The document discusses different types of ethical tourism such as ecotourism, geotourism, and sustainable tourism that are gaining popularity. While more tourists want non-typical experiences, low-cost travel can have negative environmental and social impacts. Some criticize eco-tourism as not being truly "green" and instead serving as a marketing concept or form of conspicuous consumption. However, ecotourism can also benefit local economies and open people's eyes if done responsibly and integrated with the community. The challenges are to innovate tourism models and balance impacts with opportunities.

1. Eco-tourism Aicha

2. The Conscientious Tourist

3. The Conscientious Tourist Tourism is developing more and more

4. Types of Ethical Tourism More and more tourists are interested in non-typical tourist experiences : Ecotourism Geotourism Nature-based tourism Responsible tourism Sustainable toursim

5. Ecotrousim What?

6. Geotourism What?

7. Nature-based tourism What?

8. Pro-poor tourism What?

9. Responsible tourism What?

10. Sustainable tourism What?

11. The Conscientious Tourist What is the reason of this growing trend?  increase of international travel < low-cost travel But low-cost travel has bad consequences Impacts? Low-cost travel?

12. The ConscientiousTourist Consequencesethicaladventure? Need of certifications?

13. The Conscientious Tourist A lot of tourists donate to various causes in the places where they go on holidays.

14. Greenwashing

15. What? Greenwashing  “organizations that attempt to show that they are adopting practices beneficial to the environment”

16. Why? Changing buying patterns in consumer markets Green = a new sort of ‘good manners’ Green = fashionable, delivers social status Greenwashing existence means something positive but… People lose confidence in real green products

17. Solution! Companies: Green marketing = not about making normal things seem green (greenwashing), but about making green stuff seem normal! Consumers Look out for the signs!

18. 10 signs

19. Example 1 Over the top image Fluffy language No data, specifics, certified labels Obvious lies Not product relevant

20. Example 2 Lots of specific details A recognised third-party label Significant and major commitments product relevant Gives an honest feeling

21. Eco- or egotourism ?

23. They only think they’re doing an ecological good thingSo what is it ?? A marketing concept

24. How come? Novelty-seeking and snobbery Their travel acts as a marker of social position: separates them from conventional tourists. not the same impact as that of the mass tourists. No reflection on the environmental impact of the construction of hotel, the use of airplanes, … .

25. Positive argument Personal developpement Trying to be “eco” is better than doing nothing Economy for local people Financial sources Chance to survive

26. EGOtourism Differencesbetweeneco -and egotourism ECOtourism Genuinely care about the environment Integrate in the local community enjoy the experience without bragging about it Makes people believe that you want to do something for the environment Shock the local community by your behavior and modern devices (e.g. camera) Bragging , don't stop talking about the fact that YOU had an eco-vacation

27. Conclusion Eco-tourism: Not as “green” as people think Stimulates the local economy Great advantages but also great disadvantages “The only good tourist is the one who stays home!”

28. Opinion on Eco-tourism Eco-travelling  Hype : Keep innovative! Stay at home: NO Personal Economical