Is your company GOING DIGITAL? Or is it simply digitizing?
Digital Transformation is an umbrella term that involves a series of changes in how a company operates/does business, leveraging on digital technologies. Digitization & Going Digital are two distinct initiatives that fall under Digital Transformation.
3. Digital Transformation
is an umbrella term that
involves a series of
changes in how a
company operates/does
business, leveraging on
digital technologies
5. Digitization Going Digital
VS
is bringing
traditionally paper-
based transactions
and backend
processes into the
digital space for
operational
excellence
entails rapid business
innovation that shifts
a company’s business
model & value
propositions by way
of digital offerings
9. You need a solid
operational
backbone (via
digitization)
to successfully
go digital
10. Going Digital involves
iteratively
ü experimenting
ü releasing, and
ü improving
digital offerings, which
can only be achieved if
your company is fully
digitized
11. Most companies struggle
with digitization because
they have so many
different apps that they
just cobbled together
?!?
12. Such “patchwork
digitization,” in addition
to the organization’s
readiness to adopt
technology, makes it
massively complex to
pull off digitization
successfully
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Reference:
Designed for Digital