The document introduces transmedia storytelling and provides examples of how it can be used to tell stories across multiple platforms. Transmedia storytelling involves engaging fans and influencers by adding collaborative tasks and narratives to different media like websites, videos, and games. It is important to maintain dialogue with fans and give them ways to connect the various story elements. Examples provided include the TV show Sherlock and alternate reality games that expanded narratives across online and real world experiences.
57. Thank you very much for listening!
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