2. Camerawork – Close Ups

 In this trailer they have used close ups to help bring
across the emotion on various characters face. An
example of this would be in the first clip where we
can see a close up of Kirk's face as he's talking to his
friends, he is portraying mild confusion and slight
anger at what his friends are saying about him.
 The second close up is of Molly, this is used to show
off her incredible beauty and contrasts well with
Kirk as he isn't on her level.

3. Camerawork – Mid Shot

 Mid shots are frequently used to show the character
but also the setting in which is he located, in the clip
of the mid shot it shows Kirk with the airport in the
background this helps to bring across his job and
helps to create verisimilitude.

4. Camerawork – Two Shot

 However the best shot used to show the real contrast
between the two characters is the two shot. In the
two shot clip it shows the difference in appearance
and also looks as she's dressed smartly and looks
very attractive compared to him in his more casual
clothing looking rather scruffy. This gives the
impression that they're not socially similar.

5. Camerawork – Wide
Shot

 Finally they make use of an effective wide shot, as in
the clip the two are on a date and her ex boyfriend
shows up who is the complete opposite of Kirk. The
shot helps to set the scene and show the contrast
between the two male characters, in size and
physical appearance.

6. Editing – Slow Motion

 There are many editing techniques used throughout
the trailer. A slow motion was used as Molly entered
the airport just to add emphasis on her incredible
beauty, this helped us realise who the obvious
female character would be in the film as the attention
was fixed onto her.

7. Editing – Cross Cutting

 They also included cross cutting as the Kirk and
Molly spoke over the phone, this was effective as we
were able to see their reaction to the
conversation, Kirk looking rather surprised and
Molly looked relived.
 In the second clip of cross cutting Molly's
friend, Patty, was arguing with a man on the plane.
This was effectively used as the emotions of both
Patty and the older man were brought across
extremely well while having this small
confrontation.

8. Mise-en-Scene

 The main use of Mise-en-Scene was for the contrast in
costumes worn by the various characters as in the first
costume clip, Kirk is dressed in his airport uniform
therefore looking smart and professional however it
shows he is a working class male just doing his job.
 In the second clip he's wearing much more casual but still
smart clothes as he meets Molly's family. They are all
dressed all very smartly, in dresses and the father is in a
shirt and sweater, which brings across his maturity and
senior position within the family.

9. Sound - Voiceovers

 Various examples of sound were used during the
trailer. Voiceovers were used constantly to explain
various pieces of information. In the voiceover clip
we're able to find out pieces of information and also
it shows a contrast between the two
characters, Molly being a '10' and Kirk being a '5' and
the voiceover helps to explain the situation as its one
of Kirk's friends explaining it.

10. Sound – Non diagetic
Sound

 There is also alot of Non-diagetic music and On
Screen Text. The clip of this is used very effectively
with loud upbeat music playing over the top of the
images on screen to relate to the teenage audience
that this film would be aimed at. The text included
just helps to confirm the real contrast between the
characters, which is also the main theme of the
film, however the font styles used are very modern
and young this helps to appeal to the audience
aswell.

11. Sound – Dialogue

 Finally the main technique used was dialogue, this
was used throughout the trailer in various places to
create comedy and just to inform the audience of
what's going on. In the clip the dialogue is used to
create a rather funny situation as Kirk has bought
Molly round to his friends, who tells them that she
isn't wearing any underwear. The effect of this is that
it shows how honest she is but also it helps to create
comedy as it's what you'd least expect from such an
attractive and well off girl.

12. Conventions

 This trailer uses some very typical conventions. They use
various types of dialogue humour to create their comedy.
For example Molly explains to Kirk's friends that she's not
wearing any underwear, this makes the conversation
awkward which creates humour for us as an audience as
the characters on screen don't know how to react. Also the
on screen text with the background non diagetic make it a
typical trailer, as they give extra details concerning the
film and include its cinema dates and other information.
Film trailers usually include other well known films
produced by the same company that has endorsed or
produced the film.