7. Video for Learning "The introduction of video into almost every aspect of our learning and work tasks is profound...“Learning TRENDS by Elliott Masie - March 2, 2010 “2011 is the year of video” Learning TRENDS by Elliott Masie - March 2, 2010 Hot hot hot quotes build in a video screen
8. Why choose video? 7 11 Entertain me. Get to the point. Cool screen. THE TV GENERATION
9. Create once, Deploy many Performance support Coaching Initial learning Meetings Refresh
11. When to choose video Things change Trying to remember Something goes wrong Wanting to learn more Learning for the first time Dr. Conrad Gott Fredson’s “5 Moments of Learning Need”*ej4 white paper
13. Two Key Questions What can I show that I’m now telling? Will the audience be more engaged?
14. Where can I use video? The potential to put a “human face” on your content; increasing audience engagement / emotional response
15. Where can I use video? Still the best way to portray social interaction
16. Where can I use video? Applications: social interaction:Corporate communicationsSalesCustomer serviceMarketing
17. Where can I use video? Highly efficient means to explain / simplify complex and nuanced procedures
18. Where can I use video? Applications: complex procedures OnboardingHR PoliciesProduct knowledgeProcess knowledgeSales Corporate communicationsSafety complianceCustomer service
19. How to make video? QualityAffordable HD video technology dramatically improves picture detail Distribution TechnologyMature video streaming technology enables wireless distribution to computers, TV’s, and mobile devices Speed & AffordabilityNow anyone can shoot, edit, and distribute content in a single day!
20. Sales and Channel Slideshare doesn’t support our course embedding. To see an example of sales training with video, please visit: https://www.opensesame.com/courses/ej4/how-sell-more
21. Video: Production Tips Start with the end in mind Audience focus group Budgeting / scheduling Detailed Scripting / storyboarding Subject matter expertise Essential Planning Tools: Hope is not a plan
22. Video: Best Practices ProduceMake it yourself! Resources Logistics CurateFind something that works!AvailabilityApplicability Cost / benefit Consider your options.
26. When to choose games Things change Trying to remember Something goes wrong Wanting to learn more Learning for the first time From Dr. Conrad Gott Fredson’s “5 Moments of Learning Need”
27. Case Study: Games for Learning Slideshare doesn’t support our course embedding. To try Tandem Learning’s “The Change Game”, please visit: https://www.opensesame.com/courses/tandemlearning/change-game Be imaginative / avoid cliché The Change GameTandem Learning
28. Simulations Virtual worlds are another opportunity to enable people practice skills in "safe" environment
29. Simulations: Case Study Slideshare doesn’t support our course embedding. To try EnspireLearning’s “Mastering Management”, please visit: https://www.opensesame.com/courses/enspire-learning/mastering-management-coaching Mastering ManagementEnspire Learning
30. Simulations: Case Study Slideshare doesn’t support our course embedding. To try BlueVolt’s“Price for Success”, please visit: https://www.opensesame.com/courses/bluevolt/price-success Price for SuccessBlueVolt
31. Games & Simulations: Production Tips Start by defining the end point. Define the challenge – and the next level up. Design the interactions.
35. Mobile Learning Lifecycle Early adopter phasePrimarily experimental pilot projects Costs are high Big in select verticals
36. When to choose mobile Things change Trying to remember Something goes wrong Wanting to learn more Learning for the first time Dr. Conrad Gott Fredson’s “5 Moments of Learning Need”*ej4 white paper
37. Why mobile? “Gotta” make business sense. The content must make/save the learner/company money or it is not worth pushing to mobile. Sales and product specific content is the best for mobile.
38. How to use mobile? “Gotta be…” Short - 1-2 minutes Easily found Through a search function User-friendlyNavigation must be streamlined and simple If people cannot find what they need quickly they will not take the training
39. How to use mobile? “Gotta be…” FastIf content is pushed to the user / client device it has a higher chance of being completed. How can we push our content to mobile devices?CustomizedCould just be a logo
40. Mobile: Tips and Tricks Start with the end in mind and keep the interface simple. If you have to tell them how to use it, it’s too hard.It’s a SMALL screen - develop backwards.
43. Key goal achieved “Reached 80% of SMB reps without a meeting.” “Easy to access and watch.” “Easily usable by our training people.” Major business partner
44. What is Social Learning? Social networks enhance & improve learning content developed with all forms of media we've discussed.