Social Media Recruiting Jeff Waldman, Founder, Stratify.co Christine Bird, Co-Founder, Cream.HR Kathleen Teixeira, Co-Founder,Canada’s First Social Recruiting Conference Amit .A. Hinduja, Senior Recruiter/ Sourcing Specialist, IBM Canada Ltd.
Ähnlich wie Social Media Recruiting Jeff Waldman, Founder, Stratify.co Christine Bird, Co-Founder, Cream.HR Kathleen Teixeira, Co-Founder,Canada’s First Social Recruiting Conference Amit .A. Hinduja, Senior Recruiter/ Sourcing Specialist, IBM Canada Ltd.
Ähnlich wie Social Media Recruiting Jeff Waldman, Founder, Stratify.co Christine Bird, Co-Founder, Cream.HR Kathleen Teixeira, Co-Founder,Canada’s First Social Recruiting Conference Amit .A. Hinduja, Senior Recruiter/ Sourcing Specialist, IBM Canada Ltd. (20)
Presentation on how to chat with PDF using ChatGPT code interpreter
Social Media Recruiting Jeff Waldman, Founder, Stratify.co Christine Bird, Co-Founder, Cream.HR Kathleen Teixeira, Co-Founder,Canada’s First Social Recruiting Conference Amit .A. Hinduja, Senior Recruiter/ Sourcing Specialist, IBM Canada Ltd.
1.
2.
3. JEFF WALDLMAN
Founder
Stratify & SocialHRCamp
@JeffWaldmanHR
.com/jeffwaldmanhr
.com/in/jeffwaldmanhr
jeff@stratify.co
Jeff was named one of
the Top 100 Most Social
HR Experts on Twitter in
2013 by Huffington Post
14. ADVANTAGES OF GOOGLE SEARCH
→ Free Resume on Internet
→ Employees with title on websites
→ Targeted Searches
→ Company Email Format
→ X-Ray Searches
→ File Type Searches
26. DIVERSITY SOURCING ON LINKEDIN
→ Over 200+ million members
→ LinkedIn claims “63% of members are
outside U.S.”
→ 7 million Canadians are active on LinkedIn
27. STANDARD APPROACH
→ Women centric groups on LinkedIn
→ Scraping each page to see gender based name
→ Some also use She OR Her
29. DIVERSITY SOURCING FOR GENDER cont’d
("Emma" OR "Sophia" OR "Olivia" OR "Emily" OR "Hailey" OR "Ella" OR "Lily" OR
"Zoe" OR "Ava" OR "Kaitlyn" OR "Chloe" OR "Abigail" OR "Madison" OR "Brooklyn"
OR "Sophie" OR "Isabella" OR "Sarah" OR "Isabelle" OR "Hannah" OR "Charlotte"
OR "Peyton" OR "Quinn" OR "Aubrey" OR "Addison" OR "Amelia" OR "Mia" OR
"Claire" OR "Sydney" OR "Grace" OR "Alexis" OR "Lauren" OR "Maya" OR "Teagan"
OR "Mackenzie" OR "Elizabeth" OR "Leah" OR "Avery" OR "Brielle" OR "Riley" OR
"Michaela" OR "Rachel" OR "Taylor" OR "Evelyn" OR "Julia" OR "Gabriella" OR
"Kayla" OR "Anna" OR "Brianna" OR "Catherine" OR "Alexa" OR "Molly" OR
"Alexandra" OR "Samantha" OR "Keira" OR "Stella" OR "Alyssa" OR "Eva" OR
"Violet" OR "Mya" OR "Kate" OR "Kaylee" OR "Scarlett" OR "Megan" OR "Charlie"
OR "Gabrielle" OR "Ruby" OR "Jordyn" OR "Ashlyn" OR "Isla" OR "Layla" OR "Nora"
OR "Rebecca" OR "Paige" OR "Victoria" OR "Jasmine" OR "Savannah" OR "Reese"
OR "Faith" OR "Brooke" OR "Sierra" OR "Alice" OR "Mila" OR "Danica" OR "Kylie"
OR "Arianna" OR "Abby" OR "Makenna" OR "Makayla" OR "Bianca" OR "Nevaeh"
OR "Piper" OR "Ainsley" OR "Sienna" OR "Clara" OR "Kaelyn" OR "Chelsea" OR
"Ellie" OR "Natalie" OR "Madeleine" OR "Eden")
Source: http://www.babycenter.ca
32. SOURCING YOUNG PRO’S & RECENT GRADS
→ Recent graduates finished 2012
→ Graduates who completed in 2010 and have 2
years of experience
→ Young professionals who do not have more
than 3 years of experience
36. TRICK #1
→ Search LinkedIn Group without being member
site:linkedin.com "The Project Manager Network
- #1 Group for Project Managers logo" -dir
"Location * Toronto"
39. WHY YOU SHOULD BE ON TWITTER
→ Create a pipeline of
candidates/contacts
→ Generate job leads
→ Post jobs
→ Source top candidates
→ Your clients/candidates are
already there
→ Create a magnetic brand
→ It’s FREE
40. TWITTER TERMINOLOGY
→ Twitter Handle: @KathleenToronto – username
preceded by “@” suggests that a message is
intended for that person vs. a public message
for all.
→ RT: means re-tweet. E.g. when you read
something on your feed that you want to share
with others you “re-tweet” it.
→ #: used to reference a keyword. Some people
create their own if they want a topic to “trend”.
42. → Trending Topic: the most popular conversations
happening on Twitter.
→ DM (“Direct Message”): private messages that
can only be sent to people who are following
each other.
→ Remember all tweets are limited to 140
characters. Using a URL Shortener is necessary.
→ For Example: bit.ly or tinyurl.com
TWITTER TERMINOLOGY cont’d
44. FOLLOWERS & FOLLOWING
→ Click on “Find People” tab at the top of the Twitter Page, then
select “Find on Twitter”. you can search for organizations,
individuals or groups.
→ Use tools like “Follower Wonk” to search Twitter bios by
location or “Twellow” to search a directory of people by area
of expertise, profession or other attribute listed in personal
profile.
→ Leverage your social network by importing existing contacts
and following them.
→ Link Twitter to your LinkedIn account so you can follow all of
your contacts within LinkedIn—uou will also be able to post
updates and jobs within LinkedIn AND Twitter.
46. #THEHASHTAG
→ What keywords do your target
candidates typically search for?
→ Use hashtags in a message or
discussion. If you post a job it is
a good idea to include #job as
well as your industry—e.g.
#construction, #cityname or
#jobtitle
→ Don’t overuse hashtags.
47. TWITTER LISTS
→ User can have 1,000 lists.
→ Lists used to organize
Twitter users into specific
groups—e.g. “Toronto
Recruiters”, “Social
Media Pros”.
→ Lists are a great way to
monitor different groups
at the same time. Tip:
TweetDeck.com is a great
tool for this.
50. BE AUTHENTIC
→ Twitter is NOT a job board.
→ Build engagement within your target audience.
→ Followers will listen if you act real.
→ Be creative—share news and events to showcase
your culture. Leverage video.
→ When people follow you, thank them. When people
re-tweet your tweets, thank them.
→ Be positive and helpful.
→ Respond to tweets and mentions.
51. PACE YOURSELF
→ Keep track of time—1
hour per day is enough
to post content and
respond to messages.
→ Use tools like Hootsuite
and Tweetdeck to
schedule tweets.
→ Quality vs. Quantity.
54. WHAT IS GRAPH SEARCH?
→ Searches through billions+ pieces of data collected on
Facebook—people, photos, places and interests.
→ Search using regular language—results unlike a “web
search” using a search engine.
→ Personalized results based on searchers friends network.
60. KEY CONSIDERATIONS
→ Quality of data vs. LinkedIn—job titles, employer
names, education NOT always used.
→ Privacy settings may limit reach.
→ Still in beta.
Limitations
BUT… Graph Search is a great tool for obtaining
soft data—e.g. interests.