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regionS
                                                                        AfricAn countrieS of the future




African Countries of
the Future 2011/12
Winners
South AfricA hAS been knocked off the top Spot thiS yeAr
with Morocco AwArded the AfricAn country of the
future 2011/12. Jacqueline Walls reportS on the
leAding perforMerS AcroSS the AfricAn continent.




M
          orocco has climbed from          Mauritius overtakes Egypt
          third position in the            Egypt fell from second position to
          2009/2010 ranking to             fourth overall in the 2011/12 ranking.
become the top African Country of          According to fDi Markets the country
the Future 2011/12. South Africa was       experienced a 30% decline in FDI pro-
placed second, followed closely by         jects in 2010 and is struggling to
Mauritius in third.                        recover, attracting only 16 FDI pro-
    Morocco’s success in claiming the      jects between January and May 2011.
top position in the 2011/12 ranking is     Despite this decline, Egypt ranked
partly down to its success in attracting   top in the Economic Potential cate-
FDI projects. According to the special-    gory, primarily due to the number of
ist FDI database, fDi Markets, the         mega FDI projects locating in Egypt
number of FDI projects into both           in comparison with other African
South Africa and Egypt (positioned         countries since 2003.
first and second in the 2009/2010              Mauritius moved up the ranking,
ranking) declined, whereas the num-        climbing from fourth position to
ber of FDI projects into Morocco was       third overall in the 2011/12 ranking.
up 8% in 2010 – one of few countries in    Mauritius was awarded the top posi-
the region to experience an increase       tion in the Quality of Life category,
in the number of FDI projects in 2010.     climbing from fourth in this category
    Morocco was also awarded the top       in 2009/10.
position in the Infrastructure and FDI         fDi’s independent judging panel
Strategy categories.                       were impressed by the FDI Strategy
South Africa dropped to second posi-       submitted by Morocco and so awarded
tion in this year’s ranking, but despite   the country the top position in this
witnessing a 13% decline in the num-       category. It was followed closely by
ber of FDI projects into the country in    Mauritius in second, with South
2010, the latest figures released by       Africa, Ghana and Ethiopia complet-
fDi Markets confirm that South             ing the top five.
Africa remains the number one desti-           In the ranking, which took more
nation country for FDI into the region     than four months to compile and
between January and May 2011.              involved data collection from 59 coun-
    South Africa ranked in the top         tries, Rwanda was awarded the top
three of various categories including:     position in regard to Cost
Economic Potential, Infrastructure,        Effectiveness, followed by Namibia
Human Resources, Business                  and Zambia in second and third posi-
Friendliness and FDI Strategy.             tions, respectively.

  August/September 2011      www.fdiintelligence.com                                                 49
regionS
AfricAn countrieS of the future


BEst ovErall                              BEst EcoNoMIc PotENtIal                    MOST INWARD FDI PROJECTS
raNK couNtry                              raNK couNtry
1    Morocco                              1    egypt                                     SOUTH AFRICA
2    South Africa                         2    South Africa
3    Mauritius                            3    Morocco                                   EGYPT
4    egypt                                4    nigeria
                                                                                         MOROCCO
5    ghana                                5    Algeria
6    Seychelles                           6    uganda                                    ALGERIA
7    tunisia                              7    Angola
8    namibia                              8    libya                                     TUNISIA
9    ethiopia                             9    tunisia                               0             2     4            6     8           10
10   kenya                                10   ghana                                                          Score

BEst INfrastructurE                       BEst BusINEss frIENdlINEss                  INTERNET USERS, PER CAPITA
raNK couNtry                              raNK couNtry
1    Morocco                              1    Réunion (dept of France)                  MOROCCO
2    egypt                                2    South Africa
3    nigeria                              3    egypt                                     SEYCHELLES
4    tunisia                              4    tunisia
                                                                                         TUNISIA
5    cape Verde                           5    Mauritius
6    Seychelles                           6    ghana                                     CAPE VERDE
7    réunion (department of france)       7    rwanda
8    Algeria                              8    botswana                                  NIGERIA
9    Mauritius                            9    Morocco                               0             2     4            6     8           10
10   kenya                                10   cape Verde                                                     Score

BEst for QualIty of lIfE                  BEst fdI stratEgy                          LABOUR FORCE
raNK couNtry                              raNK couNtry
1    Mauritius                            1    Morocco                                   NIGERIA
2    Mayotte (territory of france)        2    Mauritius
3    tunisia                              3    South Africa                              ETHIOPIA
4    Seychelles                           4    ghana
                                                                                         EGYPT
5    réunion (department of france)       5    ethiopia
6    egypt                                6    kenya                                     DEM REP OF CONGO
7    Morocco                              7    namibia
8    Saint helena (territory of the uk)   8    Seychelles                                TANZANIA
9    botswana                             8    Saint helena (territory of the uk)    0             2     4            6     8           10
10   South Africa                         10   Swaziland                                                      Score

BEst HuMaN rEsourcEs                      BEst cost EffEctIvENEss                    TOTAL TAX RATE, % OF PROFIT
raNK couNtry                              raNK couNtry
1    egypt                                1    Rwanda                                    NAMIBIA
2    South Africa                         2    namibia
3    Algeria                              3    Zambia                                    ZAMBIA
4    Morocco                              4    ethiopia
                                                                                         BOTSWANA
5    nigeria                              5    São tomé and príncipe
6    libya                                6    lesotho                                   LESOTHO
7    tunisia                              7    guinea-bissau
8    kenya                                8    democratic republic of congo              MAURITIUS
9    Mauritius                            9    botswana                              0             2     4            6     8           10
10   tanzania                             10   ghana                                                          Score


                                                                                     COMPANIES IN HIGH-TECH
                                                                                     MANUFACTURING (2011)
                                                                                         SOUTH AFRICA

                                                                                         EGYPT

                                                                                             TUNISIA

                                                                                             MOROCCO

                                                                                             ALGERIA
                                                                                     0             2     4            6     8           10
                                                                                                              Score


50                                                                                  www.fdiintelligence.com     August/September 2011
regionS
                                                                                       AfricAn countrieS of the future



JudgINg                                    NotEs
                                          fDi Markets is the only
                                                                                       the only online tool to
                                                                                       benchmark the investment
                                                                                                                                     Magazine, fDi Markets, fDi
                                                                                                                                     Benchmark, fDi Atlas and

PaNEl
                                          online database tracking                     attractiveness of countries                   fDi Reports.
                                          crossborder greenfield                       and cities in more than 55                        fDi Intelligence com-
                                          investment covering all sec-                 sectors.                                      piled most of the data for
            stEPHEN HayEs                 tors and countries world-                        Its comprehensive loca-                   the African Countries of the
            president, corporate          wide. It provides real-time                  tion data series covers the                   Future ranking, with the
            council on Africa
                                          monitoring of investment                     main cost and quality com-                    exception of the FDI
                                          projects, capital investment                 petitiveness indicators for                   Strategy. For this category
                                          and job creation with pow-                   more than 350 locations                       information was submitted
                                          erful tools to track and pro-                around the world.                             by individual countries and
            yvoNNE MHaNgo                 file companies investing                         The fDi Intelligence                      scored by fDi’s independ-
            economist,                    overseas. fDi Benchmark is                   division now consists of: fDi                 ent judging panel.
            Sub-Saharan Africa,
            renaissance capital


                                           MEtHodology                                 Human Resources, Cost                         was judged and scored by
            laNrE aKINola                  fDi’s Countries of the Future               Effectiveness, Quality of Life,               the independent judging
            editor, this is Africa         shortlists are created by an                Infrastructure, and Business                  panel.
                                           independent collection of                   Friendliness. A seventh cate-                      Countries scored up to a
                                           data by the fDi Intelligence                gory was added to the scor-                   maximum of 10 points
                                           division across 59 African                  ing – FDI Strategy. In this                   under each individual crite-
                                           countries. This information                 category, 13 countries sub-                   rion, which was weighted by
                                           was set under six catego-                   mitted details about their                    importance to give the over-
            oMarI Issa
            ceo, investment                ries: Economic Potential,                   promotion strategy and this                   all scores.
            climate facility
            for Africa

                                           JudgINg crItErIa                            HuMan ResouRces
                                                                                       •	 Labour	force
                                                                                                                                     •	 Firing	costs
                                                                                                                                     •	 Ease	of	doing	business	index
                                                                                       •	 Literacy	rate                              •	 Number	of	companies	in	high-tech	
                                          econoMic potential                           •	 Number	of	universities                        manufacturing
            dr JacQuElINE                                                              •	 Secondary	enrolment	rate                   •	 Number	of	companies	in	high-tech	
                                          •	 Population
            cHIMHaNzI                     •	 Population	growth	rate                    •	 Tertiary	enrolment	rate                       services
            Africa development            •	 Unemployment	rate                         •	 Number	of	International	Baccalaureate	     •	 Number	of	companies	in	the	
            leader, deloitte              •	 Gross	domestic	product	(GDP)	growth          schools                                       knowledge-based	sector
            consulting South Africa       •	 GDP	by	purchasing	power	parity	(PPP),	    •	 School	life	expectancy                     •	 Growth	of	high-tech	manufacturing	
                                             per capita                                •	 Top	100	universities	and	colleges             firms
                                          •	 GDP	PPP,	per	capita	forecast              •	 Education	expenditure	                     •	 Growth	of	high-tech	services	firms
                                          •	 Labour	force                              (information collected by fDi	Benchmark)      •	 Growth	of	knowledge-based	firms
                                          •	 Number	of	outward	FDI	projects                                                          •	 Overall	growth	in	the	number	of	
            JacQuElINE Walls              •	 Number	of	inward	FDI	projects             quality oF liFe                                  companies
            senior investment             •	 Growth	in	the	number	of	outward	FDI	      •	 Benchmark’s	quality	of	life	index          •	 Perception	of	corruption
            analyst, fDi intelligence                                                  •	 Prevalence	HIV/AIDS                        •	 Change	in	the	perception	of	corruption
                                             projects
                                                                                       •	 International	arrivals                     •	 Country	risk	score
                                          •	 Growth	in	the	number	of	inward	FDI	
                                                                                       •	 Country	risk	score	                        •	 Number	of	trade	agreements
                                             projects
                                                                                       (information collected by fDi	Benchmark)      (information collected by fDi	Benchmark)
                                          •	 Number	of	mega	FDI	projects	by	capital	
                                             expenditure
                                          •	 Number	of	mega	FDI	projects	by	jobs       inFRastRuctuRe                                FDi pRoMotion stRategy
                                          •	 Investor	signals                          •	 Growth	in	internet	users                   •	 Number	of	staff	dedicated	to	promoting	
                                                                                       •	 Internet	users,	per	capita                    and facilitating inward investment, and
                                          •	 Top	500	companies
                                                                                       •	 Telephone	mainlines                           systems or programmes in place to train
                                          •	 Top	200	banks
                                                                                       •	 Growth	in	telephone	mainlines                 staff and measure performance, both
                                          •	 Growth	in	imports	
                                                                                       •	 Mobile	phone	subscribers,	per	capita          individually and organisation-wide.
                                          •	 Growth	in	exports	                        •	 Growth	in	mobile	phone	subscribers         •	 Key	initiatives	implemented	to	attract	
                                          (information collected by fDi	Benchmark)     •	 Number	of	international	destinations	         more investment.
                                                                                          served                                     •	 Information	on	high-growth	sectors/
                                          cost eFFectiveness                           •	 Increase	in	the	number	of	international	      sub-sectors that offer potential for
                                          •	 Cost	of	registering	property                 destinations                                  inward investment.
                                          •	 Cost	of	dealing	with	construction	        •	 Number	of	ports	                           •	 Description	of	incentives	available	to	
                                             permits                                   (information collected by fDi	Benchmark)         inward investors.
                                          •	 Total	tax	rate,	percentage	of	profit                                                    •	 Major	infrastructure	and	urban	planning	
                                          •	 Office	costs                              Business FRienDliness                            projects.
                                          •	 Industrial	costs                          •	 Number	of	jobs	created	by	FDI              •	 The	vision	for	achieving	the	location’s	
                                          •	 Minimum	wage                              •	 Growth	in	the	number	of	jobs	created	         full fdi potential and why it is a location
                                          •	 Room	rate	for	four-star	hotel                by fdi                                        of the future.
                                          •	 PPP	rate                                  •	 Number	of	days	to	start	a	business         (information provided by countries and
                                          (information collected by fDi	Benchmark)     •	 Hiring	costs                               judged	by	our	judging	panel)




August/September 2011        www.fdiintelligence.com                                                                                                                        51

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African countries

  • 1. regionS AfricAn countrieS of the future African Countries of the Future 2011/12 Winners South AfricA hAS been knocked off the top Spot thiS yeAr with Morocco AwArded the AfricAn country of the future 2011/12. Jacqueline Walls reportS on the leAding perforMerS AcroSS the AfricAn continent. M orocco has climbed from Mauritius overtakes Egypt third position in the Egypt fell from second position to 2009/2010 ranking to fourth overall in the 2011/12 ranking. become the top African Country of According to fDi Markets the country the Future 2011/12. South Africa was experienced a 30% decline in FDI pro- placed second, followed closely by jects in 2010 and is struggling to Mauritius in third. recover, attracting only 16 FDI pro- Morocco’s success in claiming the jects between January and May 2011. top position in the 2011/12 ranking is Despite this decline, Egypt ranked partly down to its success in attracting top in the Economic Potential cate- FDI projects. According to the special- gory, primarily due to the number of ist FDI database, fDi Markets, the mega FDI projects locating in Egypt number of FDI projects into both in comparison with other African South Africa and Egypt (positioned countries since 2003. first and second in the 2009/2010 Mauritius moved up the ranking, ranking) declined, whereas the num- climbing from fourth position to ber of FDI projects into Morocco was third overall in the 2011/12 ranking. up 8% in 2010 – one of few countries in Mauritius was awarded the top posi- the region to experience an increase tion in the Quality of Life category, in the number of FDI projects in 2010. climbing from fourth in this category Morocco was also awarded the top in 2009/10. position in the Infrastructure and FDI fDi’s independent judging panel Strategy categories. were impressed by the FDI Strategy South Africa dropped to second posi- submitted by Morocco and so awarded tion in this year’s ranking, but despite the country the top position in this witnessing a 13% decline in the num- category. It was followed closely by ber of FDI projects into the country in Mauritius in second, with South 2010, the latest figures released by Africa, Ghana and Ethiopia complet- fDi Markets confirm that South ing the top five. Africa remains the number one desti- In the ranking, which took more nation country for FDI into the region than four months to compile and between January and May 2011. involved data collection from 59 coun- South Africa ranked in the top tries, Rwanda was awarded the top three of various categories including: position in regard to Cost Economic Potential, Infrastructure, Effectiveness, followed by Namibia Human Resources, Business and Zambia in second and third posi- Friendliness and FDI Strategy. tions, respectively. August/September 2011 www.fdiintelligence.com 49
  • 2. regionS AfricAn countrieS of the future BEst ovErall BEst EcoNoMIc PotENtIal MOST INWARD FDI PROJECTS raNK couNtry raNK couNtry 1 Morocco 1 egypt SOUTH AFRICA 2 South Africa 2 South Africa 3 Mauritius 3 Morocco EGYPT 4 egypt 4 nigeria MOROCCO 5 ghana 5 Algeria 6 Seychelles 6 uganda ALGERIA 7 tunisia 7 Angola 8 namibia 8 libya TUNISIA 9 ethiopia 9 tunisia 0 2 4 6 8 10 10 kenya 10 ghana Score BEst INfrastructurE BEst BusINEss frIENdlINEss INTERNET USERS, PER CAPITA raNK couNtry raNK couNtry 1 Morocco 1 Réunion (dept of France) MOROCCO 2 egypt 2 South Africa 3 nigeria 3 egypt SEYCHELLES 4 tunisia 4 tunisia TUNISIA 5 cape Verde 5 Mauritius 6 Seychelles 6 ghana CAPE VERDE 7 réunion (department of france) 7 rwanda 8 Algeria 8 botswana NIGERIA 9 Mauritius 9 Morocco 0 2 4 6 8 10 10 kenya 10 cape Verde Score BEst for QualIty of lIfE BEst fdI stratEgy LABOUR FORCE raNK couNtry raNK couNtry 1 Mauritius 1 Morocco NIGERIA 2 Mayotte (territory of france) 2 Mauritius 3 tunisia 3 South Africa ETHIOPIA 4 Seychelles 4 ghana EGYPT 5 réunion (department of france) 5 ethiopia 6 egypt 6 kenya DEM REP OF CONGO 7 Morocco 7 namibia 8 Saint helena (territory of the uk) 8 Seychelles TANZANIA 9 botswana 8 Saint helena (territory of the uk) 0 2 4 6 8 10 10 South Africa 10 Swaziland Score BEst HuMaN rEsourcEs BEst cost EffEctIvENEss TOTAL TAX RATE, % OF PROFIT raNK couNtry raNK couNtry 1 egypt 1 Rwanda NAMIBIA 2 South Africa 2 namibia 3 Algeria 3 Zambia ZAMBIA 4 Morocco 4 ethiopia BOTSWANA 5 nigeria 5 São tomé and príncipe 6 libya 6 lesotho LESOTHO 7 tunisia 7 guinea-bissau 8 kenya 8 democratic republic of congo MAURITIUS 9 Mauritius 9 botswana 0 2 4 6 8 10 10 tanzania 10 ghana Score COMPANIES IN HIGH-TECH MANUFACTURING (2011) SOUTH AFRICA EGYPT TUNISIA MOROCCO ALGERIA 0 2 4 6 8 10 Score 50 www.fdiintelligence.com August/September 2011
  • 3. regionS AfricAn countrieS of the future JudgINg NotEs fDi Markets is the only the only online tool to benchmark the investment Magazine, fDi Markets, fDi Benchmark, fDi Atlas and PaNEl online database tracking attractiveness of countries fDi Reports. crossborder greenfield and cities in more than 55 fDi Intelligence com- investment covering all sec- sectors. piled most of the data for stEPHEN HayEs tors and countries world- Its comprehensive loca- the African Countries of the president, corporate wide. It provides real-time tion data series covers the Future ranking, with the council on Africa monitoring of investment main cost and quality com- exception of the FDI projects, capital investment petitiveness indicators for Strategy. For this category and job creation with pow- more than 350 locations information was submitted erful tools to track and pro- around the world. by individual countries and yvoNNE MHaNgo file companies investing The fDi Intelligence scored by fDi’s independ- economist, overseas. fDi Benchmark is division now consists of: fDi ent judging panel. Sub-Saharan Africa, renaissance capital MEtHodology Human Resources, Cost was judged and scored by laNrE aKINola fDi’s Countries of the Future Effectiveness, Quality of Life, the independent judging editor, this is Africa shortlists are created by an Infrastructure, and Business panel. independent collection of Friendliness. A seventh cate- Countries scored up to a data by the fDi Intelligence gory was added to the scor- maximum of 10 points division across 59 African ing – FDI Strategy. In this under each individual crite- countries. This information category, 13 countries sub- rion, which was weighted by was set under six catego- mitted details about their importance to give the over- oMarI Issa ceo, investment ries: Economic Potential, promotion strategy and this all scores. climate facility for Africa JudgINg crItErIa HuMan ResouRces • Labour force • Firing costs • Ease of doing business index • Literacy rate • Number of companies in high-tech econoMic potential • Number of universities manufacturing dr JacQuElINE • Secondary enrolment rate • Number of companies in high-tech • Population cHIMHaNzI • Population growth rate • Tertiary enrolment rate services Africa development • Unemployment rate • Number of International Baccalaureate • Number of companies in the leader, deloitte • Gross domestic product (GDP) growth schools knowledge-based sector consulting South Africa • GDP by purchasing power parity (PPP), • School life expectancy • Growth of high-tech manufacturing per capita • Top 100 universities and colleges firms • GDP PPP, per capita forecast • Education expenditure • Growth of high-tech services firms • Labour force (information collected by fDi Benchmark) • Growth of knowledge-based firms • Number of outward FDI projects • Overall growth in the number of JacQuElINE Walls • Number of inward FDI projects quality oF liFe companies senior investment • Growth in the number of outward FDI • Benchmark’s quality of life index • Perception of corruption analyst, fDi intelligence • Prevalence HIV/AIDS • Change in the perception of corruption projects • International arrivals • Country risk score • Growth in the number of inward FDI • Country risk score • Number of trade agreements projects (information collected by fDi Benchmark) (information collected by fDi Benchmark) • Number of mega FDI projects by capital expenditure • Number of mega FDI projects by jobs inFRastRuctuRe FDi pRoMotion stRategy • Investor signals • Growth in internet users • Number of staff dedicated to promoting • Internet users, per capita and facilitating inward investment, and • Top 500 companies • Telephone mainlines systems or programmes in place to train • Top 200 banks • Growth in telephone mainlines staff and measure performance, both • Growth in imports • Mobile phone subscribers, per capita individually and organisation-wide. • Growth in exports • Growth in mobile phone subscribers • Key initiatives implemented to attract (information collected by fDi Benchmark) • Number of international destinations more investment. served • Information on high-growth sectors/ cost eFFectiveness • Increase in the number of international sub-sectors that offer potential for • Cost of registering property destinations inward investment. • Cost of dealing with construction • Number of ports • Description of incentives available to permits (information collected by fDi Benchmark) inward investors. • Total tax rate, percentage of profit • Major infrastructure and urban planning • Office costs Business FRienDliness projects. • Industrial costs • Number of jobs created by FDI • The vision for achieving the location’s • Minimum wage • Growth in the number of jobs created full fdi potential and why it is a location • Room rate for four-star hotel by fdi of the future. • PPP rate • Number of days to start a business (information provided by countries and (information collected by fDi Benchmark) • Hiring costs judged by our judging panel) August/September 2011 www.fdiintelligence.com 51