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Questionnaire Analyse
Questionnaire
Question 1
•   You can see the age of 14 is not on the pie
    chart because this age had no votes. This
    already tells me that I will be aiming        What age group do you fit into?
    towards an older audience.
•   Age 16-18 had the highest votes which
    shows the audience I will be targeting for
    my trailer.
•   At this age, teenagers are into
    thrillers/horrors the adrenaline of getting
    scared excites them.
•   This will benefit me a lot because I am
    between my target audience age so I would
    know what they like/interested in.
•   The age 19 is the next highest so I am
    definitely targeting my audience to
    teenagers/young adults.
•   My trailer will need to be mature top grab
    my target audience and the story need to
    be well thought out.
Question 2
• From this question you can
  see that female are slightly     Are you male or female?
  higher than male.
• This can possible mean that
  I’ve asked more females but
  this can also means that
  females like thrillers/horrors
  more than males.
• However they are almost
  even so this will only effect
  my target audience slightly.
• I am going to aim for target
  audience for mixed gender.
Question 3
•   Question: What makes you want to watch a
    film? Rank these in order of preference (1       Options         Votes   Place
    being most important and 6 being least
    important)                                       Word of Mouth   5       1st
•   From my questionnaire, its shows that most
    people put ‘word of mouth’ and ‘trailers’ are    Adverts         4       2nd
    the most important and ‘reviews’ being less
    important
•   This suggests that people nowadays don’t         Posters         2       4th
    tend to look at reviews on films, they take a
    look at the film themselves and make a           Trailers        5       1st
    decision whether its worth watching or not
•   This also suggest that if that I would have to
                                                     Reviews         1       5th
    make a really good trailer to interest the
    viewers as this will determine whether they
    will watch the movie or not                      Actors          3       3rd
•   I would also need to build-up excitement of
    the movie through online social networks such
    as Facebook and Twitter so the film are spread
    through word of mouth
Question 4
• The plot and the tension wins      What appeals to you the most in
  this question.                           horrors/thrillers?
• Tension plays a massive role
  into horrors/thrillers. It’s the
  fright that makes them want to
  watch the film and also the
  plot.
• The plot is enormously
  important because no plot will
  be dull and teenagers tend to
  loss interest quickly.
• The actors are less important
  but still have votes. This shows
  that actors can be unknown
  but also famous movie stars.
Question 5
• It is clear that my
  questionnaire shows that
                               Do you like horrors or thrillers?
  my target audience
  prefers thrillers than
  horrors.
• I will definitely based my
  trailer on thrillers than
  horrors.
• Both horrors and thrillers
  have the scare factor so I
  would still have to get
  that effect in my trailer
Question 6
• My questionnaire shows there
  is a similarity between how
  much my target audience          How often do you watch
  watch horrors/thrillers.           horrors/thrillers?
• Annually and weekly are the
  same, this should that horrors
  and thrillers are watch
  throughout the year
• Monthly was only one vote
  away, this shows that horrors
  and thrillers are a popular
  genre
• This gives me a relief because
  horrors and thrillers are
  widespread
Question 7
Question 8
• This question had a variety of
  votes
                                     What type of horrors/thrillers
• Supernatural and psychological
  thriller had the most votes so I        films do you like?
  would based my thriller on that
• Religious had no vote which is
  easier because religious
  horrors/thrillers will have to
  very thought out
• Sci-fi horror didn’t get any
  votes which is good because I
  am doing a thriller and I would
  not have the special effects for
  aliens etc
Question 9
• There is many variation      What location do you think would be
  to wear I could film my      most appropriate for a horror/thriller
  thriller.                                   film?
• Woodlands, house/cabins
  and haunted houses
  seem to have the same
  vote, this tells me that
  location is important but
  as long as it is dark/
  scary/jumpy the location
  is less important to other
  things
Question 10
• Surprisingly this question is
  exactly half and half
                                  Do you prefer the main character
• This shows that this will not        to be male or female?
  affect my trailer whether
  the main character is male
  or female
• I will try make my
  characters mixed gender so
  it will appeal to a wider
  audience.
• My wider audience being
  males and females.

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Questionnaire analyse

  • 3. Question 1 • You can see the age of 14 is not on the pie chart because this age had no votes. This already tells me that I will be aiming What age group do you fit into? towards an older audience. • Age 16-18 had the highest votes which shows the audience I will be targeting for my trailer. • At this age, teenagers are into thrillers/horrors the adrenaline of getting scared excites them. • This will benefit me a lot because I am between my target audience age so I would know what they like/interested in. • The age 19 is the next highest so I am definitely targeting my audience to teenagers/young adults. • My trailer will need to be mature top grab my target audience and the story need to be well thought out.
  • 4. Question 2 • From this question you can see that female are slightly Are you male or female? higher than male. • This can possible mean that I’ve asked more females but this can also means that females like thrillers/horrors more than males. • However they are almost even so this will only effect my target audience slightly. • I am going to aim for target audience for mixed gender.
  • 5. Question 3 • Question: What makes you want to watch a film? Rank these in order of preference (1 Options Votes Place being most important and 6 being least important) Word of Mouth 5 1st • From my questionnaire, its shows that most people put ‘word of mouth’ and ‘trailers’ are Adverts 4 2nd the most important and ‘reviews’ being less important • This suggests that people nowadays don’t Posters 2 4th tend to look at reviews on films, they take a look at the film themselves and make a Trailers 5 1st decision whether its worth watching or not • This also suggest that if that I would have to Reviews 1 5th make a really good trailer to interest the viewers as this will determine whether they will watch the movie or not Actors 3 3rd • I would also need to build-up excitement of the movie through online social networks such as Facebook and Twitter so the film are spread through word of mouth
  • 6. Question 4 • The plot and the tension wins What appeals to you the most in this question. horrors/thrillers? • Tension plays a massive role into horrors/thrillers. It’s the fright that makes them want to watch the film and also the plot. • The plot is enormously important because no plot will be dull and teenagers tend to loss interest quickly. • The actors are less important but still have votes. This shows that actors can be unknown but also famous movie stars.
  • 7. Question 5 • It is clear that my questionnaire shows that Do you like horrors or thrillers? my target audience prefers thrillers than horrors. • I will definitely based my trailer on thrillers than horrors. • Both horrors and thrillers have the scare factor so I would still have to get that effect in my trailer
  • 8. Question 6 • My questionnaire shows there is a similarity between how much my target audience How often do you watch watch horrors/thrillers. horrors/thrillers? • Annually and weekly are the same, this should that horrors and thrillers are watch throughout the year • Monthly was only one vote away, this shows that horrors and thrillers are a popular genre • This gives me a relief because horrors and thrillers are widespread
  • 10. Question 8 • This question had a variety of votes What type of horrors/thrillers • Supernatural and psychological thriller had the most votes so I films do you like? would based my thriller on that • Religious had no vote which is easier because religious horrors/thrillers will have to very thought out • Sci-fi horror didn’t get any votes which is good because I am doing a thriller and I would not have the special effects for aliens etc
  • 11. Question 9 • There is many variation What location do you think would be to wear I could film my most appropriate for a horror/thriller thriller. film? • Woodlands, house/cabins and haunted houses seem to have the same vote, this tells me that location is important but as long as it is dark/ scary/jumpy the location is less important to other things
  • 12. Question 10 • Surprisingly this question is exactly half and half Do you prefer the main character • This shows that this will not to be male or female? affect my trailer whether the main character is male or female • I will try make my characters mixed gender so it will appeal to a wider audience. • My wider audience being males and females.