Welcome to your transformation pocketbook, a space dedicated to how organizations are reimagining the business of tomorrow. We invite you to peruse the notes taken across the following pages, and see how these themes are brought to life.
6. 4ccord:n3 to Otto I(0Senbe
r_9er, CM0
@ '1/ostelt.uorld Grau;:>, ha.v:
n3
a clear
Mandate and CoMMUn:cat:
17:)
that to
your MO.St doubt.f'u/ o.f' collea:3ue.S are
tt.uo o.f' the Mo.St ;Mf?
ortant ste;:>S :n
trans.f"'or Mat:on.
.. tranS.,c'or/>?at,'on ta/es t,'me.1 So ;t's ;M,P
ortant to re.ally
bel,'eve ,'n a.>ha:t you 're. do,'
n:3
. Stay true. to your ,PUr,PoSe
OEM.s MU.St sh:./'t .f"'roM
asset bu,'/der.S to nett.uorf
orchestra.tors to surv:ve. -
Chr,'st,'an Barth, .1utomot/ve Industry
Lead .,Cor EME,1@ SqpientR7az.or.f"!Sh
· II' the car ,'ndustty does not want
to decrease to a hardware SL-lf?f?l,'er,
then we Mt-tSt use the lar3e techn,'ca.l
••
trend$ now to eVo/Ve. - Matthias Maller, CEO�