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Market Yourself
1. How to Market Yourself
So you found you perfect job. You send you cv off and
nothing.
Not a peep. How can it be?
You thought you had it in the bag!
So what’s the deal?
Either you are not Marketable
or
You’re probably not Marketing yourself effectively
Either way these templates should help to at least spark
interest from
prospective1 employers
2. CV Template: unemployed sample CV
Unemployed cover letter template
YOUR NAME
Dear Sir/Madam (it’s better if you can address them by name e.g. Mr Smith or Ms
CORE SKILLS & EXPERIENCE
Jones)
This is where you can give a brief overview of your career history. You can either write it as a short paragraph
I am writing to express my interest in the role of [job title or job reference number] or as bullet points.
as advertised on [where you saw the advert].
Include the number of years you’ve been working in the industry and your key skills – if you’re applying for a
management position, highlight your management experience. If you are just starting out, explain why you
NOW TELL THEM YOU ARE WHAT THEY’RE LOOKING FOR AND WHY would be good at the job with short examples. These can be from school/university as long as they demonstrate
work ability.
As you can see from my CV (attached), I am a proven [job role] with a strong track
record and I would be a great fit for this role. PERSONAL DETAILS
ADDRESS Current address
[NOW EXPLAIN YOUR UNEMPLOYMENT WITH A POSITIVE NOTE: I am currently
unemployed following redundancy/a change in career direction and I have spent the EMAIL Best email to reach you on
past XX months training/gaining additional skills and qualifications/getting work
experience (then list exactly what you have done). In addition to this, I have XX TELEPHONE Mobile and/or home phone
years experience as a [job title] and I have a solid work history.
NOTE: You do not need to include information on your gender or date of birth but you may want to state your
nationality in this section if you are British or your right to work in the UK if not.
GIVE THEM MEASURABLE EXAMPLES OF SUCCESS IF POSSIBLE
EMPLOYMENT
In my previous roles I was personally responsible for a number of key successes,
NOTE: if you lost your job recently, don’t put about your current unemployment status here – you
including:
can briefly explain it in the cover letter, instead. Just put in the start and end date of your last job.
1. EXAMPLE: Decreased customer waiting times by 4% by introducing a new
strategy where team members were incentivised to respond to calls faster If you lost your job over two months ago, see our CV template for the longer-term unemployed
2. EXAMPLE: Cross-trained the team, which has increased job satisfaction DATES: Start date of your most recent job – when you left your job
(reducing absenteeism and sickness)
JOB TITLE: Your full job title
3. EXAMPLE: Consistently complimented by my manager for a good working
attitude and a motivational spirit that had a positive affect on the team. COMPANY: Full business name of your company
A sentence briefly explaining what the company does.
REASSERT THE FACT THAT YOU ARE THE BEST CHOICE
RESPONSIBILITIES
I can assure you that my experience, industry knowledge and track record to date
Add bullet points briefly highlighting your key responsibilities here
make me a strong candidate for this role. I possess all of the attributes you’re Read the job description of the job you’re applying for and keep it relevant
looking for and I believe this position is a perfect fit. You don’t want to put too many bullet point here – certainly no more than 10 as a general rule.
I look forward to hearing from you – my contact details can be found on my CV and I ACHIEVEMENTS
am ready for an immediate start. (This can be a benefit of being unemployed if the Did you win an award? Maybe you consistently beat targets? Perhaps you were commended by your
job is urgent and other candidates have 1 month notice periods). boss for a particular skill? Brag about it here!
Yours sincerely (if you started the letter Dear Sir/Madam) [Repeat for all of the jobs you have had. The more relevant jobs should have more detail and if you have a long
OR career history, leave out any early jobs if they aren’t relevant]
Yours faithfully (if you addressed them by name at the start of the letter)
ADDITIONAL SKILLS/ATTRIBUTES
Your name
Here you can add in any additional personality attributes like being punctual, a team player,
Your phone number motivational or ambitious.
Also add in any extra qualifications or skills you have, from Microsoft Excel skills through to the ability
to speak another language.
EDUCATION
Univeristy dates (if applicable): UNI NAME
QUALIFICATIONS: List any qualifications gained.
College/Sixth Form dates (if applicable): COLLEGE NAME
QUALIFICATIONS: List any qualifications gained.
School dates: SCHOOL NAME
QUALIFICATIONS: List any qualifications gained.
REFERENCES
Available on request
Unemploye
d 2
3. CV Template: long-term unemployed sample CV
Unemployed cover letter template
YOUR NAME
Dear Sir/Madam (it’s better if you can address them by name e.g. Mr Smith or Ms
CORE SKILLS & EXPERIENCE
Jones)
This is where you set the scene… Try not to waffle – keep it relevant to the job
I am writing to express my interest in the role of [job title or job reference number] you’re applying for, so only highlight the career experience and skills that would make you stand out from the
as advertised on [where you saw the advert]. crowd for THIS job.
This is also where you can put a brief explanation about why you’ve been out of work for a while. Leave all
NOW TELL THEM YOU ARE WHAT THEY’RE LOOKING FOR AND WHY
negatives aside and concentrate on the positives…
e.g. “I have been out of work for XX months following a decision to change careers. During this time I have
As you can see from my CV (attached), I am a proven [job role] with a strong track done [course/experience/volunteering/information gathering for your new career etc] and I now feel that this
record and I would be a great fit for this role. period of gaining new skills, along with my past career history, would make me an excellent candidate for this
role.
[NOW EXPLAIN YOUR UNEMPLOYMENT WITH A POSITIVE NOTE: I am currently
PERSONAL DETAILS
unemployed following redundancy/a change in career direction and I have spent the
past XX months training/gaining additional skills and qualifications/getting work ADDRESS Current address
experience (then list exactly what you have done). In addition to this, I have XX
years experience as a [job title] and I have a solid work history. EMAIL Best email to reach you on
TELEPHONE Mobile and/or home phone
GIVE THEM MEASURABLE EXAMPLES OF SUCCESS IF POSSIBLE
NOTE: You do not need to include information on your gender or date of birth but you may want to state your
In my previous roles I was personally responsible for a number of key successes, nationality in this section if you are British or your right to work in the UK if not.
including:
EMPLOYMENT
1. EXAMPLE: Decreased customer waiting times by 4% by introducing a new
strategy where team members were incentivised to respond to calls faster DATES: Start date of your most recent job – when you left your job
2. EXAMPLE: Cross-trained the team, which has increased job satisfaction JOB TITLE: Your full job title
(reducing absenteeism and sickness)
COMPANY: Full business name of your company
3. EXAMPLE: Consistently complimented by my manager for a good working
A sentence briefly explaining what the company does.
attitude and a motivational spirit that had a positive affect on the team.
REASSERT THE FACT THAT YOU ARE THE BEST CHOICE RESPONSIBILITIES
Add bullet points briefly highlighting your key responsibilities here
I can assure you that my experience, industry knowledge and track record to date Read the job description of the job you’re applying for and keep it relevant
make me a strong candidate for this role. I possess all of the attributes you’re You don’t want to put too many bullet point here – certainly no more than 10 as a general rule.
looking for and I believe this position is a perfect fit.
ACHIEVEMENTS
I look forward to hearing from you – my contact details can be found on my CV and I Did you win an award? Maybe you consistently beat targets? Perhaps you were commended by your
am ready for an immediate start. (This can be a benefit of being unemployed if the boss for a particular skill? Brag about it here!
job is urgent and other candidates have 1 month notice periods).
[Repeat for all of the jobs you have had. The more relevant jobs should have more detail and if you have a long
Yours sincerely (if you started the letter Dear Sir/Madam) career history, leave out any early jobs if they aren’t relevant]
OR
Yours faithfully (if you addressed them by name at the start of the letter) ADDITIONAL SKILLS/ATTRIBUTES
Here you can add in any additional personality attributes like being punctual, a team player,
Your name motivational or ambitious.
Your phone number If you’ve been out of work for a while, include any courses you’ve done or any skills you’ve gained
from what you’ve been doing during your career break.
Also add in any extra qualifications or skills you have, from Microsoft Excel skills through to the ability
to speak another language.
EDUCATION
Univeristy dates (if applicable): UNI NAME
QUALIFICATIONS: List any qualifications gained.
College/Sixth Form dates (if applicable): COLLEGE NAME
QUALIFICATIONS: List any qualifications gained.
School dates: SCHOOL NAME
QUALIFICATIONS: List any qualifications gained.
(NOTE: if you have no qualifications, include details of your school attended but leave out the qualifications
section. If asked in interview it’s easier to explain then)
Long Term
REFERENCES
Available on request
Unemployed 3
4. CV Template: non-graduate first job CV
First job (non-graduate) cover letter template
YOUR NAME
Dear Sir/Madam (it’s better if you can address them by name e.g. Mr Smith or Ms
Jones)
CORE SKILLS & EXPERIENCE
I am writing to express my interest in the role of [job title or job reference number] This is your chance to write about you as a person. Why do you want this job and why would you be
as advertised on [where you saw the advert]. good at it?
NOW TELL THEM YOU ARE WHAT THEY’RE LOOKING FOR AND WHY Don’t just talk about your good points – show them off with examples. If you’re a punctual person talk
about how good your punctuality record was at school. If you work well in a team then write about a
As you can see from my CV (attached), I have the enthusiasm and motivation to time when you worked well with others to achieve a good result… Use the job advert to pick out what
succeed in this role. skills the job needs and then use examples to show how you are the perfect person for the job.
[Although you’ve never had a job before, you can use examples from school and You can either write this as a short paragraph or as bullet points.
your life to show why you’d be good for the job…]
PERSONAL DETAILS
I have all of the attributes you require, demonstrated by:
1. EXAMPLE: At school I headed up the school council/a school club where I led ADDRESS Current address
a team and organised fundraising events. We raised over £XX for charity by
(explain how). EMAIL Best email to reach you on
2. EXAMPLE: I was complimented by my teacher for a positive working attitude TELEPHONE Mobile and/or home phone
and a motivational spirit. They are happy to provide me with a glowing
recommendation on request. NOTE: You do not need to include information on your gender or date of birth but you may want to
3. EXAMPLE: I am very driven with a passion to succeed. My exam results were state your nationality in this section if you are British or your right to work in the UK if not.
particularly good (list, if so) and I joined in with lots of after-school activities.
I’m not scared of hard work and I’m keen to prove myself in the workplace. EDUCATION
REASSERT THE FACT THAT YOU ARE THE BEST CHOICE College/Sixth Form dates (if you went to college): COLLEGE NAME
I can assure you that my life skills, drive to succeed and willingness to learn make QUALIFICATIONS: List qualifications gained.
me a strong candidate for this role. I possess all of the attributes you are looking for
and this position is a perfect fit. School dates: SCHOOL NAME
QUALIFICATIONS: List qualifications gained.
I look forward to hearing from you – my contact details can be found on my CV. I am
ready for an immediate start. (This can be a benefit if you’re not currently working (NOTE: if you have no qualifications, include details of your school attended but leave out the
and the job is urgent as other candidates may have 1 month+ notice periods). qualifications section. If asked in interview it’s easier to explain then if they ask)
Yours sincerely (if you started the letter Dear Sir/Madam)
OR EMPLOYMENT
Yours faithfully (if you addressed them by name at the start of the letter)
Although this is your first job, if you’ve had any experience, whether it’s babysitting, work experience
Your name or volunteering, here is the place to talk about it.
Your phone number
DATES: Start date of your most recent job – when you left your job
JOB TITLE: Your full job title
RESPONSIBILITIES
Add bullet points briefly explaining what you did
Read the job description of the job you’re applying for and keep it relevant
You don’t want to put too many bullet points here –no more than 10
(repeat this information for each of your past jobs)
NOTE: Even if it’s a cleaning job, it’s worth taking a bit of time to talk about key employment skills,
even if it’s just timekeeping or your willingness to work hard to succeed. ANY work history can be a
benefit.
ADDITIONAL SKILLS/ATTRIBUTES
Here you can talk about any other skills you have like being punctual, a team player or
motivational.
Also add in any extra qualifications or skills you have, from computer skills through to the
ability to speak another language.
REFERENCES
First Job Non Available on request
Graduate 4
5. CV Template: graduate sample CV (no experience)
Graduate (first jobber) cover letter template
YOUR NAME
Dear Sir/Madam (it’s better if you can address them by name e.g. Mr Smith or Ms
Jones) CORE SKILLS & EXPERIENCE
This is where you give a brief overview of you as a person and what skills you’ve gained from summer jobs and
I am writing to express my interest in the role of [job title or job reference number] your degree (important if you’re applying for a related job). Also include any transferable skills you’ve gained,
as advertised on [where you saw the advert]. such as leadership skills (heading up a project), literacy, numerical skills, computer skills – anything relevant to
the role.
NOW TELL THEM YOU ARE WHAT THEY’RE LOOKING FOR AND WHY
You can either write it as a short paragraph or as bullet points.
As you can see from my CV (attached), I am a graduate with the required
PERSONAL DETAILS
qualifications for this role. In addition to this, I have a strong track record in the
workplace that makes me a great fit for this role. ADDRESS Current address
[Now explain… You will/should have had some work experience to date, even if it’s EMAIL Best email to reach you on
‘just’ a summer job. If you’ve volunteered or done work experience in a related field
then make the most of this. If it’s just general summer jobs then explain how it’s TELEPHONE Mobile and/or home phone
taught you valuable employment skills like time keeping, working in a team,
NOTE: You do not need to include information on your gender or date of birth but you may want to state your
management – use examples). nationality in this section if you are British or your right to work in the UK if not.
E.g. EDUCATION
IF YOU DID WORK EXPERIENCE Univeristy dates: UNI NAME
I recently undertook work experience at [related company] where I was QUALIFICATIONS: List qualifications gained.
complimented for my drive. During my time there I was involved in a number of
NOTE: If you are applying for a job related to your degree then it’s also worth going into more detail about your
successful projects… course units and what specifics you learned, here. Keep it relevant to the job you’re applying for but talking about
1. EXAMPLE: Implemented a new filing system that reduced admin and allowed a related project or assignment in a bit more detail could be a big draw for an employer!
key team members to answer customer queries more efficiently.
College/Sixth Form dates: COLLEGE NAME
2. EXAMPLE: Shadowed a senior member of staff where I learnt (examples of QUALIFICATIONS: List qualifications gained.
what you learnt, related to the job ad).
School dates: SCHOOL NAME
3. EXAMPLE: I was consistently complimented by my manager for a positive QUALIFICATIONS: List qualifications gained.
working attitude and a motivational spirit. They are happy to provide me with
a recommendation on request.
EMPLOYMENT
IF YOU’VE DONE SUMMER JOBS
In addition to my degree, which qualifies me for this role, I also have a solid work NOTE: Even if it’s a cleaning job, it’s worth taking a bit of time to talk about key employment skills,
history that has taught me a number of important work skills. even if it’s just timekeeping or your willingness to work hard to succeed. ANY work history can be a
benefit.
4. List transferable skills learnt on the job
5. If you were given any additional responsibilities or had a good working Repeat for all of the jobs you have had. And include internships, work experience and volunteer work.
relationship with your manager then shout about it and say they are happy to
provide you with a recommendation on request DATES: Start date of your most recent job – when you left your job
REASSERT THE FACT THAT YOU ARE THE BEST CHOICE
JOB TITLE: Your full job title
I can assure you that my experience, industry knowledge and track record to date
make me a strong candidate for this role. I possess all of the attributes you’re COMPANY: Full business name of your company
looking for and I believe this position is a perfect fit. A sentence briefly explaining what the company does.
I look forward to hearing from you – my contact details can be found on my CV. I am RESPONSIBILITIES
available for an immediate start. (This can be a benefit if you’re not currently Add bullet points briefly highlighting your key responsibilities here
working and the job is urgent as other candidates may have 1 month+ notice Read the job description of the job you’re applying for and keep it relevant
periods). You don’t want to put too many bullet point here – certainly no more than 10 as a general rule.
ADDITIONAL SKILLS/ATTRIBUTES
Here you can add in any additional personality attributes like being punctual, a team player,
motivational or ambitious.
Also add in any extra qualifications or skills you have, from Microsoft Excel skills through to the ability
to speak another language.
REFERENCES
Available on request
Gradu
ate 5
6. CV Template: career ladder climber CV sample
Cover letter template career ladder climber
Dear Sir/Madam (it’s better if you can address them by name e.g. Mr Smith or Ms
Jones) YOUR NAME
I am writing to express my interest in the role of [job title or job reference number] CORE SKILLS & EXPERIENCE
as advertised on [where you saw the advert].
This is where you can give a brief overview of your career history. You can either write it as
NOW TELL THEM YOU ARE WHAT THEY’RE LOOKING FOR AND WHY a short paragraph or as bullet points.
As you can see from my CV (attached), I am a proven [job role] with a strong track Include the number of years you’ve been working in the industry and your key skills – if
record and I would be a great fit for this role. [EXAMPLE (relate to the job ad and you’re applying for a management position, highlight your management experience.
what it’s looking for): I have 2 years experience as a team leader, running a call
centre team of 65 members for a leading UK household insurer]. PERSONAL DETAILS
GIVE THEM MEASURABLE EXAMPLES OF SUCCESS IF POSSIBLE ADDRESS Current address
In this role I was personally responsible for a number of key successes, including:
EMAIL Best email to reach you on
1. Decreased customer waiting times by 4% by introducing a new strategy
where team members were incentivised to respond to calls faster TELEPHONE Mobile and/or home phone
2. Cross-trained the team, which has increased job satisfaction (reducing
absenteeism and sickness) NOTE: You do not need to include information on your gender or date of birth but you may
want to state your nationality in this section if you are British or your right to work in the
3. Consistently complimented by my manager for a positive working attitude and
UK if not.
a motivational spirit that had a positive affect on the team.
REASSERT THE FACT THAT YOU ARE THE BEST CHOICE EMPLOYMENT
I can assure you that my experience, industry knowledge and track record to date
make me a strong candidate for this role. I possess all of the attributes you’re DATES: Start date of your most recent job – present
looking for and I believe this position is a perfect fit.
I look forward to hearing from you – my contact details can be found on my CV. JOB TITLE: Your full job title
RESPONSIBILITIES
Yours sincerely (if you started the letter Dear Sir/Madam) Add bullet points briefly explaining what you did
OR Read the job description of the job you’re applying for and keep it relevant
Yours faithfully (if you addressed them by name at the start of the letter) You don’t want to put too many bullet points here –no more than 10
Your name
(repeat this information for each of your relevant past jobs)
Your phone number
ADDITIONAL SKILLS/ATTRIBUTES
Here you can add in any additional personality attributes like being punctual, a
team player, motivational or ambitious.
Also add in any extra qualifications or skills you have, from Microsoft Excel skills
through to the ability to speak another language.
EDUCATION
Uni dates (if applicable): COLLEGE NAME
QUALIFICATIONS: List qualifications gained.
College/Sixth Form dates (if applicable): COLLEGE NAME
QUALIFICATIONS: List qualifications gained.
School dates: SCHOOL NAME
QUALIFICATIONS: List qualifications gained.
REFERENCES
Available on request
Career Ladder
Climber 6
7. CV Template: career change sample CV
Career changer cover letter template
Dear Sir/Madam (it’s better if you can address them by name e.g. Mr Smith or Ms YOUR NAME
Jones)
CORE SKILLS & EXPERIENCE
I am writing to express my interest in the role of [job title or job reference number]
as advertised on [where you saw the advert]. This is where you can give a brief overview of your career history. You can either write it as a short paragraph or
as bullet points.
NOW TELL THEM YOU ARE WHAT THEY’RE LOOKING FOR AND WHY This is also the place to briefly talk about why you’re making a career change and explain why you’d be good in a
new role.
As you can see from my CV (attached), I am a proven [job role] with a strong track
record in my industry; however, I have been retraining and I’m looking to transfer Look at the job ad and what skills/experience the employer wants and briefly use examples from your old career
my skills and take my career in a new direction. I would be a great fit for this role, I to showcase why you’d be good in the new one. Transferable skills are key to this!
have [list new qualifications gained] and my strong wealth of transferable skills in
what has been a very successful career would be of great benefit to your company.
PERSONAL DETAILS
GIVE THEM MEASURABLE EXAMPLES OF SUCCESS IF POSSIBLE ADDRESS Current address
In previous roles I was personally responsible for a number of key successes, EMAIL Best email to reach you on
including:
TELEPHONE Mobile and/or home phone
1. Choose examples of projects in your career that fit the new job, even if
they’re unrelated industries. NOTE: You do not need to include information on your gender or date of birth but you may want to state your
2. Things like numeracy, the ability to hit targets, leadership and project nationality in this section if you are British or your right to work in the UK if not.
management skills are often buzz words you can use.
EMPLOYMENT
3. Make sure you read and re-read the job ad and fit the successes you mention
here to what they’re looking for. Remember to be truthful! NOTE: If you quit your job to change careers and have been studying for new qualifications, mention this at the
top of this section with details about your courses.
REASSERT THE FACT THAT YOU ARE THE BEST CHOICE
I can assure you that my experience, qualifications and general work track record DATES: Start date of your most recent job – when you left your job
make me a strong candidate for this role. I possess all of the attributes you’re
JOB TITLE: Your full job title
looking for and I believe this position is a perfect fit.
I look forward to hearing from you – my contact details can be found on my CV. COMPANY: Full business name of your company
A sentence briefly explaining what the company does.
Yours sincerely (if you started the letter Dear Sir/Madam)
OR RESPONSIBILITIES
Yours faithfully (if you addressed them by name at the start of the letter) Add bullet points briefly highlighting your key responsibilities here
Read the job description of the job you’re applying for and keep it relevant. This is even more important
Your name for you as you need to showcase why a possibly completely unrelated job has prepared you for this new
role.
Your phone number
You don’t want to put too many bullet points here – certainly no more than 10 as a general rule.
ACHIEVEMENTS
Did you win an award? Maybe you consistently beat targets? Perhaps you were commended by your
boss for a particular skill? Brag about it here!
[Repeat for all of the jobs you have had]
ADDITIONAL SKILLS/ATTRIBUTES
Here you can add in any additional personality attributes like being punctual, a team player,
motivational or ambitious.
Also add in any extra qualifications or skills you have, from Microsoft Excel skills through to the ability
to speak another language.
EDUCATION
Univeristy dates (if applicable): UNI NAME
QUALIFICATIONS: List any qualifications gained.
College/Sixth Form dates (if applicable): COLLEGE NAME
QUALIFICATIONS: List any qualifications gained.
School dates: SCHOOL NAME
QUALIFICATIONS: List any qualifications gained.
(NOTE: if you have no qualifications, include details of your school attended but leave out the qualifications
Career
section)
REFERENCES
Available on request
Change 7
8. CV Template: returning to work sample CV
Career break cover letter template
YOUR NAME
Dear Sir/Madam (it’s better if you can address them by name e.g. Mr Smith or Ms
Jones) CORE SKILLS & EXPERIENCE
I am writing to express my interest in the role of [job title or job reference number] This is where you give a brief overview of your career history. You can either write it as a short paragraph or as
bullet points.
as advertised on [where you saw the advert].
This is also the place to briefly talk about why you have decided to get back into the world of work – use this as
NOW TELL THEM YOU ARE WHAT THEY’RE LOOKING FOR AND WHY an opportunity to show off your drive to succeed.
As you can see from my CV (attached), I am a proven [job role] with a strong track
record and I would be a great fit for this role. PERSONAL DETAILS
[NOW EXPLAIN YOUR CAREER BREAK WITH A POSITIVE NOTE: I am currently ADDRESS Current address
unemployed following a career break after I started a family/went travelling. I am
EMAIL Best email to reach you on
now looking to get back to what was a very successful career and I have spent the
past XX months training/gaining additional life skills and qualifications/getting work TELEPHONE Mobile and/or home phone
experience (then list exactly what you have done). In addition to this, I have XX
years experience as a [job title] and a solid work history with lots of contacts in the NOTE: You do not need to include information on your gender or date of birth but you may want to state your
industry, which I have kept up-to-date. nationality in this section if you are British or your right to work in the UK if not.
EMPLOYMENT
GIVE THEM MEASURABLE EXAMPLES OF SUCCESS IF POSSIBLE
NOTE: If you quit your job to start a family or travel, mention this at the top of this section with details about
In my previous roles I was personally responsible for a number of key successes, any courses or additional qualifications you have gained or any life skills that being a parent/globetrotting has
including: given you that can be applied to a job.
1. EXAMPLE: Decreased customer waiting times by 4% by introducing a new
DATES: Start date of your most recent job – when you left your job
strategy where team members were incentivised to respond to calls faster
2. EXAMPLE: Cross-trained the team, which has increased job satisfaction JOB TITLE: Your full job title
(reducing absenteeism and sickness)
COMPANY: Full business name of your company
3. EXAMPLE: Consistently complimented by my manager for a good working A sentence briefly explaining what the company does.
attitude and a motivational spirit that had a positive affect on the team.
RESPONSIBILITIES
REASSERT THE FACT THAT YOU ARE THE BEST CHOICE Add bullet points briefly highlighting your key responsibilities here
I can assure you that my experience, industry knowledge and track record to date Read the job description of the job you’re applying for and keep it relevant. This is even more
make me a strong candidate for this role. I possess all of the attributes you’re important for you as you need to showcase why a possibly completely unrelated job has prepared you
for this new role.
looking for in a [job role] and I believe this position is a perfect fit.
You don’t want to put too many bullet point here – certainly no more than 10 as a general rule.
I look forward to hearing from you – my contact details can be found on my CV. I am
ready for an immediate start. (This can be a benefit of being unemployed if the job is ACHIEVEMENTS
urgent and other candidates have 1 month notice periods). Did you win an award? Maybe you consistently beat targets? Perhaps you were commended by your
boss for a particular skill? Brag about it here!
Yours sincerely (if you started the letter Dear Sir/Madam)
OR [Repeat for all of the jobs you have had]
Yours faithfully (if you addressed them by name at the start of the letter)
ADDITIONAL SKILLS/ATTRIBUTES
Your name
Here you can add in any additional personality attributes like being punctual, a team player,
Your phone number motivational or ambitious.
Also add in any extra qualifications or skills you have, from Microsoft Excel skills through to the ability
to speak another language.
EDUCATION
Univeristy dates (if applicable): UNI NAME
QUALIFICATIONS: List any qualifications gained.
College/Sixth Form dates (if applicable): COLLEGE NAME
QUALIFICATIONS: List any qualifications gained.
School dates: SCHOOL NAME
QUALIFICATIONS: List any qualifications gained.
(NOTE: if you have no qualifications, include details of your school attended but leave out the qualifications
section)
REFERENCES
Career
Available on request
Break 8
9. Remember
1. First impressions count
Greet your interviewer with a smile and firm handshake. Give eye contact. Try to make small talk during the walk from the reception area to the interview room. Even if
you are not interviewing for a sales position, you have to sell yourself and the first 30 seconds are when the interviewer subconsciously makes decisions about whether
they like you or not and whether you will fit into the team. Remember you are being interviewed by the company so everyone is on scouting duty from the Receptionist to
the Managing Director.
2. Be prepared
Always bring an updated CV. Re-read your CV (if it needs updating, do it) and just before the interview make sure you have read the advert. Do your research thoroughly:
Look at the company web site or obtain literature. You may be asked about the salary you are after so make sure you research that as well.
3. Don't waffle
Answer questions properly - even if you need a few moments' silence to collect your thoughts. It's better to say you need a minute to think about your answer rather than
speak instantly and regret it afterwards.
4. Why should they hire you?
Most job adverts will list qualities they're looking for - a team worker, a good communicator - so it's up to you to think of examples of how you can demonstrate these
skills. Be ready to talk about your knowledge, experience, abilities and skills. Have at least three strong points about yourself that you can relate to the company and job
on offer.
5. Be positive
Your interviewer will be thinking about what it would be like to work with you, so the last thing they'll want to hear is you talking about your boss or current colleagues
behind their back. Interviewers like to see someone who enjoys a challenge and is enthusiastic.
6. Remember your body language
It is not what you say, but how you say it. During the interview, do not fold your arms and lean back or look to the floor! Sit upright and try to maintain good eye contact.
Use your hands and lean forward when making a point. Many people cannot think and control their body language at the same time, which is why you need to prepare.
7. Act ‘As If’ but be respectful
Act as if you are the perfect candidate but respect the interview process. Remember you are a guest and being over bullish when it comes to interviewing shows a
disrespectful nature. When it comes to potential earnings, you will earn what you are worth so take you time to approach the topic. It definitely is on the mind of the
interviewer but wait for them to bring it up.
8. Develop rapport
Show energy, a sense of humour and smile. People like to have fun and always enjoy a bit of ‘banter’ so find out about the interviewer and find a common ground to
relate to them on.
9. Clarify anything you are unsure of
If you are not certain what are meant by a particular question, ask for clarification. At the end, ask the interviewer if there is anything else he or she needs to know about.
Do not be afraid to ask when you are likely to hear if you have been successful or not.
10. Have the last word
Tell the interviewer why you are interested in the company and job opportunity. Summarize your application by a final word selling your reasons why you should be
selected for the next round of interviews then follow it up by sending a "thank-you" e-mail or letter, saying how much you enjoyed meeting them and how interested you
are. Take the opportunity to detail the key advantages you bring.
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Do’s and
Don’ts of
personal
presentation
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