4. PRESENTATION PLAN
- History of Creation
- How does one to get to the StoreBot.me top?
- Current stats. What should developers expect?
- How to retain users?
- How to manage the bot?
- Monetization
- Insights
- What next?
6. History of Creation
- Launch: 19 August, 2015
- Month of development
- Worked on the weekends and in the evenings
- Experiment
- Major updates released monthly
7. How does one get to the StoreBot.me top?
- Quality of the Product
- Localization (MyPokerBot is available in 14 languages)
- Filtration of negative reviews
- Contact with authors of negative reviews
- Your bot use case: repeat use and engagement time
8. Quality
- Clear and easy to use UI
- Custom keyboard (with emojis)
- Reaction to any action performed by user
- Stability and response time
- Bot adds value
11. Use case
Source: We’re in a Bot Gold Rush. Kik tells you how to strike it rich.
Repeat use and engagement time may
affect both quality and quantity of your
bot reviews in Telegram Bot Store.
Not every bot can appear in top as a
result.
26. How to retain users?
- Messages reminders to return (in an hour, in a day
and every 2-3 days). Bonuses. Friends.
- Log user actions on their return
- Analyze behavior of users, particularly newly
registered
31. Monetization
- Donations via PayPal in exchange for chips(= $3 in 3 weeks)
- Poker tournaments in future
- Payment API from Telegram
Poker monetization on Facebook (Zynga results):
Zynga Poker = 18% of revenue in Q4 2015;
Zynga Q4 2015 revenue = $186 million.
URL: http://investor.zynga.com/releasedetail.cfm?ReleaseID=954358
32. Insights
- Source of new users is unclear
- NLP < UI with buttons
- Inline mode is VERY rarely used
- Iranians are a very specific demographic
33. What is next?
- Sit and Go Tournaments
- Other entertainment bots
- Facebook Messenger Bot API