Introduction to Cognitive Services API and Cortana Intelligence Suite along with Sentiment and Key Phrase analysis demo+workshop

3. Stay ahead of the curve with Cortana Intelligence Suite
Business
apps
Custom
apps
Sensors
and
devices
People
Automated
systems
Data Intelligence
Cortana Intelligence
Action
Apps

4. Cortana Intelligence - Easily turn data into intelligent action
Action
People
Automated
Systems
Apps
Web
Mobile
Bots
Intelligence
Dashboards &
Visualizations
Cortana
Bot
Framework
Cognitive
Services
Power BI
Information
Management
Event Hubs
Data Catalog
Data Factory
Machine Learning
and Analytics
HDInsight
(Hadoop and
Spark)
Stream Analytics
Intelligence
Data Lake
Analytics
Machine
Learning
Big Data Stores
SQL Data
Warehouse
Data Lake Store
Data
Sources
Apps
Sensors
and
devices
Data
Azure Analysis
Services

6. Roll your own with REST APIs
Simple to add: just a few lines of
code required
Integrate into the language and
platform of your choice
Breadth of offerings helps you find the
right API for your app
Built by experts in their field from
Microsoft Research, Bing, and Azure
Machine Learning
Quality documentation, sample
code, and community support
Easy Flexible Tested
GET A
KEY

7. Computer Vision API
Distill actionable
information from
images
Video API
Analyze, edit, and
process videos within
your app
Face API
Detect, identify,
analyze, organize, and
tag faces in photos
Emotion API
Personalize
experiences with
emotion recognition
Vision
Content
Moderator
Automated image,
text, and video
moderation

8. Speech
Bing Speech API
Convert speech to text
and back again, and
understand its intent
Speaker Recognition API
Give your app the ability
to know who's talking
Custom Recognition
Intelligent Service
Fine-tune speech
recognition for anyone,
anywhere

9. Speech
Text Analytics
API
Detect sentiment,
key phrases,
topics,
and language
from your text
Bing Spell Check
API
Detect and correct
spelling mistakes
within your app
Web Language
Model API
Leverage the power
of language models
trained on
web-scale data
Linguistic Analysis
API
Easily parse
complex text
with language
analysis
Language
Understanding
Intelligent Service
Teach your apps
to understand
commands
from your users
Language
Translator
Easily perform
speech and text
translation

10. LanguageKnowledge
Knowledge
Exploration Service
Add interactive search
over structured data to
your project
Entity Linking
Service
Contextually extend
knowledge of people,
locations, and events
Recommendations
API
Provide personalized
product
recommendations for
your customers
Academic Knowledge
API
Explore relationships
among academic papers,
journals, and authors
QnA Maker
Distill information
into conversational,
easy-to-navigate
answers

11. KnowledgeSearch
Bing Web
Search API
Connect powerful
search to your apps
Bing Video
Search API
Trending videos,
detailed metadata,
and rich results
Bing Autosuggest
API
Give your app
intelligent autosuggest
options for searches
Bing Image
Search API
Bring advanced
image and metadata
search to your app
Bing News
Search API
Link your users to
robust and timely
news searches

12. English, Spanish, French, and Portuguese
English, Spanish, German, and Japanese
English

15. Dataset from https://www.yelp.com/dataset_challenge

18. Sentiment Ya85v4eqdd6k9Od8HbQjyA score: 0.9825616 Happy
Sentiment KPvLNJ21_4wbYNctrOwWdQ score: 0.6921195 Happy
Sentiment fFSoGV46Yxuwbr3fHNuZig score: 0.9970066 Happy
Sentiment pVMIt0a_QsKtuDfWVfSk2A score: 0.8801274 Happy
Sentiment AEyiQ_Y44isJmNbMTyoMKQ score: 0.9438691 Happy
Sentiment V-bqYx62zpxfH2oFkzXPzw score: 0.9590563 Happy
Sentiment 3saY_LVFUpkAfd9t86VNdw score: 0.8669156 Happy
Sentiment Di3exaUCFNw1V4kSNW5pgA score: 0.9886798 Happy
Sentiment 0Lua2-PbqEQMjD9r89-asw score: 0.99714 Happy
Sentiment 7N9j5YbBHBW6qguE5DAeyA score: 0.8711074 Happy
Sentiment mjCJR33jvUNt41iJCxDU_g score: 0.9934099 Happy
Sentiment kG7wxkBu62X6yxUuZ5IQ6Q score: 0.6694081 Happy
Sentiment XsA6AojkWjOHA4FmuAb8XQ score: 0.8434488 Happy
Sentiment rkD7UDbQ9VM3Va6bI-eBHQ score: 0.4060779 Unhappy
Sentiment WExNE-f93SL4D1q8s9QWKg score: 0.07277276 Unhappy

19. Key phrases Ya85v4eqdd6k9Od8HbQjyA: patties, Subway, Italian Hoagie, Mr Hoagie, good
Key phrases KPvLNJ21_4wbYNctrOwWdQ: tradition, great place, Superb customer service, Excellent
Key phrases fFSoGV46Yxuwbr3fHNuZig: hoggies, daily specials, ice cream, fresh veggies,
Key phrases pVMIt0a_QsKtuDfWVfSk2A: pizza, Italian hoagie, failure, Pre-formed crust, Friendly
Key phrases AEyiQ_Y44isJmNbMTyoMKQ: onion hoagie, better hoagie, steak hoagie, best
Key phrases V-bqYx62zpxfH2oFkzXPzw: Italian hoagie, fresh onions, tomato, Steak hoagie,
Key phrases 3saY_LVFUpkAfd9t86VNdw: meat, inside, needs updated, good toasted hoagie,
Key phrases Di3exaUCFNw1V4kSNW5pgA: Wednesday night, Wing Night, place n'at, seasoned
Key phrases 0Lua2-PbqEQMjD9r89-asw: garlic butter wings, wet Cajun sauce, past
Key phrases 7N9j5YbBHBW6qguE5DAeyA: hot sauce, franks red hot, good size,
Key phrases mjCJR33jvUNt41iJCxDU_g: Great place, great Pittsburgh style fish sandwich,
Key phrases kG7wxkBu62X6yxUuZ5IQ6Q: prices, service, overhyped establishment, Allegheny County, Beer
Key phrases XsA6AojkWjOHA4FmuAb8XQ: golf range, grass range, Decent range, US
Key phrases rkD7UDbQ9VM3Va6bI-eBHQ: driving range, clean balls, buckets of balls,
Key phrases WExNE-f93SL4D1q8s9QWKg: drawers, drinks, course, grass tees, absolute garbage,

20. Quickly build powerful integration solutions
• Create business processes and workflows visually
• Integrate with SaaS and enterprise applications
• Unlock value from on-premises and cloud applications

21. Process events with a serverless code architecture
• An event-based serverless compute experience to accelerate your development.
• It can scale based on demand and you pay only for the resources you consume.

22. https://www.microsoft.com/cognitive-services
https://www.microsoft.com/cognitive-services/en-us/documentation
https://www.microsoft.com/cognitive-services/en-us/text-analytics-api
https://azure.microsoft.com/en-us/documentation/articles/cognitive-services-text-analytics-quick-start/
https://gallery.cortanaintelligence.com/Experiment/Use-Microsoft-Cognitive-Services-Text-Analytics-API-1
https://text-analytics-demo.azurewebsites.net/Home/SampleCode
https://community.powerbi.com/t5/Community-Blog/Sentiment-Analysis-in-Power-BI/ba-p/55898
https://azure.microsoft.com/en-us/services/logic-apps/
https://azure.microsoft.com/en-us/services/functions/
https://gallery.cortanaintelligence.com/
https://www.youtube.com/watch?v=aEBi4OpXU4Q

23. © 2017 Microsoft Corporation. All rights reserved.