SlideShare ist ein Scribd-Unternehmen logo
1 von 30
Social Media 101 Tactics, tips for beginners Reynolds Center for Business Journalism Twitter: @BizJournalism facebook.com/BizJournalism Robin J. Phillips @RobinJP
What you will learn How to create a strong Bio statement Sites to follow to learn more  Followers and Following = what’s the difference @reply or @DM or #Hashtag = what are these things? How to get started  Whatever you need to know =>  No stupid questions Ways to “join the conversation” - etiquette  Tricks for creating short links, adding articles, photos
Five generations
Tool for reporters
Signing up, setting up  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sign up, remember your username, password  .. really, remember them Username = Use Your Name
Checkusernames.com  Think ahead  Can you grab Usernames for all the sites you may want to use eventually?  If yes, do it.
Where to write bio, etc.
 
Facebook bios
What to put in your bio
First person, Journalists and SM
Followers / Following
Whoa!
Begin Tweeting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
No, it’s not that bad
Announce yourself
Announce yourself ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Start following people ,[object Object],[object Object],[object Object],[object Object],[object Object]
Best practices – Twitter or Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
@reply, RTs, and more

Conversations
Mix personal / professional and speak directly to your followers
Direct plea to  Facebook friends
Hashtags were developed to create groupings on Twitter.
 
Official #hashtags
http://businessjournalism.org/2011/01/25/from-resource-efficiency-to-innovation-inside-the-business-of-sustainability/
Signing up, setting up  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Learn more

Weitere Àhnliche Inhalte

Was ist angesagt?

Social media and you
Social media and youSocial media and you
Social media and you
Shawna Dooley
 

Was ist angesagt? (17)

Twitter
TwitterTwitter
Twitter
 
Real Housewives of Social Media - NTC 2010
Real Housewives of Social Media - NTC 2010Real Housewives of Social Media - NTC 2010
Real Housewives of Social Media - NTC 2010
 
Micro Blogging
Micro BloggingMicro Blogging
Micro Blogging
 
Blog & social medias
Blog & social mediasBlog & social medias
Blog & social medias
 
Leveraging Social Media
Leveraging Social MediaLeveraging Social Media
Leveraging Social Media
 
Quick and Dirty How-To Guide for Twitter
Quick and Dirty How-To Guide for TwitterQuick and Dirty How-To Guide for Twitter
Quick and Dirty How-To Guide for Twitter
 
Maximizing your Social Media Tips
Maximizing your Social Media TipsMaximizing your Social Media Tips
Maximizing your Social Media Tips
 
Twitter 101
Twitter 101Twitter 101
Twitter 101
 
Before you hit post
Before you hit postBefore you hit post
Before you hit post
 
Managing Your Online Reputation
Managing Your Online ReputationManaging Your Online Reputation
Managing Your Online Reputation
 
50 tips for twitter in business
50 tips for twitter in business50 tips for twitter in business
50 tips for twitter in business
 
Twitter Rules
Twitter RulesTwitter Rules
Twitter Rules
 
Twitter for sceptical academics
Twitter for sceptical academicsTwitter for sceptical academics
Twitter for sceptical academics
 
Propel Your Job Search In 140 Characters Or Less
Propel Your Job Search In 140 Characters Or LessPropel Your Job Search In 140 Characters Or Less
Propel Your Job Search In 140 Characters Or Less
 
You Are A Brand, Blog Indiana 2009
You Are A Brand, Blog Indiana 2009You Are A Brand, Blog Indiana 2009
You Are A Brand, Blog Indiana 2009
 
Social Media Marketing-Financial Advisors
Social Media Marketing-Financial AdvisorsSocial Media Marketing-Financial Advisors
Social Media Marketing-Financial Advisors
 
Social media and you
Social media and youSocial media and you
Social media and you
 

Ähnlich wie Social Media 101 for journalists: Tips and tactics for beginners

Using Twitter for Business Webinar
Using Twitter for Business WebinarUsing Twitter for Business Webinar
Using Twitter for Business Webinar
Webbed Marketing
 
Twitterar 090821101535 Phpapp01
Twitterar 090821101535 Phpapp01Twitterar 090821101535 Phpapp01
Twitterar 090821101535 Phpapp01
jcummins55
 
Social media
Social mediaSocial media
Social media
calee1
 

Ähnlich wie Social Media 101 for journalists: Tips and tactics for beginners (20)

Zero to social 101
Zero to social 101Zero to social 101
Zero to social 101
 
Approach Twitter Bath Dec2010
Approach Twitter Bath Dec2010Approach Twitter Bath Dec2010
Approach Twitter Bath Dec2010
 
Twitter For Business
Twitter For BusinessTwitter For Business
Twitter For Business
 
Twitter For Business
Twitter For BusinessTwitter For Business
Twitter For Business
 
Using Twitter for Business Webinar
Using Twitter for Business WebinarUsing Twitter for Business Webinar
Using Twitter for Business Webinar
 
Tweet or Twitt - Twitter 101
Tweet or Twitt - Twitter 101Tweet or Twitt - Twitter 101
Tweet or Twitt - Twitter 101
 
Special Olympics Missiouri Social Media Training
Special Olympics Missiouri Social Media TrainingSpecial Olympics Missiouri Social Media Training
Special Olympics Missiouri Social Media Training
 
MSI's Rock My Twitter
MSI's Rock My TwitterMSI's Rock My Twitter
MSI's Rock My Twitter
 
Using Social Media for Professional Purposes
Using Social Media for Professional PurposesUsing Social Media for Professional Purposes
Using Social Media for Professional Purposes
 
Twitter 101
Twitter 101 Twitter 101
Twitter 101
 
Twitterar 090821101535 Phpapp01
Twitterar 090821101535 Phpapp01Twitterar 090821101535 Phpapp01
Twitterar 090821101535 Phpapp01
 
Social Media for Professional Speakers
Social Media for Professional SpeakersSocial Media for Professional Speakers
Social Media for Professional Speakers
 
#TweetNLearn: Creating your Digital Persona on Twitter
#TweetNLearn: Creating your Digital Persona on Twitter#TweetNLearn: Creating your Digital Persona on Twitter
#TweetNLearn: Creating your Digital Persona on Twitter
 
Twitter for Teachers
Twitter for TeachersTwitter for Teachers
Twitter for Teachers
 
Twitter for Nonprofits
Twitter for NonprofitsTwitter for Nonprofits
Twitter for Nonprofits
 
Twitter for business
Twitter for businessTwitter for business
Twitter for business
 
Social media
Social mediaSocial media
Social media
 
TWITTER CHEAT SHEET
TWITTER CHEAT SHEETTWITTER CHEAT SHEET
TWITTER CHEAT SHEET
 
How Twitter Helps Support Your Networked Job Search and Connect with Alumni
How Twitter Helps Support Your Networked Job Search and Connect with AlumniHow Twitter Helps Support Your Networked Job Search and Connect with Alumni
How Twitter Helps Support Your Networked Job Search and Connect with Alumni
 
Putting Twitter to work for you
Putting Twitter to work for youPutting Twitter to work for you
Putting Twitter to work for you
 

Mehr von Robin J Phillips

Social media analytics tools
Social media analytics toolsSocial media analytics tools
Social media analytics tools
Robin J Phillips
 

Mehr von Robin J Phillips (20)

Social Media for Teachers 2014
Social Media for Teachers 2014Social Media for Teachers 2014
Social Media for Teachers 2014
 
Convergys 2013 Customer Scorecard
Convergys 2013 Customer Scorecard Convergys 2013 Customer Scorecard
Convergys 2013 Customer Scorecard
 
How to Change BusinessJournalism.org's TT
How to Change BusinessJournalism.org's TTHow to Change BusinessJournalism.org's TT
How to Change BusinessJournalism.org's TT
 
Personal Branding | Excellence in Journalism 2014
Personal Branding | Excellence in Journalism 2014  Personal Branding | Excellence in Journalism 2014
Personal Branding | Excellence in Journalism 2014
 
Glendaleaz.com
Glendaleaz.com Glendaleaz.com
Glendaleaz.com
 
BizJ Redesign
BizJ Redesign BizJ Redesign
BizJ Redesign
 
Advanced Social Media | Content is King
Advanced Social Media | Content is King Advanced Social Media | Content is King
Advanced Social Media | Content is King
 
Social media analytics tools
Social media analytics toolsSocial media analytics tools
Social media analytics tools
 
AZIMA event February 2014
AZIMA event February 2014AZIMA event February 2014
AZIMA event February 2014
 
Chris Goward at AZIMA January 2014
Chris Goward at AZIMA January 2014Chris Goward at AZIMA January 2014
Chris Goward at AZIMA January 2014
 
Meditation and the challenges of living with a pacemaker
Meditation and the challenges of living with a pacemakerMeditation and the challenges of living with a pacemaker
Meditation and the challenges of living with a pacemaker
 
Multimedia | Association of Women in Sports Media
Multimedia | Association of Women in Sports MediaMultimedia | Association of Women in Sports Media
Multimedia | Association of Women in Sports Media
 
KipCamp Personal Branding for Journalists 2013
KipCamp Personal Branding for Journalists 2013KipCamp Personal Branding for Journalists 2013
KipCamp Personal Branding for Journalists 2013
 
Social Media for College Students
Social Media for College StudentsSocial Media for College Students
Social Media for College Students
 
Creating your brand: For Journalists
Creating your brand: For JournalistsCreating your brand: For Journalists
Creating your brand: For Journalists
 
Social Media for Teachers
Social Media for Teachers Social Media for Teachers
Social Media for Teachers
 
Social Media Clutter - Kiplinger
Social Media Clutter - KiplingerSocial Media Clutter - Kiplinger
Social Media Clutter - Kiplinger
 
Journalist branding - Kiplinger
Journalist branding - KiplingerJournalist branding - Kiplinger
Journalist branding - Kiplinger
 
LinkedIn for Journalists
LinkedIn for Journalists  LinkedIn for Journalists
LinkedIn for Journalists
 
Social Media 303, final of four sessions
Social Media 303, final of four sessionsSocial Media 303, final of four sessions
Social Media 303, final of four sessions
 

KĂŒrzlich hochgeladen

call girls inMahavir Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
call girls inMahavir Nagar  (delhi) call me [🔝9953056974🔝] escort service 24X7call girls inMahavir Nagar  (delhi) call me [🔝9953056974🔝] escort service 24X7
call girls inMahavir Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
hyt3577
 
9953056974 Call Girls In Pratap Nagar, Escorts (Delhi) NCR
9953056974 Call Girls In Pratap Nagar, Escorts (Delhi) NCR9953056974 Call Girls In Pratap Nagar, Escorts (Delhi) NCR
9953056974 Call Girls In Pratap Nagar, Escorts (Delhi) NCR
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
The political system of the united kingdom
The political system of the united kingdomThe political system of the united kingdom
The political system of the united kingdom
lunadelior
 
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
Faga1939
 

KĂŒrzlich hochgeladen (20)

05052024_First India Newspaper Jaipur.pdf
05052024_First India Newspaper Jaipur.pdf05052024_First India Newspaper Jaipur.pdf
05052024_First India Newspaper Jaipur.pdf
 
America Is the Target; Israel Is the Front Line _ Andy Blumenthal _ The Blogs...
America Is the Target; Israel Is the Front Line _ Andy Blumenthal _ The Blogs...America Is the Target; Israel Is the Front Line _ Andy Blumenthal _ The Blogs...
America Is the Target; Israel Is the Front Line _ Andy Blumenthal _ The Blogs...
 
KING VISHNU BHAGWANON KA BHAGWAN PARAMATMONKA PARATOMIC PARAMANU KASARVAMANVA...
KING VISHNU BHAGWANON KA BHAGWAN PARAMATMONKA PARATOMIC PARAMANU KASARVAMANVA...KING VISHNU BHAGWANON KA BHAGWAN PARAMATMONKA PARATOMIC PARAMANU KASARVAMANVA...
KING VISHNU BHAGWANON KA BHAGWAN PARAMATMONKA PARATOMIC PARAMANU KASARVAMANVA...
 
Politician uddhav thackeray biography- Full Details
Politician uddhav thackeray biography- Full DetailsPolitician uddhav thackeray biography- Full Details
Politician uddhav thackeray biography- Full Details
 
call girls inMahavir Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
call girls inMahavir Nagar  (delhi) call me [🔝9953056974🔝] escort service 24X7call girls inMahavir Nagar  (delhi) call me [🔝9953056974🔝] escort service 24X7
call girls inMahavir Nagar (delhi) call me [🔝9953056974🔝] escort service 24X7
 
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
{Qatar{^🚀^(+971558539980**}})Abortion Pills for Sale in Dubai. .abu dhabi, sh...
 
10052024_First India Newspaper Jaipur.pdf
10052024_First India Newspaper Jaipur.pdf10052024_First India Newspaper Jaipur.pdf
10052024_First India Newspaper Jaipur.pdf
 
Transformative Leadership: N Chandrababu Naidu and TDP's Vision for Innovatio...
Transformative Leadership: N Chandrababu Naidu and TDP's Vision for Innovatio...Transformative Leadership: N Chandrababu Naidu and TDP's Vision for Innovatio...
Transformative Leadership: N Chandrababu Naidu and TDP's Vision for Innovatio...
 
*Navigating Electoral Terrain: TDP's Performance under N Chandrababu Naidu's ...
*Navigating Electoral Terrain: TDP's Performance under N Chandrababu Naidu's ...*Navigating Electoral Terrain: TDP's Performance under N Chandrababu Naidu's ...
*Navigating Electoral Terrain: TDP's Performance under N Chandrababu Naidu's ...
 
Dubai Call Girls Pinky O525547819 Call Girl's In Dubai
Dubai Call Girls Pinky O525547819 Call Girl's In DubaiDubai Call Girls Pinky O525547819 Call Girl's In Dubai
Dubai Call Girls Pinky O525547819 Call Girl's In Dubai
 
Job-OriДntДd Courses That Will Boost Your Career in 2024
Job-OriДntДd Courses That Will Boost Your Career in 2024Job-OriДntДd Courses That Will Boost Your Career in 2024
Job-OriДntДd Courses That Will Boost Your Career in 2024
 
declarationleaders_sd_re_greens_theleft_5.pdf
declarationleaders_sd_re_greens_theleft_5.pdfdeclarationleaders_sd_re_greens_theleft_5.pdf
declarationleaders_sd_re_greens_theleft_5.pdf
 
9953056974 Call Girls In Pratap Nagar, Escorts (Delhi) NCR
9953056974 Call Girls In Pratap Nagar, Escorts (Delhi) NCR9953056974 Call Girls In Pratap Nagar, Escorts (Delhi) NCR
9953056974 Call Girls In Pratap Nagar, Escorts (Delhi) NCR
 
The political system of the united kingdom
The political system of the united kingdomThe political system of the united kingdom
The political system of the united kingdom
 
China's soft power in 21st century .pptx
China's soft power in 21st century   .pptxChina's soft power in 21st century   .pptx
China's soft power in 21st century .pptx
 
Unveiling the Characteristics of Political Institutions_ A Comprehensive Anal...
Unveiling the Characteristics of Political Institutions_ A Comprehensive Anal...Unveiling the Characteristics of Political Institutions_ A Comprehensive Anal...
Unveiling the Characteristics of Political Institutions_ A Comprehensive Anal...
 
422524114-Patriarchy-Kamla-Bhasin gg.pdf
422524114-Patriarchy-Kamla-Bhasin gg.pdf422524114-Patriarchy-Kamla-Bhasin gg.pdf
422524114-Patriarchy-Kamla-Bhasin gg.pdf
 
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
THE OBSTACLES THAT IMPEDE THE DEVELOPMENT OF BRAZIL IN THE CONTEMPORARY ERA A...
 
04052024_First India Newspaper Jaipur.pdf
04052024_First India Newspaper Jaipur.pdf04052024_First India Newspaper Jaipur.pdf
04052024_First India Newspaper Jaipur.pdf
 
06052024_First India Newspaper Jaipur.pdf
06052024_First India Newspaper Jaipur.pdf06052024_First India Newspaper Jaipur.pdf
06052024_First India Newspaper Jaipur.pdf
 

Social Media 101 for journalists: Tips and tactics for beginners

Hinweis der Redaktion

  1. This is our reality. Google 5 generations and you’ll get hundreds of photos. Who reads a paper? Who wants news on the phone? Who doesn’t read the news but does get info from friends on facebook?
  2. Reporters can hold their own ‘listening’ campaigns.