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Hacking	with	Social	Impact	- Turning	Open	Data	into	Digital	Innovations
Dr.	Sabine	Brunswicker	|	Maria	L.	Whipple	|	Pooja	Shevade	|	Jia	Lin	Cheoh	|	
Peng	Li	|	Deep	Randhawa	|	Junayd Merchant	|	Marlen	Promann |	Angel	Rendon
May	6th 2017
Research Center of
Open Digital Innovation (RCODI)
Purdue	Gold	IronHacks	2017	– Award	Ceremony
CONTENTS
IronHacks Award Ceremony Program
1. Welcome • Danny	Sierra, VIVA	LAB
2.	Introduction • Prof.	Sabine	Brunswicker,	Purdue
3.	The	Gold	IronHacks Experience • Prof.	Sabine	Brunswicker,	Purdue
4.	Announcement	of	Winners	
(4 in	each	of	category)
• 1	Community	Spirit
• 2	Winning	Spirit
• 3	Best	Solution
• Prof.	Sabine	Brunswicker,	Purdue	
• Danny Sierra,	VIVA LAB
• Angel	Mendes, UNAL	IronHacks
Coordinator
5.	Outlook • Prof.	Sabine	Brunswicker,	Purdue
6.	Participation	Certificates	for	All	Students • Prof.	Sabine	Brunswicker,	Purdue	
• Danny Sierra,	VIVA LAB
• Angel	Mendes, UNAL	IronHacks
Coordinator
7.	Meeting	with	the	Winners &	Interviews Prof.	Sabine	Brunswicker,	Purdue
§ Introduction
INTRODUCTION
§ Initiative to create openness in Government to ensure public trust and establish a system of
transparency, public participation, and collaboration (President Obama, 2009).
WHAT IS OPEN GOVERNMENT AND OPEN DATA?
The	Open	Data	Movement	is	here…	just	search
Open	data	have	become	an	
important	source	of	digital	
innovation	(www.data.gov)
WINTER:	
Rescuing	snow	
covered	water	
hydrants	led	to	
high	
government	
costs
Example: City of Boston & Code for America
OPEN	INNOVATION:	A	hacker	had	
a	brilliant	idea:	he	developed	a	
web	application	for	citizens	to	
adopt	a	hydrant	next	to	their	
house	and	remove	the	snow	
every	day.
REAL	IMPACT:	A	small	app	
significantly	reduced	
governmental	spending,	
which	could	now	be	used	
for	other	more	important	
public	welfare	objectives.
EXAMPLE
ANOTHER EXAMPLE OF AN OPEN DATA MASHUP
SAFETY:	Open	data	apps	can	also	
address	important	societal	challenges	
such	as	crime	rates	and	safety.
INTRODUCTION
Current infrastructures do not support collaboration and social learning
CURRENT	HACKING:	
Open	Data	has	become	
foundational	for	creating	
digital	innovations	
(Auer	et	al.,	2007).
INNOVATION	
PRODUCTIVITY:	
We	study	how	new	digital	
infrastructures	and	analytics	
support	re-use	and	make	
individuals	more	productive	
(large-scale	online	
experiments)
REAL	WORLD	
IMPACT:
Support	innovators	in	
designing	mash-ups	that	
use	info	to	support	better	
decision	making.
IronHacks: Not your ordinary hackathon
Traditional ‘Hackathons’ The	Purdue	IronHacks
36 hrs of	high	energy;	less	creativity. 3 weeks:	4x high-energy	hacking +	time	for	creativity.
Proprietary code:	no	sharing with	others. Open access:	shared and	can	build	on	others’	code.
Mentorship during	the	36	hrs;	
Feedback on	final	solution.
4	iterations: hackers	get	valuable technical,	market,	
and	user	feedback	from	experts;	constant	guidance.
Constant physical	presence and	interaction.
Virtual presence	and	communication;	
hackers can	work	on	problems	when	they	wish.
GOAL:
Facilitate	entrepreneurial	individuals	to	turn	open	data	into	digital	
innovations	(mash-ups)	that	create	value	for	citizens.
INTRODUCTION
INNOVATE	WITH	OPEN	DATA:		Create	a	novel,	cool,	and	performative	mash-up	
embedded	in	a	website	that	helps	users	solve	a	problem.
OUTPERFORM	&	LEARN	FROM	OTHERS:	IronHacks	is	a	competition,	but	you	also	get	
feedback	and	learn	from	others.
HACK	VIRTUALLY	&	MEET	PHYSICALLY:	We	offer	training	on	open	data,	APIs,	and	
programming	tools	(HTML,	CSS,	jQuery,	D3.js).
GAIN	&	FAME	IN	MANY	WAYS:		Learn	(GitHub,	JSSFIDDLE,	etc.),	improve	your	score,	gain	
reputation	and	win	a	prize.
4 cycles: hack, breathe, learn, iterate, and win...
INTRODUCTION
The hacking project subsumes a series of hacking sprints; there are several cycles
Training	
sessions
Hacking	
Phase	1
Evaluation	
phase	1
Hacking	
Phase	2
Evaluation	
phase	2
Hacking	
Phase	3
Evaluation	
phase	3
21	days
3	weeks	
before	
start
3	Days
3	Days 3	Days
3	Days
3	Days
3	Days
Work	hard,	be	
creative
Work	hard,	
be	creative
Work	hard,	
be	creative,	
compete
Check	out	
scores
Check	out	
scores
Wait…
Final	winners	
and	awards	
ceremony!
Developer
UX	Experts
The	IRONHACK	
PHASES
Milestones/
metrics
Complete	the	
post	survey
Check	
out	
scores
Hacking	
Phase	4
Evaluation	
phase	4
3	Days
Work	hard,	
final	push!
INTRODUCTION
§ Slide on platform
ABOUT IRONHACKS
This spring, we launched a new fully integrated system
Presentation	Module	
()
Code	Module
Contest	Platform
ENGAGEMENT PROCEDURES
Contest	
Forum	
(Front-
end)	
Registration	Portal
Database	of	Forum
Behavioral	Analytics	
(Clicks,	Posts,	etc.)
Review	Module	
(including	automated	scoring)
Code	error	detection,	automatic	hosting,	
posting	of	scores,	etc.	
Judges/Reviewers
Participants
Admin
INTRODUCTION
Our challenges focus societal questions that matter to all of us
AFFORDABLE	
HOUSING
Help new	students
find safe and	
affordable housing
near their university.
HEALTHY	
LIVING
Help	users	buy
cheap,	seasonally	
fresh vegetables	
from	local	markets.	
TRACK	
EPIDEMOLOGY	
Help	travelers	assess
the	probability	of	
disease	exposure	on	
travel	routes	and	
across	geographies.
TRAVEL	
SAFETY
Help travelers
remain safe on the
road and	avoid
hazardous weather
conditions.
INTRODUCTION
HELP NEW STUDENTS FIND A SAFE AND AFFORDABLE PLACE TO RENT IN CHICAGO
Imagine	you’re	moving	to	Chicago	as	a	new	student	at	University	of	Illinois,	Chicago	and	have	
no	knowledge	about	the	communities	and	neighborhoods	in	the	town.	But	you	know	you	
want	to	live	in	an	area	that	is	safe	and	affordable…	
TASK:	
§ Develop	a	website	with	a	mashup,	utilizing	open	data	from	data.gov.
§ Help	students rent houses near	the	Department	of	Computer	Science	– University	of	Illinois,	
Chicago	(41.8708° N,	87.6505° W).
§ Optimize	the	value	for	the	consumer:	Highest	safety	AND within	budget.
§ May	include	additional	decision	criteria	such	as:	parks	and	recreation	options,	services,	schools,	
alternative	modes	of	transportation,	street	lighting,	closeness	to	highway,	crime	rates	and	types,	
police	and	fire	stations,	real	estate	prices,	criminal	or	offender	registry…
§ Use	interactive	visualizations	(map,	charts,	etc.)	to	give	insights	and	support	optimal	decisions.
“Find me a safe and affordable place to rent near Department of
Computer Science – University of Illinois, Chicago”
INTRODUCTION
You had to develop an interactive mash-up: A map, data visualization, interaction
forms
Components and parameters in decision support system (Guo,	J.,	&	Tokuda,	T., 2010).	
Generic	mashup	
components
INTRODUCTION
Mandatory technological requirements made sure that we had a fair competition
1. One	dataset	is	Mandatory: Climate	Data	Online.
2. The	application	uses	at	least	two	datasets;	the	climate	data	online	and	one	from	
Data.gov focusing	on	Chicago:	it	is	required	to	use	one	of	our	50	recommended	
datasets	already	introduced	in	the	tutorial	sessions:
3. The	predefined	starting	location	of	the	Google	map	needs	to	be	in	place	(41.8708°N,	
87.6505°W).
4. The	application	is	written	in	JavaScript	language.
5. The	website	integrates	a	mashup	(typically	at	has	a	map	and	interactive	charts).	
6. The	code	submission	is	complemented	with	a	README	
7. The	read-me	file	contains	the	following	elements:	(Keywords,	brief	description,	a	unique	
identifier	of	the	author,	link	to	dataset	used)
8. The	application	uses	one	of	the		4	libraries	suggested	(arbor.js,	C3.js,	D3.js,	sigma.js)
INTRODUCTION
(1) The	application/mash-up	is	developed	for	new	students	moving	to	Chicago,	IL.
(2) The	application/mash-up	shows	at	least	2	renting	options	near	University	of	Illinois,	
Chicago.
(3) The	application/mash-up	shows	the	safest	renting	option	close	to	University	of	
Illinois,	Chicago.
(4) The	application/mash-up	shows	the	renting	option	with	the	cheapest	rental	price	
(actual	or	relative) close	to	University	of	Illinois,	Chicago.
(5) The	application/mash-up	shows	criteria	that	helps	new	students	compare	renting	
options	near	the	university (e.g.	weather,	distance	to	university,	proximity	to	
parks/greenery,	access	to	restaurants/bars,	proximity	to	sport	facilities,	
transportation,	etc.).
We also asked you to address of specific user requirements
INTRODUCTION
1. Commit	at	least	one	new	version	of	your	app	via	Git in	each	of	the	4	phases
2. Do	not	work	in	teams	as	IronHacks is	an	individual	competition
3. You	need	to	be	the	submitter	of	the	app	(Be	ethical)	– otherwise	you	will	be	disqualified.	Follow	the	
Purdue	IronHacks Honor	Code	(we	allow	re-use	but	not	blunt	copying	because	then	the	award	will	go	to	
another	coder;	we	assume	that	most	of	the	app	builds	upon	your	ideas)
4. To	qualify	for	an	award	you	have	to	fill	in	a	short	IronHack	survey	at	the	beginning	and	after	the	hack	as	
requested	by	NSF	and	Purdue	(your	data	will	remain	anonymous)
5. Discuss	general	questions	on	the	IronHacks forum	only	to	increase	the	chances	to	qualify	for	award	
category	3	(communication	about	solutions	with	ANY	IRONHACKS	participant	face-to-face	is	AGAINST	the	
rules)
6. Don’t	panic:	The	code	you	submit	in	the	first	phase	does	NOT	have	to	be	a	full	working	application;	it	can	
be	a	prototype	or	working	solution
….and to follow the community rules
INTRODUCTION
§ The Gold IronHacks Experience
Our process is set-up to support in an iterative development
Hack	
Phase	
1
Eval.	
phase	
1
Hack	
Phase	
2
Eval.	
phase	
2
Hack	
Phase	
3
Eval.	
phase	
3
Developers
UX	Experts
Winners	
award	
ceremony
Hack	
Phase	
4
Eval.	
phase	
4
2x	week:	mentoring	and	help	sessions	(virtual	and	physical)
Tech		Experts
Training	
sessions
3	day	hacking	sessions
1x	week:	mentoring	and	help	sessions	(virtual	and	physical)
GOLD IRONHACK EXPERIENCE
Eval.	
phase	
5
Hack	
Phase	
5
Before we started the hack, we offered three weeks of training; many of you made use
of it
GOLD IRONHACK EXPERIENCE
During the pre-hacking phase we offer 3 weeks on the spot training in the
technologies needed
Tutorial Date Content of	Class/Training
1st Tuesday	03/07/2017	
• Intro	to	HTML
• Intro	to	CSS
• GitHub setup	required	for	homework	submissions
2nd Tuesday	03/21/2017 • JavaScript and	JQuery
3rd Tuesday	03/28/2017
• D3.js
• Google	Maps
GOLD IRONHACK EXPERIENCE
Just like in a real-world setting, you had to find a solution under time constraints.
GOLD IRONHACK EXPERIENCE
0
1000000
2000000
3000000
4000000
5000000
6000000
week	1 week	2 week	3 week	4 week	5 after	deadline
Activity	across	the	phases		(nr.	of	lines)
#Additions #Deletions #Changes #Commits
Your motivation was greatest during the second week; afterwards, it looks only few
had energy left…
GOLD IRONHACK EXPERIENCE
SOLVING THE CHALLENGE QUESTION IS NOT A TRIVIAL; MANY QUESTIONS AROSE
4TH phase3RD phase	 à2ND phase à1ST phase	 à
GOLD IRONHACK EXPERIENCE
ERROR	FREE	
TECHNOLOGY
• Major	errors:	
does	not	work
• Moderate errors:	
impedes	full	
functionality
• Minor errors:	
cosmetic
USER	
REQUIREMENTS
• Improves
decision	making	
• Comparative	
options
INFORMATION	
VISUALIZATION
• Affords
recognizable	
interactions
• Reduces	
cognitive	work	
load	(option)
• Minimal
reliance	on	
memory
DATA	NOVELTY
• Combine
different	
datasets	in	a	
novel ways
• Move beyond
standard	
visualizations
We have developed a rigorous and objective evaluation methodology: Trained
experts assess the app in four dimensions based on validated metrics.
GOLD IRONHACK EXPERIENCE
Pre-Survey Analysis – Programming Skills
GOLD IRONHACK EXPERIENCE
All your effort should be rewarded, …
Internship
Opportunity
IronHacks
Certificate
Amazon
Giftcards
Class	
Credit	
GOLD IRONHACK EXPERIENCE
SOCRATA
SOCRATA
SOCRATA
SOCRATA
https://www.youtube.com/watch?v=P2Ol6ftunJQ
REDHAT
REDHAT
REDHAT
REDHAT
https://www.youtube.com/channel/UCgiqffM5cPTYuGxYaTpPDyQ
§ The Internship: Data Analytics / ML
CONDUENT
SUMMER INTERN - DATA ANALYTICS / MACHINE LEARNING SCIENTIST
https://conduent.taleo.net/careersection/conduent_external_portal/jobdetail.ftl?job=17000958
*No benefits package
Advanced	
Machine	
Learning
Data	mining	
and	Statistical	
modeling
Design,	
Develop,	
Deploy	
scalable	
systems
On	demand
and	real-time	
analytics	
services
3	months:
summer	2017
Hands	on	
project	based	
internship
Bring	
solutions	to	
market	with	
business	team
We’re	looking	for	research	scientists	to	work	on	machine	learning,	data	mining,	and	
statistical	modeling	for	predictive	and	prescriptive	enterprise	analytics.
CONDUENT
CONDUENT
CONDUENT
CONDUENT
https://www.youtube.com/watch?v=e-t4XaROMwk#action=share
§ Gold IronHacks Winner Announcement
Best	Solution	($500	Amazon	Gift	Card):	
4	equally	weighed	criteria	applied	in	the	final	round:	(1)	Technology,	(2)	User	
Requirements,	(3)	Usability,	and	(4)	Novelty.	The	highest	aggregate	score	wins.
Winning	Spirit	($250	Amazon	Gift	Card):
Those	among	the	top	25%	(average	of	all	4	criteria)	in	each of	the	4	hacking	
phases	qualified	for	this	award.	
Community	Spirit	($150	Amazon	Gift	Card):	
Those	who	made	the	most	valuable	contributions to	the	discussion	qualified	
for	this	award	(nr	of	posts,	nr	of	people	that	found	the	comment	useful,	and	
expert	judgment).
Today, we are here to award the winners of our Purdue-UNAL IronHacks 2017
GOLD IRONHACKS WINNER ANNOUNCEMENT
GOLD IRONHACKS WINNER ANNOUNCEMENT
YOU HAVE COMPETED AGAINST ~40 OTHER STUDENTS; THUS WE WILL AWARD 4 WINNERS
FOR EACH WINNING CATEGORY
Subgroup	1
Subgroup	2
Subgroup	3
….
Original	
pool	of	160	
students
• 3	winners	in	
each	group	
(~40	
participants)
• All	the	same	
challenge	
question	
(fairness)
• Random	
assignment
Platform
GOLD IRONHACKS WINNER ANNOUNCEMENT
Community Spirit
Up	votes
9
Comments
27
Posts	
2
Views
224
Total	Score
373
Degly Pava
Up	votes
15
Comments
19
Posts	
8
Views
370
Total	Score
549
Miguel Angel Borja Acevedo
Up	votes
2
Comments
15
Posts	
2
Views
114
Total	Score
193
Julian Jimenez
Up	votes
7
Comments
4
Posts	
1
Views
120
Total	Score
157
Miguel Alfredo Medellan Raquira
Best Winning Spirit
GOLD IRONHACKS WINNER ANNOUNCEMENT
Number of	
Datasets
used:	
5
Information
Visualization
94.29%
What is cool
about this
Open	Data	
App?
Technology:	
82.93%
Novelty:
77.14%
User
Experience:
88.57%
GOLD IRONHACKS: BOGOTA 0
GOLD IRONHACK EXPERIENCE
Brayan Garcia
Number of	
Datasets
used:	7
Information
Visualization
64.86%
What is cool
about this
Open	Data	
App?
Technology:
87.80%
Novelty:
75.68%
User
Experience:
83.78%
GOLD IRONHACKS: BOGOTA 1
GOLD IRONHACK EXPERIENCE
Jesus Chavarro
Number of	
Datasets
used:	6
Information
Visualization
65.79%
What is cool
about this
Open	Data	
App?
Technology:	
77.50%
Novelty:
47.37
User
Experience:
84.21%
GOLD IRONHACKS: BOGOTA 2
GOLD IRONHACK EXPERIENCE
Jhonatan Rivera Saumeth
Number of	
Datasets
used:	4
Information
Visualization
92.11	%
What is cool
about this
Open	Data	
App?
Technology:	
29.27%
Novelty:	
97.37	%
User
Experience:
78.95 %
GOLD IRONHACKS: BOGOTA 3
GOLD IRONHACK EXPERIENCE
Juan Castelblanco
Best Solution
GOLD IRONHACKS WINNER ANNOUNCEMENT
Number of	
Datasets
used:	4
Information
Visualization
85.71%
What is cool
about this
Open	Data	
App?
Technology:
82.93%
Novelty:	
97.14%
User
Experience:
80.00%
GOLD IRONHACKS: BOGOTA 0
Luis Valderrama
Number of	
Datasets
used:	5
Information
Visualization
97.30%
What is cool
about this
Open	Data	
App?
Technology:
68.29%
Novelty:
75.68
User
Experience:
83.78%
GOLD IRONHACKS: BOGOTA 1
Omar Eduardo Roa Quintero
Number of	
Datasets
used:	6
Information
Visualization
97.37%
What is cool
about this
Open	Data	
App?
Technology:	
77.50%
Novelty:
68.42
User
Experience:
84.21%
GOLD IRONHACKS: BOGOTA 2
Daniel Santos
Number of	
Datasets
used:	5
Information
Visualization
92.11	%
What is cool
about this
Open	Data	
App?
Technology:
43.90	%
Novelty:
86.84	%
User
Experience:
78.95	%
GOLD IRONHACKS: BOGOTA 3
Nicolas Parra Ramos
§ Outlook
Ironhacks growth and global scale
4
2015:	
Open	
Pilot
2016:	
Open	
Pilot
2016:	
In-class	
Purdue
2016:	
In-class
Purdue
2017:	
Purdue,	
UNAL,	In-
class	Hacks
2017	
Fall	
22 26 36
32
160
40
2018	
IMPACT AND IRONHACKS FUTURE
IMPACT AND IRONHACKS FUTURE
1.	EDUCATIONAL	IMPACT
Students	develop	an	understanding	and	application	of	open	data	and	open	source	through	real-
world	exposure	and	experience.	
2.	ENTREPRENEURIAL	IMPACT
A	new	virtual	movement	of	hacking	has	emerged	at	Purdue	and	beyond:	expansion	to	Indiana	
University.	Virtual	setting	encourages	a	more	diverse	audience.	
3.	BROADER	IMPACT	ON	OPEN	DATA	MOVEMENT
Partnerships	established	with	Code	for	America,	Indianapolis,	Purdue	Hackers,	and	City	of	West	
Lafayette	to	put	Open	Data	on	the	Indiana	map	and	agenda.
4.	SCIENTIFIC	IMPACT
Opportunity	to	support	research	about	effective	metrics	and	information	design	principles	for	
coding	for	development	contests	and	crowd-based	innovation.
This is the impact we are aiming to make
NEXT STEPS FOR THE WINNERS
STEP 1: May 6
1. Take picture today
2. Give a video
testimonial
STEP 2: By May 15, 2017
1. Email requirements for CONDUENT
internship to Maria L. Whipple
whipple@purdue.edu
1. Participate in a post-ceremony
interview
1. Receive Amazon Gift cards
WINNERS
How was your
experience in
the Gold
IronHacks?
What was
most
challenging?
What’s
next?
Dr.	Sabine	
Brunswicker	
Director,	RCODI
Marlen	Promann
User	Experience	
Evaluation	Expert
Pooja	Shevade	
Project	Manager
Danny	Sierra	
Junayd Merchant	
Marketing	Team
Jia	Lin	Cheoh	 Peng	Li	Deep	RandhawaPriyank	Jain	
Tech	Team	
Angel	Mendes	
UNAL	Hacks	
Coordinator	
Maria	L.	Whipple	
Assistant	Manager
RCODI
TEAM
§ Industry	partners:	Become	a	partner	through	internships,	
mentoring,	or	even	direct	involvement	of	the	project	focus	to	
increase	real-world	impact
§ Governments	and	policy	makers:	Help	us	to	create	a		hub	for	
open	data	and	digital	entrepreneurship.
§ Educators:	Join	us	in	building	a	virtual	learning	experience.
§ Researchers	and	students:	Join	us	in	designing	and	studying	
how	smart	environments	and	analytics	can	support	innovators	
in	becoming	more	productive.
We seek your support in making IronHacks even greater!
Email	Us:	opendigital@purdue.edu
RCODI	team:	www.purdue.edu/opendigital ;	www.facebook.com/RCODI
IronHacks	Forum:	www.ironhacks.com
Let’s get started
THANK YOU

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