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©2017 Prescient Digital Media. All Rights Reserved.
Intranet Redesign
How To Lead An Intranet Redesign
Toby Ward
@TobyWard
0
©2017 Prescient Digital Media. All Rights Reserved.
1
…
2001 2005 2011
Expand client-based
across North America
and Europe.
Growth
Expand significant
solutions for the entire
Digital Workplace.
Digital Workplace
Toby Ward launches
Prescient in Toronto.
Start
Full implementation services,
and SharePoint expertise.
Implementation
Focus on assessment,
planning and governance of
intranets.
Intranets
Prescient Digital Media
16 Years of Intranet Success
Win multiple awards including the
prestigious Webby and Golden
Quill Awards.
Awards
2016
New offices in New York City
& Vancouver
Add Office Locations
©2017 Prescient Digital Media. All Rights Reserved.
2
ASSESS PLAN DESIGN RUNBUILD
Everything required to go redesign and launch; from concept to live. We plan it all, and work with your internal teams to deliver.
Concept to Live
Complete Solution
©2017 Prescient Digital Media. All Rights Reserved.
Clients
200 and Growing
3
©2017 Prescient Digital Media. All Rights Reserved.
www.IntranetGlobalForum.com
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
6
Early-Bird Discount Open!
www.IntranetGlobalForum.com
©2017 Prescient Digital Media. All Rights Reserved.© 2013 Prescient Digital Media Not for distribution
Pure Creativity
©2017 Prescient Digital Media. All Rights Reserved.© 2013 Prescient Digital Media Not for distribution
Business Driven Design
©2017 Prescient Digital Media. All Rights Reserved.
• A	graphic	redesign	will	solve	your	intranet	problem
• More	features	=	better	design
• Employees	read	on	the	web
• Your	employees	view	the	intranet	like	you	do
• Design	for	desktop	first,	then	mobile
• Success	happens	overnight
Design Myths
©2017 Prescient Digital Media. All Rights Reserved.
Design Follows
Business Process
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
• Strategic	plan
• Governance	&	policies
• Functional	plan
• Business	case	&	ROI
• Information	architecture
• Wireframes
• Design
• Content	management
• Change	management
©2017 Prescient Digital Media. All Rights Reserved.
13Strategic Planning
Gap Analysis, Findings, Recommendations
Vision
Mission
Objectives
Goals (KPIs)
Functions (Applications)
User Tasks (Behavior)
Scope
Detail
Intranet Planning Pyramid © 2011 – 2017 Prescient Digital Media
©2017 Prescient Digital Media. All Rights Reserved.
14Goals & Objectives
Mapping intranet goals & objectives strategy
Use
GOAL
Sat
GOAL
Eng
GOAL
Decrease stale content
Objective 02
Increase FTE engagement
Objective 03
Increase employee satisfaction
Objective 01
Increase employee productivity
Objective 05
Prod
GOAL
Improve customer svc
Objective 06
Mkt
GOAL
Reduce operating costs
Objective 04
ROI
GOAL
©2017 Prescient Digital Media. All Rights Reserved.
15
Unique Users
75%
Page Views
118,765
User Sat
8.2
How effectively do you feel info. is shared?
60%
ROI
82%
Completed Transactions
778
Publishers
32
Balance in comms. Between HQ & offices?
51%
Apr 2017 Digital Workplace Scorecard
©2017 Prescient Digital Media. All Rights Reserved.
Information Architecture
©2017 Prescient Digital Media. All Rights Reserved.
© 2015 Disney Consumer Products All rights reserved.
©2017 Prescient Digital Media. All Rights Reserved.
© 2015 Disney Consumer Products All rights reserved.
©2017 Prescient Digital Media. All Rights Reserved.
User Experience Flows
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
Wireframes
©2017 Prescient Digital Media. All Rights Reserved.
• Review	creative	brief	with	brand	guidelines
• Apply	colors,	style	and	images	to	wireframes
• Review	concepts	and	fine	tune	
• Get	approvals
Design Concepts
©2017 Prescient Digital Media. All Rights Reserved.
• Review	&	incorporate	brand	guidelines
• Determine	color	palette
• Determine	font	types,	sizes,	headers,	etc
• Use	of	images	/	icons
• Technical	parameters	/	limitations
Creative Brief
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
Iteration & Testing
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
29
©2017 Prescient Digital Media. All Rights Reserved.
Coach	– First	Big	Intranet
The original deployment of Coachweb was specifically to support HR Self-service
• Budget: ~$1M (estimated)
• Team size:
• 1.5 FT business resources
• 2 FT Technical resources
• Vendor resources unknown
• Platform: Liferay
• Vendor: Shall go unnamed
• Content Governance: Undefined
• Scope: Deployment and Production support (no enhancements or going forward funding)
©2017 Prescient Digital Media. All Rights Reserved.
The Solution(s):
Deploy an Enterprise Portal platform that will…
• create a single, globally consistent intranet
experience
• easily scale to support our growing
enterprise (M&A)
• decentralize content management
• enable HR Self-Service
• deploy effective Search
• employ Role-based Permissions
The Problems:
Multiple intranets organically grown and
managed independently…
• create an inconsistent global experience
• cannot support a complex, growing global
enterprise
• overburden IT with content management
• make content hard to find due to lack of
Search
• overwhelm employees with duplicate,
outdated content
©2017 Prescient Digital Media. All Rights Reserved.
• Heavily customized, not flexible
• Low in-house platform knowledge
• Non-Liferay vendor
• Slow load times
• Text-heavy, Image light
• Not mobile-responsive
• No Social
• Inflexible Content Management
• No Page templates
• Poor CM adoption
• US-centric, minimal global content
• NA Retail Operations out-of-scope
©2017 Prescient Digital Media. All Rights Reserved.
Rebirth	Phase	2
• Predictive Search
• Mobile-friendly navigation
• Mobile-capable Carousel
• Better Quick Links
• Improved Branding and
overall mobile responsiveness
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
36
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
©2017 Prescient Digital Media. All Rights Reserved.
Simple home page 2
• Reduce the links
• No scrolling
• No ads
©2017 Prescient Digital Media. All Rights Reserved.
46
©2017 Prescient Digital Media. All Rights Reserved.
Questions?
Use panel on right to submit a question
47
©2017 Prescient Digital Media. All Rights Reserved.
48Change Management
• Drive employees to the intranet:
• Train
• Market
• Communicate
©2017 Prescient Digital Media. All Rights Reserved.
49Email Newsletter
©2017 Prescient Digital Media. All Rights Reserved.
They Don’t Use It!
How To Increase Intranet Use
Next Webinar – Mar 13, 1pm EDT
50
©2017 Prescient Digital Media. All Rights Reserved.
Intranet Insight Newsletter
Notifications on news & events: PrescientDigital.com > Bottom of Page
51
©2017 Prescient Digital Media. All Rights Reserved.
52
©2017 Prescient Digital Media. All Rights Reserved.
PrescientDigital.com
Vancouver • Toronto • New York
416.926.8800
@PrescientDigitalMedia @Intranet2 IntranetBlog.com
53

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Intranet Redesign: How To Lead An Intranet Redesign

  • 1. ©2017 Prescient Digital Media. All Rights Reserved. Intranet Redesign How To Lead An Intranet Redesign Toby Ward @TobyWard 0
  • 2. ©2017 Prescient Digital Media. All Rights Reserved. 1 … 2001 2005 2011 Expand client-based across North America and Europe. Growth Expand significant solutions for the entire Digital Workplace. Digital Workplace Toby Ward launches Prescient in Toronto. Start Full implementation services, and SharePoint expertise. Implementation Focus on assessment, planning and governance of intranets. Intranets Prescient Digital Media 16 Years of Intranet Success Win multiple awards including the prestigious Webby and Golden Quill Awards. Awards 2016 New offices in New York City & Vancouver Add Office Locations
  • 3. ©2017 Prescient Digital Media. All Rights Reserved. 2 ASSESS PLAN DESIGN RUNBUILD Everything required to go redesign and launch; from concept to live. We plan it all, and work with your internal teams to deliver. Concept to Live Complete Solution
  • 4. ©2017 Prescient Digital Media. All Rights Reserved. Clients 200 and Growing 3
  • 5. ©2017 Prescient Digital Media. All Rights Reserved. www.IntranetGlobalForum.com
  • 6. ©2017 Prescient Digital Media. All Rights Reserved.
  • 7. ©2017 Prescient Digital Media. All Rights Reserved. 6 Early-Bird Discount Open! www.IntranetGlobalForum.com
  • 8. ©2017 Prescient Digital Media. All Rights Reserved.© 2013 Prescient Digital Media Not for distribution Pure Creativity
  • 9. ©2017 Prescient Digital Media. All Rights Reserved.© 2013 Prescient Digital Media Not for distribution Business Driven Design
  • 10. ©2017 Prescient Digital Media. All Rights Reserved. • A graphic redesign will solve your intranet problem • More features = better design • Employees read on the web • Your employees view the intranet like you do • Design for desktop first, then mobile • Success happens overnight Design Myths
  • 11. ©2017 Prescient Digital Media. All Rights Reserved. Design Follows Business Process
  • 12. ©2017 Prescient Digital Media. All Rights Reserved.
  • 13. ©2017 Prescient Digital Media. All Rights Reserved. • Strategic plan • Governance & policies • Functional plan • Business case & ROI • Information architecture • Wireframes • Design • Content management • Change management
  • 14. ©2017 Prescient Digital Media. All Rights Reserved. 13Strategic Planning Gap Analysis, Findings, Recommendations Vision Mission Objectives Goals (KPIs) Functions (Applications) User Tasks (Behavior) Scope Detail Intranet Planning Pyramid © 2011 – 2017 Prescient Digital Media
  • 15. ©2017 Prescient Digital Media. All Rights Reserved. 14Goals & Objectives Mapping intranet goals & objectives strategy Use GOAL Sat GOAL Eng GOAL Decrease stale content Objective 02 Increase FTE engagement Objective 03 Increase employee satisfaction Objective 01 Increase employee productivity Objective 05 Prod GOAL Improve customer svc Objective 06 Mkt GOAL Reduce operating costs Objective 04 ROI GOAL
  • 16. ©2017 Prescient Digital Media. All Rights Reserved. 15 Unique Users 75% Page Views 118,765 User Sat 8.2 How effectively do you feel info. is shared? 60% ROI 82% Completed Transactions 778 Publishers 32 Balance in comms. Between HQ & offices? 51% Apr 2017 Digital Workplace Scorecard
  • 17. ©2017 Prescient Digital Media. All Rights Reserved. Information Architecture
  • 18. ©2017 Prescient Digital Media. All Rights Reserved. © 2015 Disney Consumer Products All rights reserved.
  • 19. ©2017 Prescient Digital Media. All Rights Reserved. © 2015 Disney Consumer Products All rights reserved.
  • 20. ©2017 Prescient Digital Media. All Rights Reserved. User Experience Flows
  • 21. ©2017 Prescient Digital Media. All Rights Reserved.
  • 22. ©2017 Prescient Digital Media. All Rights Reserved. Wireframes
  • 23. ©2017 Prescient Digital Media. All Rights Reserved. • Review creative brief with brand guidelines • Apply colors, style and images to wireframes • Review concepts and fine tune • Get approvals Design Concepts
  • 24. ©2017 Prescient Digital Media. All Rights Reserved. • Review & incorporate brand guidelines • Determine color palette • Determine font types, sizes, headers, etc • Use of images / icons • Technical parameters / limitations Creative Brief
  • 25. ©2017 Prescient Digital Media. All Rights Reserved.
  • 26. ©2017 Prescient Digital Media. All Rights Reserved. Iteration & Testing
  • 27. ©2017 Prescient Digital Media. All Rights Reserved.
  • 28. ©2017 Prescient Digital Media. All Rights Reserved.
  • 29. ©2017 Prescient Digital Media. All Rights Reserved.
  • 30. ©2017 Prescient Digital Media. All Rights Reserved. 29
  • 31. ©2017 Prescient Digital Media. All Rights Reserved. Coach – First Big Intranet The original deployment of Coachweb was specifically to support HR Self-service • Budget: ~$1M (estimated) • Team size: • 1.5 FT business resources • 2 FT Technical resources • Vendor resources unknown • Platform: Liferay • Vendor: Shall go unnamed • Content Governance: Undefined • Scope: Deployment and Production support (no enhancements or going forward funding)
  • 32. ©2017 Prescient Digital Media. All Rights Reserved. The Solution(s): Deploy an Enterprise Portal platform that will… • create a single, globally consistent intranet experience • easily scale to support our growing enterprise (M&A) • decentralize content management • enable HR Self-Service • deploy effective Search • employ Role-based Permissions The Problems: Multiple intranets organically grown and managed independently… • create an inconsistent global experience • cannot support a complex, growing global enterprise • overburden IT with content management • make content hard to find due to lack of Search • overwhelm employees with duplicate, outdated content
  • 33. ©2017 Prescient Digital Media. All Rights Reserved. • Heavily customized, not flexible • Low in-house platform knowledge • Non-Liferay vendor • Slow load times • Text-heavy, Image light • Not mobile-responsive • No Social • Inflexible Content Management • No Page templates • Poor CM adoption • US-centric, minimal global content • NA Retail Operations out-of-scope
  • 34. ©2017 Prescient Digital Media. All Rights Reserved. Rebirth Phase 2 • Predictive Search • Mobile-friendly navigation • Mobile-capable Carousel • Better Quick Links • Improved Branding and overall mobile responsiveness
  • 35. ©2017 Prescient Digital Media. All Rights Reserved.
  • 36. ©2017 Prescient Digital Media. All Rights Reserved.
  • 37. ©2017 Prescient Digital Media. All Rights Reserved. 36
  • 38. ©2017 Prescient Digital Media. All Rights Reserved.
  • 39. ©2017 Prescient Digital Media. All Rights Reserved.
  • 40. ©2017 Prescient Digital Media. All Rights Reserved.
  • 41. ©2017 Prescient Digital Media. All Rights Reserved.
  • 42. ©2017 Prescient Digital Media. All Rights Reserved.
  • 43. ©2017 Prescient Digital Media. All Rights Reserved.
  • 44. ©2017 Prescient Digital Media. All Rights Reserved.
  • 45. ©2017 Prescient Digital Media. All Rights Reserved.
  • 46. ©2017 Prescient Digital Media. All Rights Reserved. Simple home page 2 • Reduce the links • No scrolling • No ads
  • 47. ©2017 Prescient Digital Media. All Rights Reserved. 46
  • 48. ©2017 Prescient Digital Media. All Rights Reserved. Questions? Use panel on right to submit a question 47
  • 49. ©2017 Prescient Digital Media. All Rights Reserved. 48Change Management • Drive employees to the intranet: • Train • Market • Communicate
  • 50. ©2017 Prescient Digital Media. All Rights Reserved. 49Email Newsletter
  • 51. ©2017 Prescient Digital Media. All Rights Reserved. They Don’t Use It! How To Increase Intranet Use Next Webinar – Mar 13, 1pm EDT 50
  • 52. ©2017 Prescient Digital Media. All Rights Reserved. Intranet Insight Newsletter Notifications on news & events: PrescientDigital.com > Bottom of Page 51
  • 53. ©2017 Prescient Digital Media. All Rights Reserved. 52
  • 54. ©2017 Prescient Digital Media. All Rights Reserved. PrescientDigital.com Vancouver • Toronto • New York 416.926.8800 @PrescientDigitalMedia @Intranet2 IntranetBlog.com 53