Iveda (OTCQB:IVDA) enables cloud video surveillance via its Sentir® data and video management platform, utilizing proprietary video streaming and Big Data storage technology. Iveda enables a recurring revenue model by global licensing of Sentir to service providers, already earning monthly recurring revenue from their customers, such as telcos, datacenter operators, ISPs, and cable companies.
1. Bob Brilon, President & CFO
INVESTOR PRESENTATION
October 2015
Common Stock 27.7 MM Shares
GO
Enabling Cloud Video Surveillance
Stock Symbol: IVDA
2. This presentation contains forward-looking statements that represent our beliefs, projections and predictions
about future events. These statements are necessarily subjective and involve known and unknown risks,
uncertainties and other important factors that could cause our actual results, performance or achievements, or
industry results, to differ materially from any future results, performance or achievement described in or
implied by such statements, including statements relating to: (a) Iveda’s future revenue, expenses, margins,
profitability, net income, taxes, adjusted net income, adjusted operating expenses and other measures of
results of operations; and (b) Iveda Solution's ability to capitalize on industry trends. Actual results may differ
materially from the expected results described in our forward-looking statements, including with respect to:
development and acceptance of Iveda’s services; competitive risks, including competing technologies,
products and services, and the competitive activities of our competitors; risks associated with the introduction
of new products and services; risks inherent in strategic relationships, and technology and service integration
efforts. The preparation of our financial statements and forward-looking financial guidance requires us to
make estimates and assumptions that affect the reported amount of assets and liabilities and the reported
amounts of revenues and expenses during the reported period. Actual results may differ materially from these
estimates under different assumptions or conditions.
Iveda assumes no obligation to update any forward-looking statements or information, which are in effect as
of their respective dates. Due to the risks, uncertainties and assumptions inherent in forward-looking
statements, prospective investors in the Iveda Solutions' securities should not place undue reliance on these
forward-looking statements.
2
FORWARD LOOKING STATEMENT
3. Enabling, Disruptive Technology
− CLOUD based - NO On-Site SYSTEMS or DVRs
− License SERVICE PROVIDERS to compete for Market Share
INVESTMENT HIGHLIGHTS
3
SENTIR - Internet-based video surveillance PLATFORM Enabling
Plug and Play Video Surveillance
Proprietary and Efficient Software Platform
− Proprietary cloud based architecture – Patented components
− Storage and Compute efficiency for Big Data
Defined Path to Profitable Growth
− Service Provider Contracts in place achieve profitability
Extremely Scalable Recurring Business Model
− LICENSE large Service Providers to deliver to Millions of established customers
Large & Growing Market
− Nearly $60B Internet based video surveillance market
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1
2
3
4
4. Iveda® - CLOUD video surveillance
Access from your phone, tablets, and
computers anywhere in the world
• Alerts – Email and SmartPhone
Notifications
• Live and recorded video
CLOUD is the Disruptive Technology
Displacing DVRs and traditional on-site systems.
IVEDA ENABLES Service Providers to compete for Market Share
(Telcos, ISPs, Data Centers, Cable)
We LICENSE our CLOUD video surveillance software platform
They SELL Security/Peace of Mind to their millions of subscribers
• Plug and play cameras
COMPANY OVERVIEW
4
5. Simple Revenue Model - Extremely Scalable
Service Providers pay IVEDA a monthly fee per Camera
Service Providers Install SENTIR in THEIR Data Center
• THEY have the COST of hosting and storage
License per camera for SENTIR
Customer User Interface; Billing & Admin Tools
Data Center Storage and Compute Optimization; Free Mobile Apps
REVENUE MODEL
5
Telecom Data Center
6. MARKET OPPORTUNITY
6
Sources: IDC, Allied Market Research
Estimated CAGR for global
sales for IP video surveillance
from 2013-2020
Global IP Video Surveillance
Market by 2020
International VSaaS
North America
$38.6B
$18.7B
$57.3B
37%
7. User
Friendly
Access live &
recorded video from
your computer or
mobile device.
No On-Site
DVR
Data Stored and
Accessed in the
defined CLOUD
Easy to
Deploy
Devices are
Plug and Play.
Camera
Compatibility
Firmware can
enable any IP
camera.
7
Cloud-Based Video Management Platform:
Proprietary and Patented components
9. END USER APPLICATIONS
9
Home Small & Medium Businesses
(SMBs)
Enterprise Government
Sentir’s flexibility and cost-effectiveness provides an almost endless
number of applications.
BABY & PETS
SECURITY
DELIVERIES
EMPLOYEE &
CUSTOMER
Surveillance
MARKETING DATA
SECURITY–OFF HOURS
VANDALISM
REMOTE INSPECTION
MONITOR PRODUCTION
EMPLOYEE SAFETY
SCHOOLS
TRAFFIC
PUBLIC
BUILDINGS
10. STRATEGIC BENEFITS
10
For IVEDA For Service Providers
Scale
Service Providers - Millions of
Customers.
Established Infrastructure
Service Provider will handle billing,
hardware distribution, and data
center for hosting Sentir on their
cloud.
Average Revenue Per User
(ARPU)
Revenue from existing customers
Simple And Cost-Effective
Sentir is designed to utilize and
optimize existing data center.
Pay Per Device Model
No up front fees, immediate positive
cash flow for service providers is an
easy purchase decision and builds
annuity for Iveda.
Infrastructure Utilization
Increased revenues for bandwidth
and data storage in tandem with
video surveillance service.
11. REVENUE MODEL
11
RevenueSources
Software Licensing Fees - Perpetual
$3/camera/month
Hardware
Service Providers expected to charge $5-$10/per camera
IVEDA generates additional revenue from sales of its
branded cameras
90%
25%
Gross Margin
12. TELECOM CONTRACTS
12
Philippines Long Distance
Telecommunications - PLDT
Philippines Largest Telecom
TELMEX Telecom
Part of America Movil
Vietnam Post
Telecommunications-VNPT
Vietnam’s Largest Telecom
Viettronics – Vietnam’s
Largest Electronics
Manufacturer
FPT – Third Largest
Telecommunications
Provider in Vietnam
13. RECENT TELECOM PARTNERS UPDATE
• Philippine Long Distance Telephone Co - PLDT
• 10,000 unit PO ($1.33MM)
• Vietnam’s Largest Telecom - VNPT
• Signed Framework Agreement in December 2014
• Final licensing agreement – Executed April 2015
• 50,000 unit commitment
• Hundreds of units per month per 63 provinces projected
• July – Four Data Centers Installed with SENTIR
• P.O.s and Deposits in Process
• Viettronics
• 50,000 camera license commitment first year from June 2015
• Agreement represent at least $1.8 Million in Annual Recurring Revenue
• In process for deposits and P.O.s (end customer is state owned telecom)
• FPT
• Agreement signed for 10,000 devices next 12 months
• VIETNAM TWO OTHER MAJOR TELECOMS IN PROCESS
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14. ILLUSTRATIVE FINANCIALS
14
Activations Hardware Hardware
Margin
Annual
License Fee
Estimated Annual
Cash Operating Expense
250,000 $30 M $7.5 M $9 M $4 M
500,000 $60 M $15 M $18 M $4.5 M
1,000,000 $120 M $30 M $36 M $5 M
CASHFLOW ANALYSIS EXAMPLE
Accumulated
Activations
Monthly
License
Fee
Hardware
Monthly
8k-10k units
Hardware
Margin
Monthly
Cash Op
Exp.
Positive
Cash Flow
30,000 $90K (A) $1 - $1.2M
$250K -
300K (B)
$225K (C)
A + B - C
$115K to $165K
MONTHLY CASH BREAKEVEN ANALYSIS
15. ILLUSTRATIVE FINANCIALS
15
Customer First Year
Camera
Activations
Average
Camera
Revenue
First Year
Camera
Revenue
Monthly
Sentir Fee
per
Camera
End of First
Year Sentir
Fee Annuity
PLDT
10,000 $130 $1.3 Million $3 $0.36 Million
VNPT
50,000 –
150,000
$120
$6.0 Million -
$18 Million
$3
$1.8 Million -
5.4 Million
VIETTRONICS 50,000 $120 $6.0 Million $3 $1.8 Million
FPT -
IvedaHome
10,000 $200 $2.0 Million $3 $.36 Million
Vietnam
Telecom #3
Vietnam
Telecom #4
REVENUE
16. 2015 PROJECT-BASED CONTRACTS
MEGAsys (100% owned Taiwan System Integrator)
• Secured $1.8 M contract with Chunghwa Telecom
• Secured $1.4 M contract with Taiwan Stock Exchange
• Secured $500K contract with Taiwan International Airport
• Secured $1.5 M contract with Chunghwa Telecom
• Secured $544K contract with Chunghwa Telecom for 2015
MEGAsys anticipated to be positive cash flow and
profitable for 2015 with just these announced projects.
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17. CORPORATE ROADMAP
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With the launch of Sentir in 2014,
Iveda is on course to execute on its
licensing strategy culminating with an
up list to Nasdaq and Profitability.
Path to
Profitability
Sign Additional
Service Provider
Agreements
NASDAQ Uplist
Achieve
Profitability
Sentir Launch April 2014
Existing Service Provider
Contracts
18. EXPERIENCED LEADERSHIP
18
David Ly Chairman/
CEO
• 10 years cloud video technology within the security
industry
• 14 years Sales Management, Telecom industry
Bob Brilon President/
CFO
• 30 years’ as CEO, President, and CFO of NASDAQ
technology companies
• InPlay (NASDAQ:NPLA); Duraswitch (NASDAQ:DSWT);
Rental Service Corp. (NYSE:RRR) and Go-Video
(AMEX:VCR)
Dr. Joseph Lee Cloud
Architect
• Cloud computing expert
• CTO at 21Vianet, largest data center in China
• Sr exec at Microsoft, Lucent Technologies, Exxon and
Owens Corning
Dr. Eric Chen Cloud
Storage
• Founder/CEO of CA-based ProphetStor Data Services
• Big Data storage architecture expert
• Sr exec at FalconStor Software (NASDAQ: FALC), IBM
Management
Technology Advisors
19. Enabling, Disruptive Technology
− CLOUD based - NO On-Site SYSTEMS or DVRs
− License SERVICE PROVIDERS to compete for Market Share
INVESTMENT HIGHLIGHTS
19
SENTIR - Internet-based video surveillance PLATFORM Enabling
Plug and Play Video Surveillance
Proprietary and Efficient Software Platform
− Proprietary cloud based architecture – Patented components
− Storage and Compute efficiency for Big Data
Defined Path to Profitable Growth
− Service Provider Contracts in place achieve profitability
Extremely Scalable Recurring Business Model
− LICENSE large Service Providers to deliver to Millions of established customers
Large & Growing Market
− Nearly $60B Internet based video surveillance market
5
1
2
3
4
21. 21
• Easy to set up
• Excellent video quality at an
affordable price
• See all your cameras on a single
dashboard
• View from your computer, tablet or
smartphone
• Cloud hosted, 24/7 Web access to
live & recorded video
• Off-site cloud storage for video
security
True Plug & Play