
французская презентация
 
French Edition
French EditionFrench Edition
French Edition
 
французская презентация
французская презентацияфранцузская презентация
французская презентация
 
Russia Beyond The Headlines Media Kit
Russia Beyond The Headlines Media KitRussia Beyond The Headlines Media Kit
Russia Beyond The Headlines Media Kit
 

Kürzlich hochgeladen

₹5.5k {Cash Payment} Independent Greater Noida Call Girls In [Delhi INAYA] 🔝|...
₹5.5k {Cash Payment} Independent Greater Noida Call Girls In [Delhi INAYA] 🔝|...₹5.5k {Cash Payment} Independent Greater Noida Call Girls In [Delhi INAYA] 🔝|...
₹5.5k {Cash Payment} Independent Greater Noida Call Girls In [Delhi INAYA] 🔝|...
Diya Sharma
 
Powerful Love Spells in Phoenix, AZ (310) 882-6330 Bring Back Lost Lover
Powerful Love Spells in Phoenix, AZ (310) 882-6330 Bring Back Lost LoverPowerful Love Spells in Phoenix, AZ (310) 882-6330 Bring Back Lost Lover
Powerful Love Spells in Phoenix, AZ (310) 882-6330 Bring Back Lost Lover
PsychicRuben LoveSpells
 
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
Faga1939
 
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
hyt3577
 

Kürzlich hochgeladen (20)

₹5.5k {Cash Payment} Independent Greater Noida Call Girls In [Delhi INAYA] 🔝|...
₹5.5k {Cash Payment} Independent Greater Noida Call Girls In [Delhi INAYA] 🔝|...₹5.5k {Cash Payment} Independent Greater Noida Call Girls In [Delhi INAYA] 🔝|...
₹5.5k {Cash Payment} Independent Greater Noida Call Girls In [Delhi INAYA] 🔝|...
 
AI as Research Assistant: Upscaling Content Analysis to Identify Patterns of ...
AI as Research Assistant: Upscaling Content Analysis to Identify Patterns of ...AI as Research Assistant: Upscaling Content Analysis to Identify Patterns of ...
AI as Research Assistant: Upscaling Content Analysis to Identify Patterns of ...
 
Nurturing Families, Empowering Lives: TDP's Vision for Family Welfare in Andh...
Nurturing Families, Empowering Lives: TDP's Vision for Family Welfare in Andh...Nurturing Families, Empowering Lives: TDP's Vision for Family Welfare in Andh...
Nurturing Families, Empowering Lives: TDP's Vision for Family Welfare in Andh...
 
Transformative Leadership: N Chandrababu Naidu and TDP's Vision for Innovatio...
Transformative Leadership: N Chandrababu Naidu and TDP's Vision for Innovatio...Transformative Leadership: N Chandrababu Naidu and TDP's Vision for Innovatio...
Transformative Leadership: N Chandrababu Naidu and TDP's Vision for Innovatio...
 
Verified Love Spells in Little Rock, AR (310) 882-6330 Get My Ex-Lover Back
Verified Love Spells in Little Rock, AR (310) 882-6330 Get My Ex-Lover BackVerified Love Spells in Little Rock, AR (310) 882-6330 Get My Ex-Lover Back
Verified Love Spells in Little Rock, AR (310) 882-6330 Get My Ex-Lover Back
 
Nara Chandrababu Naidu's Visionary Policies For Andhra Pradesh's Development
Nara Chandrababu Naidu's Visionary Policies For Andhra Pradesh's DevelopmentNara Chandrababu Naidu's Visionary Policies For Andhra Pradesh's Development
Nara Chandrababu Naidu's Visionary Policies For Andhra Pradesh's Development
 
Powerful Love Spells in Phoenix, AZ (310) 882-6330 Bring Back Lost Lover
Powerful Love Spells in Phoenix, AZ (310) 882-6330 Bring Back Lost LoverPowerful Love Spells in Phoenix, AZ (310) 882-6330 Bring Back Lost Lover
Powerful Love Spells in Phoenix, AZ (310) 882-6330 Bring Back Lost Lover
 
Busty Desi⚡Call Girls in Sector 62 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 62 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 62 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 62 Noida Escorts >༒8448380779 Escort Service
 
Embed-2 (1).pdfb[k[k[[k[kkkpkdpokkdpkopko
Embed-2 (1).pdfb[k[k[[k[kkkpkdpokkdpkopkoEmbed-2 (1).pdfb[k[k[[k[kkkpkdpokkdpkopko
Embed-2 (1).pdfb[k[k[[k[kkkpkdpokkdpkopko
 
Kishan Reddy Report To People (2019-24).pdf
Kishan Reddy Report To People (2019-24).pdfKishan Reddy Report To People (2019-24).pdf
Kishan Reddy Report To People (2019-24).pdf
 
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
 
Julius Randle's Injury Status: Surgery Not Off the Table
Julius Randle's Injury Status: Surgery Not Off the TableJulius Randle's Injury Status: Surgery Not Off the Table
Julius Randle's Injury Status: Surgery Not Off the Table
 
Busty Desi⚡Call Girls in Vasundhara Ghaziabad >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Vasundhara Ghaziabad >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Vasundhara Ghaziabad >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Vasundhara Ghaziabad >༒8448380779 Escort Service
 
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
 
Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 48 (Gurgaon)
Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 48 (Gurgaon)Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 48 (Gurgaon)
Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 48 (Gurgaon)
 
Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 47 (Gurgaon)
Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 47 (Gurgaon)Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 47 (Gurgaon)
Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 47 (Gurgaon)
 
Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 46 (Gurgaon)
Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 46 (Gurgaon)Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 46 (Gurgaon)
Enjoy Night ≽ 8448380779 ≼ Call Girls In Gurgaon Sector 46 (Gurgaon)
 
America Is the Target; Israel Is the Front Line _ Andy Blumenthal _ The Blogs...
America Is the Target; Israel Is the Front Line _ Andy Blumenthal _ The Blogs...America Is the Target; Israel Is the Front Line _ Andy Blumenthal _ The Blogs...
America Is the Target; Israel Is the Front Line _ Andy Blumenthal _ The Blogs...
 
Gujarat-SEBCs.pdf pfpkoopapriorjfperjreie
Gujarat-SEBCs.pdf pfpkoopapriorjfperjreieGujarat-SEBCs.pdf pfpkoopapriorjfperjreie
Gujarat-SEBCs.pdf pfpkoopapriorjfperjreie
 
BDSM⚡Call Girls in Indirapuram Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Indirapuram Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Indirapuram Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Indirapuram Escorts >༒8448380779 Escort Service
 

Project Presentation rbth

  • 1. Rossiyskaya Gazeta supplements to major international papers
  • 2. Rossiyskaya Gazeta’s project titled Russia Beyond the Headlines focuses on publishing monthly supplements about Russia included in major global newspapers and on their websites. The project aims to expand Russia’s information presence in the international media space. Aleksandr Gorbenko Rossiyskaya Gazeta CEO Our goal is to help the international community move beyond conventional perceptions of Russia and to share an unbiased view of Russian events with the international reader. The project provides information support for Russia’s international initiatives, promotes Russian exports, innovation and technology in international markets, popularizes Russian trademarks and brands, and contributes to the strengthening and expansion of business and cultural links between countries.
  • 3. Partner newspapers Overall circulation of the supplements: 3 149 000 * From March 2010
  • 4. Project’s International Partners * From March 2010 60 000 15 000 Bulgaria’s national newspaper 311 000 98 000 The largest daily newspaper in Rio de Janeiro, Brazil 1 .3 million 316 000 One of the largest French newspapers 950 000 225 000 Argentina’s national newspaper * 2 . 2 million 461 000 A Spanish socio-political daily newspaper * 3 . 7 million 250 000 One of Italy’s most influential newspapers * 3 million 418 000 India’s national business newspaper; part of the country’s largest media group, Times of India 3 .7 million 703 000 Great Britain’s largest national newspaper 1 .7 million 583 000 The largest newspaper and web resource in Washington, D.C. Overall readership (people) Daily circulation of the supplement ( copies ) Status
  • 5. Design corresponds to modern world newspapers
  • 6. Target Audience using the circulation example of the Washington Post (U.S.) EXECUTIVE BRANCH The White House Sector agencies and departments LEGISLATIVE BRANCH Congress members, consultants, lobbyists JUDICIAL BRANCH Supreme Court and other courts MEDI А ( American and global news agencies, newspapers, magazines, TV and radio companies ) INTERNATIONAL BUSINESS COMMUNITY Multinational corporations, major international companies, the World Bank, the IMF, etc. PUBLIC ORGANIZATIONS, FUNDS AND CULTURAL CENTRES PROFESSIONAL LOBBYISTS, PR/GR AGENCIES, LAWYERS, ETC. EXPERTS, ANALYSTS AND ACADEMIC AND COMMUNITY FOREIGN EMBASSIES, OFFICES AND TRADE MISSIONS
  • 7.
  • 8.
  • 9. Digital Edition ( e-paper) www.rbth.ru/e-paper The possibility of “flipping through the online supplement” as published in the newspaper The possibility of adding multimedia content: video, audio and photo files, presentations, etc. Online advertising in additional columns with links to other websites
  • 10.
  • 11.
  • 14. Business News Corporate news Business calendar
  • 15.
  • 16.
  • 17.
  • 18. Professional Feedback Sergei Lavrov, Minister of Foreign Affairs of the Russian Federation The main goal of the project is to help the international community move beyond the conventional perception of Russia and to offer a fresh look at a country, which is changing to meet global challenges but preserving its own traditions and identity. Yuri Ushakov, Deputy Chief of Staff for the Prime Minister of Russia. Russia’s Ambassador to the United States (1 999 – 2008) American readers now have an excellent guide to modern Russia. The RBTH covers many aspects of our life and displays a genuine journalistic talent. I can’t express all the feelings I have regarding the media project: Rossiyskaya Gazeta has taken a very serious and professional approach towards it. I can state with great confidence that RBTH is highly valued by the American elite and is already a must-read among Washington elite. Marcelo Ambrosio, Editor-in-chief Jornal do Brasil “ We are very glad with our partnership. I’m sure that Rossyjskaya Gazeta articles and supplements are providing to our readers the opportunity to develop a different and detailed perspective over Russian affairs”. Katharine Weymouth, Washington Post Publisher We are pleased with the Russian supplement, and we believe that it enables our readers to get an inside view of Russia. Incidentally, this has been confirmed by our readers’ feedbacks.
  • 19. Contacts : Eugene Abov Editor & Publisher, RG International supplements Tel ./ Fax: +7 (495) 775 3114 Mob . : +7 (903) 549 3644 Email: [email_address]

Hinweis der Redaktion

  1. Уважаемые коллеги! По поручению руководства страны, «Российская газета» с 2007 года ежемесячно издает и распространяет за рубежом специальные вкладки о России на иностранных язык а х .
  2. По состоянию на сегодня зарубежные вкладки издаются внутри весьма влиятельных зарубежных газет: в США («Вашингтон Пост», 630 тыс. экз.), в Великобритании («Дейли телеграф», 660 тыс. экз.), в Индии («Экономик Таймс», 630 тыс. экз.), в Болгарии («Дума», 10 тыс. экз.), в Бразилии («Жорнал до Бразил», 92 тыс.экз), С ноября текущего года впервые начала выходить аналогичная вкладка во французской газете Ле Фигаро тиражом 340 тыс. экз. , что приурочено к Году России во Франции и Франции в России. Суммарный тираж проекта на сегодня составляет примерно 2.4 миллиона экз. Потенциальный охват соответствует читательской аудитории всех названных газет вместе взятых и по самым приблизительным п одсчетам составляет примерно 5 млн . чел. С появлением в апреле с.г. онлайновых версий вкладок «РГ» на сайтах зарубежных газет-партнеров «Российской газеты» возникают новые возможности донесения российской информации в ключевые группы влияния в самых разных форматах - печатном, онлайновом, видео-, аудио-, анимационная инфографика, фотосессии и др.
  3. К целевой аудитории проекта относятся: Топ-менеджеры и государственные служащие, по роду деятельности связанные с Россией; Представители международного бизнеса, действующие в США, Великобритании, Франции, Бразилии, Индии, Болгарии и др. Основные медиа (мировые информагентства, газеты, телерадиокомпании) Профессиональные лоббисты, PR/GR агентства; Эксперты по России - журналисты, политологи, консультанты, финансовые аналитики, рекламодатели и т.п.; Научные и исследовательские центры, специализирующиеся на российской тематике; Целевая аудитория газет-партнеров; Зарубежные читатели, интересующиеся событиями в мировой политике, экономике и культуре; Культурные и образовательные центры.
  4. Зарубежные вкладки «РГ» смоделированы под те категории читателей, кто активно потребляет информацию и в бумажных, и в цифровых форматах.
  5. Я внесла пару корректив в первые две строчки… Основное преимущество он-лайн присутствия – существенное увеличение потенциальной читательской аудитории, например, аудитория газеты The Washington Post составляет 1,7 млн. чел., а посещаемость сайта www.wp.com - 13 млн. чел. в месяц. Кроме этого, значимой является возможность интерактива, т.е. диалога с читателем и его участие в формирование контента, что позволяет гибко реагировать на изменения читательских предпочтений. Расширяется рекламная поддержка проекта за счет размещения баннерной рекламы и кросс-ссылок на сайтах газет-партнеров. Онлайн-версия проекта обладает несколькими важными преимуществами: Месячная периодичность «бумажной» версии компенсируется возможностью постоянно обновлять цифровой (e-paper) и онлайновый выпуски; Современные технологии позволяют подверстывать к опубликованным текстам видео- и аудио сюжеты, дополнительные материалы и иллюстрации, профильные вэб-ссылки, презентации, комментарии; Расширяется редакционная и рекламная емкость проекта; Создаются возможности поиска, архивирования и рассылки контента; Повышается уровень «читаемости» полос; Появляется доступ к точной статистике посещений, просмотров, времени чтения конкретных страниц и т.п.; Быстрый мониторинг читательского профиля и географии; Немедленная «обратная связь».
  6. Our Business Calendar, which appears in every issue, is highly valued by our sponsors.