The document provides tips for staying visible during a career transition. It recommends developing a personal brand through a resume, LinkedIn profile, logo, website, and business cards. All of these elements should complement each other and represent the individual's skills, experiences, and goals. The document also lists tools and websites that can help with tasks like creating QR codes, tag clouds, and finding job opportunities. The overall message is that career changers should develop a consistent personal brand across multiple online and offline platforms in order to effectively connect with potential employers or opportunities.

1. Staying on Target:
Increase Visibility During Career Transition
Phil Chouinard
Phil.Chouinard@verizon.net
LinkedIn.com/in/PhilChouinard

2. How These Things Relate to Each Other
 Resume
 Social
 Logo
 Personal Web site
 QR Code
 Tag Cloud
 “Business” cards
 Other Resources

3. Phil Chouinard Background
 Global Director for…
 Product Management
 Business Development
 Technical Support Communities
 Online communication experience
 “Social”
 Problem Solver
 Technology savvy
 BSEE (with some Aeronautical)
 Programming background
 ”Personology” conscious
 Listener, Leader, & Coach

4. Resume
 It is all about you
 Connection information
 Start with brand
 Skills & Core competencies
 Accomplishments
 Professional Experience
 Education & Training
 Awards, Certifications, etc.
 Connect with
 Resume coach
 Career coach

5. LinkedIn Profile
 Complement resume
 Summary
 Experience and Skills
 Interests, Personal details
 Organizations, Volunteer,
Patents, etc.
 Projects
 Use to make connections
 Recommendations
 Post, Like, Comment
 Aspire to be an “All-Star”
 Right Management Webinars

6. Personal Logo
 The simpler, the better
 Eye catching but not distractive
 Different sizes/variants for different uses
 Business cards
 Resumes
 Web site images/favicons, etc.
 Creation tools
 Paint
 Paint.Net (freeware)
 Desktop Publishing

7. Personal Web Site
 Contents
 Welcome/Introduction
 Bio
 Brag area
 CV/Resume (HTML, PDF, etc.)
 Contact info
 Brand -> Favicon
 Secure domain through
 WorkFolio
 Your ISP (e.g. Verizon, etc.)
 GoDaddy
 Wix

8. QR Code
 Create online
 Use URL for
 LinkedIn profile
 Personal web site
 Free reader apps on most PDAs

9. Tag Cloud
 Helps identify
 Who you are
 What you want to do
 Experience
 Resources
 TagCrowd.com
 Wordle.com

10. “Business” Card
 Include
 Logo
 Name
 What you do or
are looking for
 Contact info
 QR Code
 Where to get
 Vistaprint.com
 Staples
 DIY

11. Web Resources
 RightEverywhere.com
 TheLadders.com
 Indeed.com
 Dice.com
 …among many others
 One size does not fit all!

12. Summary
 Things to do
 Create/Update your resume
 Get social
 Create your logo
 Make your personal Web site
 Create your QR Code
 Create your tag cloud
 Get “business” cards
 Connect where the connecting is best for you
 Complementary items – not carbon copies
 Patience, perseverance, persistence

13. Thank You!
Phil.Chouinard@verizon.net
LinkedIn.com/in/PhilChouinard