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Version 1_2019_ICW
Suite 2, 21 Bloomsbury Square, Bloomsbury, London WC1A 2NS | Email: enquiries@icw.uk.com | Tel: 0203 051 1077
© copyright ICW – Revision 5 - 2020
ISO 44001 the Next Evolution of Collaborative Working
Collabora i e orking o crea e s s ainable al e in b siness rela ionships
The role of collaboration
in complex projects
David E Hawkins
Knowledge Architect &
Chief Operating Officer
Chair ISO committee TC286
Collaborative Business Relationship Management
About ICW
Building business relationships 3
Version 1_2019_ICW
Suite 2, 21 Bloomsbury Square, Bloomsbury, London WC1A 2NS | Email: enquiries@icw.uk.com | Tel: 0203 051 1077
© copyright ICW – Revision 5 - 2020
© copyright ICW – Revision 5 - 2020
Myths, Monsters and Magic
MYTHS
Collaboration is Soft & Fluffy
Just being nice to each other
Collaboration limits recognition
Collaboration hampers progress
Inhibits Constructive conflict
Clients only value those facing them
Only self interest powers people
MONSTERS
People cannot be trusted
Systems prevent Collaboration
Efficiency is solely a factor of time
Collaboration dilutes focus
Parochial interpretation of rules
Protectionism over performance
The way its always been
MAGIC
Management sets the agenda
Relationships drive performance
People do not aim to fail
Joint objectives drive outcomes
Logic should override perception
Shared knowledge is joint power
Success benefits all parties
Building business relationships 5
List the terms from most to least frequently used?
Building business relationships
6
Collaboration
Wi ho con e i j an a i a ion
Collaborative
Wi ho e ing e ec a ion i i hf l hinking
Collaborative working
Wi ho le of engagemen i chao
Collaborative behaviour
Wi ho defini ion o ide no mea e of eali
How many of these terms have you heard?
Building business relationships 7
In my organisation / experience Relationships are viewed
as key to project and programme success?
Relationship Journey
Building business relationships 8
ValueCreation
Mutual Trust
Confrontational
Compliant
Co-operative
Collaborative
Working
Co-creating
Collaboration
© copyright Midas Projects Ltd December 2016 rev4
Tomorrows world today
Interdependence !
Building business relationships 10
Complex programmes & stakeholders
Building business relationships 11
Public Private Partnerships
© copyright Midas Projects Ltd October 2010
Collaborative
• Clarity of purpose
• Joint objectives
• Complimentary skills
• Optimised resources
• Joint management
• Integrated processes
• Mutual benefit
12
• Lack of clarity
• Conflicting objectives
• Differing agendas
• Internal stress
• Wasted effort
• Failed outcomes
Adversarial
Collaborative Intent
© copyright Midas Projects Ltd October 2010
13
What then
Building business relationships 14
What are the benefits of collaborative working?
Source: Warwick Business School
Building business relationships
© copyright Midas Projects Ltd December 2016 rev4
Benefits of Collaboration Executives views 2016
Benefits Realisation
© copyright Midas Projects Ltd Rev 3 October 2017
Orchestrating collaboration
Leadership challenges
The conductor is the only one who does
not make a noise
Building business relationships 17
Risk and resilience
Strategy before tactics
If you skip the first you
will likely miss the
opportunities
© copyright Midas Projects Ltd Rev 3 October 2017
The strategic imperatives
Building business relationships 19
In my organisation/experience when considering
A programme relationships are seen as ?
In he tendering/evaluation relationships are seen as?
Building business relationships20
Evaluation of the Business case
• Strategic Case. Sets out why the proposal is needed, the
background to the proposal, the requirement, any over-riding and
binding constraints, and any dependencies.
• Economic Case. Considers the options for delivery and the
assessment of Value for Money (VfM)
• Commercial Case. Sets out the Procurement & Commercial strategy
(including Collaboration requirements), and considers the
commercial viability of the proposal.
• Financial Case. Establishes the affordability and financing of the
proposal.
• Management Case. Sets out how the proposal will be delivered in
project and programme management terms, and the plans for
evaluation of the proposal.
© copyright Midas Projects Ltd December 2016 rev4
Building business relationships 21
Building business relationships 22
Have you heard of or applied ISO 44001?
Building business relationships
2006 2010 20112004
C R A F T Collaborative –Relationship- Assessment- Fulfilment- Transformation
The foundation of ISO 44001
2017
© copyright Midas Projects Ltd December 2016
rev4
2005 2019
Benefits of the Framework
Standard
Building business relationships 24
Pan industry
Efficiency
&
effectiveness
Resource
development
Public &
Private
Sector
Consistent
platform
Risk
management
Process and
systems
Benefits of BSI Standard
Internal
Collaborative
benchmark
• Better engagement
• Underpins effectiveness
• Stronger processes
• Neutral starting point
•Skills enhancement
• Common language
• Saves reinventing the wheel
© copyright Midas Projects Ltd December 2016 rev4
ISO 44001 The International standard for collaborative working
Principles of Collaborative working
Principles for effective adoption and
implementation of ISO 44001
BSI ISO 44000-2019 1. Relationship Management
2. Visions and Values
3. Business Objectives
4. Collaborative Leadership
5. Governance & processes
6. Competence and Behaviour
7. Trust & commitment
8. Value Creation
9. Information & Knowledge sharing
10. Risk management
11. Relationship measurement
12. Exit Strategy
Building business relationships
26
ISO 44001 Requirements framework
• Structure for systemic application
• Relationship life cycle
• Framework model
• Aligned to HLS management standards
• Common language
• Neutral starting point
Interaction High Level Structure and Life cycle
© copyright Midas Projects Ltd December 2016 rev4Building Business Relationships
Corporate level system
Operational
engagement
Building business relationships 28
© copyright Midas Projects Ltd December 2016 rev4
Building business relationships 29
The CRAFT Life cycle of Relationships
Does the corporate approach
align with operational needs
Does the specific business
case support a collaborative
approach
Assess your strengths &
weaknesses and define
partner profile
Engage potential partners &
understand their objectives
Develop a joint collaborative
approach to drive successful
outcomes
Create & maintain focus on
developing added value
Jointly manage relationship
& performance to ensure
success
Meet the business needs &
ensure controlled
disengagement
Building business relationships 30
Does your organisation have a structured process to manage mission critical
relationships?
Cultures and Behaviours
Johnson & Scholes
© copyright Midas Projects Ltd December 2016 rev4
Building Business Relationships
© copyright Midas Projects Ltd January 2018
Building business relationships
COMPETITIVEA m leng h
MASTER/SLAVE
Blame centred LOW TRUST LISTENING AND
LEARNING
What type of Behaviour is rewarded?
© copyright Midas Projects Ltd January 2018
Building business
relationships
The Most Destructive Human Behaviours
Self-destruction
Lie
Aggression
Steal
Cheating
Cling to bad habitsBully
Vanity
Stress
Gambling
Gossip
© copyright Midas Projects Ltd January 2018
Building business relationships
Attributes the Practitioners view
Source: Warwick Business School research commissioned by ICW
Building business relationships
35
Structured to help organisations
address the requirements of ISO
44001
• What does the standard require
• Why is the requirement included
• How suggested approaches to
support implementation
ISO 44002 Guidance for implementation
Building business relationships36
Visions &
Values
Robust &
Flexible
Experienced
& agile
Investors in
people
Open &
adaptable
Innovative
Level of
Maturity
Engaging
Clear
objectives
Stable staff
profile
© copyright Midas Projects Ltd December 2016 rev4
Collaborative Partner profiling
Remember it applies to you from a
partners perspective
Building business relationships37
Their
objectives
Our
objectives
Joint
objectives
If all parties are not achieving what they planned then frictions will build
© copyright Midas Projects Ltd December 2016 rev4
Focusing on objectives
© copyright Midas Projects Ltd Rev 3 October 2017
Collaborative contracting
Assessing performance and behaviours
39
Quantitative
• Time
• Cost
• Resources
• Quality
• Safety
• Deliverables
• Performance
• Risk
Qualitative
• Behaviours
• Morale
• Satisfaction
• Disputes
• Innovation
• Alignment
• Trust
• Reputation
Key Performance Indicators (KPIs)
We only manage what we measure but we must agree the parameters
Building business relationships 40
In my organisation/experience relationship management is viewed as essential
to future success
Collective responsibilityRemember you can not collaborate
..on your own
© copyright Midas Projects Ltd Rev 3 October 2017
ICW Share and Learn 8th September
How has the Covid19 pandemic impacted you and your Organisation?
On the 8th September 10am-12 ICW is bringing together its members and friends from other institute's and
associations share an learn session on line to open a conversation around
Covid19- Collaboration- New Normal
To discuss what we have learnt and how we see the future shaping up. If you would like to participate please
email David.Hawkins@ICW.UK.COM
All are welcome
The International Standard for Collaborative Business Relationships
Institute for
Collaborative
Working
Thank You
Dave Hawkins
David.Hawkins@ICW.UK.Com

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The role of Collaborative Relationships in complex Projects

  • 1. Version 1_2019_ICW Suite 2, 21 Bloomsbury Square, Bloomsbury, London WC1A 2NS | Email: enquiries@icw.uk.com | Tel: 0203 051 1077 © copyright ICW – Revision 5 - 2020 ISO 44001 the Next Evolution of Collaborative Working Collabora i e orking o crea e s s ainable al e in b siness rela ionships The role of collaboration in complex projects David E Hawkins Knowledge Architect & Chief Operating Officer Chair ISO committee TC286 Collaborative Business Relationship Management
  • 2. About ICW Building business relationships 3
  • 3. Version 1_2019_ICW Suite 2, 21 Bloomsbury Square, Bloomsbury, London WC1A 2NS | Email: enquiries@icw.uk.com | Tel: 0203 051 1077 © copyright ICW – Revision 5 - 2020 © copyright ICW – Revision 5 - 2020 Myths, Monsters and Magic MYTHS Collaboration is Soft & Fluffy Just being nice to each other Collaboration limits recognition Collaboration hampers progress Inhibits Constructive conflict Clients only value those facing them Only self interest powers people MONSTERS People cannot be trusted Systems prevent Collaboration Efficiency is solely a factor of time Collaboration dilutes focus Parochial interpretation of rules Protectionism over performance The way its always been MAGIC Management sets the agenda Relationships drive performance People do not aim to fail Joint objectives drive outcomes Logic should override perception Shared knowledge is joint power Success benefits all parties
  • 4. Building business relationships 5 List the terms from most to least frequently used?
  • 5. Building business relationships 6 Collaboration Wi ho con e i j an a i a ion Collaborative Wi ho e ing e ec a ion i i hf l hinking Collaborative working Wi ho le of engagemen i chao Collaborative behaviour Wi ho defini ion o ide no mea e of eali How many of these terms have you heard?
  • 6. Building business relationships 7 In my organisation / experience Relationships are viewed as key to project and programme success?
  • 7. Relationship Journey Building business relationships 8 ValueCreation Mutual Trust Confrontational Compliant Co-operative Collaborative Working Co-creating Collaboration © copyright Midas Projects Ltd December 2016 rev4
  • 9. Building business relationships 10 Complex programmes & stakeholders
  • 10. Building business relationships 11 Public Private Partnerships
  • 11. © copyright Midas Projects Ltd October 2010 Collaborative • Clarity of purpose • Joint objectives • Complimentary skills • Optimised resources • Joint management • Integrated processes • Mutual benefit 12 • Lack of clarity • Conflicting objectives • Differing agendas • Internal stress • Wasted effort • Failed outcomes Adversarial Collaborative Intent
  • 12. © copyright Midas Projects Ltd October 2010 13 What then
  • 13. Building business relationships 14 What are the benefits of collaborative working?
  • 14. Source: Warwick Business School Building business relationships © copyright Midas Projects Ltd December 2016 rev4 Benefits of Collaboration Executives views 2016 Benefits Realisation
  • 15. © copyright Midas Projects Ltd Rev 3 October 2017 Orchestrating collaboration Leadership challenges The conductor is the only one who does not make a noise
  • 16. Building business relationships 17 Risk and resilience
  • 17. Strategy before tactics If you skip the first you will likely miss the opportunities © copyright Midas Projects Ltd Rev 3 October 2017 The strategic imperatives
  • 18. Building business relationships 19 In my organisation/experience when considering A programme relationships are seen as ? In he tendering/evaluation relationships are seen as?
  • 19. Building business relationships20 Evaluation of the Business case • Strategic Case. Sets out why the proposal is needed, the background to the proposal, the requirement, any over-riding and binding constraints, and any dependencies. • Economic Case. Considers the options for delivery and the assessment of Value for Money (VfM) • Commercial Case. Sets out the Procurement & Commercial strategy (including Collaboration requirements), and considers the commercial viability of the proposal. • Financial Case. Establishes the affordability and financing of the proposal. • Management Case. Sets out how the proposal will be delivered in project and programme management terms, and the plans for evaluation of the proposal. © copyright Midas Projects Ltd December 2016 rev4
  • 21. Building business relationships 22 Have you heard of or applied ISO 44001?
  • 22. Building business relationships 2006 2010 20112004 C R A F T Collaborative –Relationship- Assessment- Fulfilment- Transformation The foundation of ISO 44001 2017 © copyright Midas Projects Ltd December 2016 rev4 2005 2019
  • 23. Benefits of the Framework Standard Building business relationships 24 Pan industry Efficiency & effectiveness Resource development Public & Private Sector Consistent platform Risk management Process and systems Benefits of BSI Standard Internal Collaborative benchmark • Better engagement • Underpins effectiveness • Stronger processes • Neutral starting point •Skills enhancement • Common language • Saves reinventing the wheel © copyright Midas Projects Ltd December 2016 rev4
  • 24. ISO 44001 The International standard for collaborative working Principles of Collaborative working Principles for effective adoption and implementation of ISO 44001 BSI ISO 44000-2019 1. Relationship Management 2. Visions and Values 3. Business Objectives 4. Collaborative Leadership 5. Governance & processes 6. Competence and Behaviour 7. Trust & commitment 8. Value Creation 9. Information & Knowledge sharing 10. Risk management 11. Relationship measurement 12. Exit Strategy
  • 25. Building business relationships 26 ISO 44001 Requirements framework • Structure for systemic application • Relationship life cycle • Framework model • Aligned to HLS management standards • Common language • Neutral starting point
  • 26. Interaction High Level Structure and Life cycle © copyright Midas Projects Ltd December 2016 rev4Building Business Relationships Corporate level system Operational engagement
  • 27. Building business relationships 28 © copyright Midas Projects Ltd December 2016 rev4
  • 28. Building business relationships 29 The CRAFT Life cycle of Relationships Does the corporate approach align with operational needs Does the specific business case support a collaborative approach Assess your strengths & weaknesses and define partner profile Engage potential partners & understand their objectives Develop a joint collaborative approach to drive successful outcomes Create & maintain focus on developing added value Jointly manage relationship & performance to ensure success Meet the business needs & ensure controlled disengagement
  • 29. Building business relationships 30 Does your organisation have a structured process to manage mission critical relationships?
  • 30. Cultures and Behaviours Johnson & Scholes © copyright Midas Projects Ltd December 2016 rev4 Building Business Relationships
  • 31. © copyright Midas Projects Ltd January 2018 Building business relationships COMPETITIVEA m leng h MASTER/SLAVE Blame centred LOW TRUST LISTENING AND LEARNING What type of Behaviour is rewarded?
  • 32. © copyright Midas Projects Ltd January 2018 Building business relationships The Most Destructive Human Behaviours Self-destruction Lie Aggression Steal Cheating Cling to bad habitsBully Vanity Stress Gambling Gossip
  • 33. © copyright Midas Projects Ltd January 2018 Building business relationships Attributes the Practitioners view Source: Warwick Business School research commissioned by ICW
  • 34. Building business relationships 35 Structured to help organisations address the requirements of ISO 44001 • What does the standard require • Why is the requirement included • How suggested approaches to support implementation ISO 44002 Guidance for implementation
  • 35. Building business relationships36 Visions & Values Robust & Flexible Experienced & agile Investors in people Open & adaptable Innovative Level of Maturity Engaging Clear objectives Stable staff profile © copyright Midas Projects Ltd December 2016 rev4 Collaborative Partner profiling Remember it applies to you from a partners perspective
  • 36. Building business relationships37 Their objectives Our objectives Joint objectives If all parties are not achieving what they planned then frictions will build © copyright Midas Projects Ltd December 2016 rev4 Focusing on objectives
  • 37. © copyright Midas Projects Ltd Rev 3 October 2017 Collaborative contracting
  • 38. Assessing performance and behaviours 39 Quantitative • Time • Cost • Resources • Quality • Safety • Deliverables • Performance • Risk Qualitative • Behaviours • Morale • Satisfaction • Disputes • Innovation • Alignment • Trust • Reputation Key Performance Indicators (KPIs) We only manage what we measure but we must agree the parameters
  • 39. Building business relationships 40 In my organisation/experience relationship management is viewed as essential to future success
  • 40. Collective responsibilityRemember you can not collaborate ..on your own
  • 41. © copyright Midas Projects Ltd Rev 3 October 2017 ICW Share and Learn 8th September How has the Covid19 pandemic impacted you and your Organisation? On the 8th September 10am-12 ICW is bringing together its members and friends from other institute's and associations share an learn session on line to open a conversation around Covid19- Collaboration- New Normal To discuss what we have learnt and how we see the future shaping up. If you would like to participate please email David.Hawkins@ICW.UK.COM All are welcome
  • 42. The International Standard for Collaborative Business Relationships Institute for Collaborative Working Thank You Dave Hawkins David.Hawkins@ICW.UK.Com