7. Which of the following do you consider
“recruiting content”?
a. Blog Posts
b. Job Advertisements
c. Career Site
d. Social Media Career Pages
e. All of the above
8. Which of the following do you consider
“Recruiting Content?
a. Blog Posts
b. Job Advertisements
c. Career Site
d. Social Media Career Pages
9. When you think about great content, what
makes it great? When it…
a. Teaches me something I don’t know.
b. Knows my struggle and I think “wow I worked on that
yesterday!”
c. Is interesting enough to share with my network.
d. Pulls at my heart strings. I love a good cry.
10. When you think about great recruiting, what
makes it great? When it…
a. Teaches me something I don’t know.
b. Understands what I’m going through and I think “wow I
worked on that yesterday!”
c. Is interesting enough to share with my network.
d. Pulls at my emotions. I love a good cry.
39. 1. Write About What You
Know.
2. Post When You Have
Something to Say.
3. Length doesn’t matter.
4. Sound like a person.
40. Don’t chase traffic. Find your voice.
Top 10 Lists Suck.
Only extract as much value as you give.
Engagement is everything.
Youraudienceisnotanalgorighim.
Treatreaderslikeadults.Stoppatronizing.
Contentisn’tabout“if.”It’sabout“how.”
There’snosilverbullet.Successissubjective.