Oti Ukubeyinje

Nigeria Nigeria

Media Director at Sponge Ltd

Advertising / Marketing / PR

Digital Marketing and Advertising specialist with experience working across agency, publisher, technology and brand sides. Extensive knowledge of the online advertising ecosystem including demand and supply side platforms (DSP & SSP), Ad exchanges, programmatic advertising and real time bidding (RTB). Also have good understanding of display, mobile and video ad viewability, fraud and brand safety. Worked on several large budget campaigns for global brands including FedEx, Lego, Hasbro, Disney, Kellogs, EA Games, Coca Cola, Diageo etc., all with great success rates. Currently focused on developing innovative digital media buying strategies for top brands looking to explore digital channel...