Are you struggling with implementing Blue Ocean Strategy? The above presentation illustrates 3 steps that should guide you in formulating, executing, and managing Blue Ocean Strategy.
http://goo.gl/bJKcW3
3 Steps for Disrupting a Red Ocean Industry: BLUE OCEAN STRATEGY FOR LEAN STARTUPS AND ESTABLISHED ORGANIZATIONS
1.
RED
OCEAN
BLUE
OCEAN
Solu0on
Gain:
(Un)Known
#BMYacht.
Dr.
Rod
King.
rodkuhnhking@gmail.com
&
hCp://businessmodels.ning.com
&
hCp://twiCer.com/RodKuhnKing
Problem
Pain:
(Un)Known
Method
(Strategy)
Make
extraordinary
profit
(margin)
Disrupt
a
leading
product/
service/business
model
to
create
a
really
different
and
valuable
experience
Develop,
test,
and
validate
a
massive
level
of
customer
interest
(for
each
stage
of
the
idea
lifecycle)
1 2
3
Industry/Market/Customer
Goal
(Job
To
Get
Done):
………………………………..………………….
1
2
3
4
5