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MOBILE
BY RIDA ZAMAN
PROSPECTS & CHALLENGES OF
IN PAKISTAN
BANKING
MOBILE BANKING
Mobile banking is the performing
of finance related functions on a
mobile device like a Smartphone
or tablet. With the use of a
mobile device, the user can
perform mobile banking via call,
text, website, or app. There are
both advantages and
disadvantages of mobile banking
some of which have been
highlighted below
02
20’s-MBA-NBS-02
03
THE LIST OF PAKISTANI MOBILE BANKING APPS
• BANK OF HBL MOBILE BANKING APP
• UBL APP
• MEEZAN MOBILE BANKING APP
• JAZZCASH MOBILE BANKING APP
• EASYPAISA MOBILE APP
• ASLARI MOBILE APP
20’s-MBA-NBS-02
Benefits
• It utilizes the mobile connectivity of telecom operators and therefore
does not require an internet connection.
• With mobile banking, users of mobile phones can perform several
financial functions conveniently and securely from their mobile.
• You can check your account balance, review recent transaction, transfer
funds, pay bills, locate ATMs, deposit cheques, manage investments, etc
• Mobile banking is available round the clock 24/7/365, it is easy and
convenient and an ideal choice for accessing financial services for most
mobile phone owners in the rural areas.
• Mobile banking is said to be even more secure than online/internet
banking.
04
20’s-MBA-NBS-02
05
DISADVANTAGES
• Mobile banking users are at risk of receiving fake SMS messages and
scams
• The loss of a person’s mobile device often means that criminals can gain
access to your mobile banking PIN and other sensitive information.
• Modern mobile devices like Smartphone and tablets are better suited for
mobile banking than old models of mobile phones and devices.
• Regular users of mobile banking over time can accumulate significant
charges from their banks.
20’s-MBA-NBS-02
06
IMPACT OF MOBILE BANKING
In recent years, mobile banking has become
quite popular and convenient for many
people. Have you tried mobile banking.
The evolution of the mobile phone markets
has opened avenues for mobile money
services to thrive. Regular advancements in
the mobile channel have created awareness
amongst financial institutions and merchants
alike, especially in developing countries. Who
are now identifying that an ever-greater
proportion of their digital presence may be
allocated too mobile.
20’s-MBA-NBS-02
EASE OF USE
Mobile money helps people pay for goods and services; transfer money from almost
anywhere even if they are not near a bank office. For example, in Kenya, M-Pesa has
made it an integral part of the economy and providing mobile experiences that meet
consumer expectations.
POTENIAL OF MOBILE
BANKING
THE UNBANKED
Embracing mobile money services will go a long way to addressing the needs of the
unbanked, under banked, and the unhappily banked. Thereby, enabling them to
make payments, transfer money to merchants, friends or relative using mobile
devices. Reducing the need for long queue’s in banks and bringing them into the fold
of modern economy.
07
20’s-MBA-NBS-02
ACCESSIBILITY
Mobile money transfers are filling this need and proving better at reaching poor rural
resident than banks or standard money transfer services. It has changed commerce
and eased trade by breaking the rigid rules of high finance and banking transactions.
POTENIAL OF MOBILE
BANKING
CONVENIENT SAVINGS
Among the benefits of mobile money services is the ability to use the mobile phone
to save and be able to cash-out the money whenever needed. This also reduces the
need for physical cash, therefore, creating a firewall for theft
08
20’s-MBA-NBS-02
REMITTANCES
Considering huge number of the unbanked who send domestic/international
remittances in cash and widespread use of mobile phones, both in developed and
emerging markets; mobile money has the potential to keep pace with consumer’s
needs and expectations to transfer money at any time of the day/week no matter
how little the fund.
POTENIAL OF MOBILE
BANKING
THE MOBILE GENERATION
The adoption of mobile technology is changing virtually all aspects of consumer
behavior. This presents an unprecedented opportunity for mobile money service
renders to activate relationships with both new and existing customers across
multiple mobile channels.
09
20’s-MBA-NBS-02
BOOSTS ECONOMIC GROWTH
The handiness of mobile devices and with mobile network operation services
scattered anywhere than traditional banks, availability of mobile money services in
different strategic locations is crucial for long-term adoption and widespread use of
such services, boosting economic growth and social development on both the micro
and macro level.
POTENIAL OF MOBILE
BANKING
10
20’s-MBA-NBS-02
NEEDS TO BE
ADDRESSED
In order to maintain standard, network fluctuations, the
effect of loss of Mobile phone, unauthorized use and the risk
of incorrect transfers are concerns that needs to be
addressed head on by the service providers in ensuring
efficient and effective use of the services in the long-term
11
20’s-MBA-NBS-02
Thank You

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Prospects & Challenges of Mobile Banking in Pakistan

  • 1. MOBILE BY RIDA ZAMAN PROSPECTS & CHALLENGES OF IN PAKISTAN BANKING
  • 2. MOBILE BANKING Mobile banking is the performing of finance related functions on a mobile device like a Smartphone or tablet. With the use of a mobile device, the user can perform mobile banking via call, text, website, or app. There are both advantages and disadvantages of mobile banking some of which have been highlighted below 02 20’s-MBA-NBS-02
  • 3. 03 THE LIST OF PAKISTANI MOBILE BANKING APPS • BANK OF HBL MOBILE BANKING APP • UBL APP • MEEZAN MOBILE BANKING APP • JAZZCASH MOBILE BANKING APP • EASYPAISA MOBILE APP • ASLARI MOBILE APP 20’s-MBA-NBS-02
  • 4. Benefits • It utilizes the mobile connectivity of telecom operators and therefore does not require an internet connection. • With mobile banking, users of mobile phones can perform several financial functions conveniently and securely from their mobile. • You can check your account balance, review recent transaction, transfer funds, pay bills, locate ATMs, deposit cheques, manage investments, etc • Mobile banking is available round the clock 24/7/365, it is easy and convenient and an ideal choice for accessing financial services for most mobile phone owners in the rural areas. • Mobile banking is said to be even more secure than online/internet banking. 04 20’s-MBA-NBS-02
  • 5. 05 DISADVANTAGES • Mobile banking users are at risk of receiving fake SMS messages and scams • The loss of a person’s mobile device often means that criminals can gain access to your mobile banking PIN and other sensitive information. • Modern mobile devices like Smartphone and tablets are better suited for mobile banking than old models of mobile phones and devices. • Regular users of mobile banking over time can accumulate significant charges from their banks. 20’s-MBA-NBS-02
  • 6. 06 IMPACT OF MOBILE BANKING In recent years, mobile banking has become quite popular and convenient for many people. Have you tried mobile banking. The evolution of the mobile phone markets has opened avenues for mobile money services to thrive. Regular advancements in the mobile channel have created awareness amongst financial institutions and merchants alike, especially in developing countries. Who are now identifying that an ever-greater proportion of their digital presence may be allocated too mobile. 20’s-MBA-NBS-02
  • 7. EASE OF USE Mobile money helps people pay for goods and services; transfer money from almost anywhere even if they are not near a bank office. For example, in Kenya, M-Pesa has made it an integral part of the economy and providing mobile experiences that meet consumer expectations. POTENIAL OF MOBILE BANKING THE UNBANKED Embracing mobile money services will go a long way to addressing the needs of the unbanked, under banked, and the unhappily banked. Thereby, enabling them to make payments, transfer money to merchants, friends or relative using mobile devices. Reducing the need for long queue’s in banks and bringing them into the fold of modern economy. 07 20’s-MBA-NBS-02
  • 8. ACCESSIBILITY Mobile money transfers are filling this need and proving better at reaching poor rural resident than banks or standard money transfer services. It has changed commerce and eased trade by breaking the rigid rules of high finance and banking transactions. POTENIAL OF MOBILE BANKING CONVENIENT SAVINGS Among the benefits of mobile money services is the ability to use the mobile phone to save and be able to cash-out the money whenever needed. This also reduces the need for physical cash, therefore, creating a firewall for theft 08 20’s-MBA-NBS-02
  • 9. REMITTANCES Considering huge number of the unbanked who send domestic/international remittances in cash and widespread use of mobile phones, both in developed and emerging markets; mobile money has the potential to keep pace with consumer’s needs and expectations to transfer money at any time of the day/week no matter how little the fund. POTENIAL OF MOBILE BANKING THE MOBILE GENERATION The adoption of mobile technology is changing virtually all aspects of consumer behavior. This presents an unprecedented opportunity for mobile money service renders to activate relationships with both new and existing customers across multiple mobile channels. 09 20’s-MBA-NBS-02
  • 10. BOOSTS ECONOMIC GROWTH The handiness of mobile devices and with mobile network operation services scattered anywhere than traditional banks, availability of mobile money services in different strategic locations is crucial for long-term adoption and widespread use of such services, boosting economic growth and social development on both the micro and macro level. POTENIAL OF MOBILE BANKING 10 20’s-MBA-NBS-02
  • 11. NEEDS TO BE ADDRESSED In order to maintain standard, network fluctuations, the effect of loss of Mobile phone, unauthorized use and the risk of incorrect transfers are concerns that needs to be addressed head on by the service providers in ensuring efficient and effective use of the services in the long-term 11 20’s-MBA-NBS-02