Digital storytelling is the process of writing about a story, and adding the multimedia elements of voice, imagery, and music to create a visual story.

1. MAKING IT PRO
A Workshop On Creating High Quality
Educational YouTube Videos
Part 1

2. I’m
Prince, Wong Tsz-ho
黃 紫
BFA, in Filming & Television, HKAPA
MBA, HKU
Found YELLOW PURPLE PRODUCTION, 2000
Filmography
【新警察故事】, 2004
【大城小事】, 2003
【雙雄】, 2003
【天有眼】, 2000
【夏日的麼麼茶】, 2000
【特警新人類】, 2000

3. MAKING IT PRO
Through two real life examples:
We'll cover:
Pre-production(Planning)
Production (Filming)
Post-production (Editing)

4. TO MAKE IT PRO

5. 2-Person TeamA B

6. A BIt’s Personal
$1,000,000

7. $1,000,000
對方站在你那方
你便勝出

11. Ongoing …

12. LOSSER WINNER

13. WINNER WINNERLOSSER LOSSER

14. WINNER WINNERLOSSER LOSSER

15. 易地而處, 展同理心
投入劇本角色，寫實地演繹角色
換個角度看世界，悲觀可以變成樂觀

16. Film Production
5Phases+5 Phases

17. Film Production: 5 Phases
There are five phases of production common to most professionally produced
motion pictures. These are:
1. Development
2. Pre-production
3. Production
4. Postproduction
5. Distribution`
5+5

18. MACRO
GENRE
NARRATIVE
(REPRESENTATION)
MICRO –
PROUDCTION PLANNING
CINEMATOGRAPHY
SOUND
EDITING
MISE EN SCENE
SPECIAL EFFECTS
DISTRIBUTION
The 5 Technical Areas
5+5

19. 5-1: Development Stage
This stage involves making the ideas for the film and those included
are the producer, to oversee the plan, the writer, to come up with
ideas to further develop and the location scout, to find locations
suitable for different scenes of the film.
VIDEO
Contains description
of visuals and
production: camera
angles, action,
scenery and stage
directions
AUDIO
Lists spoken
copy, sound
effects and
music.

20. YOUR CASE
5-2: Pre-production Planning Stage
In this stage, the ideas have came together, and everyone starts to plan, the plot, the
budget, the schedule, everything. Those involved are the producer, again, to oversee, the
writer, to bring the ideas together, the script writers, to confirm the plot of the film,
Accountants, to plan the financial angle of the film, the manager, to manage the work and the
location scouts, to give their ideas of suitable locations.

21. 5-3: Production Stage
There are many involved in this process, as it is
one of the most important stages, some of them
are, the camera man, to record their progress,
Actor(ess)s, to perform the scenes for
the camera, the stunt crew, to perform and
orchestrate the stunts, the producer, to over see
the work, the director, to tell the actors what to
do, the sound man, to begin managing the
sounds, the funder, to see that their money is
well spent and the graphic engineer, to start
working on the graphics.

22. 5-4: Post-Production Stage
After the production, the film is edited, sound and graphics are added, to improve the film.
Those involved in this stage are mainly editors but, also the director, to overlook until the end
result.

23. 5-5: Distribution

24. Your Video Case

25. 再生能源

26. Film Language
Film language => Film + Language
Article
Paragraph
Sentence
Nouns (+ adjective)
Verbs (+ adverb)
Story 
Sense 
Sentence 
Shots 
Transition 

27. 再生能源
再生能源---太陽能

28. 再生能源

29. 再生能源

30. 再生能源

31. 再生能源

32. 再生能源

33. 再生能源

34. Shots

35. Wonderful question. Well, much inspires me!

37. MAKING IT PRO
A Workshop On Creating High Quality
Educational YouTube Videos
Part 2

38. Adam Smith
Head of YouTube Asia Pacific

39. Adam Smith
Head of YouTube Asia Pacific

40. Visual Grammar
Scene = Paragraph

41. What is a Scene?
A combination of shots that
shows the action that takes
place in one location or setting

42. Visual Grammar
Scene = paragraph
Establishing shot = topic sentence
Shot = sentence
Pans/zooms = run-on sentences
Effects, fades, etc. = transitions

43. Editing
1. In filmmaking,
Editing is the task of selecting and joining shots .
Shots Shots Shots Shots
Shots Shots Shots Shots
Shots Shots Shots Shots
Shots Shots Shots Shots

44. Editing
2. In the finished film, the
set of techniques that
governs the relation
among shots.
180 Degree Rule

45. 180 Degree Rule
Shows two characters or other items, in
the same scene should
always be on the same side,
if the camera passes over the line which
the characters are on, connecting the
two items or people, it is called
Crossing the Line.
By swapping the side of the camera it is
known as reverse angle.

46. Things are easier to explain with pictures
In this scene:
The man is always facing right
• The woman is always facing left
No matter which position or angle
the camera is shooting from, the
characters will always be facing the
same direction throughout.

47. What happens when you break it?
If you move the camera across the
line, characters face the same way
as each other
• THIS EQUALS CONFUSIONCamera A
Camera B
Camera B’

48. Dimensions of Film Editing
Graphic relations between Shot A and Shot B
Rhythmic relations between Shot A and Shot B
Spatial relations between Shot A and Shot B
Temporal relations between Shot A and Shot B

49. Introduction to Lighting
• These are the 4 types of lighting:
• Key
• Fill
• Hair
• Edge

51. In window lighting, concepts of
contrast and light angles were
often influenced by the light
coming in a window.
The north light window attempt
to emulate a classic look.
Window Lighting

52. Wonderful question. Well, much inspires me!

53. Digital storytelling is the process of writing about a
story, and adding the multimedia elements of
voice, imagery, and music to create a visual story.
Digital storytelling

54. Filming
MACRO
GENRE
NARRATIVE
(REPRESENTATION)
MICRO –
PROUDCTION PLANNING
CINEMATOGRAPHY
SOUND
EDITING
MISE EN SCENE
SPECIAL EFFECTS
DISTRIBUTION
There are five phases of production
common to most professionally
produced motion pictures. These
are:
1. Development
2. Pre-production
3. Production
4. Postproduction
5. Distribution`
5 + 5

55. Tell me and I forget
Teach me and remember
Involve me and I learn

56. Yellow Purple Production
a corporate video production service provider
Prince Wong , 黃紫
prince@ypp.com.hk
+852 66206121