3. Showroom: CASA TVS motors Pvt.ltd
KP nagar,near Benz circle
Vijayawada-520010
It was established a year ago as authorized
main dealear holding 2 branches
and 8 authorised sub dealears.
About Dealership
8. Chairman CEO
Manufacturing
Marketing
Sales and
Service
Vehicle
Program
R & D
Quality
Assurance
Production
Engineering
Central
Purchase
Personnel & I.R
H.R & TQC
Finance
Information
Systems
The organization structure
consists of the Chairman
who appoints the CEO.
The Vice-presidents of
the different departments
report to CEO as shown
in the beside diagram
‘’Talents are not borned,they are created’’
9. Sales/Service structure
CEO
Vice-President (Sales/Service)
National Manager(Sales/Service)
South Zone Mgr West Zn Mgr Central Zn Mgr North Zn Mgr East Zn Mgr
Regional managers(Sales/Service)
Area Managers(Sales/Service)
Territory Managers(Sales/Service)
Executives (Sales)
10. Commercials and Regulatory
Value Added Tax:
The Value Added Tax is a form of indirect tax that is imposed
at different stages of production on goods and services. VAT is
levied on the import goods as well and the same rate is maintained
as that of the local produce.
Required Docs for registration of VAT
11. DEALERSHIP AGREEMENT
A dealership agreement is signed between
two parties the supplier and the dealer
(Company and dealership)
BENEFITS OF DEALERSHIP AGREEMENT
Gives legal framework to the dealer to
run the business.
Gives exclusive right to sell the brand in
the area ,which avoids unnecassary
disputes
12. Sales Tax:
The percentage of revenue imposed on the retail sale of
goods. Unlike VAT, sales tax is levied on the total value of
goods and services purchased.
13. C FORMS :-
C Form is a Form issued by the sales tax department to the
registered sales tax payer. If he buys any good from another registered
sales tax payer and issues a c form to him. Than that other sales tax
payer will not charge sales tax from him and sales tax will be collected
and deposited by the c form issuer and deposited in the treasury of the
govt. The other sales payer will deposit the c form to the govt. treasury.
It means the issuer of the c form undertakes to pay the sales tax.
14. Goods and Services Tax (GST) :
It is a comprehensive Indirect tax on manufacture, sale
and consumption of goods and services throughout India to
replace taxes levied by the central and state governments.
It was introduced as The Constitution (One Hundred and First
Amendment) Act 2016, following the passage of Constitution
101st Amendment Bill. The GST is governed by GST Council
and its Chairman is Union Finanance Minister - Arun Jaitley.
15. Effects:
1.Uniformity
2.Brings under only one roof
3.Reduces discrepancies between border located
showrooms
4.Accuracy
5.No confusion
‘’If you are consistent you will keep it ,If you are persistent you will get it.’’
16. Other Documents
1.RTO Permission(Temporary registration)
2.Labour license
3.Dealer identity proof
4.C form
5.Firm license
6.Muncipality permissions
7.Pollution /emission tax
8.Partnership deed (incase of partnership firm)
9.Memorondam of association
10.Articles of association
11.FADA membership
17. Motor Vehicle Act ,1988
The Motor Vehicles Act, 1988 is an Act of the Parliament of
India which regulates all aspects of road transport vehicles.
The Act came into force from 1 July 1989. It replaced Motor Vehicle
Act, 1939 which earlier replaced the first such enactment Motor
Vehicles Act, 1914.The Act provides in detail the legislative provisions
regarding licensing of drivers/conductors, registration
of motor vehicles, control of motor vehicles through
Permits , special provisions relating to state transport
undertakings, traffic regulation, insurance, liability,
offences and penalties, etc. For exercising the legislative
provisions of the Act, the Government of India made the
Central Motor Vehicles Rules 1989.
18. Norms: Bharath Stages
Bharat stage emission standards (BSES) are emission standards
instituted by the Government of India to regulate the output of
air pollutants from internal combustion engines and Spark-ignition
engines equipment, including motor vehicles. The standards and
the timeline for implementation are set by the Central Pollution
Control Board under the Ministry of Environment & Forests and
climate change.
19. Standard Reference YEAR Region
India 2000 Euro 1 2000 Nationwide
Bharat Stage II Euro 2
2001
NCR*, Mumbai, Kolkata,
Chennai
2003.04 NCR*, 13 Cities†
2005.04 Nationwide
Bharat Stage III Euro 3
2005.04 NCR*, 13 Cities†
2010.04 Nationwide
Bharat Stage IV Euro 4
2010.04 NCR*, 13 Cities†
2017.04 Nationwide
Bharat Stage V Euro 5 (to be skipped)
Bharat Stage VI Euro 6 2020.04 (proposed) Entire country
Table 1: Indian Emission Standards (4-Wheel Vehicles)
20. Automotive related Organizations
ARAI
Automotive Research Association of India
Roles and Objectives:
1. Research and Development in automotive engineering for industry
2. Product design and development
3. Evaluation of automotive equipment and ancillaries
4. Standardization, technical information services
5. Execution of advanced courses on the application of modern technology
and conduct of specific tests.
Vision:
1.To compete in service with excellence ,to cover global market
2.To obtain recognition and accreditation,to build commitment of all personnel
3.To develop team spirit and sense of belonging amongst all.
21. Mission:
1. ARAI has been providing various services to the Indian Automotive Industry in the
areas of design & development and know-how for manufacture & testing of
components / system to national / international standards. ARAI shall strive to
achieve international recognition in these areas.
2. ARAI shall seek the valuable guidance and support from association members,
from time to time to achieve growth and stability.
3. With the globalization of economy and business, ARAI shall enlarge its scope of
services to meet the requirements of automotive industries anywhere in the
world.
4. ARAI strongly believes that satisfaction of the customer needs on continuing basis
is of prime importance to earn the loyalty of the customers. Therefore, emphasis
shall be on meeting and exceeding the customer needs through
continuing quality improvement with active participation of employees and
also the customer.
22. SIAM
Society of Indian Automobile Manufacturers
Roles and Objectives
1.The apex Industry body representing leading vehicle and vehicular
engine manufacturers in India.
2.SIAM is an important channel of communication for the Automobile
Industry with th Government, National and International organisations.
The Society works closely with all the concerned stake holders and
actively participates in formulation of rules, regulations and policies
related to the Automobile Industry.
3. With its regular and continuous interaction with international bodies
and organizations it aims to facilitate up gradation of technical
capabilities of the Indian Industry to match the best practice worldwide
4. SIAM also interacts with worldwide experts to assess the global trends
and developments shaping the Automotive Industry.
5. SIAM provides a window to the Indian Automobile industry and aims
to enhance exchanges and communication expand economics, trade
and technical cooperation between the Automotive Industry and its
international counterparts
23. ACMA
Automotive Component Manufacturers Association
1.It is a department grown from Indian Auto Component Industry.
2.It is associated with trade exaltation, technology enhancement,
quality elevation and gathering of information thus helping in
industry's evolution.
3.ACMA organizes Auto Expo with SIAM in association with
Confederation of Indian Industry (CII)
FADA
Federation of Automobile Dealers Associations
It is an apex national body representing Automobile Dealers of India.
It was founded in 1964 by four regional Auto Trade Associations to protect
and promote the Indian retail automobile market. It is now a registered body
under the Companies Act 1956.
24.
25. Product Portfolio of TVSM and Competition
Motorcycles:
TVS AX 100
TVS Fiero
TVS Samurai
TVS Shaolin
TVS Shogun
TVS Apache(150 cc,13.7 Ps @8500rpm)
TVS Apache RTR 160
TVS Apache RTR 160 EFI (Electronic Fuel Injection)
TVS Apache RTR 180 (17.3ps)
TVS APACHE RTR200
TVS Centra
TVS Fiero
TVS Fiero F2
TVS Fiero FX
TVS Flame
TVS Flame (125 cc,ccvti technology)
TVS MAX 100
TVS MAX R 100
TVS Star
TVS Star City
TVS Star Sport
TVS Supra
TVS Victor (110 cc)
TVS Victor EDGE (125 cc)
TVS Victor GLX (125 cc)
Scooterettes:
TVS Scooty KS (60 cc)
TVS Scooty ES (60 cc)
TVS Scooty Pep (90 cc)
TVS Scooty Pep + (90 cc)
TVS Teenz (60 cc)
TVS Streak (90 cc)
TVS Teenz Electric
26. Mopeds:
TVS XL 50(50 cc)
TVS XL (60 cc)
TVS Eco
TVS Astra (60 cc)
TVS Champ (50 cc)
TVS Super Champ (60 cc)
TVS Sport (70 cc)
TVS XL Super (70 cc)
TVS XL Super Heavy Duty (70 cc)
TVS XL100
27. TVSM CURRENT MODELS
Motorcycles : Apache Series RTR, Victor, StaR City+, Sport
Scooters : Jupiter, Wego, Scooty Zest 110, Scooty Pep +
Mopeds : XL 100, XL Super, XL Super Heavy Duty)
Three wheeler: TVS King4S Diesel,TVS Ki ng 4S LPG
TVSM UPCOMING MODELS
28. TVSM Competitors
TVSM COMPETITORS
Jupiter Honda Activa
Zest Hero Pleasure,Yamaha Ray
Wego Yamaha Fascino,honda Aviator
Pep Bajaj kristal
Sport Honda dream,bajaj platina,hero
hf delux
Star city Hero passion,splender,honda
livo,dream,suzuki
hayate,mahindra centuro
Victor Glamour
RTR Pulsar,unicorn,fz,R15,Gixxer,
karizma
Xl Monopoly
Tvs king Bajaj RE,piaggo,alfa,vikram
29. Working Capital Management
Sources of funds:
1.Inventory funding:
Collaboration between TVSM and loacal banks
.High rate of interest
2.TVS credit:
Credit from TVS(1-2cr for MD,25-50lacs for ADs)
.18% interest
3.Profit savings:
Cheapest source of financing
4.Bank overdraft:
Loan from banks
.comparitively cheaper source
30. TVSM Sales Process
1.Pre-sale preparations
2. Receive the customer
3. Understanding the requirement
4. Static demo and test ride
5. Handle FAQs and and objections
6. Offer enables and negotiations
7. Close the sale
8. Paper work and finance
9. Deliver the vehicle
10.Post sale relationship
31. Channel management
COUNTER SALES(LAST 6 MONTHS)
MODELS SEP OCT NOV DEC JAN FEB TOTAL AVERAGE
STARCITY 13 27 6 8 8 13 75 13
VICTOR 8 16 7 6 5 8 50 8
RTR 11 29 19 9 23 13 104 17
SPORT 2 9 2 1 2 2 18 3
TOTAL 34 81 34 24 38 36 247 41
0
2
4
6
8
10
12
14
16
18
SEP OCT NOV DEC JAN FEB
STARCITY
VICTOR
RTR
SPORT
32. 0
20
40
60
80
100
120
140
160
180
SEP OCT NOV DEC JAN FEB
STARCITY
VICTOR
RTR
SPORT
TOTAL
AUTHORISED DEALER SALES(LAST 6 MONTHS)
MODELS SEP OCT NOV DEC JAN FEB TOTAL AVERAGE
STARCITY 34 30 66 29 39 24 222 37
VICTOR 20 19 50 15 28 22 154 26
RTR 20 21 40 24 34 24 163 27
SPORT 5 6 19 9 7 6 52 9
TOTAL 79 76 175 77 108 76 591 99
‘’Every change can be mesured and analysed’’
33. Branch SALES(LAST 6 MONTHS)
MODELS SEP OCT NOV DEC JAN FEB TOTAL AVERAGE
STARCITY 7 14 8 8 10 9 56 9
VICTOR 9 14 9 5 9 8 54 9
RTR 11 12 15 8 14 17 77 13
SPORT 3 6 4 2 3 4 22 4
TOTAL 30 46 35 23 36 38 209 35
0
2
4
6
8
10
12
14
16
18
SEP OCT NOV DEC JAN FEB
STARCITY
VICTOR
RTR
SPORT
34. PRIVATE GARAGE MECHANIC(PGM)
Is a method used by the automobile industries
to enlarge the service to customers ,in the case
customers are no longer have to visit the motor
showroom for servicing their vehicle .
They even can take service from the private
mechanics whom they are trained and skilled by
the automobile showroom(Dealer) to service
their company models in mechanics own service
centre.
‘’Spirit is the inspiration ,that drives to reach your goal’’
35. Plan & conduct PGM connected activities like
meeting, enrollment , training etc,
Training the enrolled PGM’s about the
servicing of the vehicle
Providing method and procedure to handle
the customers in their own garages
New vehicle handling and repair methods
PGM Program in dealership
‘’Success isn’t just about what you accomplish in your life .
Its about what you inspire others to do’’
36. GALLERY
‘’Every moment of the life can be productive and joyful when we focus and enjoy we accomplish’’
37. THANK YOU
‘’Create a vision that makes you to jump out of the bed in the morning’’
