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Brain Game
Simple, specific and
memorable titles
Mouth Off
Promotion via social media
Hand Outs
Creative and tangible
rewards for pledges
as low as $20
Quick Sprint
Campaign length
of ≤ 30 days
Kick Start
Featured on Kickstarter
(so you better rock)
All Heart
Audience-focused video
(66% more successful)
Pick Pocket
Goal of ≤ $10,000
End-To-End
Clear project
beginning and end
Anatomy of Successful
Kickstarter Campaigns
Data source: Kickstarter.com
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Anatomy of Successful Kickstarter Campaigns

  • 1. Brain Game Simple, specific and memorable titles Mouth Off Promotion via social media Hand Outs Creative and tangible rewards for pledges as low as $20 Quick Sprint Campaign length of ≤ 30 days Kick Start Featured on Kickstarter (so you better rock) All Heart Audience-focused video (66% more successful) Pick Pocket Goal of ≤ $10,000 End-To-End Clear project beginning and end Anatomy of Successful Kickstarter Campaigns Data source: Kickstarter.com Share >