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Executive Summary • Edify School (Edify) is a division of Company 1. and was established in 20‐‐Company • The company is headquartered in City 1 and has established X centres in India so farDescription • The company is ISO 90‐‐: 20‐‐ certified and provides Service ABusiness Model • It primarily functions under two broad categories, self‐owned centres and franchised centres • The company’s Strength 1 is one of its major strengths; however weakness 1 is one of the key areas of concernSWOT Analysis • Edify can reap significant benefits owing to Opportunity 1 while threat 1 may have an adverse affect on the strategic initiatives and growth prospects of the organization • Indian education industry is currently estimated to be valued at INR A bn and is broadly divided into Segments B, C, D and E • Formal education system includes segments such as Segment J. K etc, whereas the informal education Industry Analysis system includes key segments such as M, N and O • The K‐12 segment alone accounts for y per cent of the overall Indian education industry and is expected to grow at a CAGR of z per cent to reach INR Q mn by 20‐‐ • The government’s contribution towards public spending on education is ~c per cent of the GDP • Key competitors for the company can be enlisted as: Competitor 1 and competitor 2Competitive • Competition in the K‐12 industry is increasing steadily with many private chains opening their schools in Landscape different regions of the country SAMPLE 3
FactsheetBasic Information Brief DescriptionIndustry • Edify School (Edify) is a division of Company 1. and was established in 20‐‐ • Company 1. is an initiative of Group 1 and was established in 20‐‐Corporate Address • The company is headquartered in City 1 and has established X centres in India so far • The company is ISO 90‐‐: 20‐‐ certified and provides Service A LE • Edify is a co‐educational institute which is affiliated to Board 1Tel No. • Edify School follows an unique Methodology 1 for teaching with Fax No. P a flexible and diverse‐ style approach • Edify encourages overall development of a child by encouraging M Co‐curricular activities like a, b , c , d etc SAWebsite • The school provides various benefits to its students by providing facilities such as e, f , g, h etcYear Founded • To facilitate better parenting, Edify has organized events like ‐ • Event 1Ownership • Event 2 • Event 3Revenue • Event 4Fiscal Year EndCompetitors Brief History 20‐‐: Company 1 was establishedSource: 4
Offices & Centres – India LE MP S A Region Centres /StateState 1 ‐‐State 2 ‐‐State 3 ‐‐State 4 ‐‐ HQ OfficeState 1 ‐‐ Centres Group 1 School Note: The mappings exhibit major cities with multiple centres Source This may not include all centres of the company 5
Industry AnalysisK‐12 Market – Overview Size & Growth • The K12 Market in India is expected to grow at a CAGR of a per cent reaching INR Y bn by 20‐‐ INR mn E• It accounts for approximately z per cent of the overall education 2,000 L market in India a % Y P• Among the total students enrolled in this space, c% of students 1,500 M access private K12 institutions while d % of the revenues are X 1,000 generated by private unaided schools S A• The market is regulated by the Ministry of Human Resource Development with institutions required to operate as not‐for‐ profit institutes set up under a Trust/ Society• Government has taken various initiatives towards developing 500 0 20‐‐ 20‐‐e the market which includes: • Initiative 1 Market Segmentation – No. of Schools • Initiative 2• Some of the major drivers identified in the market include: Private • Driver 1 g% • Driver 2 • Driver 3 • Driver 4 h % PublicSource: 9
Competitive Landscape (2/2)Competitive ScenarioCompany Name Billabong Edify Pearson Shemford Shemrock Number of CentresStudy Centres ‐ ‐ ‐ ‐ ‐ Financial Information (INR mn – FY 2010)Total Revenue ‐ ‐ ‐ ‐ ‐Net Profit/(loss) ‐ ‐ ‐ ‐ ‐ Geographic Presence (India)Zone 1 M NA M H HZone 2 NA L NA M NAZone 3 H M L L NAZone 4 L H H M NA Major Market Segmentation (courses/subjects)Courses Offered:Course 1 Course 2 Course 3 Course 4 Source: SAMPLE H: High; L: Low; M: Medium Offered Not Offered 10
Thank you for the attentionEdify School is a part of Netscribes’ Education Company Profile Series.For more detailed information or customized research requirements please contact:Gagan Uppal Jitendra PunjabiPhone: +91 22 4098 7530 Phone: +91 33 4064 6215E‐Mail: firstname.lastname@example.org E‐Mail: email@example.comAbout NetscribesNetscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and growth objectives.This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt. Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes(India) Pvt. Ltd. and no part may be reproduced without prior written permission. www.netscribes.com 11