Roy Osing

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I am the former EVP and CMO of TELUS, Canada’s most innovative, progressive and successful Telecom Company. I am the Author of “BE DiFFERENT or be dead: Your Business Survival Guide”, the ground-breaking book recognized by Soundview Executive Book Summaries as “… one of the top business books in the U.S.” My book is dedicated to showing, in practical and proven ways, how organizations can be unique and survive in our highly uncertain marketplace. My most recent work “Marketing in The Storm” is a practical lesson on how to morph from traditional marketing to a marketing paradigm necessary for organizations to thrive and survive in today’s violent and unpredictable econo

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Roy Osing

Competencies to Covet

Strategic planning is srewed up

Dont just be a great leader, be a stand-out leader

Do lots of imperfect stuff fast

Gems of leadership from grandma

Success = BE ImPERFECT

Winners Stand-out from the Herd

Why Should I Do Business With You?

So You Think You Are Customer Focused?

5 Steps to Pump-up Your Career

Stand-out Leaders DO Micro-manage

BE CoNTRARIAN

Six Acts of Leadership

3 on the-brink questions

Do You Flitter or Do You Lead?

Leadership by Serving Around

6 Rules of Un-Sales