1. Through 20 years of learning and development, perfectly combining the
traditional handicraft with the cutting edge technology, Redcollar established the
global haute couture platform RCMTM for suit, which truly put the suit-making
process into a global platform operation. Redcollar, who completely enjoys the
proprietary intellectual property rights was set as model of uniting the
industrialization and information technology. A revolution in haute couture
industry was triggered.
Redcollar not only has more than 1800 machines ranging from sewing machine
to tailor machine introduced from Germany, France and Japan, but also has more
than 520 handicraft men, 780 tailors, 1200 sewing experts. Through 28 steps in
cutting, 298 exclusive steps in processing, as well as 25 steps in examination, a
suit which is as fine as an art work is accomplished. No matter it’ s fully hand-
made or semi hand-made, the quality and efficiency can be guaranteed.
Customers have various options in fabric, color, technology, due date and so on
and this fully embodies the advantages of haute couture.
In Redcollar, you can find all the class-A fabric in the world. Being haute couture,
Redcollar is different from manufacture industry. All the high quality material is
labeled and classified, from a button to a thread. Such a fine and rigorous
management is only the basic requirement for Redcollar, which embodies their
business principle that always put clients and quality first, and try to offer the
best service.
Redcollar haute couture enjoys unique and elaborate handicraft. To
manufacture a suit on the flow line only takes roughly 1 hour, while 52 hours are
needed to produce only one suit in Redcollar. The company shows its respect for
traditional handicraft and modern dressing culture by producing classics with
time and patience.
With the help of the self-developed RCMTM platform, each client can design his
own one-in-a-million suit. Being easy to operate, RCMTM can receive thousands
of data from the world, analyze, revise and reply.
We say that one should cut his dress according to his own size. The haute
couture should begin with the precise body measurement. It takes years to be an
expert. However, with the RCMTM platform and all the exclusive solution in suit
making business, Redcollar is confident that it will train 100000 experts in body
measurement for all the business partners on a global scale. This offers
opportunities to any “outsider” to be an absolutely professional “insider” after
only 5 days of standard training.
Not only with the help from the tapeline, but also the RCMTM platform, each
consultant can offer unique personal service to each individual client in terms of
their figure, preference and style. In this case, the RCMTM platform really put the
whole suit-making process into a platform operation. So wherever are the clients
on earth, the terminal of Redcollar can interact with them on line and let them
get involved in the whole process of designing their own clothes. The
participation offers great VIP experience. So the distance is not a problem at all.

2. Redcollar’s unique platform can transfer data in long distance by means of cable
or radio wave. With the data entered into the computer, the computer will
analyze and transfer the order to the sketching platform, and the tailor will cut
the cloth according to the sketch.
Adding the electronic label recognition system to the auto-manufacture line is an
effective solution to transferring information of haute couture. Every step is put
into practice according to the electronic label. As a result, the whole production
line is in great order and the uniqueness of every piece of work is still
guaranteed.
Redcollar proposed the “F2B2C” marketing pattern, which means a direct link
from factory to stores to clients. Redcollar works hard to rigorously maintain
every producing line, every procedure, every link in order, which of course all
the clients can participate themselves through the terminal on line. Now
Redcollar can produce 600,000 suits and 1000,000 shirts annually, with its
major clients in China, North America, Europe, and other important markets.
“To provide everyone with their exclusive fashion”-----this is Redcollar’s target.
So with haute couture as its strategic direction, Redcollar is making every effort
to work on the biggest suit-producing platform throughout the world. Holding
belief in “honest, high quality, innovation, great service”, with the principle of
“once a customer, always a clients”, Redcollar make haute couture no longer out
of reach and definitely will open a brand new chapter in global haute couture
business.