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MAKING VIDEOS THAT
WILL WATCH
CUSTOMERS
7FOR MAKING A
MARKETING VIDEO
SUCCESSFUL
TIPS
1 TREAT YOUR VIDEO AS AN INVESTMENT
If you don’t have the resources to produce a professional
quality product in house, don’t try to do it by yourself.
Use experienced video producers with the right
tools to help get your message across.
1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
See what’s out there. If something catches your eye,
find out who produced it.
1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
4 ONLY ADD GRAPHICS
1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
4 ONLY ADD GRAPHICS
5 DON’T IMITATE
1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
4 ONLY ADD GRAPHICS
5 DON’T IMITATE
6 GET IT OUT THERE
1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
4 ONLY ADD GRAPHICS
5 DON’T IMITATE
6 GET IT OUT THERE
7 LISTEN TO FEEDBACK
USE THESE TIPS THE NEXT TIME YOU WANT TO CREATE A
MARKETING VIDEO THAT WILL HAVE AN IMPACT ON YOUR
CUSTOMERS AND, HOPEFULLY, YOUR BOTTOM LINE.
TO LEARN MORE DETAIL ABOUT MARKETING VIDEOS,
VISIT REGIONS.COM/businessresources
This information is general in nature and is provided for educational purposes only.
Regions makes no representations as to the accuracy, completeness, timeliness,
suitability, or validity of any information presented. Information provided should not
be relied on or interpreted as accounting, financial planning, investment, legal, or tax
advice. Regions encourages you to consult a professional for advice applicable to your
specific situation.
The information, views, opinions, and positions expressed by the author(s) and/or
presented in the article are those of the author or individual who made the statement
and do not necessarily reflect the policies, views, opinions, and positions of Regions.
Regions makes no representations as to the accuracy, completeness, timeliness,
suitability, or validity of any information presented.

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Making Videos That Customers Will Watch

  • 1. MAKING VIDEOS THAT WILL WATCH CUSTOMERS
  • 2. 7FOR MAKING A MARKETING VIDEO SUCCESSFUL TIPS
  • 3. 1 TREAT YOUR VIDEO AS AN INVESTMENT If you don’t have the resources to produce a professional quality product in house, don’t try to do it by yourself. Use experienced video producers with the right tools to help get your message across.
  • 4. 1 TREAT YOUR VIDEO AS AN INVESTMENT 2 DO YOUR RESEARCH See what’s out there. If something catches your eye, find out who produced it.
  • 5. 1 TREAT YOUR VIDEO AS AN INVESTMENT 2 DO YOUR RESEARCH 3 DON’T WING IT
  • 6. 1 TREAT YOUR VIDEO AS AN INVESTMENT 2 DO YOUR RESEARCH 3 DON’T WING IT 4 ONLY ADD GRAPHICS
  • 7. 1 TREAT YOUR VIDEO AS AN INVESTMENT 2 DO YOUR RESEARCH 3 DON’T WING IT 4 ONLY ADD GRAPHICS 5 DON’T IMITATE
  • 8. 1 TREAT YOUR VIDEO AS AN INVESTMENT 2 DO YOUR RESEARCH 3 DON’T WING IT 4 ONLY ADD GRAPHICS 5 DON’T IMITATE 6 GET IT OUT THERE
  • 9. 1 TREAT YOUR VIDEO AS AN INVESTMENT 2 DO YOUR RESEARCH 3 DON’T WING IT 4 ONLY ADD GRAPHICS 5 DON’T IMITATE 6 GET IT OUT THERE 7 LISTEN TO FEEDBACK
  • 10. USE THESE TIPS THE NEXT TIME YOU WANT TO CREATE A MARKETING VIDEO THAT WILL HAVE AN IMPACT ON YOUR CUSTOMERS AND, HOPEFULLY, YOUR BOTTOM LINE. TO LEARN MORE DETAIL ABOUT MARKETING VIDEOS, VISIT REGIONS.COM/businessresources This information is general in nature and is provided for educational purposes only. Regions makes no representations as to the accuracy, completeness, timeliness, suitability, or validity of any information presented. Information provided should not be relied on or interpreted as accounting, financial planning, investment, legal, or tax advice. Regions encourages you to consult a professional for advice applicable to your specific situation. The information, views, opinions, and positions expressed by the author(s) and/or presented in the article are those of the author or individual who made the statement and do not necessarily reflect the policies, views, opinions, and positions of Regions. Regions makes no representations as to the accuracy, completeness, timeliness, suitability, or validity of any information presented.