Think Halal Digital is a company that brings the global halal industry online through e-commerce solutions. They provide services such as developing e-commerce websites, search engine advertising, and community management on platforms like Facebook and Instagram. Their case studies include successfully growing Hijab2go's Facebook following and Tanamera's online sales through search engine marketing. Think Halal Digital aims to capitalize on the large halal industry and e-commerce markets in Southeast Asia, with Malaysia seen as a key opportunity due to its high internet and mobile penetration rates.

1. Think Halal Digital
BRINGING THE GLOBAL HALAL INDUSTRY ONLINE
COMPANY PROFILE

2. The Agenda
 Introduction to Think Halal Digital
 Why Halal E-commerce Is The Largest Neglected Business Opportunity
 Think Halal Digital’s Ways of Bringing The Global Halal Industry Online

3. The Core Management Team
Jesper Terkelsen
• Was key driver in bulding the
regions fastets growing agency
• Worked with +200 companies
• Including Royal Selangor, AirAsia,
Maju Group, Nazza, Berjaya
Mikkel Bjoedstrup
• Founder of Hijab2GO
• Biggest online muslimah fashion
store in SEA
• Fonder of Halal Tech venture
builder which has created more
than 20+ companies in the halal –
ecommerce space
RJ Liow
• Recipient of Asia’s Thought Leader Award
• Chief Resource Speaker for Asia Productivity
Organization (APO) Japan
• Author of the Business Bestseller “Marketing
Halal - Creating New Economy. New Wealth"

4. The Selected Partners

5. The Case Studies
Hijab2go
• Hijab2go is the biggest online
muslimah fashion store in SEA
Tanamera
• Tanamara is Malaysia’s number
one halal wellness company
Royal Selangor
• Royal Selangor is Malaysia’s
leading pewter company

6. Hijab2go
E-commerce Website & Mobile App
Community Management
Results:
• From 0 to 50.000 Facebook likes without
advertising
• Created app with the worlds first hijab
virtual fitting room

7. Tanamera
E-commerce Website Minor Revamp
Search Engine Marketing
Results:
• Increased traffic
• Increased successful payments
• Reduced drop out rate

8. Royal Selangor
Mobile & Responsive Website
Search Engine Marketing
Results:
• Website for dedicated mobile commerce
improved
• Designed to increase both local and global
sales

9. The E-Commerce Landscape in South-East Asia
+200M Internet Users in Top 6 key markets(Malaysia, Singapore, Indonesia, Thailand, Vietnam & Philippines)
+MYR 17.2 billion E-commerce Market Value in Top 6 key markets (Malaysia, Singapore, Indonesia, Thailand, Vietnam & Philippines)
+40% E-commerce Growth in Top 6 key markets (Malaysia, Singapore, Indonesia, Thailand, Vietnam & Philippines)

10. Malaysia is #1 Country with E-commerce Opportunity
+MYR 5.67 billion E-commerce Market Value expected in 2015
+MYR 3.43 billion M-commerce Market Value expected in 2015
+61% Internet Penetration Rate & +140% Mobile Penetration Rate

11. The Halal Industry Landscape in South-East Asia
Almost 250 Muslims in Top 6 key markets (Malaysia, Singapore, Indonesia, Thailand, Vietnam & Philippines)
Est. +$125BN/yearly industry value in Top 6 key markets (Malaysia, Singapore, Indonesia, Thailand, Vietnam & Philippines)
“Muslim GDP per
capita has grown
faster annually than its
global
counterparts over the
period from
1990 to 2010.”
Source: PWC Analysis

12. The Halal Industry Landscape in Malaysia
Est. 17 million Muslims
Est. +RM 32BN/yearly export value
Est. 6% industry growth yearly

13. The Services We Provide
E-commerce Website
• Web Development
• Web Design
• Conversion Optimization
Search Engine Advertising
• Search Engine Optimization
• Search Engine Marketing
• Google Display Ads
Community Management
• Facebook
• Twitter
• Instagram

14. Our E-commerce Websites
Web Development
• Web Development
• Web Design
• Conversion Optimization
Web Design
• Web Development
• Web Design
• Conversion Optimization
Conversion Optimization
• Web Development
• Web Design
• Conversion Optimization

15. Our Search Engine Advertising
Search Engine Optimization
• Free Organic Traffic
• Long-Term Strategic Investment
• +90% of all clicks on Google’s Page 1
Search Engine Marketing
• Paid Media Buy Advertising
• Immediate Traffic & Conversions
• Data allow real-time ROI analysis
Google Display Ads
• Paid Media Buy Advertising
• Immediate Traffic & Brand Awareness
• XYZx eyeballs compared to print media

16. Our Community Management
Facebook
• Facebook Page Management
• Facebook Ads
• ROI Focused Performance Tracking
Twitter
• Twitter Community Management
• Increase Relevant Metrics & Conversions
• ROI Focused Performance Tracking
Instagram
• Instagram Community Management
• Increase Relevant Metrics & Conversions
• ROI Focused Performance Tracking

17. ”
““You can’t just place a few “Buy” buttons on your
website and expect visitors to buy”
BY NEIL PATEL, CO-FOUNDER OF KISSMETRICS, TOP 10 ONLINE MARKETER IN
THE WORLD ACCORDING TO FORBES
Questions & feedback will be welcomed.
Jesper Terkelsen, Managing Director of Think Halal Digital
jesper@thinkhalaldigital.com
+6 011-2318 4501