1.
Social Recruiting Rally
Day 1 - Jan. 23, 2023

2.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
Today’s Social Post:
Team Jobs + Benefits

3.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
Social Media Templates
Date Content Topic(s)
Mon Jan 23 Team Jobs + Benefits
Tues Jan 24 Holiday + Team Jobs + Employee Recognition
#NationalComplimentDay
Wed Jan 25 Team Jobs + Company Culture
Thurs Jan 26 Employee Testimonial + Career Progression + All Jobs
Fri Jan 27 Individual Jobs + Benefits

4.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
Post every day to enter our Giveaway!

5.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
Canva Templates available

6.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
Kick Off Agenda
https://www.rallyinside.io/social-recruiting-rally/event-hub/

7.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
For
Corporate
social
channels
only

8.
(and know if it’s working)
How to Track &
Measure your
Social Recruiting
Strategy

9.
© 2022
What is
tracking?

10.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
What is “tracking”?
Using technology to know
what happens when you
execute a marketing tactic
Your action →
What is the reaction

11.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
Recruitment Marketing Metrics
Email
Opens
Clicks
Open Rate
Click Through Rate
Click to Open Ratio
Engagement Rate
Deliverability
Unsubscribe
Website
Active Users
New Users
Returning Users
Pageviews
Sessions
Session Duration
Bounce Rate
Channels
Referrals
Social
Impressions
Reach
Views
Shares
Reactions
Comments
Clicks
Engagement Rate
Followers
Ads
Impressions
Clicks
Spend
Cost Per Click
Conversions
Conversion Rate
Clicks

12.
© 2022 Rally® ︱ COMPANY CONFIDENTIAL
Interest
Engagement
Effectiveness

13.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
displays
Destination URL
info
ShortLink URL
Open
Graph
info
Encrypted
(safe)

14.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
Channel will
append with
their own
tracking

15.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL

16.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
How to track in Rally Inside?
• Link Report
• Campaign Report
• Analytics Overview

17.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
Schedule of Events
Tues Jan 24
Learn With Lori #2
Planning your social
recruiting content
calendar (in cooperation
with the Marketing team)

18.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL
Tomorrow’s
Social Post:
Holiday + Team Jobs +
Employee Recognition
#NationalComplimentDay

19.
© 2023 Rally® ︱ COMPANY CONFIDENTIAL