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Original Medical Equipment 
Company Pvt. Ltd.
February 2012
Contents



                              Executive Summary
                              Factsheet
                              Offices & Centres
                              Key Products and Services
                              Key People
Original Medical Equipment    SWOT Analysis
Company Pvt. Ltd.             Financial Profile
                              Industry Analysis
                              Competitive Landscape
                              Competitive Benchmarking
                              Appendix




                                                           2
Executive Summary
                    • Original Medical Equipment Company Pvt. Ltd. is engaged in manufacturing and export of W
Company 
                    • The company adheres to quality certificates such as T, H and J
Description
                    • It manufactures medical equipments under various segments such as Y, U, I, O, P, Q, W, A, Z, D, F, B, N, M 
Key Products and      and R
Services

                    • Strength 1 is one of the major strengths of the company; however Weakness 1 is one of the key areas of 
                      concern
SWOT Analysis       • The company can reap significant benefits owing to opportunity 1 while Threat 1 may have an adverse 
                      affect on the strategic initiatives and growth prospects of the organization


                    • The financial profile of the company includes the balance sheet and the key ratios depicting the key 
Financial Profile     financial figures for FY 20‐‐,20‐‐ and 20‐‐, giving an insight into the company's financial performance

                    • Medical Equipments market is estimated at INR A bn in FY 20‐‐ and expected to grow at a CAGR of x per 
                      cent to reach INR B bn in FY 20‐‐
                    • The Medical Equipments market is classified into segments such as P, Q, R and S
                    • The Surgical Instruments market in India is estimated at INR A bn in FY 20‐‐ and is expected to grow at a 
Industry Analysis
                      CAGR of x per cent to reach INR B bn by FY 20‐‐
                    • The key drivers are A, B, C and D



Competitive         • Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2
Landscape


                                                                                                                                    3
Factsheet
Basic Information           Brief Description
Industry                ‐   • Original Medical Equipment Company Pvt. Ltd. (Original) is a 
                              manufacturer and exporter of U and is headquartered in K
 Corporate Address      ‐
                            • The company adheres to quality certificates such as :

                                 ‐‐
Tel No.                 ‐

Fax No.                          ‐‐
                        ‐

Website                          ‐‐
                        ‐




                                             E 
Year  Founded           ‐   • Original Medical manufactures medical equipments under 




                                           PL
                              various segments such as Y, U, I, O, P, Q, W, A, Z, D, F, B, N, M 
Year of Incorporation   ‐
                              and R



                                         AM
Ownership               ‐

Revenues

Fiscal Year End
                        ‐

                        ‐
                                       S
Auditor                 ‐

Key Competitors:        ‐
                              Brief History 
                            • 20‐‐: 
Source:

                                                                                                   4
Offices & Centres – India 




              PLE 
          S AM


                                     Headquarters




                             Note:
Source:

                                                    5
Business Model (1/6)
The company offers products such as:


                 S
                 •‐                    •‐
                 •‐                    •‐
                 •‐                    •‐
                 •‐                    •‐
                 •‐                    •‐




                                     E 
                 •‐                    •‐




                                  PL
                 •‐                    •‐
                 •‐                    •‐



                                AM
                 •‐                    •‐
 Segments        •‐
                 •‐
                 •‐
                 •‐
                 •‐
                              S        •‐
                                       •‐
                                       •‐
                                       •‐
                                       •‐



                 D

                 •‐                    •‐
                 •‐                    •‐
                 •‐                    •‐



Source:

                                            6
Key People
 Shareholders of the Company                        Key Executives

               Name            No. of Shares Held                                          Date of 
                                                          Name             Designation
                                                                                         Appointment 

                 ‐‐                    ‐‐
                                                            ‐‐                 ‐‐             ‐‐

                 ‐‐                    ‐‐
                                                            ‐‐                 ‐‐             ‐‐


                 ‐‐                    ‐‐                   ‐‐                 ‐‐             ‐‐




 Ownership Structure                                Shareholding Pattern

Total Paid‐up Capital                  INR A                               R


Total Number of shareholders                ‐


                                                            z%



           SAMPLE 
                                                                  Note:
 Source:

                                                                                                        7
SWOT Analysis (1/2)
                Strengths                                  Weakness

• Strength 1:
                                           • Weakness 1:




• Strength 2:



                               Internal 
                                Factors




                            SAMPLE 
Source:

                                                                      8
SWOT Analysis (2/2)
                   Opportunities                                Threats

                                                  • Threat 1:
• Opportunity 1:




                                                  • Threat 2:
• Opportunity 2:




                                      External 
                                       Factors




                                   SAMPLE 
Source:

                                                                          9
Ratio Analysis                                                             Annual Financial Ratios
Key Ratios                                                                                   Liquidity Ratios

                             y‐o‐y change 
          Particulars                      2011      2010    2009
                               (2011‐10)
                                                                       4                                 4

Liquidity Ratios                                                       3                                 3
Current Ratio                     ‐         ‐         ‐       ‐
Cash Ratio                        ‐         ‐         ‐       ‐        2                                 2

Leverage Ratios                   ‐         ‐         ‐       ‐        1                                 1
Debt to Equity Ratio              ‐         ‐         ‐       ‐
                                                                       0                                 0
Debt to Capital Ratio             ‐         ‐         ‐       ‐
                                                                       2009           2010        2011   2009   2010          2011


Key Ratio Analysis                                                                           Leverage Ratios

 • Analysis point 1




                                  LE 
                                                                              0.20




                               MP
 • Analysis point 2                                                           0.15



                         S   A                                                0.10
                                                                              0.05
                                                                              0.00
                                                                                 2010                                  2011
                                                                              Note:

Source:                                           Improved   Decline

                                                                                                                              10
Industry Analysis
Medical Equipment Industry – Overview                                  Market Size & Growth (20‐‐ ‐20‐‐e)
• The Medical Equipment market is estimated at INR A bn in FY 
  20‐‐ and expected to grow at a CAGR of x per cent to reach INR B     INR bn
  bn by FY 20‐‐
                                                                      100                                                                  G
• This market can be classified into segments such as C, D, E and F                                            x%                  F
• Indian medical equipment market imports y per cent of its            80                                                  E
  medical equipments from countries such as M, N, O, P                                                         D
                                                                       60                            C
                                                                                              B


                                            
• Major trends observed in the medical equipment market are:
                                                                                  A
                                                                      40



                                        LE
        Trend 1
       Trend 2
       Trend 3                                                        20
    
    
        Trend 4




              M
        Trend 5
               P
• Some of the key drivers of the medical equipment market are:
                                                                        0
                                                                                 20‐‐        20‐‐   20‐‐e     20‐‐e       20‐‐e   20‐‐e   20‐‐e




            SA
       Driver 1
       Driver 2
       Driver 3
                                                                       Market Segmentation (FY 20‐‐)
       Driver 4
       Driver 5                                                                        a%
• Some of the Government initiatives towards the Medical                         d%
  equipment market were:                                                                                              M
     Point 1                                                                                                         N
     Point 2                                                                                                         O
                                                                                                         b%           P
                                                                            c%




Source:

                                                                                                                                               11
Industry Analysis
Surgical Instruments Market – Overview                                 Market Size & Growth (20‐‐ ‐20‐‐e) 
• The Surgical Instruments market in India is estimated at INR A bn      INR bn
                                                                        25                                                                                  U
  in FY 20‐‐ and is expected to grow at a CAGR of x per cent to                                                         x%
                                                                        20                                                                      T
  reach INR B bn by FY 20—                                                                                                      S
                                                                        15                                      R
                                                                                                   Q
                                                                                   P
                                                                        10
• Surgical Instruments is a part of the X
                                                                          5
                                                                          0
• Some of the key drivers of the surgical instruments market are: 



                  E 
                                                                                 20‐‐             20‐‐        20‐‐e          20‐‐e             20‐‐e       20‐‐e




               PL
     ‐‐                                                               Import ‐ Export Pattern of Major Surgical 



             AM
                                                                       Instruments
     ‐‐

     ‐‐

     ‐‐
           S                                                              INR mn
                                                                       3,000

                                                                       2,000
                                                                                      A
                                                                                              B
                                                                                                         C
                                                                                                                    D


                                                                                                                                E
                                                                                                                                           Imports

                                                                                                                                           F
                                                                                                                                                       G
                                                                                                                                                           Exports
                                                                                                                                                              H




• Some of the major trends are:                                        1,000


     A                                                                   0
                                                                                       20--                  20--                   20--               20--
                                                                                      12%
     B                                                                        HS Code                                  49%
                                                                                                                        HS Code Description
                                                                                 ‐‐                                              ‐‐
     C                                                                          ‐‐                                              ‐‐
                                                                                 ‐‐                                              ‐‐
                                                                                 ‐‐                                              ‐‐
                                                                                 ‐‐                                              ‐‐
                                                                                 ‐‐                                              ‐‐


Sourc:
Source:

                                                                                                                                                                   12
Competitive Landscape (1/2)
   Company Name                  Description

          Company 1   • ‐‐
                      • ‐‐
                      • ‐‐




          Company 2    ‐‐
                       ‐‐
                       ‐‐



                                    E 
                       ‐‐




                             S AMPL

Source:

                                               13
Competitive Landscape (2/2)
Competitive Scenario

Company Name           Company A                      Company B                                      Company C

                                   Financial Information (INR mn – FY 2011)

Total Revenue              ‐                                ‐                                              ‐

Net Profit/(loss)          ‐                                ‐                                              ‐

                               Major Market Segmentation (Surgical Instruments)

Surgical Instruments

Sutures  Suture 
Needles                                                                                                  
Cannulas                                                                                                 
Forceps                                                                                                  
Scissors                                                                                                 

Retractors                                                                                               

Catheters

Blades

Knives
                       SAMPLE 
                           

                           

                           
                                                           

                                                           

                                                           
                                                                                                           
                                                                                                           
                                                                                                           

Scalpel                                                                                                  
Source:                                                                 H: High; L: Low; M: Medium      Offered      Not Offered

                                                                                                                                14
Competitive Benchmarking
Key Financial Ratios – FY 2011 


              O       P


  12                              H
  10                                              • Analysis point 1
    8                     G                       • Analysis point 2
    6
    4                                             • Analysis point 3
                                      J       K
    2     D       F
    0
              A               B           C


              U       I
                                      T
    8

    6                                             • Analysis point 4




                                                                   AM
                                                  • Analysis point 5
                                                                     P LE 
                                                            S
    4
                                                  • Analysis point 6
    2
                                              Y
          Q       W       E       R
    0
              A               B           C


Source:

                                                                             15
Thank you for the attention
Original Medical Equipment Company Pvt. Ltd. is a part of Netscribes’ Healthcare
Company Profile Series.
For more detailed information or customized research requirements please contact:
 Jitendra Punjabi
 Phone:         +91 33 4064 6215
 E‐Mail:        jitendra.punjabi@netscribes.com




About Netscribes
Netscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment 
& business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a 
true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and 
growth objectives.
This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt. 
Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes 
(India) Pvt. Ltd. and no part may be reproduced without prior written permission.

                                                 www.netscribes.com
                                                                                                                                             16

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Oviation Biotechnologies - Company Profile

  • 2. Contents Executive Summary Factsheet Offices & Centres Key Products and Services Key People Original Medical Equipment  SWOT Analysis Company Pvt. Ltd. Financial Profile Industry Analysis Competitive Landscape Competitive Benchmarking Appendix 2
  • 3. Executive Summary • Original Medical Equipment Company Pvt. Ltd. is engaged in manufacturing and export of W Company  • The company adheres to quality certificates such as T, H and J Description • It manufactures medical equipments under various segments such as Y, U, I, O, P, Q, W, A, Z, D, F, B, N, M  Key Products and  and R Services • Strength 1 is one of the major strengths of the company; however Weakness 1 is one of the key areas of  concern SWOT Analysis • The company can reap significant benefits owing to opportunity 1 while Threat 1 may have an adverse  affect on the strategic initiatives and growth prospects of the organization • The financial profile of the company includes the balance sheet and the key ratios depicting the key  Financial Profile financial figures for FY 20‐‐,20‐‐ and 20‐‐, giving an insight into the company's financial performance • Medical Equipments market is estimated at INR A bn in FY 20‐‐ and expected to grow at a CAGR of x per  cent to reach INR B bn in FY 20‐‐ • The Medical Equipments market is classified into segments such as P, Q, R and S • The Surgical Instruments market in India is estimated at INR A bn in FY 20‐‐ and is expected to grow at a  Industry Analysis CAGR of x per cent to reach INR B bn by FY 20‐‐ • The key drivers are A, B, C and D Competitive  • Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2 Landscape 3
  • 4. Factsheet Basic Information Brief Description Industry ‐ • Original Medical Equipment Company Pvt. Ltd. (Original) is a  manufacturer and exporter of U and is headquartered in K Corporate Address ‐ • The company adheres to quality certificates such as :  ‐‐ Tel No. ‐ Fax No.  ‐‐ ‐ Website  ‐‐ ‐ E  Year  Founded ‐ • Original Medical manufactures medical equipments under  PL various segments such as Y, U, I, O, P, Q, W, A, Z, D, F, B, N, M  Year of Incorporation ‐ and R AM Ownership ‐ Revenues Fiscal Year End ‐ ‐ S Auditor ‐ Key Competitors: ‐ Brief History  • 20‐‐:  Source: 4
  • 5. Offices & Centres – India  PLE  S AM Headquarters Note: Source: 5
  • 6. Business Model (1/6) The company offers products such as: S •‐ •‐ •‐ •‐ •‐ •‐ •‐ •‐ •‐ •‐ E  •‐ •‐ PL •‐ •‐ •‐ •‐ AM •‐ •‐ Segments •‐ •‐ •‐ •‐ •‐ S •‐ •‐ •‐ •‐ •‐ D •‐ •‐ •‐ •‐ •‐ •‐ Source: 6
  • 7. Key People Shareholders of the Company Key Executives Name No. of Shares Held Date of  Name  Designation Appointment  ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ Ownership Structure Shareholding Pattern Total Paid‐up Capital INR A R Total Number of shareholders ‐ z% SAMPLE  Note: Source: 7
  • 8. SWOT Analysis (1/2) Strengths Weakness • Strength 1: • Weakness 1: • Strength 2: Internal  Factors SAMPLE  Source: 8
  • 9. SWOT Analysis (2/2) Opportunities Threats • Threat 1: • Opportunity 1: • Threat 2: • Opportunity 2: External  Factors SAMPLE  Source: 9
  • 10. Ratio Analysis Annual Financial Ratios Key Ratios Liquidity Ratios y‐o‐y change  Particulars  2011 2010 2009 (2011‐10) 4 4 Liquidity Ratios 3 3 Current Ratio ‐ ‐ ‐ ‐ Cash Ratio ‐ ‐ ‐ ‐ 2 2 Leverage Ratios ‐ ‐ ‐ ‐ 1 1 Debt to Equity Ratio ‐ ‐ ‐ ‐ 0 0 Debt to Capital Ratio ‐ ‐ ‐ ‐ 2009 2010 2011 2009 2010 2011 Key Ratio Analysis Leverage Ratios • Analysis point 1 LE  0.20 MP • Analysis point 2 0.15 S A 0.10 0.05 0.00 2010 2011 Note: Source: Improved Decline 10
  • 11. Industry Analysis Medical Equipment Industry – Overview   Market Size & Growth (20‐‐ ‐20‐‐e) • The Medical Equipment market is estimated at INR A bn in FY  20‐‐ and expected to grow at a CAGR of x per cent to reach INR B  INR bn bn by FY 20‐‐ 100 G • This market can be classified into segments such as C, D, E and F x% F • Indian medical equipment market imports y per cent of its  80 E medical equipments from countries such as M, N, O, P  D 60 C B   • Major trends observed in the medical equipment market are: A  40 LE Trend 1  Trend 2  Trend 3 20   Trend 4 M Trend 5 P • Some of the key drivers of the medical equipment market are: 0 20‐‐ 20‐‐ 20‐‐e 20‐‐e 20‐‐e 20‐‐e 20‐‐e SA  Driver 1  Driver 2  Driver 3 Market Segmentation (FY 20‐‐)  Driver 4  Driver 5 a% • Some of the Government initiatives towards the Medical  d% equipment market were: M  Point 1 N  Point 2 O b% P c% Source: 11
  • 12. Industry Analysis Surgical Instruments Market – Overview   Market Size & Growth (20‐‐ ‐20‐‐e)  • The Surgical Instruments market in India is estimated at INR A bn  INR bn 25 U in FY 20‐‐ and is expected to grow at a CAGR of x per cent to  x% 20 T reach INR B bn by FY 20— S 15 R Q P 10 • Surgical Instruments is a part of the X 5 0 • Some of the key drivers of the surgical instruments market are:  E  20‐‐ 20‐‐ 20‐‐e 20‐‐e 20‐‐e 20‐‐e PL  ‐‐ Import ‐ Export Pattern of Major Surgical  AM Instruments  ‐‐  ‐‐  ‐‐ S INR mn 3,000 2,000 A B C D E Imports F G Exports H • Some of the major trends are: 1,000  A 0 20-- 20-- 20-- 20-- 12%  B HS Code 49% HS Code Description ‐‐ ‐‐  C ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ Sourc: Source: 12
  • 13. Competitive Landscape (1/2) Company Name Description Company 1 • ‐‐ • ‐‐ • ‐‐ Company 2  ‐‐  ‐‐  ‐‐ E   ‐‐ S AMPL Source: 13
  • 14. Competitive Landscape (2/2) Competitive Scenario Company Name Company A Company B Company C Financial Information (INR mn – FY 2011) Total Revenue ‐ ‐ ‐ Net Profit/(loss) ‐ ‐ ‐ Major Market Segmentation (Surgical Instruments) Surgical Instruments Sutures  Suture  Needles    Cannulas    Forceps    Scissors    Retractors    Catheters Blades Knives SAMPLE           Scalpel    Source: H: High; L: Low; M: Medium  Offered  Not Offered 14
  • 15. Competitive Benchmarking Key Financial Ratios – FY 2011  O P 12 H 10 • Analysis point 1 8 G • Analysis point 2 6 4 • Analysis point 3 J K 2 D F 0 A B C U I T 8 6 • Analysis point 4 AM • Analysis point 5 P LE  S 4 • Analysis point 6 2 Y Q W E R 0 A B C Source: 15
  • 16. Thank you for the attention Original Medical Equipment Company Pvt. Ltd. is a part of Netscribes’ Healthcare Company Profile Series. For more detailed information or customized research requirements please contact: Jitendra Punjabi Phone: +91 33 4064 6215 E‐Mail: jitendra.punjabi@netscribes.com About Netscribes Netscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment  & business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a  true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and  growth objectives. This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt.  Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes  (India) Pvt. Ltd. and no part may be reproduced without prior written permission. www.netscribes.com 16