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Presentation by Wyong Library at Library Innovations, SLNSW, 28 November 2008
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Demographic Marketing
1.
Adam Holland Branch
Manager, Tuggerah Public Library, Wyong Shire
2.
3.
4.
5.
Relevance and Desire
6.
7.
Apples and Oranges?
8.
9.
Effective targeted programming
builds ongoing passion for libraries
10.
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