2. BEFORE YOU BEGIN:
PLAN YOUR OUTCOME
Some ideas for what to write:
⣠A monthâs worth of blog posts
⣠A group of landing pages
⣠An autoresponder sequence
4. DAY 1:
READY, SET, OUTLINE
⣠Grab provisions and reference materials
⣠Eliminate all interruptions
⣠Move a little, then plant yourself in your chair
⣠Create an outline for each piece youâre
going to write
6. DAY 2:
WRITE
⣠Take each outline and ïŹll in the missing pieces
⣠Make sure any marketing materials end with
a clear call to action
⣠Add headlines and subheads
8. DAY 3:
EDIT
⣠Go back and look at your writing with fresh eyes
⣠Check spelling and grammar, remove extra
words, polish your sentences
⣠Keep a consistent structure across all pieces
9. KEEP IN MIND:
Your writing voice should
sound the same throughout.
Does it? If not,
make adjustments.
10. DAY 4:
DESIGN YOUR WORK
⣠Create your work in its ïŹnal form: sales page;
emails; blog posts, etc.
⣠Add images, and format for readability
⣠Schedule your work to go out into the world
12. âŠÂ take a break. Unless youâre really smart.
Really smart content
creators use this time
to promote their
content. Some
ideas are âŠ
13. ⣠Create complementary materials on other
platforms (like this SlideShare) and add them
to your blog posts
⣠Create a social media
ad campaign for your
autoresponder series
⣠Email inïŹuencers
and ask them to
link to your content