Learn about Amazon's A9 search algorithm, how to create compelling titles for your listings, write CRO content, and case studies of listings that are crushing it (and some that aren't). These slides were originally used in a webinar collaboration between CPC Strategy and Skubana. More at Skubana.com

1. How to Create Optimized Amazon
Product Listings for 2017
From Zero to Best Seller
Stick around for ONE-TIME OFFER!

3. Amazon Best Sellers (Anker #1 Biggest PL)

4. Amazon's A9 Search Algorithm
Separate incorporation
Palo Alto, CA

5. Amazon's A9 Search Algorithm
Track search and
conversions for search
terms with patents

6. Amazon's A9 Search Tracking YOU
“Once we determine which items are good matches to the customer’s query, our ranking algorithms
score them to present the most relevant results to the user.” - Amazon

7. Compelling TITLES: Learn from those that
are CRUSHING it

8. Create Conversion Rate Optimized
Compelling Content
Do keyword research (tools like Moz, ReviewMeta)
Write for humans (to purchase), not just bots
Explain not just what you’re selling, but you’re VALUE Prop
Conversion more important than clicks
Analyze negative reviews on competitors

9. Compelling IMAGES: Learn from those that
are CRUSHING it

10. Compelling BULLETS: Learn from those that
are CRUSHING it

11. Compelling PROMOS: Learn from those that
are CRUSHING it

12. Compelling A+ CONTENT: Learn from those
that are CRUSHING it (ENHANCED)
Address pain points and what makes your product special.

13. REVIEWS: Learn from those that are NOT
CRUSHING it

14. NEXT TIME.. DRIVING TRAFFIC (THE OTHER
HALF)
Promos
Sponsored Ads
Amazon AMS
Facebook / Insta

15. RESOURCES
http://www.Skubana.com/Blog
http://www.CPCStrategy.com/Blog

16. ONE-TIME OFFER
20% OFF PROMO
FOR HIGH VOLUME SELLERS
Email chad@skubana.com with code: ECOMMLOVE20

17. REACH OUT ANYTIME
@ecommrenegade
chad@skubana.com
https://www.linkedin.com/in/chadrubin