communication.

1. COMMUNICATION:
Concept, principles,
process, elements and
types..
Purshottam, SRF,
Department of Social Work,
KUK

3. Communication:
 Exchanging of information by
speaking, writing, or using some other
medium.
 Systematic = Step by Step = Process
 Communication as a Process:
Human communication is
interpersonal, it is purposive and it is
a process.
 Communication= Action+ Reaction+
Interaction

4. DEFINITION:
 Newman- Communication is an exchange
of facts, ideas, opinions or emotions by two
or more persons.
 Keith Davis- communication is the process
of passing information and understanding
from one person to another.
 The American Management Association-
communication is any behaviour that results
in exchange of meaning.

5. Elements of communication:
 Source/ sender
 Ideas/ message
 Encoding
 Medium/ channel
 Decoding
 Receiver/decoder
 Feedback

7. Process of
Communication
Set of some sequential steps
involved in transferring message
as well as feedback.

8. Principles of communication:
 Clarity
 Conciseness
 Attention
 Concrete/ Objectivity
 Correct
 Coherent/ Relevant
 Complete
 Gentle/ nice
 Audience knowledge

10. Verbal communication:
 Oral communication:
In oral communication, Spoken words
are used. It includes face-to-face
conversations, speech, telephonic
conversation, video, radio, television,
voice over internet. In oral
communication, communication is
influence by pitch, volume, speed and
clarity of speaking.

11.  Written communication:
In written communication, written signs
or symbols are used to communicate. A
written message may be printed or hand
written. In written communication
message can be transmitted via email,
letter, report etc. Message, in written
communication, is influenced by the
vocabulary & grammar used, writing
style and clarity of the language used.

12. Nonverbal Communication
 Nonverbal communication is the sending
or receiving of wordless messages. We
can say that communication other than
oral and written, such as gesture, body
language, posture, tone of voice or facial
expressions, is called nonverbal
communication. Nonverbal
communication is all about the body
language of speaker.

13. Nonverbal communication
have the following three
elements:
 Appearance
 Body Language
 Sounds

14. Communication Based on
Purpose and Style
 Formal Communication
 Informal Communication
Formal Communication:
Formal communication occurs in formal
and official style. Usually professional
settings, corporate meetings, conferences
undergoes in formal pattern. In formal
communication, use of slang and foul
language is avoided and correct
pronunciation is required.

15. Informal Communication:
It happens among friends and
family. In informal communication use
of slang words, foul language is not
restricted. Usually, informal
communication is done orally and
using gestures. Informal
communication helps in building
relationships.

17. Effective Communication:
Communication is about more than just
exchanging information. It is about
understanding the emotions and intensions
behind the information.
More than just the words you use, effective
communication combines a set of skills
including non verbal communication, engaged
listening, managing stress in the moment, the
ability to communicate assertively, and the
capacity to recognize and understand your own
emotions and those of the person you are
communicating with.

18. Conditions for Effective
Communication:
 Become an engaged listener
 Pay attention to non-verbal signals
 Keep stress in check
 Assert yourself
 Emphasize your key points through
repetition

19.  Keep a good sense of humor
 Respond in a timely manner
 Be present
 Put your audience at ease
 Ask before you speak
 Practice strong visual communication
 Feedback

20. Developing Communication
Skills:
1. Understanding the basics of
communication skills
2. Engaging your audience
3. Using your words

21. Understanding the basics of
communication skills:
Know what communication really
is
Have courage to say what you
think
practice

22. Engaging your
Audience:
 Make eye contact
 Use gestures (hand, face, make your
whole body talk)
 Don’t send mixed messages (make your
words, gestures, facial expressions &
tone match)
 Be aware of what your body is saying

23.  Manifest constructive attitudes and
beliefs
(honest, patient, sincere, respectful,
accepting to others)
 Develop effective listening skills

24. Using your words:
 Speak clearly
 Pronounce your words correctly
 Use the right words
 Slow your speech down
 Develop your voice
 Animate your voice
 Use appropriate volume

25. Thank You