Slides to be presented for Meetup https://www.meetup.com/India-Blockchain-Cryptocurrency-Meetup/events/hqqjpmyxfbcb/

1. On-chain
Crowdfunding
& Asset Token
Future on Online Investing
Priyabrata Dash (AKA Priyab Satoshi)
Twitter: twitmyreview
Medium: medium/Crypt-Bytes-Tech

2. Agenda
• What is Crowdfunding?
• Blockchain & Tokenization
• ICO
• Risks & Opportunities
• Use case – Asset Token

3. What is
Crowdfunding?
• Crowdfunding is the practice of
funding a project or venture by raising
many small amounts of money from a
large number of people, typically via
the Internet.
• Crowdfunding is a form of
crowdsourcing and of alternative
finance.

4. What is
Crowdfunding?
Capital Raising

5. What is
Crowdfunding?
Venture Capital

6. What is Crowdfunding?
Types of Crowdfunding

7. What is crowdfunding?
Startup Funding

8. What is Crowdfunding?
The Future
•Innovative platforms/network, blockchain and cryptocurrencies
•Blockchain technology will get more application, such as equity
registration, risk control, and credit record, along with the
development of the equity-based crowdfunding, to meet the
requirements of high efficiency, low cost, reliable.

9. Blockchain &
Tokenization
• Peer 2 Peer
• Trusted between individuals
• Value transfer
• No 3rd party entity needed
• Assets (money, goods, property, votes)
• Altcoins are separate currencies with their own
separate blockchain.
• Tokens operate on top of a blockchain that
facilitates the creation of decentralized
applications.

10. Blockchain & Tokenization
• Blockchain technology is perfectly capable of
managing value exchange under contract.
• The feature that will come handy when it
comes to managing rewards based and
equity-based crowdfunding campaigns.
• The whole process of assigning relevant
rewards and equity against their contributions
can be automated, using blockchain based
smart contracts for crowdfunding.
• By programming a set of pre-defined
crowdfunding conditions on smart contracts,
the system can be automated to execute the
smart contract to issue certain rewards or
proof of ownership of a certain percentage of
equity based on the amount contributed
towards the campaign.

11. Blockchain &
Tokenization
• Like a crowdfunding campaign, new blockchain-based
tokens may be launched to the public in a similar format.
• This method can provide up-front capital for the
development of a platform, protocol, service or
technology, while distributing a token in return.
• The token, often tradable or spendable, is then used to
build a dedicated supporter/user base through game
theory-like incentive structures.
• The value of a given token is, in many cases, largely
dictated by the market.
• Firms such as Smith & Crown and ICOrating take the place
of traditional ratings agencies (Moody’s and S&P) in
assessing soundness of investment opportunity.

12. ICO
• Crowdsales are the crowdfunding campaigns in
the cryptocurrency world, where the digital
currency platform sells the pre-mined
crypto-tokens for the platform under
development in exchange for either bitcoin,
ethereum or some other established digital
currency.
• The funds raised are then used for further
development of the platform.
• The crypto tokens bought by the participants of
the crowdsale is equivalent to both rewards and
equity (depending upon the model followed by
the platform).
• Blockchain technology and digital currencies have
proven to be capable of being retrofitted to meet
the needs of any industry, including the
time-tested ones.
• Crowdfunding is one such segment, into which the
technology is capable of blending in, completely.

13. ICO
ICO 101

14. ICO

15. ICO
Successful ICOs, distribution by
Industries

16. Risk &
Opportunities
VC, ICO, AND CROWDFUNDING
COMPARISON: STARTUP’S
STANDPOINT

17. Risk & Opportunities
Valuation

18. Risk & Opportunities
Investment Decision Analysis

19. ICO
Investment Focus

20. Risks &
Opportunities

21. Risk & Opportunities
ROI - VC vs ICO

22. Risks & Opportunities
Dot Com Bubble vs ICO

23. Risk & Opportunities
Protection & Legal Framework

24. Risk & Opportunities
Entrepreneur’s Identity

25. Risk & Opportunities
Investment Liquidity

26. Use Case – Asset Token

27. Asset Token –
Reward Points
• The world of commercial banking is
extremely competitive, and rewards points
programs have become a widespread
methodology for attracting and retaining
customers.
• Indeed, there are more than 2.6 billion
loyalty programs in the U.S., used by banks
and credit card companies, but also airlines,
retailers, restaurants, and many, many other
business sectors
• And consumers appear to love these
programs.

28. Asset Token -
Problem
• The rewards points industry is
sizeable, but also wrought with
various challenges, flaws, and issues.
• Loyalty and rewards programs are not
realizing full potential, due to account
inactivity; low redemption rates; time
delays; high transaction and system
management and customer
acquisition costs; and low client
retention.

29. Asset Token-
Solution
• Asset Token is the world’s first transferable
rewards points ERC20-compliant token on the
Ethereum Network designed to enable financial
institutions to quickly, easily and securely manage
loyalty programs.
• Asset Token provides all participating parties with
more control over how they accumulate, store and
use a rewards point program built on blockchain
technology. And ultimately, this will provide both
parties with more freedom.
• Financial institutions, consumers, merchants, and
others, can benefit from transparency,
transferability, and security that only blockchain
technology offers.

30. Asset Token – Key Features

31. Thank You & Q&A