I have posted the first version of the PledgeGo pitch deck. This is a high-level presentation of the PledgeGo model and the value we bring to our donors and charities.

1. www.pledgego.com
Giving philanthropy more impact

2. Welcome to PledgeGo
• PledgeGo is an online fundraising platform that reinvents the
philanthropy paradigm by carefully curating high quality charities &
fundraising campaigns for our donors.
• All charities & campaigns are vetted & approved by our team of
social impact experts. PledgeGo only works with qualified charities
who go through our rigorous approval process. This is how we
guarantee donors are making the most impactful contributions.

3. The Users
CORPORATION/
BUSINESS
NONPROFIT
ORGANIZATION
INDIVIDUAL

4. Value to our donors
PledgeGo works with a select group of
charities with a track record of creating the
greatest impact to society.
Our goal is to put our donor’s money to the
highest and best use.
Whether our charities address homelessness,
poverty, education, healthcare, or the
environment to name a few, they create the
greatest impact in their fields.

5. How we find the best
charities ?
1. PledgeGo reviews every charity that
launches a fundraiser on our platform.
2. Each charity completes a questionnaire,
participates in a number of interviews,
and submits organizational documents for
review.
3. We track & measure how funds (raised
on PledgeGo) are spent & the impact they
create.
4. PledgeGo relies on in-depth expertise in
philanthropy & public policy to find great
charities addressing the most critical
issues facing society

6. Salesforce Donor Study
Donor Survey Data:
• 24% more people would donate if opportunities were suggested based on cause.
• 29% donate from family referrals.
• 36% donate from referrals from friends.
• 30% millennials donate through social media.
• 52% of donors don’t know how their money is being spent.
• 41% millennials would donate more if organizations were more engaged with them
• 41% would donate more if the organization had mobile application
Donation decisions based:
1. 76% based on trustworthiness
2. 46% personal data protection
3. 46% personalized impact data of their cause

7. What Donors Want
• Seamlessly find donating & volunteering
opportunities based on cause, location, & people
• Raise money & promote specific causes important
to them
• Access information about organizations, their
story, leadership, clients, & work
• Understand the impact their philanthropic efforts
are making: donations, volunteering, & support
• Receive assurance they are supporting a credible
and impactful organization and/or cause
• Share their ideas about solving social issues
• Promote their philanthropic work & experience
• Build a personal brand as socially responsible
Fundraise
Volunteer
Cause
Support

8. Value to our charities
PledgeGo works with charities to plan,
launch, market, & manage fundraising
campaigns year round.
In my 10 plus years of experience in
philanthropy, charities are always facing the
challenge to attract new donors & keep
current donors fully engaged 365 days a year.
Many amazing charities don't have the
capacity to dedicate full time fundraising
staff year round.

9. What Charities Need
• Fundraise, forecast revenue, track donations, &
monitor grants
• Generate public awareness of their cause
• Engage people & business who care about their
mission.
• Manage volunteer & service programming
• Expand services to a larger number of people &
communities
• Measure social impact on funds raised & services
provided
• Access data, analytics, & business intelligence
• Cultivate knowledge management & workflow
automation
Fundraise
Social
Impact
Service Delivery
Promote
Engage

10. Social Good Industry Data
• Approximately $1.41 million nonprofits were registered with the Internal Revenue Service .
• The nonprofit sector contributed an estimated $905.9 billion to the US economy in 2013.
• 501(c)(3) public charities accounted for $1.73 trillion in revenue and $1.62 trillion in
expenses in 2013.
• Total private giving from individuals, foundations, and businesses totaled $358.38 billion
In 2014, a 5 percent increase from 2013.
• 25.3% of US adults volunteered with an organization in 2014, contributing an estimated 8.7
billion hours. Hours valued at approximately $179.2 billion.
(Urban Institute, 2015)

11. Business of
Philanthropy
• Numerous industries that provide
services to underserved people and
communities.
• Billions of dollars of private and
public funding are provided
through grants, loans, and
donations.
• Private giving continues to increase
but is still a small part of non-profit
organization’s operating budgets.
• Organizations rely on over a billion
hours of volunteering from people.
• (Urban Institute, 2015)
Health
Environmental/Animal
Arts & Culture
Public/Social Good
International Affairs
Education
Human Services

12. IMPACT
MEASURING
MOBILE
• Measuring
impact and
social return
• Mobile presence to
increase engagement
and donation activity
DIGITAL
• Shortening the digital
divide in philanthropy
• Strengthen personal
engagement strategies
• Cultivate and retain
social investors
• Story telling and social
marketing
DATA
• Security of data
and client
information
FUNDRAISING
• Grow donor base
through online
crowdfunding
• Provide individuals the
ability to fundraise for
causes
• Gamification of
philanthropy including
activities, competition,
challenges, & rewards
Tech Trends in Philanthropy

13. PledgeGo Process
Program
&
Services
CHARITIES,
NGO,
NONPROFIT
FAMILIES
PEOPLEDONORS
CAUSE
Social Impact
Report
PledgeGo
Vetted
charitable
opportunities
Donations
Data on use of funds & social impact
Fundraiser
Fundraising Services
Review Request
Funds
Questionnaire , interview,
documentation
Communication Communication