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Usability review for websites
We help make websites more usable
If you depend on your website for earnings
Usability review can increase
your revenue by 20%
How many people visit your website per month?
100 / 500 / 5000 ?
How many of them are potential customers?
10% / 25% / 50% ?
How many of them become your business?
10%?
Why
Rest of the 90% Potential
Customer not doing business with
you?
How to increase User
Engagement of these 90%
Potential Customer
To understand the rest of 90%
Visitor Analysis
Accessibility - Computers and browsers and mobiles
Device Analysis
To not lose them to competitors
Competitor Analysis
How are they using your website
Usability Review
Recommendations to helps engage this other 90%
User Devices Competition Usability
Result
User Engagement
increases by 20-50%
Result
Website Revenue increase
by 20% and more
CASE STUDIES
Vorspace Startup Website Review Case Study
280% gain in visitors
Beta Signups increased by 81%
Vorkspace Website Review Case Study
Vision: To help teams work together
Vorkspace Website Review Case Study
GOAL of the website was to have
more signups for Beta
Visitor Analysis
 Age 25-35
 Searching for team activities
and guides
 Tech Savvy
Device Analysis
 80% coming from desktop
computer
 During work hours
 Chrome Browser
Competitor’s Analysis
 Asana/ Base Camp
 Team collaboration
 Communication
 File sharing
 Chat
Usability Review
 Recorded videos of visitor
journey through the website
 Flow and direction
 Call to Action
 126 point checklist for each
page
These included the page structure, page header, headlines,
sales copy, call to action, graphics, button text, and button
format as well as blog strategy.
In 3 months after implementing they start seeing growth in
visitors and Beta Signups
Identified TOP eleven recommendation
Healing Point Acupuncture Clinic (HPAC) Review
21% more User Engagement
HPAC Website Review Case Study
Vision: To provide a quality
Acupuncture service at a competitive
price
HPAC Website Review Case Study
GOAL of the website was to engage
customers and have more
appointments
Visitor Analysis
 Age 40-65
 Visiting from all countries
 Looking for help, pain etc.
 Not Tech Savvy
Device Analysis
 50% coming from mobile
 42% from Chrome
 43% from Safari browser
Competitor’s Analysis
 Original HQ photo gallery
 Testimonial section
 Faq page
 Better Information
hierarchy
Usability Review
 Recorded videos of visitor
journey through the website
 Top links users clicked
 Flow and direction
 Call to Action
 126 point checklist
These included, the broken scheduler widget in some
browsers, putting contact information in plain text, and
tappable, prominent placing of content, Content font type
and size, call to action.
The designers are still working on the new website. The
Scheduler is Fixed
Identified TOP 9 Recommendations
One more thing…
Thank You
Raj Lal
Founder: Pro UX Review
www.prouxreview.com
raj@prouxreview.com
Usability review for websites
We help make websites more usable

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