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YOUR REVENUE GROWTH TOOLBOX
EVERYTHING YOU NEED TO SUCCEED WITH
MARKETING AUTOMATION
MINDFIREINC
SEPTEMBER 12, 2015
Creating marketing that drives results
Your Hosts
Joe Manos
Executive Vice President
Mary Trotta
Director of Sales
Today’s MindFire
 Leading software provider to the Graphic Arts community for
over twelve years
 MindFire Studio is a multi-channel, multi-touch marketing
automation platform for meeting all of the marketing and
communication needs of your customers
What we do: Provide Great Technology + Solve Problems!
PRODUCT OVERVIEW
Customers Want App Flexibility
In today’s always connected world, applications need to constantly
communicate with other apps and resources. Cloud Connect will provide you
with that flexibility, today and in the future.
New Contact Management
Enabling you and your clients to quickly and easily understand
who your prospects are and their engagement level
Special Reporting Needs
Sometimes a customer has a special reporting need that goes well beyond
standard functionality. The Tile Based Dashboard is the answer.
Customers Seek Flexible Reporting
Each business has a
specific set of reporting
needs
Our custom reporting
allows you to create and
customize your
reporting specific to
each customers
requirements
Improve Email Effectiveness
Before launching your next customer email program, wouldn’t it be nice to
have analysis and insight on “IF” it will reach the audience?
Creating Business Value & Revenue
Let’s take a look at how
we are helping our user
community create new
business value for their
customers
Innovative Use Cases
Lead
Gen/Nurture
Recruitment
Portal
Fundraising
Trade Show
& Events
Raising Over $6,000,000 With !
One Multi-Channel Marketing Campaign
How One to One Group Helped NC State Student Aid Association
Increase Members Engagement and Donations
1
2
3
4
5
6
r. Sample A
Sample 23 Main
Street
nytown, US 12345-6789
M
1
A
EMAIL1 microsite
Week one FSI Email.
Microsite
Enter for a free print
and redirect to our
free print microsite.
Brochure
25 days after entry
EMAIL2 seepip.com Tube mailer
10 days after entry 19 days after entry
POPOUT MAILER
30 days after entry
get on
track
with pip..
TRIFOLD Mailer
2 days after entry
DRIP PROCESS SALES REP USER
INTERFACE
Customer Portal
Lead
Gen/Nurture
Recruitment
Portal
Fundraising
Trade Show
& Events
Your Revenue Growth Toolbox
We insure your success:
 Technology Onboarding
 Go-to-Market Training
 Fantastic support
 Tools for Success
 Pro-Services
Q & A
Thank You
Drop your business card in the bowl
for our Kindle Fire Raffle.

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Graph Expo 2015 Educational Session Presentation

  • 1. YOUR REVENUE GROWTH TOOLBOX EVERYTHING YOU NEED TO SUCCEED WITH MARKETING AUTOMATION MINDFIREINC SEPTEMBER 12, 2015 Creating marketing that drives results
  • 2. Your Hosts Joe Manos Executive Vice President Mary Trotta Director of Sales
  • 3. Today’s MindFire  Leading software provider to the Graphic Arts community for over twelve years  MindFire Studio is a multi-channel, multi-touch marketing automation platform for meeting all of the marketing and communication needs of your customers What we do: Provide Great Technology + Solve Problems!
  • 5.
  • 6. Customers Want App Flexibility In today’s always connected world, applications need to constantly communicate with other apps and resources. Cloud Connect will provide you with that flexibility, today and in the future.
  • 7.
  • 8.
  • 9.
  • 10. New Contact Management Enabling you and your clients to quickly and easily understand who your prospects are and their engagement level
  • 11. Special Reporting Needs Sometimes a customer has a special reporting need that goes well beyond standard functionality. The Tile Based Dashboard is the answer.
  • 12. Customers Seek Flexible Reporting Each business has a specific set of reporting needs Our custom reporting allows you to create and customize your reporting specific to each customers requirements
  • 13. Improve Email Effectiveness Before launching your next customer email program, wouldn’t it be nice to have analysis and insight on “IF” it will reach the audience?
  • 14. Creating Business Value & Revenue Let’s take a look at how we are helping our user community create new business value for their customers
  • 15. Innovative Use Cases Lead Gen/Nurture Recruitment Portal Fundraising Trade Show & Events Raising Over $6,000,000 With ! One Multi-Channel Marketing Campaign How One to One Group Helped NC State Student Aid Association Increase Members Engagement and Donations 1 2 3 4 5 6 r. Sample A Sample 23 Main Street nytown, US 12345-6789 M 1 A EMAIL1 microsite Week one FSI Email. Microsite Enter for a free print and redirect to our free print microsite. Brochure 25 days after entry EMAIL2 seepip.com Tube mailer 10 days after entry 19 days after entry POPOUT MAILER 30 days after entry get on track with pip.. TRIFOLD Mailer 2 days after entry DRIP PROCESS SALES REP USER INTERFACE
  • 17. Your Revenue Growth Toolbox We insure your success:  Technology Onboarding  Go-to-Market Training  Fantastic support  Tools for Success  Pro-Services
  • 18. Q & A
  • 19. Thank You Drop your business card in the bowl for our Kindle Fire Raffle.

Hinweis der Redaktion

  1. Welcome everyone – Joe & Mary together upfront
  2. Joe introduces himself and then Mary brief overview of what we will do in our short time together
  3. Brief intro on who is MindFire - JM
  4. Brief highlight of what the technology does - JM
  5. This slide highlights just a couple of Innovative use cases that our customers have created to meet specific and unique customers needs or to solve a specific problem…the group will pick one and I will briefly go through the details( less than 2 minutes) – for deeper insight after our presentation we can visit any use case you may be interested in JM
  6. Highlight of our Infinite toolbox and what it includes to help them achieve success JM
  7. JM + MT and questions
  8. Thank you - don’t forget to drop your business card in the bowl MT