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Challenges Facing
California’s State Park System
Bay Area Open Space Council
January 16, 2014
Ken Wiseman
Large, Diverse System

 280 parks, historical sites, and reserves
• 1.7 million acres

• Beaches, bays, deserts, forests, lakes, historical and
archeological sites and artifacts
• 70 million visitors annually
• California’s crown jewel
Large, Diverse System

 Variety of Visitor Services
• Museums

• Day use: Picnic, beach, hike, bike
• Overnight use: Camping, cabins, lodges
• Interpretation, natural resources, cultural,
historic
• Off-highway vehicle use
• Boating
• Public safety
• Maintenance
Changing Demographics

 California’s population
is changing
• Increasing percentage of
Latino and Asian
Californians
• Much more urban
• Increasing demand for
parks in San Joaquin
Valley and Los Angeles
• Need to approach
access and use
differently
Diverse Workforce

 Permanent employees: Peace officers,
interpretive, business services, maintenance,
located in the field and at headquarters
 Seasonal employees
 Volunteers
Complex Governance

 Multiple Boards
• Boating and Waterways
Commission
• Historical Resources
Commission
• Off-Highway Motor
Vehicle Recreation
Commission
• Park and Recreation
Commission
Multiple Relationships

 U.S.
 Local and
regional
governments
 Nonprofit
organizations
 Business
partners
Organizational Chart
Executive Office

Office of Historic Preservation

Legal

Director

Carol Roland-Nawi

Claire LeFlore

Major General Anthony Jackson, USMC, Ret

Audits

Legislative Affairs

Chief Deputy Director

Art Lee

Aaron Robertson

Liz McGuirk

Chief Administrative
Officer

Chief Operations Officer
New Position - Vacant

New Position - Vacant

Administrative Services
Angela Verbaere

•
•
•
•
•
•

Personnel and Labor Relations
Budgets
Accounting
Business Management Services
Information Technology
Training

Park Operations

External Affairs

Steve Lehman

Sedrick Mitchell

•
•
•

Grants and Local Assistance
Community Involvement
Human Rights

Communications/Public Affairs
Vicky Waters

•
•
•
•
•
•
•
•

Northern California
Southern California
Operations Support Services
Law Enforcement & Emerg Serv
Facilities
Natural Resources
Archeology, History, Museums
Interpretation & Ed

Off-Highway Motor
Vehicle Recreation
Chris Conlin

Boating and Waterways
Sylvia Hunter

Acquisition and Development
Kathy Amman

•
•
•
•
•

General Planning
Northern Service Center
Southern Service Center
Acquisitions and Real Property
Accessibility

Marketing and Business Development
Doug Neilson (starts October 1st)

Membership and Customer Programs
•
•
•
•

Revenue Generation
Concessions
Pass Program
Reservations

Marketing
Performance Management/Business Intelligence
Inadequate Tools, Technology, & Business Processes

 Improved business systems, software, training,
and budgeting tools

 Ability to track use, expand access, and manage
agreements
 Accelerate innovation, decision-making, and
efficiency
Backlog of Repairs

 Over $1 billion for
infrastructure and maintenance
• Water quality and treatment
• Building and facilities
• Cultural and historical collection
preservation
• Natural resource management and
protection
Funding

 General fund
 Bond revenue
 Special funds

 User fees
 Concessions
FTI Consulting

 Global business advisory firm
 Public sector expertise: financial analysis,
financial modeling, forecasting, and
turnaround services
 Providing financial and organizational
analysis and modeling:
• Baseline assessment
• Portfolio optimization
• Backlog review
• Preliminary pro forma
Need

 Need to chart a new
course
• Meet the needs of a
changing population
• Align organization,
facilities, staffing, tools,
and systems
• Create stable, sustainable
funding
Opportunity

 Create a park system for the next century
• Address significant challenges
• Provide practical, specific recommendations
• Implementation will continue beyond our tenure

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Partnerships and CA State Parks - Ken Wiseman

  • 1. Challenges Facing California’s State Park System Bay Area Open Space Council January 16, 2014 Ken Wiseman
  • 2. Large, Diverse System  280 parks, historical sites, and reserves • 1.7 million acres • Beaches, bays, deserts, forests, lakes, historical and archeological sites and artifacts • 70 million visitors annually • California’s crown jewel
  • 3. Large, Diverse System  Variety of Visitor Services • Museums • Day use: Picnic, beach, hike, bike • Overnight use: Camping, cabins, lodges • Interpretation, natural resources, cultural, historic • Off-highway vehicle use • Boating • Public safety • Maintenance
  • 4. Changing Demographics  California’s population is changing • Increasing percentage of Latino and Asian Californians • Much more urban • Increasing demand for parks in San Joaquin Valley and Los Angeles • Need to approach access and use differently
  • 5. Diverse Workforce  Permanent employees: Peace officers, interpretive, business services, maintenance, located in the field and at headquarters  Seasonal employees  Volunteers
  • 6. Complex Governance  Multiple Boards • Boating and Waterways Commission • Historical Resources Commission • Off-Highway Motor Vehicle Recreation Commission • Park and Recreation Commission
  • 7. Multiple Relationships  U.S.  Local and regional governments  Nonprofit organizations  Business partners
  • 8. Organizational Chart Executive Office Office of Historic Preservation Legal Director Carol Roland-Nawi Claire LeFlore Major General Anthony Jackson, USMC, Ret Audits Legislative Affairs Chief Deputy Director Art Lee Aaron Robertson Liz McGuirk Chief Administrative Officer Chief Operations Officer New Position - Vacant New Position - Vacant Administrative Services Angela Verbaere • • • • • • Personnel and Labor Relations Budgets Accounting Business Management Services Information Technology Training Park Operations External Affairs Steve Lehman Sedrick Mitchell • • • Grants and Local Assistance Community Involvement Human Rights Communications/Public Affairs Vicky Waters • • • • • • • • Northern California Southern California Operations Support Services Law Enforcement & Emerg Serv Facilities Natural Resources Archeology, History, Museums Interpretation & Ed Off-Highway Motor Vehicle Recreation Chris Conlin Boating and Waterways Sylvia Hunter Acquisition and Development Kathy Amman • • • • • General Planning Northern Service Center Southern Service Center Acquisitions and Real Property Accessibility Marketing and Business Development Doug Neilson (starts October 1st) Membership and Customer Programs • • • • Revenue Generation Concessions Pass Program Reservations Marketing Performance Management/Business Intelligence
  • 9. Inadequate Tools, Technology, & Business Processes  Improved business systems, software, training, and budgeting tools  Ability to track use, expand access, and manage agreements  Accelerate innovation, decision-making, and efficiency
  • 10. Backlog of Repairs  Over $1 billion for infrastructure and maintenance • Water quality and treatment • Building and facilities • Cultural and historical collection preservation • Natural resource management and protection
  • 11. Funding  General fund  Bond revenue  Special funds  User fees  Concessions
  • 12. FTI Consulting  Global business advisory firm  Public sector expertise: financial analysis, financial modeling, forecasting, and turnaround services  Providing financial and organizational analysis and modeling: • Baseline assessment • Portfolio optimization • Backlog review • Preliminary pro forma
  • 13. Need  Need to chart a new course • Meet the needs of a changing population • Align organization, facilities, staffing, tools, and systems • Create stable, sustainable funding
  • 14. Opportunity  Create a park system for the next century • Address significant challenges • Provide practical, specific recommendations • Implementation will continue beyond our tenure