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Leadership Essentials: 
Planning Delivering Economic Growth 
Steve Barker - PAS 
October 2014 www.pas.gov.uk
Housekeeping 
• Start / Finish 
• Food / Refreshments 
• Phones 
• Toilets 
• Fire 
• Q&A
What is Planning Advisory Service 
for? 
“The Planning Advisory Service (PAS) is part 
of the Local Government Association. The 
purpose of PAS is to support local planning 
authorities to provide effective and efficient 
planning services, to drive improvement in 
those services and to respond to and deliver 
changes in the planning system” 
(Grant offer letter for 2014-15)
Key Facts 
• Started in 2004 
• Funded by DCLG 
• 11 staff. Supplier framework. Peer community. 
• Always subsidised. Mostly without charge. 
• Non-judgemental. Not inspectors 
• Respond to reform. Keep you current 
• Support, promote, innovate
PAS 2013/14 impact assessment 
results 
1,890 responded to our surveys and the headline 
results are that PAS: 
• are worth using: 97% rated our service a good use of their 
time 
• remain relevant: 88% think we are and are getting even 
more so 
• help people improve: 92% said we improved their ability to 
do their work 
• have depth in the sector: 75% shared information they 
received from us. 
• provide value for money: 88% felt our service was value for 
money.
Objective 
• This programme is designed to look at how 
planning services can support the delivery of 
economic growth. Looking at working with new 
businesses, working with LEPs, having joined 
up strategies, understanding the financial 
returns from planning decisions and recognise 
if the a planning service is aligned to support 
council objectives
The Agenda: day 1 
• Economic value of Planning 
- Matthew Spry (Nathaniel Lichfield Partnership) 
• Strategic Leadership of Place: 
Planning, LEPs & Local Economies 
- David Marlow (Third Life Economics) 
• Group Good Practice & Presentations 
- the Group 
7 pm Pre Dinner drinks in the Bar
The Agenda: day 2 
• Economic Growth and Public Services in Non- 
Metropolitan England 
- Rebecca Cox (LGA) 
• Planning Quality Framework exercise: 
understanding your service 
- Martin Hutchings (PAS) 
Lunch 1pm 
Finish
The experience in the room 
For returns 
• #’s of CILs – 4 in place, 4 being 
produced or interest 
• #’s of plans – 13 local plans, 8 
post NPPF 
• Over 170 years of local 
government experience
On the walls 
The Car Park 
Acronym Score Sheet
We need your feedback
This is nice, but we want more 
• We need to know what 
you think 
• Comments triply 
welcome 
• We read all of them 
• We use your ideas to 
change what we do and 
how we do it
Follow-up evaluation 
• We employ Arup to follow-up on our work 
– On reflection, was today actually useful? 
– 10 mins of feedback in return for £100’s of support 
• Our board use this to decide what we do with 
our grant. If we don’t get positive feedback we 
are unlikely to continue
The Agenda: day 1 
• Economic value of Planning 
- Matthew Spry (Nathaniel Lichfield Partnership) 
• Strategic Leadership of Place: 
Planning, LEPs & Local Economies 
- David Marlow (Third Life Economics) 
• Group Good Practice & Presentations 
- the Group 
7 pm Pre Dinner drinks in the Bar
The Economic Value of Planning 
• Matthew Spry 
– Nathaniel Lichfield Partnership
Economic Value of Planning 
What role can planning play in 
stimulating economic growth? 
Matthew Spry, Senior Director, NLP 
16 October 2014 
Economic Value of Planning
About Nathaniel Lichfield & Partners 
• RTPI Planning Consultancy of the Year (x3) 2012-2014 
• Founded 50 years ago – economics-based planning consultancy 
• Economic strategy for Milton Keynes 
• Independent, and now employee owned 
• 200 staff 
• 5 offices (London, Newcastle, Cardiff, Manchester, Leeds 
• Work for public and private sector 
• Economic evidence base for local authorities 
• Economic impact assessments and corporate economic footprints 
• Supporting investment strategy and making economic case 
Economic Value of Planning 
18
Structure 
• Economic and policy context 
• Economic outlook 
• Policy reform 
• The Value of Planning – Key Instruments 
• Market Shaping 
• Market Regulation 
• Market Stimulus 
• Capacity Building 
• Conclusions 
19 Economic Value of Planning
Economic and Policy 
Context 
20 Economic Value of Planning
After a turbulent few years, the economy seems to be 
gathering momentum 
21 Economic Value of Planning 
Indicators 
•Falling inflation and 
unemployment 
•Business investment is 
recovering 
•Housing market 
indicators have picked 
up sharply 
•Consumer spending 
has been the biggest 
driver of recent growth
But still subject to uncertainty and geographical disparity 
• Productivity and wage growth 
remain disappointing.. 
• ..while exports are still 
lagging behind pre-recession 
levels 
• International uncertainty 
• Localities with the strongest 
growth potential are those 
with a strong private sector 
base and particular 
concentration of high growth 
sectors... 
• ..with London and SE leading 
the way 
22 Economic Value of Planning
With a key reliance upon certain sectors for growth, 
including construction and professional services 
Average annual growth rate for employment by sector for each cycle 
(%) 
Decade of growth (1997-2007) Recession & Stagnation (2008- 
Agriculture, 
Forestry & Fishing 
Construction 
Extraction & 
Mining 
Finance & 
Insurance 
Hotels, 
Restaurants & 
Leisure 
IT & Media 
Manufacturing 
Professional 
Services 
Public Services 
23 Economic Value of Planning 
1.6 
1.1 
1.7 
1.6 
1.6 
0.0 
2.1 
-0.6 
1.9 
-0.3 
2.6 
1.4 
4.4 
-0.5 
-0.2 
1.4 
0.2 
1.0 
-2.4 
0.2 
-0.7 
2.3 
-1.8 
0.3 
-0.9 
1.6 
0.4 
2.0 
2.9 
-3.6 
3.3 
1.7 
0.7 
-1.4 
2.4 
-2.5 
2013) 
5 year growth forecast (2014- 
2019) 
Source: Experian, NLP analysis 
Retail 
Transport & 
Distribution 
Utilities 
Average Average Average
Construction output remains 12.2% below its peak. Private 
commercial/industrial construction still has the longest way to 
recover to reach its pre-crisis output levels. 
Change in sector output (£bn) % from pre-crisis peak for construction* 
Economic Value of Planning 
24 
Infrastructure 
Housing 
(Public) 
Public** 
(non- infrastructure) 
Total 
Construction 
Housing 
(Private) Private 
Commercial 
Private 
Industrial 
* Pre-crisis peak for total construction was 2007 
**Public sector construction of buildings such as schools and colleges, hospitals, universities, fire stations, 
prisons and museums. NB excludes housing and infrastructure. 
Source: ONS/NLP analysis
Planning reform has placed economic growth firmly at the 
heart of the planning agenda, with a renewed emphasis on 
the important interactions between planning and growth 
25 Economic Value of Planning 
“Significant weight should be placed 
on the need to support economic 
growth through the planning system” 
“To help achieve economic growth, local 
planning authorities should plan proactively 
to meet the development needs of 
business and support an economy fit for 
the 21st century” 
More opportunity to 
think locally about 
how positive and 
proactive planning 
can support growth 
Greater incentive for 
local authorities to 
achieve economic 
growth aspirations 
Practical guidance 
on assessing 
economic 
development and 
housing needs to 
support the 
preparation of Local 
Plan evidence base 
NPPF
The Value of Planning 
• RTPI research to examine the value of 
planning, focusing on economic and 
financial value 
• Recognises that planning helps to create the 
kinds of places where people want to live, 
work, relax and invest.. 
• ..and is much broader than a purely 
regulatory role 
• Identifies ‘planning’ as the deployment of 
policy instruments intended to shape, 
regulate and stimulate the behaviour of 
‘market actors’ and to build their capacity 
to do so 
26 Economic Value of Planning
1. Market Shaping 
27 Economic Value of Planning
Market Shaping: The Theory 
• Planning provides an important context for decision making by 
landowners, developers, investors and others involved in making 
places change by 
• increasing certainty 
• reducing risk 
• encouraging market actors to see benefit for themselves in 
meeting wider policy objectives 
• It ensures that individual developments are planned as part of a 
broader picture rather than in isolation 
• encouraging the provision of ‘collective goods’, such as better 
connectivity and improved public realms 
• Planning provides an institutional framework that encourages and 
rewards integration within the process of development, and deters 
disintegrated behaviour 
28 Economic Value of Planning
Market Shaping: Practical Examples and Strategies 
• #1 – Plans, Strategies and Visions 
• Used, particularly at the local level, to articulate how places should 
change over time 
• Reliance upon other parties to share and help implement the plan-maker’s 
vision 
• Cross-boundary issues / functional market areas 
• Relies upon a high quality evidence base and navigating a process 
that can make it difficult to see wood for the trees 
Key Success Factors 
 Taking advantage of market 
information (e.g. rents, prices, 
yields, vacancy etc) 
29 Economic Value of Planning 
 Engagement with key market 
actors (such as landowners and 
developers) 
 Deliberately seek to change 
market behaviour by specifying 
key criteria for development 
 Providing an effective balance 
between flexibility and certainty 
 Specific consideration of 
implications of allocations for 
land value 
 Connect with other policy 
instruments for example that 
stimulate demand
Market Shaping: Practical Examples and Strategies 
Making a place ‘open for business’: What drives investment decisions? 
Critical factors What can planning do? 
People 
Proximity to skilled 
workers 
Labour productivity & 
flexibility 
30 Economic Value of Planning 
Provide adequate scale of housing for work force 
Secure development commitment to drive skills and training 
Ensure right type of land / business space is available for different 
industries to function in areas with access to labour 
Place 
Quality of life/amenities 
Accessibility/transport 
Infrastructure 
Opportunity for 
development/expansion 
Planning policy/development that preserves and promotes quality 
of place and access to labour 
Plan pro-actively to meet development and space needs of 
business 
Explore approaches to unlock or bring forward employment 
space by providing upfront infrastructure to secure investment 
Business 
Supply chains 
Customers 
Clusters and competitive 
advantage 
Ensure sufficient employment space is available to accommodate 
expansion/relocation 
Boil down regulations that may hinder or constrain competitive 
advantage / development of sector clusters 
Consider implementing Enterprise Zone style scheme, providing 
incentives for firms to co-locate and interact 
Confidence in a location as a place 
to do business
Market Shaping: Practical Examples and Strategies 
The dynamics of work are changing – Local Plans need to keep up 
with new ways of doing business 
Economic Value of Planning 
World leading in Tech 
employment 
London, East and 
South East region* 
744,000 
tech/info workers 
California 
692,000 
tech/info workers 
*including Oxford and Cambridge 
Source: South Mountain Economics 
Implications for Planning and 
Property Sector: 
Telecommunications, media and 
technology (TMT) industry driving 
job growth 
Office demand and housing 
A third industrial 
revolution? 
Location derived from 
clusters and agglomeration 
Impact of new technology, 
knowledge and high value added 
Nissan’s factory in Sunderland 
1999 
271,157 cars 
4,594 workers 
2013 
480,485 cars 
5,462 workers 
Factory is now one of the most 
productive in Europe 
3D printing originally 
conceived as a tool to make 
one-off prototypes. Potential to 
be scaled up and completely 
transform manufacturing 
sector 
An additive approach to 
manufacturing 
Open, innovative economy 
craves proximity and 
integration 
Cambridge Life Sciences & Healthcare cluster 
Media City Salford 
31
Market Shaping: Practical Examples and Strategies 
Planning for a changing retail and leisure economy - spending less in 
shops but spending more on leisure and experiences. 
% of total household expenditure 
25 
20 
15 
10 
5 
0 
Non-food Retail spend Leisure 
Economic Value of Planning 
Changing model of retail 
supply chain / logistics 
Shift to convenience combined 
with leisure/transport hubs 
Retail and spending behaviour 
is constantly evolving 
2007 was the first year since 
the 1950s that no new US 
shopping mall opened 
Up to 50% of US shopping 
malls could be closed or 
repurposed by 2030 
Source: ICSC 
2002 2012 
Source: ONS Family Expenditure Survey 
Leisure includes restaurants & hotels, recreation & culture 
Shift to convenience – integrated click and 
collect at major transport hubs/high 
footfall leisure centres 
Fulfilment centres/dark stores to 
cater for rise in online spend 
In the past five years (2009-13) 
Tesco has opened six dotcom 
centres in and around London 
Other retailers include Sainsburys, 
JLP (Waitrose, John Lewis) are 
opening ‘dark stores’ targeting 
city/urban edge locations to cater 
for online shopping demand 
Amazon to open pick-up lockers at 
London tube stations starting with 
Finchley Central and Newbury 
Park 
Amazon has also tied up with 
Network Rail’s Doddle to create 
up to 300 click and collect centres 
at rail stations 
Source: Telegraph/BBC Source: Retail Gazette 
32
Market Shaping: Practical Examples and Strategies 
• In a recent NLP survey of Local Authorities, around half of 
respondents felt that the strategies they had in place are likely to 
respond effectively to future economic conditions. 
33 Economic Value of Planning 
The extent to which Economic Development 
officers and Planning officers view their Local 
Authorities’ suite of strategies (i.e. planning, 
economic, regeneration etc.) as responding to the 
likely future economic conditions for their area
Market Shaping: Practical Examples and Strategies 
• #2 – Property Rights Reform 
• Political, social, economic and legal institutions paying more explicit 
attention to how markets are constructed, rather than entrusting this 
to informal change. 
• Decisive and deliberate institutional reform of property rights can 
have a significant effect on developer behaviour and development 
opportunities. 
• e.g. land supply competition, land value tax, “use or it lose it”, CPO 
34 Economic Value of Planning
Market Shaping: Practical Examples and Strategies 
• #3 – Strategic Market Transformation 
• Deliberate ‘place production’ generating added value from 
comprehensive, well-planned and integrated approaches to 
development 
• Creating entirely new places or rescuing places that have fallen into 
decline, such as urban expansions and major regeneration projects 
• Area-based plans / development frameworks 
• A significant feature of pre-recession planning 
• Most recent examples focused on urban extensions 
• Challenge is to get the right balance of prescription, quality and 
flexibility to change 
35 Economic Value of Planning
Market Shaping: Discussion Topics 
1) Are current business needs and key economic development 
priorities for your local area effectively reflected in current plans? 
2) How well does the LEP interface with plan-making? 
3) Does your plan and evidence base reflect recent economic 
change and help your area respond to economic opportunities as 
they arise in future? 
4) Does your authority’s Local Plan present clear messages to the 
market about the place ‘offer’ to business? 
5) Are there locations where specific/area-based plans could help 
unlock economic potential? 
36 Economic Value of Planning
2. Market Regulation 
37 Economic Value of Planning
Market Regulation: The Theory 
• Regulatory instruments are those that seek to compel, manage or 
eradicate certain activities, whereby limiting actors’ scope for 
autonomous action 
• In the UK, development management (formerly ‘devt control’) is 
the best known regulatory instrument affecting the use and 
development of land 
• To ensure their intentions are achieved, regulatory instruments 
need to be supported by effective enforcement procedures 
38 Economic Value of Planning
Market Regulation: Practical Examples and Strategies 
• #1 – Discretionary and pre-defined regulation 
• Discretionary approaches consider each case on its merits but 
may publish in advance what will be expected in individual cases, 
while ‘material considerations’ may be brought into play when 
planning applications are submitted 
• Pragmatic and enable flexibility, as circumstances change 
• Pre-defined approaches publish comprehensive standards, 
norms and regulations setting out in advance what is permissible 
• Create greater certainty and less open to political manipulation 
• Examples include Design Codes and Local Development Orders 
(LDOs) 
• Difficult to get right balance of control/flexibility 
39 Economic Value of Planning
Market Regulation: Practical Examples and Strategies 
• Setting or applying rules means understanding and articulating the 
economic contribution of development and giving adequate weight 
to the full range of economic benefits 
40 Economic Value of Planning 
Economic Benefits
Market Regulation: Practical Examples and Strategies 
• Understanding the 
counterfactual position 
(i.e. what would happen 
without the development) 
• The cost of doing nothing 
• Recognising future 
growth potential 
• Recognising changing 
world of work 
41 Economic Value of Planning 
Net additional benefit: 
Year 2 = 5 jobs / £250K of GVA 
Year 10 = 30 jobs / £1.5m of GVA 
Years 2 – 10 = 140 years of employment / 
£10m of GVA 
Economic Value (Jobs / GVA / Taxes) 
Time 
Yr 2 
Yr 10 
Net additional benefit
Market Regulation: Practical Examples and Strategies 
• Consider the economic benefits beyond just quantity of local jobs 
• Thinking about wider contributions of business growth, e.g. 
• ‘Gateway’ entry to labour market 
• Retaining productive capacity in UK economy 
• Growth in productivity 
• Maintain competitiveness 
• Deliver profitability 
• Taxes 
• Returns to shareholders 
• Pension returns 
• Investment 
• National policy imperative and a sustainable economic future 
42 Economic Value of Planning
Market Regulation: Practical Examples and Strategies 
• #2- Planning Obligations 
• Used to prescribe the nature of a development (e.g. affordable 
housing), secure compensation for any consequent loss or 
damage (such as open space) or mitigate a development's 
impact (e.g. by enhancing public transport provision) 
• Market regulation ensures that the private sector takes more 
responsibility for the social and infrastructure costs of 
development, rather than leaving these to be picked up entirely 
by the public purse. 
• Examples include Section 106 agreements and Community 
Infrastructure Levy (CIL) 
• Challenges around viability and effective delivery chain for 
infrastructure (esp. balance between s.106 and CIL) 
43 Economic Value of Planning
Market Regulation: Discussion Topics 
1) How significant is the issue of economic growth when 
development proposals are considered within your authority? 
• Plan-making 
• Determining applications 
• Informal advice 
2) To what extent are the economic benefits of proposals conveyed 
to you as a decision maker? 
3) What are the pros and cons of discretionary vs pre-defined 
regulations)? 
4) Does your authority use planning to regulate markets in other 
ways? 
44 Economic Value of Planning
3. Market Stimulus 
45 Economic Value of Planning
Market Stimulus: The Theory 
• Helping to make development happen by nurturing, encouraging 
and stimulating development activity, especially in thin or fragile 
markets 
• Facilitates the individual decisions of market actors (such as 
developers) by expanding their room for manoeuvre 
• Directly impacts on financial appraisals by making some actions 
more (and some less) rewarding 
• Usually specified as a discretionary rather than mandatory activity 
• Patience and taking a long term view – success often measured 
over a whole economic cycle 
46 Economic Value of Planning
Market Stimulus: Practical Examples and Strategies 
• #1 - Direct state actions 
• Proactively making suitable land available for development in the 
face of market failure, particularly where physical, infrastructure or 
ownership constraints present significant barriers to development 
• Most recently channelled through Local Enterprise Partnerships 
as part of Growth Deal funding packages 
• Focused on enabling infrastructure 
• Greater role for Development Corporations / Special Purpose 
Vehicles? 
47 Economic Value of Planning
Market Stimulus: Practical Examples and Strategies 
• #2 - Price-adjusting actions 
• Direct public subsidy to encourage private-sector development 
either in particular locations, such as regeneration areas or 
declining regions, or of particular types, such as affordable 
housing or small industrial units. 
• Take the form of development grants, tax incentives and project 
bonuses that provide the minimum additional sum needed to turn 
financially unattractive, but desirable, developments into attractive 
ones. 
• Less common today due to State Aid issues and desire among 
government agencies to switch development support from a 
subsidy to investment model 
48 Economic Value of Planning
Market Stimulus: Practical Examples and Strategies 
• #3 - Risk-reducing actions 
• Actions that reduce perceived risks and build confidence in 
regeneration areas can provide an important development 
stimulus. 
 Providing accurate market information (for example on opportunities associated with 
regeneration areas) 
 Ensuring policy certainty and stability (for example creating confidence through a 
Masterplan or development framework) 
 Demonstration projects and environmental improvements to generate confidence to the 
market 
 Place management, such as Town Centre Management and Business Improvement 
Districts can reduce risk through collective commitment to the effective management 
and enhancement of an area as a whole. 
49 Economic Value of Planning
Market Stimulus: Practical Examples and Strategies 
• # 4 - Capital-raising actions 
• Providing or facilitating access to development finance, where 
private sector capital is either not available or needs to be 
reinforced in some way. 
• e.g loan guarantees to support borrowing for projects that might 
otherwise be considered high risk, and thus attract a viability-crushing 
high interest rate. 
50 Economic Value of Planning
Market Stimulus: Practical Examples and Strategies 
• Application of market stimulus needs to be targeted to reflect 
outputs sought and market circumstances (is there latent demand?) 
51 Economic Value of Planning
Market Stimulus: Discussion Topics 
1) Are there good examples of how your authority has been trying to 
stimulate economic development? 
2) What kinds of market failure have they been trying to address? 
3) How effective have they been? How long did they take to show 
success? 
4) What are the barriers to local authorities implementing market 
stimulus and how can they be overcome? 
52 Economic Value of Planning
4. Capacity Building 
53 Economic Value of Planning
Capacity Building: The Theory 
• Often an ethereal concept 
• Capacity building enables actors to operate more effectively on an 
individual and collective basis 
• Planning has a key role to play in producing and sharing information 
and evidence, for example about real estate markets, trends and 
opportunities 
• Although identified as a separate ‘policy instrument’, capacity 
building inevitably has the opportunity to support market shaping, 
regulation and stimulus 
54 Economic Value of Planning
Capacity Building: Practical Examples 
• #1 - Market-shaping cultures, mindsets and ideas 
• Looking afresh at cultural perspectives, mindsets, or ways of 
thinking. Enhancing receptivity to new ideas 
• Helping planners visualise their true task: 
• making places not just plans 
• achieving desirable change as well as resisting undesirable 
change 
• For planners in the public sector, means cultural shift to see 
themselves as active participants in development, communicating 
vision and championing innovation, rather than external controllers 
of development (source: RTPI) 
• Challenges in an era of resource constraints 
• Those in the private sector need to understand policy drivers 
55 Economic Value of Planning
Capacity Building: Practical Examples 
• #1 - Market-shaping cultures, mindsets and ideas 
• Planning positively reflects a state of mind 
• Giving appropriate value to growth and jobs? 
• Looking for solutions as well as identifying barriers? 
• ‘Opportunity and risk’, not ‘predict and provide’ 
- ‘Objectively Assessed Need’ 
• Helping decision-makers understand the economic side of the 
equation: 
• Planning balance 
• Sustainable development 
• Financial considerations 
56 Economic Value of Planning
Capacity Building: Practical Examples 
• Plan positively for niche sectors and ‘special cases’ (such as 
airports, theme parks, motor racing circuits etc) 
• These may be a cluster of businesses/economic activities that: 
• aren’t significant in scale or value 
• may be seen to generate problems, or 
• don’t align well with local planning policy 
• (May not even be strictly legal) 
• Rather than ignoring these niche activities, can planning embrace 
them to think creatively about how their value and benefits could be 
harnessed / maximised: 
• Recognise the important and valuable role they may play (jobs, 
income, expenditure, infrastructure and public services)? 
• Incorporate into local policy, to ensure they receive the status 
and recognition needed? 
• Use growth to help ameliorate their impacts? 
57 Economic Value of Planning
Capacity Building: Practical Examples 
• #2 - Market-rich information and knowledge 
• Creating better places requires information and knowledge about place 
quality and how it can be influenced through development 
• Public sector drivers significant investment decisions simply by providing 
the data upon which decisions are made 
• Information vacuum = uncertainty and risks 
• Better market information (e.g. property market intelligence) can help 
planners, landowners and developers understand how ‘windows of 
development opportunity’ open and close unevenly between places 
• create the confidence to take advantage of opportunities 
• Engaging (through evidence preparation and generally) can encourage 
better understanding of the motives and behaviour of private-sector 
• recognise which landowners, developers and investors are most likely 
to share policy agendas 
• Help support framework for interventions where necessary 
58 Economic Value of Planning
Capacity Building: Practical Examples 
• #3 - Market-rooted networks 
• Enhancing relations so that planners working for local authorities 
are well connected with other professionals and with those working 
within the development industry 
• Recognising where power lies, but see benefits in mutual learning 
and sharing of experience between the public, private and 
voluntary sectors 
• break down barriers 
• overcoming potential distrust 
• Significant (and low cost) networking opportunities exist, 
particularly in and around cities. Are your planning teams taking 
advantage of them? 
59 Economic Value of Planning
Capacity Building: Practical Examples 
• #4 - Market-relevant skills and capabilities 
• Human capital - enhancing the skills and abilities of key individuals 
and organisations 
• Examples: 
• Helping economic development, housing, highways etc officers 
understand planning (and vice versa) 
• Development economics and viability - enable planners to be 
able to negotiate financially on level terms with developers. 
60 Economic Value of Planning
Capacity Building: Practical Examples 
• Securing positive planning through the duty to 
co-operate 
• Healthy local competition between places? 
• Or a race to the bottom in pursuit of growth? 
• Functional economic and market areas 
(requirement of NPPF/PPG) 
• Recognising: 
• Different roles of places within business and 
labour market areas 
• Flexibility and the scope for places to compete, 
as sectors change and business operations 
consolidate, often with a pan-regional or 
national horizon 
61 Economic Value of Planning
Capacity Building: Practical Examples 
• A recent NLP survey of Local Authorities identifies power and 
resources are two of the major issues for achieving economic 
objectives, with the majority of respondents (81%) stating that they 
lacked sufficient resources to address economic development 
issues in their area. 
62 Economic Value of Planning 
Do you believe your authority has 
sufficient powers and resources to 
address economic development 
issues in your area?
Capacity Building: Discussion Topics 
1) Do you see differences in planning ‘culture’ within and between 
Councils? How does this effect the approach to economic 
growth? 
2) How does your council gather and use market intelligence? 
3) To what extent are local stakeholders engaged within the 
planning process? Could this be enhanced? 
4) Are their any gaps in the skills and capabilities of your teams to 
address economic development issues in your area? 
63 Economic Value of Planning
Conclusions 
64 Economic Value of Planning
Conclusions 
• Positive signs that the economic recovery is gaining momentum 
• But significant disparities remain between different localities and 
their ability to capture future growth 
• Policy reform has placed economic growth towards the top of the 
agenda 
• Planning has a vital role to play if it thinks laterally and takes a 
positive and holistic approach… 
…recognising the value it can have in shaping, regulating and 
stimulating local markets 
65 Economic Value of Planning
This publication has been written in general terms and cannot be relied on to cover specific situations. We recommend that you obtain professional advice before acting or refraining from 
acting on any of the contents of this publication. NLP accepts no duty of care or liability for any loss occasioned to any person acting or refraining from acting as a result of any material in 
this publication. 
Nathaniel Lichfield and Partners is the trading name of Nathaniel Lichfield & Partners Limited. Registered in England, no.2778116. 
Registered office: 14 Regent's Wharf, All Saints Street, London N1 9RL 
©Nathaniel Lichfield & Partners Ltd 2011. All rights reserved. 
6666 Economic Value of Planning
Strategic leadership of Place: 
Planning, LEPs & Local Economies 
• David Marlow 
– Third Life Economics
Strategic leadership of place: 
Planning, LEPs and Local 
Economies 
Presentation to: ‘Planning Delivering 
Economic Growth’ 
Programme 
Name David Marlow 
Third Life Economics 
Date 16 October 2014
Introductions and agenda for 
session... 
 A bit about me... 
 Four subjects to discuss and 
develop 
 What does ‘good’ strategic 
economic leadership of place 
look like? 
 How far will LEPs provide the 
strategic economic leadership 
team of places 2015-20? 
 What issues does ‘LEP-land’ 
raise for LPAs 
 A quick look at three frameworks 
which might help you work 
through these issues 
 Not a lecture – nor a PhD – lets 
work through the topics together
Icebreaker... 
 Tell me a little bit about 
a ‘good’ example of 
local strategic economic 
leadership you have 
observed in the last 
decade:- 
 Who? 
 What results makes it 
‘good’? 
 What were the key 
ingredients of success?
A word about leadership theory... 
 Huge amount of work on 
organisation leadership 
 From ‘great man’ to traits, 
behavioural, situational, 
transactional to 
transformational theories 
 Latest thinking more 
about dispersed, 
networked, ‘3-D’, 
emergent and formative 
models 
 Some relevance for local 
leadership teams, LAs 
and LEPs as 
organisations
Challenges of ‘big picture’ change.... 
 Demographics and 
social innovation 
 Science and 
technological 
innovation 
 Globalism, recession 
and public sector 
austerity 
 Localism and 
complexity...
Some fundamentals of place-shaping 
 Physical investment-led 
 Enterprise, innovation, 
and creativity-led 
 Community 
regeneration-led 
 Positioning and 
branding approaches 
 Integration with LCD 
and sustainable 
communities
Leadership in the post-GFC context – International 
‘good practice’ and the ‘Barcelona Principles’ 
 Major OECD study looked at 
local leadership team 
responses to recession 
 Highly relevant process and 
content recommendations
...and the coalition game changer in 
the UK... 
 Focus on deficit reduction 
 Initial strategies of 
Localism, Rebalancing, 
Big Society, ‘Open for 
Business’ etc... 
 Destruction of regional tier 
and all Labour 
approaches (and 
language) 
 Gradual refocusing on 
growth; some re-learning 
of previous policies; some 
new ideas
So by 2014 we have ‘instruments’ of the 
new language... 
 New partnerships – LEPs, 
LTBs, LNPs etc., and local 
authorities 
 New policies – NPPF and 
planning reforms (CIL, NHB 
etc), EZs, etc., 
 New funding instruments – 
RGF, GPF, LGRR, TIF, LGF, 
ESIF etc.,... 
 New sub-regional instruments 
– city deals, wave one, two; 
SEPs, local growth deals; 
 New local instruments – 
community and 
neighbourhood budgets 
 Renationalised E&I functions
After lunch, we’ll look at... 
 How to make some of 
these new instruments 
work well in terms of:- 
 LEPs; 
 their relationship to LAs, 
LPAs and place; 
 LA leadership of the 
planning system; 
 How do we put this 
together coherently and 
anticipate 2015-20 
challenges?
The ‘unusual’ birth of LEPs... 
 An ‘invitation’ to 
business and civic 
leaders – but NOT a 
requirement/voluntary 
 No specific roles and 
functions beyond 
‘strategic leadership’ 
 Ideally but not 
necessarily FEAs 
 No resources
From Year Zero to Year One.... 
 From voluntary to 
universal coverage 
 Hugely diverse pattern 
of economic 
geographies 
 Given some start-up 
funding 
 Given something to do 
– RGF, EZs, GPF etc.
The Heseltine approach and 
government response... 
 No stone unturned:- 
 Government ‘system’ too 
 Piecemeal 
 Centralised 
 Decentralise through LEPs 
and create SLGF 
 LA reform and metro-mayors 
 Government response 
 LEP SEPs and SIFs and 
LA delivery bodies 
 The 15% LGF(s) but still 
£2bnpa 
 ‘Initial’ guidance and ESIF 
partial, top down opt-ins
Producing the heavy LEP/LA agenda to 
2020... 
 Meeting very significant and 
complex government 
expectations, EU compliance 
and over £12bn of public 
funding 
 The opportunity to genuinely 
build a strategic economic 
leadership team, shared 
vision, and intervention 
strategies 
 ‘No LEP is an island’... 
 ...and neither is economic 
development 
 ...and a word about HEIs and 
the ‘missed’ Witty opportunity
How far do your LEPs meet the descriptions of ‘fit for purpose’ 
strategic economic leadership we discussed before lunch? 
Strengths 
and how we 
build on 
these 
Weaknesses 
and how we 
mitigate 
these 
Opportunities 
and how we 
realise these 
Threats and 
how we avoid 
these
Planning in LEP-land I: A LEP 
perspective 
 The logic of strategic 
economic leadership of place 
 Planning necessary 
 The underpinnings of 
sustainable local growth... 
 Linking housing to 
employment growth and vice-versa 
 The principles of coherent 
local growth 
 Operates across functional 
economic market areas 
 The practice of SEPs 
 Major infrastructure and 
employment investments 
(including some housing)
Planning in LEP-land...II: A LA 
perspective 
 The principles of local leadership 
of place and planning decision-making 
 Statutory process 
 Democratic accountability and 
legitimacy 
 The practice of local planning 
 Long-run, evidence-based 
 Based on LA administrative 
geographies with ‘duty to 
cooperate with neighbours 
 The concerns of LEP-land 
 To whom are they accountable? 
 Are they really FEMAs/places? 
 Do they have capacity and 
capability to deliver?
Planning in LEP-land...III: ‘Difficult issues’ 
not yet resolved 
 What is/should be the national 
spatial strategy? 
 Implicit/explicit 
 Rebalancing/market-led 
 How to make the ‘duty to cooperate’ 
effective 
 Future of LEPs 
 Form and functions 
 Inevitable variabilities 
 National and devolution agendas 
2015-20 
 Government...intermediate...LA 
 Neighbourhood 
 Unknown/unknowns e.g. 
 UKIP, EU referendum 
 Genuinely unexpected shocks
Questions, comments and 
discussion... 
 How do we deal with 
and resolve these 
agendas? 
 What have I omitted? 
 Other comments...
What’s an LA/LPA to do? I: Think about 
your local growth ‘road map’
What’s an LA/LPA to do? II: Have you got 
the ‘fundamentals’ for local growth right? 
Doing ‘business as usual’ agendas really well 
• Getting planning, delivery management, housing, infrastructure and other services 
right 
• Excellence in business relationship management, signposting & brokerage 
• Really knowing your ‘places’ – cities, town, villages/neighbourhoods – at a granular 
level 
Focusing on a small number of transformers 
• Identifying a manageable number of ‘big ticket’ changes you want to achieve – major 
capital investment projects or perhaps addressing a key business, skills or social 
issue 
• Promotion, lobbying and advocacy of your place(s) consistently and distinctively 
Refreshing partnership working 
• Partnerships with LA neighbours; LEP-level; business and third sectors 
relationships 
• Building the ‘right’ place-based leadership team(s) 
Institutional architecture and resourcing 
• Ensuring ‘whole council’ cultureis ‘fit for purpose 
• Allocating distinct capital and revenue resources for growth and 
development, including new financing mechanisms
What’s an LA/LPA to do? III: What ‘intermediate’ tier do you 
want/need, and what are your enhanced devolution/localism 
ambitions for 2015-20? 
• Establishing purposeful 
leadership and governance 
•Moving beyond 
transactional deals to 
‘pacts’ 
•Embracing asymmetric 
progression 
• Enhanced localisation of 
EUSIF, growth deals, PSTN 
etc 
• Strengthening collaboration 
between LA, business, HEI, 
LEPs and other role players 
locally 
•Defining the national 
‘project’/approach 
•Evolving intermediate 
governance forms and 
structures – DAs, CAs 
etc 
• Agree new ‘balance’ of 
funding including local 
revenue-raising powers 
• Define what’s in and out 
of scope 
•Sort out distinctive 
propositions and 
leadership of place 
•Determine national policy 
priorities for local 
‘shaping’ 
Define the 
preconditions 
for enhanced 
devolution 
Agree and 
deliver 
structural 
and statutory 
change 
Developing 
the 
instruments 
of change 
Making the 
most of short 
term 
incremental 
opportunities
Review and reflections... 
 What has been helpful 
and less helpful about 
the session? 
 Is there anything that 
hasn’t been covered, 
that you wish we had 
addressed? 
 What changes or 
considerations will you 
think about exploring 
further with your 
team(s) when you 
return to your LA next 
week?
Thank you 
DavidMarlow@thirdlifeeconomics.co. 
uk
coffee
Group Good Practice Examples 
• You 
– The Group
Group Good Practice Examples 
• Development Consultation Forum 
– Havant 
• Engagement with developers 
- Exeter 
What is it? 
How did you do it? 
What has it delivered? 
What was the leadership role in it?
Questions?
Evening Dinner 7pm 
Pre dinner drinks from 6.30pm 
The Agenda: day 2 
• Economic Growth and Public Services in Non- 
Metropolitan England 
- Rebecca Cox (LGA) 
• Planning Quality Framework exercise: 
understanding your service 
- Martin Hutchings (PAS) 
Lunch 1pm 
Finish
The Agenda: day 2 
• Economic Growth and Public Services in Non- 
Metropolitan England 
- Rebecca Cox (LGA) 
• Planning Quality Framework exercise: 
understanding your service 
- Martin Hutchings (PAS) 
Lunch 1pm 
Finish
Economic Growth and Public 
Services in Non- Metropolitan Areas 
• Rebecca Cox 
– The LGA
Non-Metropolitan Commission 
Emerging findings 
17 October 2014 www.local.gov.uk
About the Commission 
• Independent Commission on Economic 
Growth and the Future of Public Services in 
Non-Metropolitan England 
• Met for the first time in April 2014 
• Reports to the People and Places Board 
• Supported by three chief executive advisors 
www.local.gov.uk
Remit 
• “…seek ways to stimulate economic growth 
regionally, create new jobs and help people 
live their lives better.” 
• RSA Future Cities Commission 
• LGA / CIPFA Commission on Local 
Government Finance
Commissioners 
• Sir John Peace 
(Chair) 
• Lady Cobham 
• Stephen Gifford 
• Sir Tony Hawkhead 
• Grainia Long 
• Professor Henry 
Overman 
• Jane Ramsay 
• Lord Teverson
Call for evidence 
• Nearly 50 submissions from business, 
councils, public sector, Government, voluntary 
and community sector, think tanks, LEPs. 
• Evidence still being received.
Research 
The current economy of non-metropolitan 
England account for over half of national 
value added and is bigger than the economy 
of metropolitan England.
Emerging findings 
• Strong story about local economies in non-metropolitan 
areas. 
• Appetite to tackle issues of devolution, 
funding, governance and public service 
transformation.
Next steps 
• Interim report in the next few weeks. 
• Further comments will be sought on proposals 
and initial findings. 
• Final report to be published in early 2015. 
• Eye to General Election and the first spending 
review.
More information and contacts 
www.local.gov.uk/non-met-commission 
rebecca.cox@local.gov.uk 
020 7187 7384 
nonmet_commission@local.gov.uk
Planning Quality Framework exercise: 
understanding your service 
• Martin Hutchings 
– PAS
The 
Planning Quality Framework 
Leadership essentials Oct 2014 
Martin Hutchings 
Improvement Manager 
PAS 
www.qualityframework.net www.pas.gov.uk
Today – Planning Quality Framework 
Me 
• Why do we need it? 
• What is it? How does it work? 
• What does it do? 
You 
• Is it useful? 
• 2 exercises to help us develop it 
• Q&A as we go
Quality?
“top quartile” performer 
(this is not uncommon)
or is quality… 
Leading to: 
Time for a change?
why we need a quality framework 
the focus will always be on speed until 
there is something better to care about 
did that work? 
focused improvement 
wasted time/effort 
routine / unusual 
validation 
big stuff / small stuff 
conditions 
how much of what? 
permitted development 
do customers like us? 
neighbours feel ignored? 
good ideas did we/do we add value? 
evidence / guesses 
measures not targets 
VFM 
end-to-end
leadership… 
… does not manage the status quo; 
it challenges it 
• planning - passive, reactive to change? 
• time to create the change agenda? 
• ‘designation’ = ‘how can we get quicker?’ 
• better questions: how do we measure and 
deliver value and quality? and ‘how do we 
resource in an unpredictable world’?
councillors: better value from data 
• Previous PAS work – officer focused 
• Councillors: not just about access to data 
• elected members need access to 
performance data they can use
demonstrate the value of your work 
“There’s nothing new under the sun” 
Ecclesiates 1;9 
• performance management 
• customer care, customer satisfaction 
• pre-app and post app reviews 
• annual monitoring reports, design guides
demonstrate the value of your work 
“There’s nothing new under the sun” 
Ecclesiates 1;9 
• performance management 
• reporting system data (e.g. PS1/2 returns) 
• customer care, customer satisfaction 
• pre-app and post app reviews, AMR 
PQF: re-frames and enhances what you 
already do and applies some standards so 
that you can report and compare.
what is the 
planning quality framework?
in a nutshell 
A collection of tools and 
techniques…that use data…to make 
reports…that help councils 
understand DM service 
performance…and/or benchmark 
against others.
no single measure of quality 
The work Agents 
Applicants 
Quantitative Qualitative 
Neighbours 
Reviewer(s) 
Organisational - (ICT, 
teams, headcounts etc.) C’llrs 
Amenit 
y 
Groups 
Staff 
Outcomes 
Resources “Value” 
Process What if ? 
Design build PoruatcocmteisceQ&A Tips ?
Overview 
Outcome 
s 
The work Agents 
Applicants 
Neighbours 
Reviewer(s) 
C’llrs 
Amenit 
y 
Groups 
Staff 
Quantitative 
Q&A Tips ? 
Resource 
s 
“Value” 
Process What if ? 
Qualitative 
Opinions 
Facts 
Organisational - (ICT, 
teams, headcounts etc.) 
Design, build, 
outcomes Practice helpful tools
quantitative: applications data 
The work Outcomes 
Resources “Value” 
Process What if ?
data standards
qualitative: 8 customer Surveys 
Agents 
Applicants 
Neighbours 
Officer 
Staff C’llrs Amenity 
Groups 
Organisational - (ICT, 
teams, headcounts etc.)
practice 
• NPPF integrated into policy 
• Appeals / refusals based on design 
• Focus on design at PreApp 
• Design guides / panels 
• BREEAM 
• Building for Life 
• In house design expertise 
• Councillor reviews of development 
Design negotiation outcomes Pre/post app
It’s a framework 
The work Agents 
Applicants 
Resources “Value” 
Neighbours 
PrQocess uWhata if ? lity 
Reviewer(s) 
Outcomes 
How are you organised ? 
(ICT, teams, headcounts 
etc.) 
C’llrs 
Amenit 
y 
Groups 
Staff 
Design negotiation outcomes Pre/post app
1. Quantitative 
Quarterly reports: the ‘rounded’ picture: 
Q: how many expensive process reviews 
focus on speeding things up but fail to notice 
that the service says ‘yes’ more often than its 
peers, creates less waste and has happier 
customers?
…less of this 
35 pages of histograms ?????!
more of this… 
Structured ‘story’ 
Part 1 – The work 
Part 2 – The outcomes 
Part 3 – Value/non-value 
Part 4 – Resources 
Part 5 - Process 
Part 6 - Surveys 
Council Planning 
Quality Report 
Online 
Trends over time Database – DIY reports
PART 1 - THE WORK 
1a. development categories 
Big stuff
PART 1 - THE WORK 
1b. Application Counts/ Fee Comparator 
Purpose: To understand your work and fee income and 
compare with your peers.. 
For review: 
• Are you very different from 
your peers? 
• Are peers seeing more of a 
particular type of development? 
• Something to learn? 
• Do the applications / fees mix 
represent any risk? 
• Are you managing this risk 
appropriately ? 
work profile fee profile
PART 2 - OUTCOMES 
2a. Approval Rates 
Purpose: What types of development are we saying 'yes' to and 
how often? 
For review: 
• Granting more permissions? 
• Messages for stakeholders? 
• Is the %age of permissions always 
a positive? 
• Do your approval rates differ 
significantly from your peers? 
• What might be happening 
elsewhere that you can learn from?
2a. Approval Rates
PART 3 – VALUE/NON VALUE 
3a. Withdrawn applications 
Purpose: Rate of withdrawal. A 'waste' indicator. Where 
possible they should be reduced to near zero. 
For review: 
• What is the overall trend ? 
• Are you doing anything - is it 
working? 
• What’s the cost? Fees don’t 
cover costs. Then the 'free go‘? 
• How many occur at the request 
of the council? 
• What do your developer 
community think ?
3b. Follow-up applications 
Purpose: Permission to start? 'follow-ups‘ – series’ of apps for 
same development. Often the market (EoTs, some NMA), 
sometimes required by us (vary/remove conditions). 
For review: 
• These don’t cover the costs 
• Is there anything to be done? 
• Complex Vs simple 
• What do developers think? 
• Is there a positive/negative 
story here?
3b. Follow-up applications
3d. Non-heritage applications zero fee
PART 4 – RESOURCES 
4b. Headcount estimate 
Purpose: how well matched are resources (FTEs) to the 
volumes of work? 
For review: 
• How does the FTE 
estimate compare to 
reality? 
• Caseloads? 
• Does the trend 
correspond with volumes? 
• Are there opportunities to 
re-focus resources?
4c. Development investment 
Purpose: What is the investment value that development 
proposals represent? For review: 
• significant inward 
investment £sum Vs cost 
of planning 
• What do the trends 
(rising/falling) mean for 
your place? 
• Significance between this 
and fee income (e.g. 
future resources 
available)? 
• FTE estimate (e.g. can 
you handle a growing 
upward trend, or re-focus 
resources for a downward 
trend)?
PART 5 – PROCESS 
5a. Valid on day 1 
Purpose: Shows the proportion of applications received 
that can be worked on straight away. 
For review: 
• This is avoidable time and 
cost 
• Causes. Don't assume are 
the sole fault of the 
applicant/agent. 
• Are your procedures, 
processes, consistency 
and guidance as good as 
it could be? 
• What are your customers 
saying? 
• Are some application more 
vulnerable than others?
Quick guide to box plots 
Why do we use boxplots? 
• Shows variation in a set of data – 
something an ‘average’ doesn’t. 
• e.g. average decision 48 days. Hides 
fact that most are issued between 
35 and 54 days. 
Knowing this you can: 
• be clearer to customers 
• improve the process – what is 
stopping us making 35 days? 
Average 
Improvement 
opportunity
5c. end-to-end decision times 
Purpose: Shows the number of days between applications 
being received and a decision notice being issued.
avoid this
WHAT IF…? 
• compare me to my peers (you’d expect that) 
• compare me to “best of breed” (interesting) 
• make me look like the best (very interesting)
Exercise 1 
Task: 
Design a ‘dashboard’ of key planning 
measures for councillors 
Hints/tips: 
• No more than 5 or 6 
• What do you need at your finger tips? 
• Who’s your audience(s)?
Part 2 - customer surveys 
Agents 
Applicants 
Neighbours 
Officer 
C’llrs 
Staff Amenity 
Groups 
Organisational - (ICT, 
teams, headcounts etc.)
‘customers’ part 1 
(regular, application - specific) 
• applicants (members of the public that 
have made a planning application) 
• agents (a professional person or company 
making a planning application) 
• neighbours (a person/organisation that 
has commented on an application) 
• officer case review (for the council to 
assess how well it did)
How 
• web-based, by email 
• Each council gets it’s on toolkit 
• surveys have common themes: 
– how helpful? 
–manage time well? 
– use information well? 
– clarity of decision?
survey results 
Helpful 
2 
1.5 
1 
0.5 
0 
-0.5 
-1 
-1.5 
-2 
Use of time 
Use of information 
Clarity of decision 
Applicant 
Neighbour 
Review 
Application Ref: HA/FUL/4456/14
Customers – part 2 
annual surveys 
(planning more generally) 
• councillors (what’s the community view, avoid the 
political) 
• amenity groups (representative views from 
organised communities) 
• staff (are we helping them to do a good job?) 
• Head of service – how the service is set up 
Beyond “things are different” to “this appears to be 
why things are different”
Exercise 2 
Task: 
Design a ‘councillor survey’ 
Hints/tips: 
• Ward councillors - communities 
• 4/ 5 questions 
• Avoid politics 
• What can councillors tell those running 
the service that others can’t?
3. Practice 
assessment Notes 
a) Quality of planning Did we mediate well ? 
b) Quality of 
Has the development 
development 
met its objectives?
quality (of planning) 
How do we collect data on quality of 
planning? 
• Policy 
• Pre Application work 
• Design Guides 
• Building for Life 
• BREEAM 
• not much point in comparison
quality (of development) 
How do we collect data on quality of 
development? 
• short term: go on site visits (with committee) 
• longer term goal: link planning data with 
completions data. Understand what actually 
gets built and outcomes.
Bringing it all together 
Annual Report 
• The annual report process is a catalyst to bring 
everything together and publish it 
• We can help collect & collate, but it’s your 
report. Your commentary. Your conclusions 
about whether you are delivering “quality” 
• We want it to become a “badge”. Over time. 
• Combine data into a holistic framework.
PQF: better for management 
• multi-layered views 
• database is yours – climb inside the numbers 
• focus on the important; no more expensive 
‘blanket’ improvement projects 
• improve, defend, protect 
• evidence-based change 
• culture shift: customer focused service alongside 
timely decision making 
• members?
what’s the commitment ? 
• No £cost 
• 4 days a year of your time 
You get: 
• quarterly, annual reports 
• free customer survey system, free tools 
• new focus for cost and vfm, investment and 
resources
sign up 
• To sign up: email 
admin@qualityframework.net 
• name of main contact and a sub 
• a JPEG file of your council’s logo on a white 
background 
• the email address that you’d like the surveys 
to be emailed from (this might be a person or 
a generic email e.g. planning@council.gov.uk) 
• Portfolio holder (optional)
thank you – QUESTIONS? 
email martin.hutchings@local.gov.uk 
web www.pas.gov.uk 
phone 020 7664 3000
In comparison to benchmark 
Benchmark Quality framework 
You have to do it all Modular 
Once per year Just start 
Snapshot Ongoing & regular 
Industrial strength 
Low hassle 
accounting 
Internal management tool External badge 
Councils only Councils, developers and 
RTPI 
Understand value for 
money 
Understand quality
Questions?
What will you do when you 
return to your authority?
Forthcoming PAS events 
• Plan making & updating - 1 to 1 support 
• Supporting Neighbourhoods 
• Planning Quality Framework 
• S106 obligations and CIL 
• Viability training 
• Duty to cooperate 
• Leadership Essentials Plan Production 
• Economic & Financial Impact of Planning 
View www.pas.gov.uk/events for details.
Two things to do before 10am tomorrow: 
1. Sign up for the 
PAS Bulletin. 
2. Follow us on 
Twitter. 
(Both accessible from 
our homepage.)
Please leave your badges 
The support doesn’t end 
now:

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Leadership Essentials: Planning Delivering Economic Growth

  • 1. Leadership Essentials: Planning Delivering Economic Growth Steve Barker - PAS October 2014 www.pas.gov.uk
  • 2. Housekeeping • Start / Finish • Food / Refreshments • Phones • Toilets • Fire • Q&A
  • 3. What is Planning Advisory Service for? “The Planning Advisory Service (PAS) is part of the Local Government Association. The purpose of PAS is to support local planning authorities to provide effective and efficient planning services, to drive improvement in those services and to respond to and deliver changes in the planning system” (Grant offer letter for 2014-15)
  • 4. Key Facts • Started in 2004 • Funded by DCLG • 11 staff. Supplier framework. Peer community. • Always subsidised. Mostly without charge. • Non-judgemental. Not inspectors • Respond to reform. Keep you current • Support, promote, innovate
  • 5. PAS 2013/14 impact assessment results 1,890 responded to our surveys and the headline results are that PAS: • are worth using: 97% rated our service a good use of their time • remain relevant: 88% think we are and are getting even more so • help people improve: 92% said we improved their ability to do their work • have depth in the sector: 75% shared information they received from us. • provide value for money: 88% felt our service was value for money.
  • 6. Objective • This programme is designed to look at how planning services can support the delivery of economic growth. Looking at working with new businesses, working with LEPs, having joined up strategies, understanding the financial returns from planning decisions and recognise if the a planning service is aligned to support council objectives
  • 7. The Agenda: day 1 • Economic value of Planning - Matthew Spry (Nathaniel Lichfield Partnership) • Strategic Leadership of Place: Planning, LEPs & Local Economies - David Marlow (Third Life Economics) • Group Good Practice & Presentations - the Group 7 pm Pre Dinner drinks in the Bar
  • 8. The Agenda: day 2 • Economic Growth and Public Services in Non- Metropolitan England - Rebecca Cox (LGA) • Planning Quality Framework exercise: understanding your service - Martin Hutchings (PAS) Lunch 1pm Finish
  • 9.
  • 10. The experience in the room For returns • #’s of CILs – 4 in place, 4 being produced or interest • #’s of plans – 13 local plans, 8 post NPPF • Over 170 years of local government experience
  • 11. On the walls The Car Park Acronym Score Sheet
  • 12. We need your feedback
  • 13. This is nice, but we want more • We need to know what you think • Comments triply welcome • We read all of them • We use your ideas to change what we do and how we do it
  • 14. Follow-up evaluation • We employ Arup to follow-up on our work – On reflection, was today actually useful? – 10 mins of feedback in return for £100’s of support • Our board use this to decide what we do with our grant. If we don’t get positive feedback we are unlikely to continue
  • 15. The Agenda: day 1 • Economic value of Planning - Matthew Spry (Nathaniel Lichfield Partnership) • Strategic Leadership of Place: Planning, LEPs & Local Economies - David Marlow (Third Life Economics) • Group Good Practice & Presentations - the Group 7 pm Pre Dinner drinks in the Bar
  • 16. The Economic Value of Planning • Matthew Spry – Nathaniel Lichfield Partnership
  • 17. Economic Value of Planning What role can planning play in stimulating economic growth? Matthew Spry, Senior Director, NLP 16 October 2014 Economic Value of Planning
  • 18. About Nathaniel Lichfield & Partners • RTPI Planning Consultancy of the Year (x3) 2012-2014 • Founded 50 years ago – economics-based planning consultancy • Economic strategy for Milton Keynes • Independent, and now employee owned • 200 staff • 5 offices (London, Newcastle, Cardiff, Manchester, Leeds • Work for public and private sector • Economic evidence base for local authorities • Economic impact assessments and corporate economic footprints • Supporting investment strategy and making economic case Economic Value of Planning 18
  • 19. Structure • Economic and policy context • Economic outlook • Policy reform • The Value of Planning – Key Instruments • Market Shaping • Market Regulation • Market Stimulus • Capacity Building • Conclusions 19 Economic Value of Planning
  • 20. Economic and Policy Context 20 Economic Value of Planning
  • 21. After a turbulent few years, the economy seems to be gathering momentum 21 Economic Value of Planning Indicators •Falling inflation and unemployment •Business investment is recovering •Housing market indicators have picked up sharply •Consumer spending has been the biggest driver of recent growth
  • 22. But still subject to uncertainty and geographical disparity • Productivity and wage growth remain disappointing.. • ..while exports are still lagging behind pre-recession levels • International uncertainty • Localities with the strongest growth potential are those with a strong private sector base and particular concentration of high growth sectors... • ..with London and SE leading the way 22 Economic Value of Planning
  • 23. With a key reliance upon certain sectors for growth, including construction and professional services Average annual growth rate for employment by sector for each cycle (%) Decade of growth (1997-2007) Recession & Stagnation (2008- Agriculture, Forestry & Fishing Construction Extraction & Mining Finance & Insurance Hotels, Restaurants & Leisure IT & Media Manufacturing Professional Services Public Services 23 Economic Value of Planning 1.6 1.1 1.7 1.6 1.6 0.0 2.1 -0.6 1.9 -0.3 2.6 1.4 4.4 -0.5 -0.2 1.4 0.2 1.0 -2.4 0.2 -0.7 2.3 -1.8 0.3 -0.9 1.6 0.4 2.0 2.9 -3.6 3.3 1.7 0.7 -1.4 2.4 -2.5 2013) 5 year growth forecast (2014- 2019) Source: Experian, NLP analysis Retail Transport & Distribution Utilities Average Average Average
  • 24. Construction output remains 12.2% below its peak. Private commercial/industrial construction still has the longest way to recover to reach its pre-crisis output levels. Change in sector output (£bn) % from pre-crisis peak for construction* Economic Value of Planning 24 Infrastructure Housing (Public) Public** (non- infrastructure) Total Construction Housing (Private) Private Commercial Private Industrial * Pre-crisis peak for total construction was 2007 **Public sector construction of buildings such as schools and colleges, hospitals, universities, fire stations, prisons and museums. NB excludes housing and infrastructure. Source: ONS/NLP analysis
  • 25. Planning reform has placed economic growth firmly at the heart of the planning agenda, with a renewed emphasis on the important interactions between planning and growth 25 Economic Value of Planning “Significant weight should be placed on the need to support economic growth through the planning system” “To help achieve economic growth, local planning authorities should plan proactively to meet the development needs of business and support an economy fit for the 21st century” More opportunity to think locally about how positive and proactive planning can support growth Greater incentive for local authorities to achieve economic growth aspirations Practical guidance on assessing economic development and housing needs to support the preparation of Local Plan evidence base NPPF
  • 26. The Value of Planning • RTPI research to examine the value of planning, focusing on economic and financial value • Recognises that planning helps to create the kinds of places where people want to live, work, relax and invest.. • ..and is much broader than a purely regulatory role • Identifies ‘planning’ as the deployment of policy instruments intended to shape, regulate and stimulate the behaviour of ‘market actors’ and to build their capacity to do so 26 Economic Value of Planning
  • 27. 1. Market Shaping 27 Economic Value of Planning
  • 28. Market Shaping: The Theory • Planning provides an important context for decision making by landowners, developers, investors and others involved in making places change by • increasing certainty • reducing risk • encouraging market actors to see benefit for themselves in meeting wider policy objectives • It ensures that individual developments are planned as part of a broader picture rather than in isolation • encouraging the provision of ‘collective goods’, such as better connectivity and improved public realms • Planning provides an institutional framework that encourages and rewards integration within the process of development, and deters disintegrated behaviour 28 Economic Value of Planning
  • 29. Market Shaping: Practical Examples and Strategies • #1 – Plans, Strategies and Visions • Used, particularly at the local level, to articulate how places should change over time • Reliance upon other parties to share and help implement the plan-maker’s vision • Cross-boundary issues / functional market areas • Relies upon a high quality evidence base and navigating a process that can make it difficult to see wood for the trees Key Success Factors  Taking advantage of market information (e.g. rents, prices, yields, vacancy etc) 29 Economic Value of Planning  Engagement with key market actors (such as landowners and developers)  Deliberately seek to change market behaviour by specifying key criteria for development  Providing an effective balance between flexibility and certainty  Specific consideration of implications of allocations for land value  Connect with other policy instruments for example that stimulate demand
  • 30. Market Shaping: Practical Examples and Strategies Making a place ‘open for business’: What drives investment decisions? Critical factors What can planning do? People Proximity to skilled workers Labour productivity & flexibility 30 Economic Value of Planning Provide adequate scale of housing for work force Secure development commitment to drive skills and training Ensure right type of land / business space is available for different industries to function in areas with access to labour Place Quality of life/amenities Accessibility/transport Infrastructure Opportunity for development/expansion Planning policy/development that preserves and promotes quality of place and access to labour Plan pro-actively to meet development and space needs of business Explore approaches to unlock or bring forward employment space by providing upfront infrastructure to secure investment Business Supply chains Customers Clusters and competitive advantage Ensure sufficient employment space is available to accommodate expansion/relocation Boil down regulations that may hinder or constrain competitive advantage / development of sector clusters Consider implementing Enterprise Zone style scheme, providing incentives for firms to co-locate and interact Confidence in a location as a place to do business
  • 31. Market Shaping: Practical Examples and Strategies The dynamics of work are changing – Local Plans need to keep up with new ways of doing business Economic Value of Planning World leading in Tech employment London, East and South East region* 744,000 tech/info workers California 692,000 tech/info workers *including Oxford and Cambridge Source: South Mountain Economics Implications for Planning and Property Sector: Telecommunications, media and technology (TMT) industry driving job growth Office demand and housing A third industrial revolution? Location derived from clusters and agglomeration Impact of new technology, knowledge and high value added Nissan’s factory in Sunderland 1999 271,157 cars 4,594 workers 2013 480,485 cars 5,462 workers Factory is now one of the most productive in Europe 3D printing originally conceived as a tool to make one-off prototypes. Potential to be scaled up and completely transform manufacturing sector An additive approach to manufacturing Open, innovative economy craves proximity and integration Cambridge Life Sciences & Healthcare cluster Media City Salford 31
  • 32. Market Shaping: Practical Examples and Strategies Planning for a changing retail and leisure economy - spending less in shops but spending more on leisure and experiences. % of total household expenditure 25 20 15 10 5 0 Non-food Retail spend Leisure Economic Value of Planning Changing model of retail supply chain / logistics Shift to convenience combined with leisure/transport hubs Retail and spending behaviour is constantly evolving 2007 was the first year since the 1950s that no new US shopping mall opened Up to 50% of US shopping malls could be closed or repurposed by 2030 Source: ICSC 2002 2012 Source: ONS Family Expenditure Survey Leisure includes restaurants & hotels, recreation & culture Shift to convenience – integrated click and collect at major transport hubs/high footfall leisure centres Fulfilment centres/dark stores to cater for rise in online spend In the past five years (2009-13) Tesco has opened six dotcom centres in and around London Other retailers include Sainsburys, JLP (Waitrose, John Lewis) are opening ‘dark stores’ targeting city/urban edge locations to cater for online shopping demand Amazon to open pick-up lockers at London tube stations starting with Finchley Central and Newbury Park Amazon has also tied up with Network Rail’s Doddle to create up to 300 click and collect centres at rail stations Source: Telegraph/BBC Source: Retail Gazette 32
  • 33. Market Shaping: Practical Examples and Strategies • In a recent NLP survey of Local Authorities, around half of respondents felt that the strategies they had in place are likely to respond effectively to future economic conditions. 33 Economic Value of Planning The extent to which Economic Development officers and Planning officers view their Local Authorities’ suite of strategies (i.e. planning, economic, regeneration etc.) as responding to the likely future economic conditions for their area
  • 34. Market Shaping: Practical Examples and Strategies • #2 – Property Rights Reform • Political, social, economic and legal institutions paying more explicit attention to how markets are constructed, rather than entrusting this to informal change. • Decisive and deliberate institutional reform of property rights can have a significant effect on developer behaviour and development opportunities. • e.g. land supply competition, land value tax, “use or it lose it”, CPO 34 Economic Value of Planning
  • 35. Market Shaping: Practical Examples and Strategies • #3 – Strategic Market Transformation • Deliberate ‘place production’ generating added value from comprehensive, well-planned and integrated approaches to development • Creating entirely new places or rescuing places that have fallen into decline, such as urban expansions and major regeneration projects • Area-based plans / development frameworks • A significant feature of pre-recession planning • Most recent examples focused on urban extensions • Challenge is to get the right balance of prescription, quality and flexibility to change 35 Economic Value of Planning
  • 36. Market Shaping: Discussion Topics 1) Are current business needs and key economic development priorities for your local area effectively reflected in current plans? 2) How well does the LEP interface with plan-making? 3) Does your plan and evidence base reflect recent economic change and help your area respond to economic opportunities as they arise in future? 4) Does your authority’s Local Plan present clear messages to the market about the place ‘offer’ to business? 5) Are there locations where specific/area-based plans could help unlock economic potential? 36 Economic Value of Planning
  • 37. 2. Market Regulation 37 Economic Value of Planning
  • 38. Market Regulation: The Theory • Regulatory instruments are those that seek to compel, manage or eradicate certain activities, whereby limiting actors’ scope for autonomous action • In the UK, development management (formerly ‘devt control’) is the best known regulatory instrument affecting the use and development of land • To ensure their intentions are achieved, regulatory instruments need to be supported by effective enforcement procedures 38 Economic Value of Planning
  • 39. Market Regulation: Practical Examples and Strategies • #1 – Discretionary and pre-defined regulation • Discretionary approaches consider each case on its merits but may publish in advance what will be expected in individual cases, while ‘material considerations’ may be brought into play when planning applications are submitted • Pragmatic and enable flexibility, as circumstances change • Pre-defined approaches publish comprehensive standards, norms and regulations setting out in advance what is permissible • Create greater certainty and less open to political manipulation • Examples include Design Codes and Local Development Orders (LDOs) • Difficult to get right balance of control/flexibility 39 Economic Value of Planning
  • 40. Market Regulation: Practical Examples and Strategies • Setting or applying rules means understanding and articulating the economic contribution of development and giving adequate weight to the full range of economic benefits 40 Economic Value of Planning Economic Benefits
  • 41. Market Regulation: Practical Examples and Strategies • Understanding the counterfactual position (i.e. what would happen without the development) • The cost of doing nothing • Recognising future growth potential • Recognising changing world of work 41 Economic Value of Planning Net additional benefit: Year 2 = 5 jobs / £250K of GVA Year 10 = 30 jobs / £1.5m of GVA Years 2 – 10 = 140 years of employment / £10m of GVA Economic Value (Jobs / GVA / Taxes) Time Yr 2 Yr 10 Net additional benefit
  • 42. Market Regulation: Practical Examples and Strategies • Consider the economic benefits beyond just quantity of local jobs • Thinking about wider contributions of business growth, e.g. • ‘Gateway’ entry to labour market • Retaining productive capacity in UK economy • Growth in productivity • Maintain competitiveness • Deliver profitability • Taxes • Returns to shareholders • Pension returns • Investment • National policy imperative and a sustainable economic future 42 Economic Value of Planning
  • 43. Market Regulation: Practical Examples and Strategies • #2- Planning Obligations • Used to prescribe the nature of a development (e.g. affordable housing), secure compensation for any consequent loss or damage (such as open space) or mitigate a development's impact (e.g. by enhancing public transport provision) • Market regulation ensures that the private sector takes more responsibility for the social and infrastructure costs of development, rather than leaving these to be picked up entirely by the public purse. • Examples include Section 106 agreements and Community Infrastructure Levy (CIL) • Challenges around viability and effective delivery chain for infrastructure (esp. balance between s.106 and CIL) 43 Economic Value of Planning
  • 44. Market Regulation: Discussion Topics 1) How significant is the issue of economic growth when development proposals are considered within your authority? • Plan-making • Determining applications • Informal advice 2) To what extent are the economic benefits of proposals conveyed to you as a decision maker? 3) What are the pros and cons of discretionary vs pre-defined regulations)? 4) Does your authority use planning to regulate markets in other ways? 44 Economic Value of Planning
  • 45. 3. Market Stimulus 45 Economic Value of Planning
  • 46. Market Stimulus: The Theory • Helping to make development happen by nurturing, encouraging and stimulating development activity, especially in thin or fragile markets • Facilitates the individual decisions of market actors (such as developers) by expanding their room for manoeuvre • Directly impacts on financial appraisals by making some actions more (and some less) rewarding • Usually specified as a discretionary rather than mandatory activity • Patience and taking a long term view – success often measured over a whole economic cycle 46 Economic Value of Planning
  • 47. Market Stimulus: Practical Examples and Strategies • #1 - Direct state actions • Proactively making suitable land available for development in the face of market failure, particularly where physical, infrastructure or ownership constraints present significant barriers to development • Most recently channelled through Local Enterprise Partnerships as part of Growth Deal funding packages • Focused on enabling infrastructure • Greater role for Development Corporations / Special Purpose Vehicles? 47 Economic Value of Planning
  • 48. Market Stimulus: Practical Examples and Strategies • #2 - Price-adjusting actions • Direct public subsidy to encourage private-sector development either in particular locations, such as regeneration areas or declining regions, or of particular types, such as affordable housing or small industrial units. • Take the form of development grants, tax incentives and project bonuses that provide the minimum additional sum needed to turn financially unattractive, but desirable, developments into attractive ones. • Less common today due to State Aid issues and desire among government agencies to switch development support from a subsidy to investment model 48 Economic Value of Planning
  • 49. Market Stimulus: Practical Examples and Strategies • #3 - Risk-reducing actions • Actions that reduce perceived risks and build confidence in regeneration areas can provide an important development stimulus.  Providing accurate market information (for example on opportunities associated with regeneration areas)  Ensuring policy certainty and stability (for example creating confidence through a Masterplan or development framework)  Demonstration projects and environmental improvements to generate confidence to the market  Place management, such as Town Centre Management and Business Improvement Districts can reduce risk through collective commitment to the effective management and enhancement of an area as a whole. 49 Economic Value of Planning
  • 50. Market Stimulus: Practical Examples and Strategies • # 4 - Capital-raising actions • Providing or facilitating access to development finance, where private sector capital is either not available or needs to be reinforced in some way. • e.g loan guarantees to support borrowing for projects that might otherwise be considered high risk, and thus attract a viability-crushing high interest rate. 50 Economic Value of Planning
  • 51. Market Stimulus: Practical Examples and Strategies • Application of market stimulus needs to be targeted to reflect outputs sought and market circumstances (is there latent demand?) 51 Economic Value of Planning
  • 52. Market Stimulus: Discussion Topics 1) Are there good examples of how your authority has been trying to stimulate economic development? 2) What kinds of market failure have they been trying to address? 3) How effective have they been? How long did they take to show success? 4) What are the barriers to local authorities implementing market stimulus and how can they be overcome? 52 Economic Value of Planning
  • 53. 4. Capacity Building 53 Economic Value of Planning
  • 54. Capacity Building: The Theory • Often an ethereal concept • Capacity building enables actors to operate more effectively on an individual and collective basis • Planning has a key role to play in producing and sharing information and evidence, for example about real estate markets, trends and opportunities • Although identified as a separate ‘policy instrument’, capacity building inevitably has the opportunity to support market shaping, regulation and stimulus 54 Economic Value of Planning
  • 55. Capacity Building: Practical Examples • #1 - Market-shaping cultures, mindsets and ideas • Looking afresh at cultural perspectives, mindsets, or ways of thinking. Enhancing receptivity to new ideas • Helping planners visualise their true task: • making places not just plans • achieving desirable change as well as resisting undesirable change • For planners in the public sector, means cultural shift to see themselves as active participants in development, communicating vision and championing innovation, rather than external controllers of development (source: RTPI) • Challenges in an era of resource constraints • Those in the private sector need to understand policy drivers 55 Economic Value of Planning
  • 56. Capacity Building: Practical Examples • #1 - Market-shaping cultures, mindsets and ideas • Planning positively reflects a state of mind • Giving appropriate value to growth and jobs? • Looking for solutions as well as identifying barriers? • ‘Opportunity and risk’, not ‘predict and provide’ - ‘Objectively Assessed Need’ • Helping decision-makers understand the economic side of the equation: • Planning balance • Sustainable development • Financial considerations 56 Economic Value of Planning
  • 57. Capacity Building: Practical Examples • Plan positively for niche sectors and ‘special cases’ (such as airports, theme parks, motor racing circuits etc) • These may be a cluster of businesses/economic activities that: • aren’t significant in scale or value • may be seen to generate problems, or • don’t align well with local planning policy • (May not even be strictly legal) • Rather than ignoring these niche activities, can planning embrace them to think creatively about how their value and benefits could be harnessed / maximised: • Recognise the important and valuable role they may play (jobs, income, expenditure, infrastructure and public services)? • Incorporate into local policy, to ensure they receive the status and recognition needed? • Use growth to help ameliorate their impacts? 57 Economic Value of Planning
  • 58. Capacity Building: Practical Examples • #2 - Market-rich information and knowledge • Creating better places requires information and knowledge about place quality and how it can be influenced through development • Public sector drivers significant investment decisions simply by providing the data upon which decisions are made • Information vacuum = uncertainty and risks • Better market information (e.g. property market intelligence) can help planners, landowners and developers understand how ‘windows of development opportunity’ open and close unevenly between places • create the confidence to take advantage of opportunities • Engaging (through evidence preparation and generally) can encourage better understanding of the motives and behaviour of private-sector • recognise which landowners, developers and investors are most likely to share policy agendas • Help support framework for interventions where necessary 58 Economic Value of Planning
  • 59. Capacity Building: Practical Examples • #3 - Market-rooted networks • Enhancing relations so that planners working for local authorities are well connected with other professionals and with those working within the development industry • Recognising where power lies, but see benefits in mutual learning and sharing of experience between the public, private and voluntary sectors • break down barriers • overcoming potential distrust • Significant (and low cost) networking opportunities exist, particularly in and around cities. Are your planning teams taking advantage of them? 59 Economic Value of Planning
  • 60. Capacity Building: Practical Examples • #4 - Market-relevant skills and capabilities • Human capital - enhancing the skills and abilities of key individuals and organisations • Examples: • Helping economic development, housing, highways etc officers understand planning (and vice versa) • Development economics and viability - enable planners to be able to negotiate financially on level terms with developers. 60 Economic Value of Planning
  • 61. Capacity Building: Practical Examples • Securing positive planning through the duty to co-operate • Healthy local competition between places? • Or a race to the bottom in pursuit of growth? • Functional economic and market areas (requirement of NPPF/PPG) • Recognising: • Different roles of places within business and labour market areas • Flexibility and the scope for places to compete, as sectors change and business operations consolidate, often with a pan-regional or national horizon 61 Economic Value of Planning
  • 62. Capacity Building: Practical Examples • A recent NLP survey of Local Authorities identifies power and resources are two of the major issues for achieving economic objectives, with the majority of respondents (81%) stating that they lacked sufficient resources to address economic development issues in their area. 62 Economic Value of Planning Do you believe your authority has sufficient powers and resources to address economic development issues in your area?
  • 63. Capacity Building: Discussion Topics 1) Do you see differences in planning ‘culture’ within and between Councils? How does this effect the approach to economic growth? 2) How does your council gather and use market intelligence? 3) To what extent are local stakeholders engaged within the planning process? Could this be enhanced? 4) Are their any gaps in the skills and capabilities of your teams to address economic development issues in your area? 63 Economic Value of Planning
  • 64. Conclusions 64 Economic Value of Planning
  • 65. Conclusions • Positive signs that the economic recovery is gaining momentum • But significant disparities remain between different localities and their ability to capture future growth • Policy reform has placed economic growth towards the top of the agenda • Planning has a vital role to play if it thinks laterally and takes a positive and holistic approach… …recognising the value it can have in shaping, regulating and stimulating local markets 65 Economic Value of Planning
  • 66. This publication has been written in general terms and cannot be relied on to cover specific situations. We recommend that you obtain professional advice before acting or refraining from acting on any of the contents of this publication. NLP accepts no duty of care or liability for any loss occasioned to any person acting or refraining from acting as a result of any material in this publication. Nathaniel Lichfield and Partners is the trading name of Nathaniel Lichfield & Partners Limited. Registered in England, no.2778116. Registered office: 14 Regent's Wharf, All Saints Street, London N1 9RL ©Nathaniel Lichfield & Partners Ltd 2011. All rights reserved. 6666 Economic Value of Planning
  • 67. Strategic leadership of Place: Planning, LEPs & Local Economies • David Marlow – Third Life Economics
  • 68. Strategic leadership of place: Planning, LEPs and Local Economies Presentation to: ‘Planning Delivering Economic Growth’ Programme Name David Marlow Third Life Economics Date 16 October 2014
  • 69. Introductions and agenda for session...  A bit about me...  Four subjects to discuss and develop  What does ‘good’ strategic economic leadership of place look like?  How far will LEPs provide the strategic economic leadership team of places 2015-20?  What issues does ‘LEP-land’ raise for LPAs  A quick look at three frameworks which might help you work through these issues  Not a lecture – nor a PhD – lets work through the topics together
  • 70. Icebreaker...  Tell me a little bit about a ‘good’ example of local strategic economic leadership you have observed in the last decade:-  Who?  What results makes it ‘good’?  What were the key ingredients of success?
  • 71. A word about leadership theory...  Huge amount of work on organisation leadership  From ‘great man’ to traits, behavioural, situational, transactional to transformational theories  Latest thinking more about dispersed, networked, ‘3-D’, emergent and formative models  Some relevance for local leadership teams, LAs and LEPs as organisations
  • 72. Challenges of ‘big picture’ change....  Demographics and social innovation  Science and technological innovation  Globalism, recession and public sector austerity  Localism and complexity...
  • 73. Some fundamentals of place-shaping  Physical investment-led  Enterprise, innovation, and creativity-led  Community regeneration-led  Positioning and branding approaches  Integration with LCD and sustainable communities
  • 74. Leadership in the post-GFC context – International ‘good practice’ and the ‘Barcelona Principles’  Major OECD study looked at local leadership team responses to recession  Highly relevant process and content recommendations
  • 75. ...and the coalition game changer in the UK...  Focus on deficit reduction  Initial strategies of Localism, Rebalancing, Big Society, ‘Open for Business’ etc...  Destruction of regional tier and all Labour approaches (and language)  Gradual refocusing on growth; some re-learning of previous policies; some new ideas
  • 76. So by 2014 we have ‘instruments’ of the new language...  New partnerships – LEPs, LTBs, LNPs etc., and local authorities  New policies – NPPF and planning reforms (CIL, NHB etc), EZs, etc.,  New funding instruments – RGF, GPF, LGRR, TIF, LGF, ESIF etc.,...  New sub-regional instruments – city deals, wave one, two; SEPs, local growth deals;  New local instruments – community and neighbourhood budgets  Renationalised E&I functions
  • 77. After lunch, we’ll look at...  How to make some of these new instruments work well in terms of:-  LEPs;  their relationship to LAs, LPAs and place;  LA leadership of the planning system;  How do we put this together coherently and anticipate 2015-20 challenges?
  • 78. The ‘unusual’ birth of LEPs...  An ‘invitation’ to business and civic leaders – but NOT a requirement/voluntary  No specific roles and functions beyond ‘strategic leadership’  Ideally but not necessarily FEAs  No resources
  • 79. From Year Zero to Year One....  From voluntary to universal coverage  Hugely diverse pattern of economic geographies  Given some start-up funding  Given something to do – RGF, EZs, GPF etc.
  • 80. The Heseltine approach and government response...  No stone unturned:-  Government ‘system’ too  Piecemeal  Centralised  Decentralise through LEPs and create SLGF  LA reform and metro-mayors  Government response  LEP SEPs and SIFs and LA delivery bodies  The 15% LGF(s) but still £2bnpa  ‘Initial’ guidance and ESIF partial, top down opt-ins
  • 81. Producing the heavy LEP/LA agenda to 2020...  Meeting very significant and complex government expectations, EU compliance and over £12bn of public funding  The opportunity to genuinely build a strategic economic leadership team, shared vision, and intervention strategies  ‘No LEP is an island’...  ...and neither is economic development  ...and a word about HEIs and the ‘missed’ Witty opportunity
  • 82. How far do your LEPs meet the descriptions of ‘fit for purpose’ strategic economic leadership we discussed before lunch? Strengths and how we build on these Weaknesses and how we mitigate these Opportunities and how we realise these Threats and how we avoid these
  • 83. Planning in LEP-land I: A LEP perspective  The logic of strategic economic leadership of place  Planning necessary  The underpinnings of sustainable local growth...  Linking housing to employment growth and vice-versa  The principles of coherent local growth  Operates across functional economic market areas  The practice of SEPs  Major infrastructure and employment investments (including some housing)
  • 84. Planning in LEP-land...II: A LA perspective  The principles of local leadership of place and planning decision-making  Statutory process  Democratic accountability and legitimacy  The practice of local planning  Long-run, evidence-based  Based on LA administrative geographies with ‘duty to cooperate with neighbours  The concerns of LEP-land  To whom are they accountable?  Are they really FEMAs/places?  Do they have capacity and capability to deliver?
  • 85. Planning in LEP-land...III: ‘Difficult issues’ not yet resolved  What is/should be the national spatial strategy?  Implicit/explicit  Rebalancing/market-led  How to make the ‘duty to cooperate’ effective  Future of LEPs  Form and functions  Inevitable variabilities  National and devolution agendas 2015-20  Government...intermediate...LA  Neighbourhood  Unknown/unknowns e.g.  UKIP, EU referendum  Genuinely unexpected shocks
  • 86. Questions, comments and discussion...  How do we deal with and resolve these agendas?  What have I omitted?  Other comments...
  • 87. What’s an LA/LPA to do? I: Think about your local growth ‘road map’
  • 88. What’s an LA/LPA to do? II: Have you got the ‘fundamentals’ for local growth right? Doing ‘business as usual’ agendas really well • Getting planning, delivery management, housing, infrastructure and other services right • Excellence in business relationship management, signposting & brokerage • Really knowing your ‘places’ – cities, town, villages/neighbourhoods – at a granular level Focusing on a small number of transformers • Identifying a manageable number of ‘big ticket’ changes you want to achieve – major capital investment projects or perhaps addressing a key business, skills or social issue • Promotion, lobbying and advocacy of your place(s) consistently and distinctively Refreshing partnership working • Partnerships with LA neighbours; LEP-level; business and third sectors relationships • Building the ‘right’ place-based leadership team(s) Institutional architecture and resourcing • Ensuring ‘whole council’ cultureis ‘fit for purpose • Allocating distinct capital and revenue resources for growth and development, including new financing mechanisms
  • 89. What’s an LA/LPA to do? III: What ‘intermediate’ tier do you want/need, and what are your enhanced devolution/localism ambitions for 2015-20? • Establishing purposeful leadership and governance •Moving beyond transactional deals to ‘pacts’ •Embracing asymmetric progression • Enhanced localisation of EUSIF, growth deals, PSTN etc • Strengthening collaboration between LA, business, HEI, LEPs and other role players locally •Defining the national ‘project’/approach •Evolving intermediate governance forms and structures – DAs, CAs etc • Agree new ‘balance’ of funding including local revenue-raising powers • Define what’s in and out of scope •Sort out distinctive propositions and leadership of place •Determine national policy priorities for local ‘shaping’ Define the preconditions for enhanced devolution Agree and deliver structural and statutory change Developing the instruments of change Making the most of short term incremental opportunities
  • 90. Review and reflections...  What has been helpful and less helpful about the session?  Is there anything that hasn’t been covered, that you wish we had addressed?  What changes or considerations will you think about exploring further with your team(s) when you return to your LA next week?
  • 93. Group Good Practice Examples • You – The Group
  • 94. Group Good Practice Examples • Development Consultation Forum – Havant • Engagement with developers - Exeter What is it? How did you do it? What has it delivered? What was the leadership role in it?
  • 96. Evening Dinner 7pm Pre dinner drinks from 6.30pm The Agenda: day 2 • Economic Growth and Public Services in Non- Metropolitan England - Rebecca Cox (LGA) • Planning Quality Framework exercise: understanding your service - Martin Hutchings (PAS) Lunch 1pm Finish
  • 97. The Agenda: day 2 • Economic Growth and Public Services in Non- Metropolitan England - Rebecca Cox (LGA) • Planning Quality Framework exercise: understanding your service - Martin Hutchings (PAS) Lunch 1pm Finish
  • 98. Economic Growth and Public Services in Non- Metropolitan Areas • Rebecca Cox – The LGA
  • 99. Non-Metropolitan Commission Emerging findings 17 October 2014 www.local.gov.uk
  • 100. About the Commission • Independent Commission on Economic Growth and the Future of Public Services in Non-Metropolitan England • Met for the first time in April 2014 • Reports to the People and Places Board • Supported by three chief executive advisors www.local.gov.uk
  • 101. Remit • “…seek ways to stimulate economic growth regionally, create new jobs and help people live their lives better.” • RSA Future Cities Commission • LGA / CIPFA Commission on Local Government Finance
  • 102. Commissioners • Sir John Peace (Chair) • Lady Cobham • Stephen Gifford • Sir Tony Hawkhead • Grainia Long • Professor Henry Overman • Jane Ramsay • Lord Teverson
  • 103. Call for evidence • Nearly 50 submissions from business, councils, public sector, Government, voluntary and community sector, think tanks, LEPs. • Evidence still being received.
  • 104. Research The current economy of non-metropolitan England account for over half of national value added and is bigger than the economy of metropolitan England.
  • 105. Emerging findings • Strong story about local economies in non-metropolitan areas. • Appetite to tackle issues of devolution, funding, governance and public service transformation.
  • 106. Next steps • Interim report in the next few weeks. • Further comments will be sought on proposals and initial findings. • Final report to be published in early 2015. • Eye to General Election and the first spending review.
  • 107. More information and contacts www.local.gov.uk/non-met-commission rebecca.cox@local.gov.uk 020 7187 7384 nonmet_commission@local.gov.uk
  • 108. Planning Quality Framework exercise: understanding your service • Martin Hutchings – PAS
  • 109. The Planning Quality Framework Leadership essentials Oct 2014 Martin Hutchings Improvement Manager PAS www.qualityframework.net www.pas.gov.uk
  • 110. Today – Planning Quality Framework Me • Why do we need it? • What is it? How does it work? • What does it do? You • Is it useful? • 2 exercises to help us develop it • Q&A as we go
  • 112. “top quartile” performer (this is not uncommon)
  • 113. or is quality… Leading to: Time for a change?
  • 114. why we need a quality framework the focus will always be on speed until there is something better to care about did that work? focused improvement wasted time/effort routine / unusual validation big stuff / small stuff conditions how much of what? permitted development do customers like us? neighbours feel ignored? good ideas did we/do we add value? evidence / guesses measures not targets VFM end-to-end
  • 115. leadership… … does not manage the status quo; it challenges it • planning - passive, reactive to change? • time to create the change agenda? • ‘designation’ = ‘how can we get quicker?’ • better questions: how do we measure and deliver value and quality? and ‘how do we resource in an unpredictable world’?
  • 116. councillors: better value from data • Previous PAS work – officer focused • Councillors: not just about access to data • elected members need access to performance data they can use
  • 117. demonstrate the value of your work “There’s nothing new under the sun” Ecclesiates 1;9 • performance management • customer care, customer satisfaction • pre-app and post app reviews • annual monitoring reports, design guides
  • 118. demonstrate the value of your work “There’s nothing new under the sun” Ecclesiates 1;9 • performance management • reporting system data (e.g. PS1/2 returns) • customer care, customer satisfaction • pre-app and post app reviews, AMR PQF: re-frames and enhances what you already do and applies some standards so that you can report and compare.
  • 119. what is the planning quality framework?
  • 120. in a nutshell A collection of tools and techniques…that use data…to make reports…that help councils understand DM service performance…and/or benchmark against others.
  • 121. no single measure of quality The work Agents Applicants Quantitative Qualitative Neighbours Reviewer(s) Organisational - (ICT, teams, headcounts etc.) C’llrs Amenit y Groups Staff Outcomes Resources “Value” Process What if ? Design build PoruatcocmteisceQ&A Tips ?
  • 122. Overview Outcome s The work Agents Applicants Neighbours Reviewer(s) C’llrs Amenit y Groups Staff Quantitative Q&A Tips ? Resource s “Value” Process What if ? Qualitative Opinions Facts Organisational - (ICT, teams, headcounts etc.) Design, build, outcomes Practice helpful tools
  • 123. quantitative: applications data The work Outcomes Resources “Value” Process What if ?
  • 125. qualitative: 8 customer Surveys Agents Applicants Neighbours Officer Staff C’llrs Amenity Groups Organisational - (ICT, teams, headcounts etc.)
  • 126. practice • NPPF integrated into policy • Appeals / refusals based on design • Focus on design at PreApp • Design guides / panels • BREEAM • Building for Life • In house design expertise • Councillor reviews of development Design negotiation outcomes Pre/post app
  • 127. It’s a framework The work Agents Applicants Resources “Value” Neighbours PrQocess uWhata if ? lity Reviewer(s) Outcomes How are you organised ? (ICT, teams, headcounts etc.) C’llrs Amenit y Groups Staff Design negotiation outcomes Pre/post app
  • 128. 1. Quantitative Quarterly reports: the ‘rounded’ picture: Q: how many expensive process reviews focus on speeding things up but fail to notice that the service says ‘yes’ more often than its peers, creates less waste and has happier customers?
  • 129. …less of this 35 pages of histograms ?????!
  • 130. more of this… Structured ‘story’ Part 1 – The work Part 2 – The outcomes Part 3 – Value/non-value Part 4 – Resources Part 5 - Process Part 6 - Surveys Council Planning Quality Report Online Trends over time Database – DIY reports
  • 131. PART 1 - THE WORK 1a. development categories Big stuff
  • 132. PART 1 - THE WORK 1b. Application Counts/ Fee Comparator Purpose: To understand your work and fee income and compare with your peers.. For review: • Are you very different from your peers? • Are peers seeing more of a particular type of development? • Something to learn? • Do the applications / fees mix represent any risk? • Are you managing this risk appropriately ? work profile fee profile
  • 133. PART 2 - OUTCOMES 2a. Approval Rates Purpose: What types of development are we saying 'yes' to and how often? For review: • Granting more permissions? • Messages for stakeholders? • Is the %age of permissions always a positive? • Do your approval rates differ significantly from your peers? • What might be happening elsewhere that you can learn from?
  • 135. PART 3 – VALUE/NON VALUE 3a. Withdrawn applications Purpose: Rate of withdrawal. A 'waste' indicator. Where possible they should be reduced to near zero. For review: • What is the overall trend ? • Are you doing anything - is it working? • What’s the cost? Fees don’t cover costs. Then the 'free go‘? • How many occur at the request of the council? • What do your developer community think ?
  • 136. 3b. Follow-up applications Purpose: Permission to start? 'follow-ups‘ – series’ of apps for same development. Often the market (EoTs, some NMA), sometimes required by us (vary/remove conditions). For review: • These don’t cover the costs • Is there anything to be done? • Complex Vs simple • What do developers think? • Is there a positive/negative story here?
  • 139. PART 4 – RESOURCES 4b. Headcount estimate Purpose: how well matched are resources (FTEs) to the volumes of work? For review: • How does the FTE estimate compare to reality? • Caseloads? • Does the trend correspond with volumes? • Are there opportunities to re-focus resources?
  • 140. 4c. Development investment Purpose: What is the investment value that development proposals represent? For review: • significant inward investment £sum Vs cost of planning • What do the trends (rising/falling) mean for your place? • Significance between this and fee income (e.g. future resources available)? • FTE estimate (e.g. can you handle a growing upward trend, or re-focus resources for a downward trend)?
  • 141. PART 5 – PROCESS 5a. Valid on day 1 Purpose: Shows the proportion of applications received that can be worked on straight away. For review: • This is avoidable time and cost • Causes. Don't assume are the sole fault of the applicant/agent. • Are your procedures, processes, consistency and guidance as good as it could be? • What are your customers saying? • Are some application more vulnerable than others?
  • 142. Quick guide to box plots Why do we use boxplots? • Shows variation in a set of data – something an ‘average’ doesn’t. • e.g. average decision 48 days. Hides fact that most are issued between 35 and 54 days. Knowing this you can: • be clearer to customers • improve the process – what is stopping us making 35 days? Average Improvement opportunity
  • 143. 5c. end-to-end decision times Purpose: Shows the number of days between applications being received and a decision notice being issued.
  • 145. WHAT IF…? • compare me to my peers (you’d expect that) • compare me to “best of breed” (interesting) • make me look like the best (very interesting)
  • 146. Exercise 1 Task: Design a ‘dashboard’ of key planning measures for councillors Hints/tips: • No more than 5 or 6 • What do you need at your finger tips? • Who’s your audience(s)?
  • 147. Part 2 - customer surveys Agents Applicants Neighbours Officer C’llrs Staff Amenity Groups Organisational - (ICT, teams, headcounts etc.)
  • 148. ‘customers’ part 1 (regular, application - specific) • applicants (members of the public that have made a planning application) • agents (a professional person or company making a planning application) • neighbours (a person/organisation that has commented on an application) • officer case review (for the council to assess how well it did)
  • 149. How • web-based, by email • Each council gets it’s on toolkit • surveys have common themes: – how helpful? –manage time well? – use information well? – clarity of decision?
  • 150. survey results Helpful 2 1.5 1 0.5 0 -0.5 -1 -1.5 -2 Use of time Use of information Clarity of decision Applicant Neighbour Review Application Ref: HA/FUL/4456/14
  • 151. Customers – part 2 annual surveys (planning more generally) • councillors (what’s the community view, avoid the political) • amenity groups (representative views from organised communities) • staff (are we helping them to do a good job?) • Head of service – how the service is set up Beyond “things are different” to “this appears to be why things are different”
  • 152. Exercise 2 Task: Design a ‘councillor survey’ Hints/tips: • Ward councillors - communities • 4/ 5 questions • Avoid politics • What can councillors tell those running the service that others can’t?
  • 153. 3. Practice assessment Notes a) Quality of planning Did we mediate well ? b) Quality of Has the development development met its objectives?
  • 154. quality (of planning) How do we collect data on quality of planning? • Policy • Pre Application work • Design Guides • Building for Life • BREEAM • not much point in comparison
  • 155. quality (of development) How do we collect data on quality of development? • short term: go on site visits (with committee) • longer term goal: link planning data with completions data. Understand what actually gets built and outcomes.
  • 156. Bringing it all together Annual Report • The annual report process is a catalyst to bring everything together and publish it • We can help collect & collate, but it’s your report. Your commentary. Your conclusions about whether you are delivering “quality” • We want it to become a “badge”. Over time. • Combine data into a holistic framework.
  • 157. PQF: better for management • multi-layered views • database is yours – climb inside the numbers • focus on the important; no more expensive ‘blanket’ improvement projects • improve, defend, protect • evidence-based change • culture shift: customer focused service alongside timely decision making • members?
  • 158. what’s the commitment ? • No £cost • 4 days a year of your time You get: • quarterly, annual reports • free customer survey system, free tools • new focus for cost and vfm, investment and resources
  • 159. sign up • To sign up: email admin@qualityframework.net • name of main contact and a sub • a JPEG file of your council’s logo on a white background • the email address that you’d like the surveys to be emailed from (this might be a person or a generic email e.g. planning@council.gov.uk) • Portfolio holder (optional)
  • 160. thank you – QUESTIONS? email martin.hutchings@local.gov.uk web www.pas.gov.uk phone 020 7664 3000
  • 161. In comparison to benchmark Benchmark Quality framework You have to do it all Modular Once per year Just start Snapshot Ongoing & regular Industrial strength Low hassle accounting Internal management tool External badge Councils only Councils, developers and RTPI Understand value for money Understand quality
  • 163. What will you do when you return to your authority?
  • 164. Forthcoming PAS events • Plan making & updating - 1 to 1 support • Supporting Neighbourhoods • Planning Quality Framework • S106 obligations and CIL • Viability training • Duty to cooperate • Leadership Essentials Plan Production • Economic & Financial Impact of Planning View www.pas.gov.uk/events for details.
  • 165. Two things to do before 10am tomorrow: 1. Sign up for the PAS Bulletin. 2. Follow us on Twitter. (Both accessible from our homepage.)
  • 166. Please leave your badges The support doesn’t end now: