Primary Intelligence

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I have over 30 years of experience as an account manager, program coordinator, and business content writer. Prior to joining Primary Intelligence, I worked for the United States Air Force where I led integrated planning teams and reviewed quality processes for performance and contract requirements for Department of Defense programs. In addition, I've analyzed complex program and budgetary obligations for a $2 billion portfolio. I've also written dozens of articles for publication in newspapers, magazines, web sites, and blogs. I studied global perspectives and leadership as an undergraduate at the Pennsylvania State University. I am an experienced navigator of government and nonprofit bus...

win loss analysis analyzing sales sales efficiency measuring sales sales customer experience marketing customer relationship management wins/losses product management buyer intelligence customer service customer satisfaction sales enablement customer customer retention cx customer success voice of the customer selling b2b business market research buyerneeds market analysis understanding buyers competitive intelligence buyer feedback customer experience tools analyzing data market research reports business intelligence customer feedback sales professionals sales tips infographic prospecting buyer loyalty sales engagement b2b marketing state of customer experience research sales teams ken allred scheduling calls with buyers interviews surveys randomization

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Primary Intelligence

B2B Buyers: Hot Trends in 2016

How Sales Teams Can Win More Deals

Effective Strategies for Exceptional Customer Experience Programs

Why Sales Teams Don't Understand Buyer Needs

3 CX Best Practices to Keep Customers Coming Back