1. January 2010 Newsletter
In This Issue
President's Message
PACA's Monthly Dinner
Meeting
Hello PACA Community,
C-Suite
It’s 2010 – Twenty Ten! How cool is that?
New Member's Corner
We are finally moving out of the Two Thousand
and whatever (eight, nine, etc.) years and into Save The Date!
the Twenty Whatever years. Maybe it’s just me,
but I think that’s pretty cool. And, I’m very Annual Intensive Seminar
grateful and excited to be your new PACA
President as we move into this first Twenty
“Whatever” year. Quick Links
We’ve already got a lot of great things planned for 2010: PACA Website
Our Events
3rd Annual Mega-Mixer – May 20
Professional Development full day event with both ASTD and Member Area
Penn State Great Valley – November 12 Contact Us
Put both on your calendars now.
Connect
Beyond our monthly events, I’d like to I share with you my vision for with PACA
PACA.
My hopes for each of you, because you are PACA, come from my
experience with this incredible group of people. I joined PACA back in
the good old days of 2001. I was a coach just starting out and PACA Add PACA as a friend
gave me the support to get started. That being said, I walked away from
PACA for over 5 years. I really believed both I and my business were OK on Facebook
(thank you very much!) without PACA. Somewhere around 2006, it
dawned on me that I knew ZERO coaches and ZERO coaches knew
me.
Connect with PACA
With completely selfish motives in mind, I volunteered for the PACA on LinkedIn
Board. From a strictly business perspective, it just seemed like a no-
brainer that I needed to know other coaches (so that I could refer them)
and that other coaches needed to know me (so that they could refer me).
I jumped in with both feet.
Subscribe to PACA on
Little did I know how that ‘selfish’ move would literally change my life. My Yahoo! Groups
business has grown by leaps and bounds. I have been able to refer
PACA coaches for coaching and other work, which is one of the best
feelings! And beyond business, I have forged new, deep relationships Visit PACA's
that were sorely lacking in my prior life. Web Site
2. My vision for PACA is that each of you “Jump in with both feet!”
Interested in
Don’t let the Twenty Whatever years go by without getting involved. We Being Interviewed
do love to see you all at the monthly meetings, but simply going to these
meetings is NOT going to give back to you deep friendships or business
for Our New
referrals that could be life changing. Getting involved in either the Board Member Column?
or the many committee opportunities can be life changing. Call me if
you’d like to discuss options. Please contact
Pat Weeks at:
Finally, a word of thanks to the entire outgoing 2009 Board and each and patweeks@comcast.net
every PACA volunteer. We had a great year with each of you making
significant contributions of your time and energy.
I certainly look forward to working with and getting to know many more Display Your
of you over this year. Products And
Promotional
Warmly, Materials At
Monthly Meetings
Joanne
Joanne Vitali Did you know?
PACA 2010 President
president@philadelphiacoaches.org
PACA members are
welcome to bring and
display their coaching
products at all monthly
PACA meetings. A long-
standing member-only
PACA's January Monthly Dinner Meeting benefit, a table will now be
available just for PACA
members to display their
Date & Time: Thursday, January 21, 2010 - 6:00 PM to 9:30 PM
items.
Topic: "How to Earn $250,000 Coaching Your Clients to
Success" (Revised Title) So bring your coaching
tools, books, flyers of
Speaker: Michael Charest upcoming events, etc. and
share with our community!
Location: Double Tree Guest Suites, 640 W. Germantown Pike,
Plymouth Meeting, PA (610) 834-8300 For more information,
please contact Clare
Details & Registration: Click here Sautter at
Claresautter@comcast.net
or 610-304-5829.
AGENDA
6:00PM: Registration & Networking
6:30PM: Buffet Dinner Served Good News for
6:45PM: President’s Announcements
7:15PM: Speaker: Michael Charest You
8:30PM: Additional Networking
9:00PM: Meeting Adjuourned Have you been:
Why did you become a coach? Chances are it was to create a great life Covered in the
for yourself and help people reach their goals and dreams in the news?
process, right? Published in a
magazine?
Quoted as an
Have you created this great life for yourself yet? expert?
How many people are you helping?
Are you living YOUR best life? Then we want to know!
Have you achieved financial prosperity? Send your good news
How can you expect to help others when you, yourself, are links to communications@
struggling in your business? philadelphiacoaches.org
so we can share with the
3. whole PACA community.
How many people can you possibly be serving if you are making
only $2, $3, or $4k per month?
The average coach generates about $32k per year in revenue…
REVENUE, not profit.
Did you become a coach to earn just $2k per month and help
maybe 6-8 people at a time? I DON’T THINK SO!
How would you like to really help people and EARN $250,000+ per
year?
That’s over $20,000 per MONTH! Are you anywhere close to this? Do
you even think it’s possible? Well, it is.
Join Michael Charest at our January meeting
and learn:
Five specific Business principles that are
CRITICAL to achieve $250k per year
How to earn over $1,000 per HOUR
coaching.Yes, it’s possible.
How to serve over 50 clients with less
time/stress than serving 15
Four revenue streams to generate over
$250,000 per year
About our Speaker: Michael Charest is a ten-year veteran personal and
business coach, consultant, author, and speaker. He is president of
Business Growth Solutions, a company specializing in coaching clients
to success. He has helped thousands of small business owners grow
their businesses and their lives, and wants to help you do the same.
Michael’s passion is writing and speaking. He is humorous, hard-hitting,
and an expert in his field. He travels throughout the United States and
internationally delivering high-energy, inspirational, and informative talks.
He is a member of the International Coaches Federation and the
National and Colorado Speakers Associations.
For more information about Michael and his company, go to:
www.bgsllc.com.
Register Online Now!
C-Suite
Welcome to 2010! There seems to be a renewed
confidence that an economic uptick is on the way,
which is sparking hope. For the organizational
coaches among us, this is very good news.
The business news keeps bombarding us with the
message, things won’t be the same going forward.
What will this mean for us? Our coaching clients? What is new or
different that we’ll need to learn?
These are among the questions surrounding the initial planning of the
2010 Professional Conference that PACA & ASTD are hosting in
partnership with Penn State Great Valley for November 12, 2010. If you
want to help answer those questions and join a dynamic group to plan
4. this event, I invite you to join a committee. You can help shape that
agenda, speakers, breakouts, showcase and sponsorships. Estimated
time commitment: 1-2 conference calls/month; 2-3 hours/month
maximum.
Following are specific committee duties. If you’re interested in
participating, review the details below, find your passion and play to your
strengths, then please let either Jeff Kaplan or me know how you want to
contribute.
Responsibilities of Committees
Joint ASTD/PACA/PSGV Professional Conference
Marketing
Design flyers and marketing copy based on theme decided by
Steering Committee for:
- communications with membership of each group
- group websites
- online ads
- registration page, etc.
Develop timeline for all PR, online and other communications and
communicate that to all who need to know
Post free online ads (existing list to be provided to chairperson)
Publish in Philadelphia Business Journal and other appropriate
vehicles that target: sponsors, organizations, individual attendees
Vendors (Showcase)
Determine pricing for vendor tables
Solicit vendors (work with marketing to be consistent in
messaging/branding, etc.)
Handle master vendor list
Collect payment from vendors prior to conference
Organize and set up day of event
Treasury
Determine how payment will be collected from vendors and
participants
Ensure links are provided to each partnering group for on line
payment
Keep track of all expenses and revenue
Issue monthly status reports
Registration
Enlist volunteers to welcome attendees and process walk in
registrations
Determine registration process
Work with appropriate organizational designate to coordinate and
post registration process
Issue registration links to partnering organizations
Sponsorships
Determine pricing/levels for sponsorships
5. Work with marketing to develop messaging/outreach to potential
sponsors, etc.
Handle sponsorship logistics for day of event (ex. goody bags,
flyers for sponsors, banners, etc.)
Work with vendor chair as necessary
Solicit sponsors
Maintain master sponsor list
Collect payment prior to event
Facilities and Logistics
Determine # rooms needed; who will be where, general logistics
for event
Interface with caterer
Partner with Penn State facility staff
Partner with programming chair to ensure equipment needs are
available for each speaker
Programming
Select all speakers/presenters for event
Determine most effective programming modes
Work with each speaker to obtain marketing info and details
Host all speakers day of event
Coordinate any speaker needs
Work closely with marketing and registration to be sure attendees
know what to expect from the programming of the day
As soon as you open that brand new 2010 calendar, turn to November
12 and block the entire day for this amazing professional development
day. Going electronic? Set aside that date now!
With a bright and hopeful outcome for our economy and each of our
businesses, I wish you a successful 2010!
Sheree Butterfield
PACA VP of Corporate Affairs
New Member’s Corner - Kayte Connelly, CCT
Interviewed by Patricia Weeks
For Kayte Connelly, CCT, mentoring has been
an integral part of her career for more than 15
years. After singing her way through college and
receiving a degree in Behavioral Science, Kayte
established her first nonprofit, The PA
Association of Songwriters, Composers and
Lyricists (PASCAL), with a dream to create a
public radio station for songwriters in the Lehigh
Valley.
Shortly thereafter, she traveled to California to
6. co-found a second organization, the Songwriters’ Organizations National
Group (SONG), with the heads of major record labels and licensing
companies. It was there that the importance of board governance,
community engagement and grant writing were impressed upon her. As
time passed, her two interests in music and organization continued to
intertwine.
Kayte has worked in a number of leadership positions with the disabled,
youth and senior populations in both government and education. As the
president of a parochial Chamber of Commerce she fostered its merging
with the TriCounty Area Chamber of Pottstown, PA, where she and her
team created and implemented a community leadership program.
Mentoring volunteers, board members and staff, she eventually left the
Chamber and became the head of the Berks Arts Council where she
continued her prior work of fostering budding artists. There she grew the
organization’s cash flow from a negative $29,000 to $1.8 million in seven
years.
In 2005, Kayte came to Philadelphia where she directed the transition of
the national headquarters of Rhythm & Blues Foundation from New
York. Again, significant fundraising efforts were accomplished and she
produced a major music awards presentation program which was shot
for BETJ.
Three years ago, Kayte opened her leadership coaching and
organization consulting practice. As a certified ChangeWorks®
practitioner, analyst and trainer, she calls herself a ChangeWorker. Her
clients are varied and include executives, artists, professional trade
organizations and entrepreneurial coaching roundtables in Delaware.
She creates customized ChangeWorks® assessments supporting clarity
and accountability for each client.
The surprises in coaching for Kayte arise from how often people don’t
understand our profession. Frequently, potential clients feel that there
must be something wrong with them to seek coaching. However, Kayte
is confident that coaching will become more recognized as an
opportunity for people to explore themselves and reach fulfillment
purposefully.
Kayte’s favorite clients are “people who have a blank canvas in front of
them and are carefully selecting colors. Each stroke provides an
appreciation of their individual processes.” Kayte loves supporting
people and organizations to find their own voice, to be themselves or to
stand up in a certain way for themselves. Her core belief is that in
everyone there is a capacity for leadership, whether it’s being a better
leader as a family member, in an organization or in a community.
Given two weeks of free professional development, Kayte would use that
opportunity to quietly reflect her dream of establishing a retreat center.
She would explore how to achieve balance between the business of
running leadership retreat centers and creating the story each of us want
to tell. Once understanding of the funding model is completed, Kayte is
confident her retreat center will be manifested into reality.
Kayte’s proudest accomplishment is establishing the first leadership
class for the TriCounty Area Chamber of Commerce, the culmination of
3 years of work. Following the lead of others, comprehensive board
management training programs were crafted for this economic region.
This experience allowed participants to understand how a community
works and how people find their place in it. This program just graduated
its 10th class.
Kayte’s words to live by: “Make mistakes frequently – if you don’t try,
you’ll never fully experience life. We permit ourselves to make mistakes
7. because that means we’re trying.”
Kayte’s legacy also extends to her family. As the 2nd oldest of 11
children, she encourages 30 nephews and nieces to make lots of noise.
She lives in West Chester with her husband, Marc Riddell.
SAVE THE DATE!
PACA's February Monthly Dinner Meeting
Date & Time: Thursday, February 18, 2010 - 6:00 PM to 9:30 PM
Topic: "Coaching Transcendent Leaders"
Speaker: Pam Boney
Location: TBA
Check PACA's Calendar of Events for registration information coming
soon!
Annual Intensive Seminar
Sponsored by National Speakers Association –
Philadelphia
Date & Time: Saturday, January 23, 2010 -
8:00 AM to 5:00 PM
Topic: "Growing Your Business"
Speaker: Mark LeBlanc
Location: Renaissance Philadelphia Hotel
Airport
500 Stevens Drive
Philadelphia, Pennsylvania 19113
( 610) 521-5900
Click here for directions
Cost: Non-members $159
Members $129
- Register by 1/8/10 for $30
discount!
- A 10% discount code is being
offered to all current PACA
members – the code is PACA10.
Details & Registration: Click here
Specific strategies, tactics, and tools to help YOU grow your business as
an independent professional, business owner, and entrepreneur. Join us
for this one-of-a-kind program and get more focused, attract more
prospects, stimulate more referrals, and ultimately create a path and
8. plan for generating more business!
Mark will provide you with EXACTLY what you need to know (and do!) in
order to jumpstart your small business success. He will help you identify
and develop specific skills that are critical from an owner’s perspective.
You will zero in on four key focus areas:
Direction
Identity
Marketing
Benchmarking
You will develop strategies for creating an identity in the marketplace
that will have an immediate impact on your success. From a marketing
perspective, discover what it takes to get your telephone to ring, and
generate repeat and referral business. Join us for this high-impact all
day event.
Register Online Here!
Yahoo PACA Discussion Group:
Subscribe by sending an email to PhilaCoaches-
subscribe@yahoogroups.com. Use it to ask questions of colleagues or
share presentations.
Anyone can subscribe, but posting is a MEMBER BENEFIT. For any
questions contact Laura Pumo.
Connection with Your Executive Board!
Join us at a PACA Board Meeting to get better acquainted with your
Board: 1st Thursday of each month from 10:15 AM - 12:00 Noon.
As location varies, please contact PACA Secretary Christine Fontana
secretary@philadelphiacoaches.org or 610-585-6960 to confirm your
attendance at a Board meeting and receive instructions.
If you have suggestions or observations about our community, please
feel free to contact any of the Board members
http://www.philadelphiacoaches.org/contact.html.
