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1. WELCOME

2. Anylises of Iconic Logo Design
My topic

3. American Airlines
Logo Designer: Massimo Vignelli (1967)
Company Founder: AMR Corporation
Year Logo Introduced: 1930

4. In 1934, American Airlines unveiled a
logo which featured an eagle flying over
the globe with two bright red "As"
flanking it on both sides

5. Logo name: IBM
Year Company Founded: 1911
Year Logo Introduced: 1888
Logo Designer: Paul Rand (1956, 1972)
Company Founder: Charles R. Flint

6. Logo name: Burger King
Logo Designer: Sterling Brands (1998)
Company Founders: James McLamore, David
R. Edgerton

7. • As the second largest hamburger fast food
chain in the world, the Burger King logo has
developed a recognizability second only to
that of the McDonald's "Golden Arch."

8. Logo name: Levi's
Year Company Founded: 1850
Year Logo Introduced: 1890's
Logo Designer: Landor Associates (1967, 1969)
Company Founder: Levi Strauss

9. Logo name: Nike
Year Company Founded: 1964
Year Logo Introduced: 1971
Logo Designer: Carolyn Davidson (1971), Nike (1978,
1985, 1995)
Company Founders: Bill Bowerman, Philip Knight

10. • First founded as Blue Ribbon Sports, an import
company, Nike did not come into existence
until 1971, when the company expanded into
the production of their own sports footwear.

11. Logo name: Coca-Cola

12. Year Company Founded: 1886
Year Logo Introduced: 1886
Logo Designer: Frank Mason Robinson (1887),
Lippincott & Margulies (1968), Desgrippes Gobe
& Associates (1998), Turner Duckworth (2009),
Company Founder: John Pemberton

13. Logo name: Pepsi
Logo Designer: Gould & Associates (1967),
Landor Associates (1996), Arnell (2008)
Company Founder: Caleb Bradham

14. Logo name: McDonald's

15. • Logo Designer: Jim Schindler (1962)
• Company Founders: Richard McDoland,
Maurice McDonald

16. THANK YOU