Here are 5 expected social media trends to expect in the year 2020.
Social media now plays a big role in your daily lives. It could also be said to be an addiction for most of us as we wake up and check our phones.
2. 1. Influencer marketing will keep on rising: Influencers have become a big part of
marketing and it would keep on rising. Influencers are getting paid a lot of money
because they pass the brands message across in different ways which is why brands are
using them. They help the brand tap into the audience space that fits with their target
market.
3. 2. Instagram will remove likes: Instagram is a big platform which is why any
major change done on the platform would be huge news. Instagram stated that
they would be removing likes count and they have started in some regions and
it would be coming to Nigeria soon.
4. 3. Selling online will expand: E-commerce has become the big thing now and it’s
only going to expand. With the growth of payment platforms, more people are
going to move their business to get people, not in their region.
5. 4. Increase in the use of social media for customer service: More and more people
are joining social media platforms every day. The fastest way for customers to make
a complaint is through social media pages.
6. 5. Video content will dominate: If you are not using video related features then
you need to start, video contents are a good way to pass information out which is
why as a business or brand you need to use features like IGTV, Instagram Stories
and the rest to pass your message across of your audience.